message: docs(release): add some improvements from 1.0.0 release round
diff: @@ -60,8 +60,8 @@ need to be done at every release.
  ## Setting up the release environment (do every time)
  -As the vote process takes a minimum of 72h (community vote) + 72h (IPMC) vote,
  -often stretching over several weeks calendar time if votes don't pass, chances are
  +As the vote process takes a minimum of 72h, sometimes stretching over several weeks
  +of calendar time if votes don't pass, chances are
  the same terminal session won't be used for crafting the release candidate and the
  final release. Therefore, it's a good idea to do the following every time you
  work on a new phase of the release process to make sure you aren't releasing
  @@ -213,7 +213,7 @@ To easily send a voting request to Superset community, still on the `superset/RE
  The script will interactively ask for extra information so it can authenticate on the Apache Email Relay.
  The release version and release candidate number are fetched from the previously set environment variables.
  -```bash
  +```
  Sender email (ex: user@apache.org): your_apache_email@apache.org
  Apache username: your_apache_user
  Apache password: your_apache_password
  @@ -227,14 +227,14 @@ To easily send the result email, still on the `superset/RELEASING` directory:
  ```bash
  # Note: use Superset's virtualenv
  - (venv)$ python send_email.py result_pmc
  +python send_email.py result_pmc
  ```
  The script will interactively ask for extra information needed to fill out the email template. Based on the
  voting description, it will generate a passing, non passing or non conclusive email.
  here's an example:
  -```bash
  +```
  Sender email (ex: user@apache.org): your_apache_email@apache.org
  Apache username: your_apache_user
  Apache password: your_apache_password
  @@ -251,8 +251,7 @@ https://www.apache.org/info/verification.html
  ## Publishing a successful release
  -Upon a successful vote (community AND IPMC), you'll have to copy the folder
  -into the non-"dev/" folder.
  +Upon a successful vote, you'll have to copy the folder into the non-"dev/" folder.
  ```bash
  cp -r ~/svn/superset_dev/${SUPERSET_VERSION_RC}/ ~/svn/superset/${SUPERSET_VERSION}/
  cd ~/svn/superset/
  @@ -292,7 +291,7 @@ Once it's all done, an [ANNOUNCE] thread announcing the release to the dev@ mail
  ```bash
  # Note use Superset's virtualenv
  - (venv)$ python send_email.py announce
  +python send_email.py announce
  ```
  ### Github Release
  