def METHOD_NAME(self, rtype, name, content):
    record = {
        "domain": self.domain_id,
        "rrhost": self._relative_name(name),
        "rrtype": rtype,
        "rrvalue": content,
    }
    if self._get_lexicon_option("ttl"):
        record["rrttl"] = self._get_lexicon_option("ttl")
    try:
        self._get("/dnsAddRecord", record)
    except ValueError as err:
        # noop if attempting to create record that already exists.
        LOGGER.debug("Ignoring error: %s", err)
    LOGGER.debug("create_record: %s", True)
    return True