We've seen an increasing number of obscure TLDs including things like `.ninja` and `.pizza`. If I were to build a website and get a domain name like [example.pizza](http://example.pizza), how would I go about convincing a user that `example.pizza` should be typed into a web browser to get to the website?

This might be a minor issue on the web, where you can link to the website and give styling to the link - but how would I accomplish this in a *print* campaign? I expect users might be more inclined to think `example.pizza` is an aesthetic design choice rather than a URL.

My current idea would be to append the URL with a `/` and include an email address along with it:

[![example.pizza/ and order@example.pizza on a sweet space background](https://i.stack.imgur.com/M5vLM.png)](https://i.stack.imgur.com/M5vLM.png)