diff --git a/windows/lib/WixSDK.js b/windows/lib/WixSDK.js
index <HASH>..<HASH> 100644
--- a/windows/lib/WixSDK.js
+++ b/windows/lib/WixSDK.js
@@ -309,6 +309,12 @@ function(app_path, xwalk_path, meta_data, callback) {
         Arguments: cmd_line_args,

         WorkingDirectory: 'ApplicationRootFolder'

     });

+    

+    shortcut.ele('ShortcutProperty', {

+        Key: 'System.AppUserModel.ID',

+        Value: meta_data.product,

+    });

+

     if (HasProductIcon())

         shortcut.att('Icon', 'ProductIcon');
[Windows] Set the System.AppUserModel.ID on the shortcut

It's required to get the notifications working and documented
by Microsoft (this is valid only here because Crosswalk is not
an UWP app).