anchor.diff:  <div class="l-constrained">
   
     <div class="l-3col-even">
  -    <h2>Your food</h2>
  +    <h2>Save hundreds on food</h2>
       <div class="t-article-promos">
         <%= image_tag('campaign/survive-january-your-food.png', alt: '', class: 'promo__img') %>
       </div>
       <ul>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/download-your-recipe-for-smarter-shopping">Spend less on food</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/download-your-recipe-for-smarter-shopping">A recipe for smarter shopping</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/how-to-reduce-food-waste-at-home-and-save-money">Food waste cutdown</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/how-to-reduce-food-waste-at-home-and-save-money">Save £60 a month with a meal plan</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/be-loyal-to-your-pocket-not-supermarket-and-save">Shopping savings</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/be-loyal-to-your-pocket-not-supermarket-and-save">3 reasons not to be loyal to your supermarket</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/video-inside-thrifty-lesley-s-waste-free-kitchen">Waste-free kitchen</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/video-inside-thrifty-lesley-s-waste-free-kitchen">Get inside a waste free kitchen</a>
         </li>
       </ul>
     </div>
   
     <div class="l-3col-even">
  -    <h2>Your home</h2>
  +    <h2>Find hidden cash at home</h2>
       <div class="t-article-promos">
         <%= image_tag('campaign/survive-january-your-home.png', alt: '', class: 'promo__img') %>
       </div>
       <ul>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/how-to-sell-stuff-and-turn-your-trash-into-cash">What could you sell?</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/how-to-sell-stuff-and-turn-your-trash-into-cash">6 steps to turn trash into cash</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/how-to-sell-online-a-seasoned-seller-reveals-all">How to sell online</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/how-to-sell-online-a-seasoned-seller-reveals-all">Video: A seller reveals his top tips</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/selling-online-for-the-first-time-here-s-how">Selling online for the first time</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/selling-online-for-the-first-time-here-s-how">How to sell online for the first time</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/easy-tweaks-to-save-money-on-energy-bills">Easy energy tips</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/easy-tweaks-to-save-money-on-energy-bills">7 easy ways to save on energy bills</a>
         </li>
       </ul>
     </div>
   
     <div class="l-3col-even">
  -    <h2>You</h2>
  +    <h2>Challenge your habits</h2>
       <div class="t-article-promos">
         <%= image_tag('campaign/survive-january-you.png', alt: '', class: 'promo__img') %>
       </div>
       <ul>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/survive-january-how-to-look-good-for-less">Look good for less</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/survive-january-how-to-look-good-for-less">How to look good for less</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/revealed-the-hidden-habits-that-cost-you-money">What are you buying?</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/revealed-the-hidden-habits-that-cost-you-money">Revealed: Hidden habits that cost you money</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/survive-january-how-to-have-fun-for-less">Budgeting for a night out</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/survive-january-how-to-have-fun-for-less">5 ways to party in January for less</a>
         </li>
         <li>
  -        <a href="https://blog.moneyadviceservice.org.uk/when-did-you-last-check-your-bank-balance">How you can switch accounts</a>
  +        <a href="https://blog.moneyadviceservice.org.uk/when-did-you-last-check-your-bank-balance">Signs that it's time to switch banks</a>
         </li>
       </ul>
     </div>
  
positive.code:                    component_info_text: 'Sign up to get money saving tips and advice direct to your inbox',
                     component_form_endpoint: main_app.survive_january_subscription_path %>
  
          <p>Our handy kit is filled with tips from our experts and those who have made frugal habits part of their lives. Want to know how to stop wasting hundreds on food? Or simple ways to save energy? We’ve got you covered. On our Blog our online super-sellers reveal all about how to make extra cash from your unwanted items and put a bit of money back in your wallet.</p>
  
          <p>Join our group of savers and turn the January gloom into money satisfaction. You can sign up to receive your free kit now, or check out some of our #survivejanuary Blog posts to get you started...</p>
  
        </div>
      </div>
  
negative.code: 
        <div class="l-campaign__2col-main l-campaign__content" data-dough-newsletter-article="true">
  
          <p>January can be a tough month, and it can seem long, so we've come up with some simple ways to put pounds back in your pocket. Just sign up below to receive your free kit, full of helpful tips from people who have already saved hundreds.</p>
  
          <%= render 'shared/news_signup_test',
                     visible: true,
  