anchor.diff:        </li>
         <li>
           <div>
  -          <p>Flood your friends' iPhone Notifications.</p>
  +          <p>Make sure your friends never forget you. Keep your name on top of their iPhone Notifications.</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>Prevent people from making obnoxious calls on public transportation.</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>Compete for the lowest possible MirrorKat score in various categories.</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>Collaborate with your contemporaries to keep the most embarrassing moments streaming over and over.</p>
  +        </div>
  +      </li>
  +    </ul>
  +  </div>
  +
  +  <div>
  +    <h2>Categories</h2>
  +    <ul>
  +      <li>
  +        <div>
  +          <p>Keep it up: (work to keep particular Meerkats restreaming for days and days)</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>Audio only: (add your own video content to an existing audio only stream)</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>Community service: (read Wikipedia articles out loud, extra points for particularly bad fake accents)</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>Singularity: (work to get every Meerkat user to contribute to a single stream)</p>
  +        </div>
  +      </li>
  +      <li>
  +        <div>
  +          <p>LISP: (work to use Meerkat stream data as a Turing machine)</p>
           </div>
         </li>
       </ul>
  
positive.code:       </li>
        <li>
          <div>
            <p>Reduce video quality.</p>
          </div>
        </li>
        <li>
  
negative.code:   <!-- Main jumbotron for a primary marketing message or call to action -->
    <div class="jumbotron">
      <h1>Welcome to MirrorKat.com</h1>
      <p>
        Do you enjoy looking at yourself in the mirror? Singing in the shower? Farting in your air tight and fashionable SpaceX space suit?
      </p>
      <p>
        You're in the right place.
  