Is it possible to let the UIImageView handle landscape images differently from portrait images? 

I'll try to explain, I have `ImageViewController` with a `UIImageView` that fill the entire screen.  

In some point the user launch a `UIImagePickerController` and choose a picture from the camera roll.  

Then I create an instance of the `ImageViewController` with that picture and push it 

```
- (void)imagePickerController:(UIImagePickerController *)picker didFinishPickingMediaWithInfo:(NSDictionary *)info
{
    UIImage *image = [info objectForKey:UIImagePickerControllerOriginalImage];

    ImageViewController *ivc = [[ImageViewController alloc] initWithImage:image];
    [picker pushViewController:ivc animated:YES];
    [ivc release];
}

```

The problem is, if the image is in landscape mode, it still fill the entire screen.  

I want it to look like how the iPhone photos app present a landscape image (in the center of the screen with a black background). 

Is there a build in way to show landscape mode images in UIImageView? or do I need to set the imageView frame according to the image orientation?