*“Diversity, inclusion, and equity are not things that are just nice to have; they are essential to the success of Cloudflare's business. The reason is simple. Diverse teams are more effective, innovative, and better positioned to drive growth, and without an equitable and inclusive working environment, our diverse teams won’t succeed.*

*Cloudflare's mission is to help build a better Internet, and in order to do this we need a range of perspectives and approaches. Since founding Cloudflare we set out to cultivate and maintain an inclusive workplace which empowers all employees to show up, as their full selves, and do their best work."*

**Matthew Prince** Co-founder & CEO, Cloudflare

**Michelle Zatlyn** Co-founder, President & COO, Cloudflare

Culture is defined by the behaviors you reward. We created the Cloudflare Capabilities so we could be open and clear about the behaviors that get rewarded at Cloudflare. They are the bedrock of our culture. We use them when making hiring decisions, evaluating performance or considering promotions. They are an important part of our DEI work as they provide the foundation to help build a more welcoming and inclusive culture where everyone can build the career of their dreams.

Over the years, we've been working hard to better understand the makeup of our teams and increase our diversity. We are proud to have reached a point where we are ready to publish Cloudflare’s employee representation data and share how we are working to diversify our teams.

Data presented here reflects only the information shared by employees who volunteer to disclose their representation data.

*The data below is a snapshot from 1 October 2024*

Agender, Bigender, Non-binary, Queer and Other

Feminine / Female

Masculine / Male

Director level and above

Agender, Bigender, Non-binary, Queer and Other

Feminine / Female

Masculine / Male

American Indian or Alaska Native

Asian

Black or African American

Hispanic or Latino

Middle Eastern

Native Hawaiian or Other Pacific Islander

Other

Two or More Races

White

Director level and above

American Indian or Alaska Native

Asian

Black or African American

Hispanic or Latino

Middle Eastern

Native Hawaiian or Other Pacific Islander

Other

Two or More Races

White

*“We need to build winning teams. Winning teams are diverse teams.”*

Scott Tomtania, Head of Recruiting

An important component of our DEI strategy is to grow a diverse talent pool for our opportunities. To do so, we have diversity Recruiting partnership programs with organizations to reach underrepresented groups, including the following and more:

Anita Borg for Grace Hopper Celebration

AfroTech

Pathway Oz: HBCU Smart Cities Challenge


We also support returnships through our partnerships to provide opportunities to mothers or people who have taken a career break to care for a loved one. Our partnerships include the following organizations:

Mums@work

Path Forward

In order to recruit employees of a broad variety of backgrounds, we must encourage inclusive recruiting practices. Cloudflare’s Recruiting team works closely with hiring managers to make job descriptions clear, detailed, welcoming, and inclusive. Hiring Managers also ensure that all candidates have the same experience and sets of questions asked/focus areas covered in their interviews so the process is fair and equitable for all.

To make sure candidates meet with a diverse group of employees, we always use interview panels within our hiring process. We recently developed an interview that focuses on the Cloudflare Capabilities, which pairs the candidate with a member from another team within Cloudflare and adds an even greater diverse perspective when it comes to hiring decisions.

Our interviewer training program provides a solid foundation in understanding the various topics which can impact inclusive hiring. This program is required for all new employees and will set them up for success when they begin interviewing for Cloudflare in the future.

We also have a robust training and coaching program for hiring managers that ensures they understand the full scope of our hiring process and what they can do to champion diversity and facilitate an inclusive hiring process.

Our success also relies on a fair and equitable workplace.

Working towards reducing and ultimately eliminating the gender pay gap is just a part of this mission to which we are committed. We also undertake pay parity analyses based on career level and job profile as part of our various bi-annual salary reviews and correct any identified inequities.

We are aware that there is still work to be done to eliminate any pay gaps at Cloudflare, as well as across the technology industry. We are committed to improving the situation, and place the utmost importance upon equality for women, and all under-represented groups, in terms of like-for-like pay, promotion and career development.

EU Charter: The declaration focuses on creating concrete steps to help shape an inclusive culture, which specifically targets gender equality. We have committed to implementing and promoting five specific actions to achieve equality of opportunities for women at Cloudflare and in the digital sector at large:

Instil an inclusive, open, female-friendly company culture

Recruit and invest in diversity

Give women in tech their voice and visibility

Create the leaders of the future

Become an advocate for change

UK Tech Talent Charter: The charter is designed to increase diversity within the UK tech industry, with the aim of achieving equal opportunity and representation for all employees. By signing this charter, we work alongside other companies towards a collective goal and commit to improving diversity within our sector through collaboration, knowledge sharing and contributing employment diversity data.

Germany Diversity Charter: We are now signatories of the Germany Diversity charter, and by doing so we have committed to building an inclusive culture for all - irrespective of age, ethnic background and nationality, gender and gender identity, physical and mental abilities, religion and worldview, sexual orientation and social background.

We believe that all employees deserve the opportunity to live authentically and thrive at work. We are proud to be one of Human Rights Campaign’s Best Places to Work for LGBTQ Equality!

Without inclusive teams and a collaborative culture, the positive impacts of diversity will not be attained. We have fostered an inclusive culture through the development of employee-led communities, inclusion educational offerings, incorporating behaviors into performance and the review of our processes and policies for fairness and inclusion.