anchor.diff:  
   <aside id="modal--faq1" class="modal fade-in">
     <div class="modal-content slide-in-fast">
  -    <a href="#" class="js-close-modal modal-close-button btn secondary medium">&times;</a>
  -    <h2>More stats on distracted driving:</h2>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p><a href="#" class="js-close-modal btn primary medium">Got it!</a></p>
  +    <a href="#" class="js-close-modal modal-close-button btn secondary medium callout">&times;</a>
  +    <h2>More stats on placeholder content:</h2>
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p><a href="#" class="js-close-modal btn secondary medium callout">Got it!</a></p>
     </div>
   </aside>
   
   <aside id="modal--faq2" class="modal fade-in">
     <div class="modal-content slide-in-fast">
  -    <a href="#" class="js-close-modal modal-close-button btn secondary medium">&times;</a>
  -    <h2>Tips on how to share the socks:</h2>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p><a href="#" class="js-close-modal btn primary medium">Got it!</a></p>
  +    <a href="#" class="js-close-modal modal-close-button btn secondary medium callout">&times;</a>
  +    <h2>Action action lorem tips!</h2>
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p><a href="#" class="js-close-modal btn secondary medium callout">Ipsum lorem!</a></p>
     </div>
   </aside>
   
   <aside id="modal--faq3" class="modal fade-in">
     <div class="modal-content slide-in-fast">
  -    <a href="#" class="js-close-modal modal-close-button btn secondary medium">&times;</a>
  +    <a href="#" class="js-close-modal modal-close-button btn secondary medium callout">&times;</a>
       <h2>Frequently Asked Questions:</h2>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  -    <p><a href="#" class="js-close-modal btn primary medium">Got it!</a></p>
  +    <h4>Q: Ipsum Questions Lorem</h4>
  +    <p>Lorem responds: ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <h4>Q: Ipsum Questions Lorem</h4>
  +    <p>Lorem responds: ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <h4>Q: Ipsum Questions Lorem</h4>
  +    <p>Lorem responds: ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <h4>Q: Ipsum Questions Lorem</h4>
  +    <p>Lorem responds: ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <h4>Q: Ipsum Questions Lorem</h4>
  +    <p>Lorem responds: ipsum dolor sit amet, consectetur adipisicing elit. Eveniet, incidunt, minima, numquam blanditiis nobis soluta id aliquid eius error ipsam animi quaerat eligendi veritatis at facere quibusdam officia vel. Distinctio!</p>
  +    <p><a href="#" class="js-close-modal btn secondary medium callout callout">Got it!</a></p>
  +  </div>
  +</aside>
  +
  +<aside id="modal--prizing" class="modal fade-in">
  +  <div class="modal-content slide-in-fast">
  +    <h3>Prizing</h3>
  +
  +    <p><strong>Grand 1</strong></p>
  +    <img src="/images/placeholders/wallpaper.png" alt="campaign image" class="full-width" style="height: 200px" />
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt. Namquam blandi nobis soluta id alquid eiu nobis soluta id alquid eius</p>
  +
  +    <p><strong>Grand 2</strong></p>
  +    <img src="/images/placeholders/wallpaper.png" alt="campaign image" class="full-width" style="height: 200px" />
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt.</p>
  +
  +    <p><strong>Prize 1</strong></p>
  +    <img src="/images/placeholders/wallpaper.png" alt="campaign image" class="full-width" style="height: 125px; width: 200px;" />
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt.</p>
  +
  +    <p><strong>Prize 2</strong></p>
  +    <img src="/images/placeholders/wallpaper.png" alt="campaign image" class="full-width" style="height: 125px; width: 200px;" />
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt.</p>
  +
  +    <p><strong>Prize 3</strong></p>
  +    <img src="/images/placeholders/wallpaper.png" alt="campaign image" class="full-width" style="height: 125px; width: 200px;" />
  +    <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt.</p>
  +
  +    <p>Prize ipsum incentivization lorem?</p>
  +    <p><a href="#" class="js-close-modal btn secondary large callout">Tell Us About It</a></p>
  +    <p><a href="#" class="js-close-modal btn tertiary medium callout">Got it</a></p>
     </div>
   </aside>
   
  
positive.code:           <div class="no-js-hide-feature">
              <p>Choose shipping address:</p>
              <input type="text" maxlength="5" class="short js-location-finder-input" placeholder="zip code">
              <a class="btn primary medium js-location-finder-button">Search</a>
            </div>
  
            <div class="alert error no-js-feature-warning">The Location Finder requires JavaScript to be enabled in your browser.</div>
  
negative.code:     <div class="action--description">
        <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit</p>
  
        <div class="action--prizing-preview">
          <h3>Prizing</h3>
          <img src="/images/placeholders/wallpaper.png" alt="campaign image" class="full-width" style="height: 200px" />
  
          <p><strong>Grand 1</strong></p>
          <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit</p>
  
          <p><strong>Prize 1, Prize 2, Prize 3</strong></p>
          <p>Prize ipsum incentivization lorem?</p>
  
          <p><a href="#modal--prizing" class="js-trigger-modal">View All Prizes</a></p>
        </div>
  
        <div class="action--stepper callout">
          <a href="/example/complete?new_chrome=1" class="btn secondary large callout js-action-step-complete">Tell Us About It</a>
        </div>
      </div>
    </section>
  