anchor.diff:              i.graph-icon.right.small-centered
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               h4 Quicker answers
  -            p With more-focussed experiemnts and more users willing to participate, your product will get better quickly. 
  +            p With more-focussed experiemnts and more users willing to participate, your product will get better quickly.
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  -    
  +
     section.big-green.big-padding
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positive.code:   if message && message.length
      .medium-6.columns.medium-centered
        +alert-success(message)
      
    section.hero
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        .medium-12.columns.text-center    
          h1 Product insights, collected respectfully
          h4 Validate your product improvement ideas with data your users are happy to give
      .row
        .medium-6.columns.medium-centered
          include includes/sign-up-form  
      .sparkline
    section.big-green        
      section.big-padding
        .row
          .medium-12.columns.text-center
            h1 A new way to collect metrics
            h4 Build a better product whilst respecting your users' privacy
  
      section.big-padding
        .row
          .medium-5.columns
            h4 Be transparent, gain trust
            p Build trust between you and your users by showing them what you want to collect.
          .medium-2.columns
            img.white-logo.show-for-medium-up(src="/assets/img/regard-white-logo.png")
          .medium-5.columns
            h4 Make decisions that matter
            p Don't just collect data - run experiments to get real answers.
        .row
          .medium-5.columns
              h4 Collaborate with your users to improve your product
              p We believe that developers and users should work together to improve the product. We help to start a conversation with your users, rather than spying on them.
            .medium-5.columns
              h4 Start with questions, not data
              p We believe you should have a hypothesis before you collect any data. Our service makes you specify your assumptions up front, so you don't end up with a pile of data to decipher. 
    section.grey-stripe
      .row.hide-for-small.only
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            h1.right Mutually
        .medium-6.columns.grey-column
          .big-padding 
            h1 beneficial
      
      .row
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          .row.hide-for-small-only
  
negative.code:             i.support-icon.right.small-centered
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              h4 Quick access to support
              p Through the shared data the user has easy access to the dev team and can participate in their research questions.
              .spacer.hide-for-small-only
            .medium-3.columns
              i.performance-icon.right.small-centered
  