message: Fix techdocs links to the CLI
  The techdocs docs were written prior to the techdocs-cli being
  crunched into the monorepo. This commit fixes a few links that
  still point to the old separte spotify/techdocs-cli repo.
diff: @@ -10,7 +10,7 @@ TechDocs reads the static generated documentation files from a cloud storage
  bucket (GCS, AWS S3, etc.). The documentation site is generated on the CI/CD
  workflow associated with the repository containing the documentation files. This
  document explains the steps needed to generate docs on CI and publish to a cloud
  -storage using [`techdocs-cli`](https://github.com/backstage/techdocs-cli).
  +storage using [`techdocs-cli`](./cli.md).
  The steps here target all kinds of CI providers (GitHub Actions, CircleCI,
  Jenkins, etc.). Specific tools for individual providers will also be made
  @@ -40,9 +40,8 @@ techdocs-cli publish --publisher-type awsS3 --storage-name <bucket/container> --
  That's it!
  -Take a look at
  -[`techdocs-cli` README](https://github.com/backstage/techdocs-cli) for the
  -complete command reference, details, and options.
  +Take a look at [`techdocs-cli`](./cli.md) for the complete command reference,
  +details, and options.
  ## Steps
  @@ -74,7 +73,7 @@ Install [`npx`](https://www.npmjs.com/package/npx) to use it for running
  `techdocs-cli`. Or you can install using `npm install -g @techdocs/cli`.
  We are going to use the
  -[`techdocs-cli generate`](https://github.com/backstage/techdocs-cli#generate-techdocs-site-from-a-documentation-project)
  +[`techdocs-cli generate`](./cli.md#generate-techdocs-site-from-a-documentation-project)
  command in this step.
  ```sh
  @@ -93,8 +92,7 @@ necessary authentication environment variables.
  - [AWS authentication](https://docs.aws.amazon.com/sdk-for-javascript/v3/developer-guide/loading-node-credentials-environment.html)
  And then run the
  -[`techdocs-cli publish`](https://github.com/backstage/techdocs-cli#publish-generated-techdocs-sites)
  -command.
  +[`techdocs-cli publish`](./cli.md#publish-generated-techdocs-sites) command.
  ```sh
  npx @techdocs/cli publish --publisher-type <awsS3|googleGcs> --storage-name <bucket/container> --entity <namespace/kind/name> --directory ./site
  