There are many stories floating around Silicon Valley but none have been as insightful and revealing into the corporate culture as the the story of Uber. With countless sexual harassment charges, Internal, investigations, Corporate shakeups, The Waymo vs Uber case and bad PR.Uber has become a breeding ground of everything that’s wrong about the corporate and Silicon valley culture

But as The Verge pointed out in their article consumer’s don’t care about all the investigations and the only thing that matters is whether they are getting good service or not. Uber is still the leader of the taxi services because of there extremely competitive prices and service compared to other service like Lyft etc.But there’s one trend that I’m seeing that might put Uber’s competitive edge at risk and that is Self-driving cars.

It once looked like Uber was going to remain the leader even with the advent of self-driving cars.As they shared there big plans for 2020 to employ a massive fleet of self-driving cars and they started their testing in and around California.Then things started spiraling out of control as dash cam videos came out showing their self-driving cars breaking red light and then the Waymo lawsuit came around which truly showcased how out of depth Uber is currently in their self-driving technology.There’s no questioning that Uber will lose the lawsuit, potentially paying hundred’s of millions of dollars as fine.