anchor.diff:    <section class="row action--step">
       <h3 id="learn">Step 1: Learn</h3>
       <div class="action--description">
  -      <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.</p>
  +      <p>Almost 1 in 3 girls will become pregnant by the time they turn 20.</p>
  +
  +      <p>One of the best ways to prevent teen pregnancy is to just talk about it!</p>
  +
  +      <p>Sending a phone baby to your friends tells them that they can talk to you about this stuff in a funny, no-pressure way. It also gives them a sneak peek into life as a teen parent.</p>
  +
         <ul class="action--faq">
           <li><a href="#modal--faq1" class="js-trigger-modal">Learn more</a></li>
           <li><a href="#modal--faq3" class="js-trigger-modal">FAQs</a></li>
  
positive.code:   <section class="row action--step">
      <h3 id="plan">Step 2: Plan</h3>
      <div class="action--description">
        <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit.</p>
  
        <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit.</p>
  
        <p class="action--result">
          You chose to send your lorems to <strong class="js-action-result">The Evil Lair</strong>. (<a class="js-change-location" href="#">change</a>)
        </p>
  
negative.code:       <ul class="action--faq">
          <li><a href="#modal--faq2" class="js-trigger-modal">Check out the Action Guide</a></li>
        </ul>
      </div>
    </section>
  
    <section class="row action--step">
      <h3 id="do">Step 3: Do It</h3>
      <div class="action--description">
        <p>Enter your friends’ numbers below and we’ll send them their phone baby.</p>
  
        <section class="action--sms-example">
          <h3 class="section-header"><span>Example From the Game:</span></h3>
          <div class="game-conversation game-ds">
            <p>Girl, you got any 'fee?</p>
          </div>
  
          <div class="game-conversation game-user">
            <p>Yeah, I got that 'fee. Desmond gave it to me.</p>
          </div>
  
          <div class="game-conversation game-ds">
            <p>Double americano? Lemme get some!</p>
          </div>
        </section>
  
        <p>At the end of the experience, they’ll get access to a resource guide on their phone with tons of info about teen pregnancy.</p>
  
        <p>Talk to your friends about it! See how they did, what they thought the hardest part was etc. </p>
      </div>
    </section>
  
    <section class="row action--step">
      <h3 id="tell">Step 4: Tell Us</h3>
      <div class="action--description">
        <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor</p>
  
        <div class="action--prizing-preview">
          <h3>Prizing</h3>
  