Multi line variable not getting created
<p>Can anybody tell what is the problem with this following code? </p>

<pre><code>class EMAIL_BODY{
   public $REGISTRATION = &lt;&lt;&lt;EOF
        &lt;html&gt;
                &lt;head&gt;
                &lt;/head&gt;
                &lt;body style='font-family: helvetica;'&gt;
                        Welcome &lt;b&gt;#{FIRST}&lt;/b&gt;, &lt;br/&gt; You have successfully created your account.
                        However, there is one more step that you need to take to verify your account.
                        Please click the below given link to activate your account.
                        Unless you do that your account won\'t get activated. &lt;br/&gt;

                        &lt;a&gt; #{LINK} &lt;/a&gt;

                &lt;/body&gt;
        &lt;/html&gt;

    EOF;

}
</code></pre>

<p>Thanks in advance :)</p>
