I am working on oracle 12c but when I execute my query, I'm getting 

> 
> `literal does not match format string`
> 
> 
> 

Below is my Query :

```
INSERT INTO customers
  (customer_id, ciams_uid, title, fname, lname, email,
   dob, store_num, store_name, mobilephone, is_medical_card,
   scheme_number, status_code, create_date_time, last_update_time,
   is_locked, ciams_token, store_phone)
VALUES
  (1, '5', 'test', 'test', 'test', 'test@gmail.com',
   '2014-07-07', '5555555', 'test', '7845125487', 0,
   4555, 'klkl', '2014-07-01', '2014-07-07',
   0, 'dsdssd', '46464646');

```

I want to insert the values.