diff --git a/doctr/__main__.py b/doctr/__main__.py
index <HASH>..<HASH> 100644
--- a/doctr/__main__.py
+++ b/doctr/__main__.py
@@ -13,7 +13,7 @@ which you should insert into your .travis.yml.
 
 Then, on Travis, for the build where you build your docs, add
 
-    - doctr deploy . --built-docs path/to/built/html/
+    - ``doctr deploy . --built-docs path/to/built/html/``
 
 to the end of the build to deploy the docs to GitHub pages.  This will only
 run on the master branch, and won't run on pull requests.
Render code in docs properly