diff --git a/src/main/java/com/jayway/maven/plugins/android/phase09package/ApkMojo.java b/src/main/java/com/jayway/maven/plugins/android/phase09package/ApkMojo.java
index <HASH>..<HASH> 100644
--- a/src/main/java/com/jayway/maven/plugins/android/phase09package/ApkMojo.java
+++ b/src/main/java/com/jayway/maven/plugins/android/phase09package/ApkMojo.java
@@ -97,6 +97,14 @@ public class ApkMojo extends AbstractAndroidMojo {
      * @readonly
      */
     private String signDebug;
+    
+    /**
+     * <p>A possibly new package name for the application. This value will be passed on to the aapt
+     * parameter --rename-manifest-package. Look to aapt for more help on this. </p>
+     *
+     * @parameter expression="${android.renameManifestPackage}"
+     */
+    private String renameManifestPackage;
 
     /**
      * <p>Root folder containing native libraries to include in the application package.</p>
@@ -756,6 +764,11 @@ public class ApkMojo extends AbstractAndroidMojo {
             commands.add("-A");
             commands.add(combinedAssets.getAbsolutePath());
         }
+        
+        if (StringUtils.isNotBlank(renameManifestPackage)) {
+        	commands.add("--rename-manifest-package");
+        	commands.add(renameManifestPackage);
+        }
 
         commands.add("-I");
         commands.add(androidJar.getAbsolutePath());
Fix issue-<I>. Added possibility to specify a custom application package name on commandline (-Dandroid.renameManifestPackage=my.new.package) or in the plugin's configuration (<renameManifestPackage>my.new.package</renameManifestPackage>)