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Chocolate, the latest virtual creation from the mind of Tyler Hurd—the VR animator and director behind BUTTS (2015) and Old Friend (2016)—launched today on the HTC Vive and Oculus Rift.

Chocolate is a real-time VR music video set to a catchy, building electronic track of the same name by artist Giraffage. The short three minute experience is a quick but trippy and polished delight, placing you at the center of a psychedelic stage with choreographed animation happening in coordination with the beat.

I previewed Chocolate during its showing at Sundance earlier this year and found that it got me moving to the beat and kept my attention over the course of the music video; it also compelled me to show several others so they could experience the crazy and colorful visuals and the toe tapping beat.

Read Our Chocolate Preview

Today Chocolate has launched to the public on Steam (supporting Vive and Rift) and the Oculus store (supporting Rift), priced at $2 for the first week and $3 thereafter. The experience is also ‘Subpac Optimized’, meaning that it’s been specially tuned for those using the Subpac bass backpack.