This logo is used to visually identify the bookstore chain <a class="external text" href="https://en.wikipedia.org/wiki/Barnes_%26_Noble">Barnes &amp; Noble</a>. This logo was first rolled out circa 2021.
Barnes &amp; Noble, Inc.
<a rel="nofollow" class="external text" href="https://www.streetsatsouthpoint.com/en/directory/barnes-noble-booksellers-4987.html">The Streets at Southpoint website</a>; this logo can also be obtained directly from Barnes &amp; Noble themselves.