anchor.diff:      <li>Daily Mail UK</li>
       <li>Telegraph UK</li>
       <li>Huffington Post UK</li>
  +    <li>Forbes</li>
     </ul>
   
     <p>If you'd like your favourite news site to be added, please get in touch: kevin@skinofstars.com</p>
  +
  +  <p>If you'd like to help with the project, it's open source! Get yourself
  +    over to the Github page:
  +    <a href="https://github.com/skinofstars/call-to-action">https://github.com/skinofstars/call-to-action</a>
  +  </p>
   
   
     <h3>Why</h3>
     <p>For a long time I got frustrated with reading the news. I felt like I was
       just watching bad things happen. It made me sad</p>
   
  -  <p>My first decision was to stop reading the news. This helped. Once I'd gotten
  -    past my addiction, I felt liberated and happy again. Problem was, I was just
  -    sticking my head in the sand</p>
  +  <p>My first decision was to stop reading the news. This helped a little, I felt
  +    liberated and happier. Problem was, I was just sticking my head in the sand.</p>
   
  -  <p>What I wanted was an option for something to do about what I was reading.</p>
  +  <p>What I wanted was an option or encouragement for something to do about what
  +    I was reading. I wanted buttons at the end recommending things I could do.</p>
  +
   </div>
  +
  +<br />
  +<br />
  +<!-- all because i couldn't be bothered to do add a little margine botttom css.
  +      i mean, i could even be doing the css now rather than writing this,
  +      but i'm not... screw you css! -->
  +<br />
  +<br />
  
positive.code: 
  
    <h3>Who decides on the actions?</h3>
    <p>The list is currently curated. The ideal to ensure that every action
      should have an equal and opposite action. If you feel that balance is missing,
      or you want to raise awareness of an action, please get in contact: kevin@skinofstars.com</p>
  
  
    <h3>How does it work?</h3>
    <p>You are trying the idea out in the super-alpha-MVP stage. This means the
      extension is rudimentary. It looks at the text within a story and matches up
      against some required and some likely words.</p>
  
    <p>Because news sites tend to have a lot going on in a page, this is targetting
      the known layouts of major news outlets. It currently only works for the following
  
negative.code:   <p>Modern news is a media business. We read it, then forget it. The news cycle spins on.</p>
  
    <p><b>Call to Action</b> places buttons at the end of news articles with options
      of things you can do about what you've read. It makes it easy to do more if you want.</p>
  
  
    <h3>Give me things to do!</h3>
  