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MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t752.5 | Google really loves brands. That's why we want to build up our brands. We know this | 752.5 | 760.66 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t760.66 | because in 2008, the Google CEO said the internet is a cesspool where false information thrives | 760.66 | 768.38 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t768.38 | and brands are how you sort out the cesspool. Google is letting the marketplace sort out | 768.38 | 774.9 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t774.9 | the cesspool for them. That's why they are rewarding good brands. It does a lot of the | 774.9 | 781.12 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t781.12 | work for them. What's your brand story on Google? | 781.12 | 788.44 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t788.4399999999999 | In local search, we've started calling the results that you get when you search for a | 788.44 | 794.8 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t794.8 | business name and location as the brand page. This is a snapshot of your answers in the | 794.8 | 803.5 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t803.5 | SERPs. You also want to look at your mobile brand page. You really want to examine these | 803.5 | 811.62 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t811.62 | well. As I said, it's just a snapshot, but it gives you a very good idea of what Google | 811.62 | 818.1 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t818.1 | knows about you, what's important to searchers, what Google knows searchers want to know about | 818.1 | 824.02 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t824.02 | you. It gives you a general overview of your reputation. | 824.02 | 829.02 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t829.02 | If you do it for your competitors, you might see some missed opportunities, things they're | 829.02 | 832.9 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t832.9 | doing that maybe you should try doing. The essence of this particular page is to try | 832.9 | 840.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t840.5799999999999 | to control what you can. I usually break it down into three different sections. Your own | 840.58 | 846.94 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t846.9399999999999 | info, which is stuff from your website or stuff that you've put in Google My Business. | 846.94 | 853.18 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t853.18 | Reviews which show up in the SERPs and on your knowledge panel. Then a third category | 853.18 | 860.54 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t860.54 | of other which is mostly listings and news about your brand. You can control all your | 860.54 | 867.78 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t867.78 | own info. With reviews and listings and news, this is stuff that you can influence. If you | 867.78 | 874.86 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t874.86 | think about influencing it, you will find ways to influence it. Control what you can | 874.86 | 881.18 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t881.18 | on this page. By improving this, you're essentially improving your presence all across Google. | 881.18 | 889.74 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t889.74 | The first thing I suggest you do on this page is review what I like to call your organic | 889.74 | 894.74 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t894.74 | ads. The combination of your page title and meta description. In local search in particular, | 894.74 | 902.24 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t902.24 | it seems like there are so many ads that were written 10 years ago that are still stuck | 902.24 | 907.74 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t907.74 | on local websites. Go review these and make sure that they have a customer focus, the | 907.74 | 914.1 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t914.1 | phone numbers present, that they include your service area and a call to action. Then look | 914.1 | 920.98 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t920.98 | at your Google My Business cover photo. This is a critical image for your business. This | 920.98 | 926.7 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t926.7 | is probably the most seen image that represents your business online. For other photos, think | 926.7 | 936.14 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t936.14 | about what searchers want to see about either your particular business or businesses like | 936.14 | 942.1 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t942.1 | yours. If you're a caterer, people want to see your food, your fancy food. They want | 942.1 | 947.66 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t947.66 | to see the decorations, the party decorations you put up. They want to see people having | 947.66 | 952.46 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t952.46 | fun at parties that you've put on. If you're a water park, they want to see all the features | 952.46 | 957.28 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t957.28 | in the park and they want to see kids having a ball. In this particular instance, this | 957.28 | 962.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t962.58 | is an adult entertainment store. Their goal was to show people that this is a clean, modern, | 962.58 | 972.06 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t972.06 | retail establishment that you might even want to take your grandmother to. Maybe not, but | 972.06 | 981.9 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t981.9 | that's the image that they're trying to convey with their photos. Think about what you want | 981.9 | 986.98 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t986.9799999999999 | to convey and give searchers those photos. If you have listings with stars in the SERPs, | 986.98 | 996.46 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t996.4599999999999 | go take a look at these. You want to respond to at least a few of the most recent reviews | 996.46 | 1,001.46 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1001.46 | if you haven't been paying attention to them. You want to add photos and details. These | 1,001.46 | 1,006.42 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1006.4200000000001 | are on your brand page when people search for you. They're likely going to click on | 1,006.42 | 1,011.18 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1011.1800000000001 | them. Try to improve these if you can. If you have listings without stars, you may never | 1,011.18 | 1,018.78 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1018.7800000000001 | have heard of these, but these are sites that are important to Google for your location | 1,018.78 | 1,023.86 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1023.86 | and for your industry. If they accept reviews, you can encourage more reviews there. You | 1,023.86 | 1,030.78 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1030.78 | can add photos and details. If you do a good job of it, you can even get stars on your | 1,030.78 | 1,038.34 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1038.34 | own URLs in the SERPs. You're going to have to use proper schema, not review gate. It's | 1,038.34 | 1,045.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1045.58 | much, much easier with a platform like Get Five Stars that's out in the exhibit hall. | 1,045.58 | 1,053.18 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1053.18 | If you do a really good job, your own site can even show up as reviews from the web in | 1,053.18 | 1,058.02 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1058.02 | your local knowledge panel. Google Posts. In my opinion, this is Google's gift to small | 1,058.02 | 1,065.54 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1065.54 | businesses who've been inundated with SEOs telling them to blog, blog, blog. This is | 1,065.54 | 1,071.78 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1071.78 | an SMB version of blogging. Greg Gifford's going to talk more about Google Posts and | 1,071.78 | 1,078.7 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1078.7 | Google Q&A tomorrow. With Google Q&A, you need to pay attention to what's going on. | 1,078.7 | 1,087.36 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1087.36 | This is on almost everyone's local knowledge panel. If you don't answer these questions, | 1,087.36 | 1,092.7 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1092.6999999999998 | someone else will. Some of the answers we've seen have been awful. Ask your own questions. | 1,092.7 | 1,100.42 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1100.4199999999998 | You're allowed to do this. Think of your FAQs, the frequently asked questions in your | 1,100.42 | 1,105.7 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1105.6999999999998 | business, and add those and answer them for your brand. You are your brand authority. | 1,105.7 | 1,112.94 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1112.94 | A lot of searchers think that Q&A is somehow some kind of real time thingy that's going | 1,112.94 | 1,121.7 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1121.7 | on, and it's not. You end up with reviews and trolls and all kinds of strange things | 1,121.7 | 1,128.5 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1128.5 | happening there. You really need to monitor this. You can flag unsuitable content and | 1,128.5 | 1,135.62 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1135.62 | get it removed. The biggest thing about Q&A and monitoring it is there are a lot of sales | 1,135.62 | 1,143.42 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1143.4199999999998 | opportunities that pop up there. If you need to convince yourself of this, go look through | 1,143.42 | 1,149.66 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1149.6599999999999 | the Q&A of a lot of local businesses. If you don't respond in a timely manner, people are | 1,149.66 | 1,157.96 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1157.9599999999998 | thinking this is in real time, and if you don't respond in a timely manner, they're | 1,157.96 | 1,162.22 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1162.22 | going to forget about you and move on. Make sure you're monitoring your Q&A. | 1,162.22 | 1,168.98 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1168.98 | You can also do Google My Business profile messaging. You can communicate via text with | 1,168.98 | 1,175.48 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1175.48 | searchers directly from your profile if you enable it. You can turn it on and off as you | 1,175.48 | 1,181.56 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1181.56 | wish, even from your mobile GMB app. This is something that every business kind of needs | 1,181.56 | 1,188.66 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1188.66 | to try out and see how it works for them and decide for themselves whether it's a good | 1,188.66 | 1,193.9 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1193.9 | thing or not. I can't imagine it not being a good thing, being able to communicate directly | 1,193.9 | 1,200.46 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1200.46 | with people who had questions or things to ask me about my business. | 1,200.46 | 1,206.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1206.5800000000002 | Google My Business bookings will help you automate scheduling. This is really huge for | 1,206.58 | 1,213.14 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1213.14 | a lot of low-consideration businesses. If you want a good example of how you can use | 1,213.14 | 1,220.9 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1220.9 | this well, look at Lloyd's Barber Shop in Santa Monica, California. They've done a great | 1,220.9 | 1,226.94 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1226.94 | job of automating their scheduling. Think about how many phone calls this could save | 1,226.94 | 1,231.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1231.5800000000002 | your business if people could schedule things online themselves. Think about how great it | 1,231.58 | 1,238.06 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1238.06 | is from the customer's point of view to be able to do that. GMB products have recently | 1,238.06 | 1,245.22 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1245.22 | been made available to almost all local businesses. This allows you to feed your brand answers | 1,245.22 | 1,252.82 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1252.82 | directly into Google. You are adding information into the knowledge graph that Google has about | 1,252.82 | 1,259.94 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1259.94 | your business. Anybody who's not using this is crazy. Google My Business services also | 1,259.94 | 1,270.3 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1270.3 | allow you to feed brand answers into Google about your services. You have a lot of flexibility | 1,270.3 | 1,276.78 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1276.78 | with these fields in Google My Business. The more information you put in there, the more | 1,276.78 | 1,286.42 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1286.42 | Google knows about you. Then the more information Google can give to searchers. You need to | 1,286.42 | 1,293.54 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1293.54 | give Google the answers so that Google can tell the answers to searchers. Google My Business | 1,293.54 | 1,301.42 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1301.42 | and your website are the ways that you want to do this. They should reinforce each other. | 1,301.42 | 1,306.94 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1306.94 | If you're putting products on your website, put products in Google My Business. If you | 1,306.94 | 1,311.86 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1311.86 | are putting services in Google My Business, make sure that you're talking about them on | 1,311.86 | 1,316.78 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1316.78 | your website as well. When I look at these things, to me they seem like gifts from Google, | 1,316.78 | 1,326.56 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1326.56 | ways for small businesses to attract many, many more people from the search engine results. | 1,326.56 | 1,336.22 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1336.22 | I'm not sure why people think that Google's competing with them. I think this is Google | 1,336.22 | 1,342.62 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1342.6200000000001 | giving you more and more opportunities to get actions in the SERPs, even if they want | 1,342.62 | 1,351.36 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1351.3600000000001 | to take a little piece of the cut. For a couple of bonus ideas is to use your offline marketing | 1,351.36 | 1,364.38 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1364.38 | to encourage brand searches. You can have a billboard that says, Search Kaufman, guess | 1,364.38 | 1,372.4 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1372.4 | on Google to get a money saving coupon. The people that answer your phones can be telling | 1,372.4 | 1,377.76 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1377.7600000000002 | prospective customers that. What this is doing is making people search for your brand online | 1,377.76 | 1,384.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1384.58 | that clues Google into the fact that you are prominent and popular in your local area. | 1,384.58 | 1,394.52 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1394.52 | For the same reason you want to encourage location visits, Google knows where people | 1,394.52 | 1,398.38 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1398.3799999999999 | are and where they're moving around. If they're coming to your location, that makes you more | 1,398.38 | 1,403.58 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1403.58 | prominent. Google recognizes that. The ways to encourage location visits, for some businesses | 1,403.58 | 1,410.88 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1410.88 | it's easy. You have a sale. You have an open house at a realtor's office. You have a party | 1,410.88 | 1,418.04 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1418.0400000000002 | for your customers. For other businesses it's not quite so easy, but nearly everyone could | 1,418.04 | 1,425.44 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1425.44 | do some kind of customer appreciation day for their customers, even if they're a service | 1,425.44 | 1,430.9 |
MOZ | Brand Is King: How to Rule in the New Era of Local Search - Presented by Mary Bowling | https://www.youtube.com/watch?v=-q0XUNPn7R4 | -q0XUNPn7R4-t1430.9 | area business. You can partner up with local non-profits and other local groups to hold | 1,430.9 | 1,439.12 |
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