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# Taboola

## Software Development

### New York, NY 105,474 followers

#### World leader in powering recommendations for the open web, used by digital properties like websites, devices and apps.

## About us

Taboola powers recommendations for the open web, helping people discover things they may like. The company’s platform, powered by artificial intelligence, is used by digital properties, including websites, devices and mobile apps, to drive monetization and user engagement. Taboola has long-term partnerships with some of the top digital properties in the world, including CNBC, NBC News, Business Insider, The Independent and El Mundo. More than 15,000 advertisers use Taboola to reach over 500 million daily active users in a brand-safe environment. The company has offices in 22 cities worldwide, including New York and Tel Aviv.

- Website
-
http://www.taboola.com
External link for Taboola

- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, NY
- Type
- Public Company
- Founded
- 2007
- Specialties
- Publisher Monetization, Native Advertising, Personalization, Content Recommendations, Content Marketing, Paid Media, Advertising, Video, Advertising Technology, and Online Advertising

## Locations

## Employees at Taboola

## Updates

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🎄 Give your holiday campaigns a boost with insights from our article with The Drum ! We cover everything from capturing attention with sustainable messaging to aligning offers with shopper behavior. Whether you’re prepping for Black Friday or Boxing Day, our guide has you covered! 🎁Read: https://ow.ly/Lpgc50TXzgc #HolidayMarketing #AdStrategy #Q4Marketing #DigitalAds #HolidayTrends #BlackFriday

## The ultimate guide to crafting impactful Christmas campaigns in 2024

### thedrum.com

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How did Crucial and Spark Foundry achieve a 200% higher vCTR than their benchmark? Taboola’s GenAI Ad Maker helped create tailored gamer assets 🎮, delivering more clicks at lower costs. 💡 Explore the insights in our case study: https://ow.ly/SZ2I50UcOwl 📈 #DigitalAdvertising #TaboolaGenAIAdMaker #PerformanceMarketing

## Crucial & Spark Foundry

### taboola.com

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Unwrap the secrets to holiday ad success with our Vertical-Specific Holiday Creative Ad Strategies! 🎄 ✨ Whether you're in beauty, tech, travel, or finance, we've got tailored tips to help your brand shine. Check out our updated blog here: 🎁 https://lnkd.in/d42VYQ_T #HolidayMarketing #Q4Marketing #ECommerce #ConsumerInsights

## Vertical-Specific Holiday Creative Ad Strategies

### blog.taboola.com

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Taboola reposted this

"Hey, #Atlanta! If you're a strategic seller with a background in digital media, have managed a team of sellers, and are excited to make your mark, check out our Outbound Sales Team Lead role! https://lnkd.in/ejCN6_za #TaboolaLife #digitaladvertising #hiring Taboola

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abrdn Investments, in collaboration with Starcom and Bloomberg Media, achieved: 📈 +283% CTR than popular video platform 📊 +51% VTR than popular video platform 🔼 +39% clicks than popular video platform How? Through an impactful video campaign powered by Taboola! Discover the strategy behind their success: https://ow.ly/uC0550U6n9F #DigitalMarketing #VideoAds #BrandAwareness #AudienceEngagement

## abrdn Investments & Starcom

### taboola.com

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Kavak achieved a 30% increase in conversions using Taboola’s advanced ad solutions! 🌟 With 500M+ impressions and targeted strategies, their campaign hit new heights. 📈 Want the full story? Dive into our case study for all the details: 📚 https://lnkd.in/eXfJQ_ta #DigitalMarketing #AdTech #TaboolaMaximizeConversions #PerformanceMarketing

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Q: How does HuffPost Korea engage readers and increase page views by 18%? A: With Taboola’s Audience Solutions! They now capture audiences through personalized content and daily data-driven insights, improving engagement and building stronger connections with readers. Read their full story here: 🌐 https://ow.ly/ucMX50U4xsZ #DigitalPublishing #UserRetention #ContentStrategy #CaseStudy #UserEngagement

## HuffPost Korea

### taboola.com

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In the world of media buying, balancing quality with scale isn’t easy. At Advertising Week NY, our Vincent Meyer and Jounce Media Media’s Chris Kane shared strategies to cut through chaos and reach real users. 📣 Discover how transparency and planning make all the difference in our blog. 📝 https://ow.ly/Nmj650TYqIP #AdvertisingWeek #MediaBuying #BrandSafety #AdPerformance

## Balancing Quality and Scale: Experts Share How to Cut Through Media Buying Chaos

### blog.taboola.com

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🔍 Want advanced search strategies for scaling your ad campaigns? Join us for a webinar with TheOptimizer.io packed with actionable insights! Learn from expert hosts: 💡 Losid Berberi, Chief Marketing Officer of https://ow.ly/7fqi50UaXKp 🔍 Andrew Bellach, Taboola’s Search Ads BD Manager Secure your spot now for tomorrow, 📅 November 21st at 5pm CET / 8am PST: https://ow.ly/TFXy50UaXKo #AdTech #PerformanceMarketing #ConversionTracking #MarketingWebinar