unterminated string literal
<p>The following code:</p>

<pre><code>var str= "&lt;strong&gt;English Comprehension&lt;\/strong&gt;
                    &lt;br\/&gt;
                    &lt;ul&gt;
                    &lt;li&gt;  Synonyms/Antonyms/Word Meaning (Vocabulary)&lt;\/li&gt;
                    &lt;li&gt;  Complete the Sentence (Grammar)&lt;\/li&gt;
                    &lt;li&gt;  Spot error/Correct sentence (Grammar/sentence construction)&lt;\/li&gt;
                    &lt;li&gt;  Sentence Ordering (Comprehension skills)&lt;\/li&gt;
                    &lt;li&gt;  Questions based on passage (Comprehension skills)&lt;\/li&gt;
                    &lt;\/ul&gt;
                    &lt;br\/&gt;";
</code></pre>

<p>Gives the error: "unterminated string literal". Whats the problem?</p>
