Facebook changed the way we communicate with friends and family, and it has a massive impact on how we view the world. Even professional organizations and big brands have learned to embrace the change, and now businesses are communicating with customers in a way we never thought possible.
Your law firm can embrace social media too, but before you launch into this new frontier go equipped with the essential knowledge and tools needed to effectively navigate this constantly changing landscape.
Browse our collection of articles about social media marketing for attorneys and find new ways to reach clients and build referral relationships.
Social Media Will Not Create Long-term Marketing Success Social media for attorneys is not a way to build long-term marketing success. Facebook and Twitter marketing are not tools for sustainable profit.
Social Media; You Can't Control What is Said About Your Firm Any marketing message you disseminate on Facebook or Twitter will be commented on and picked apart.
Don’t Let Your Social Media Comments Spin Out of Control It's very easy for an innocent comment on Facebook or Twitter to land you in hot water.
You Can Share Your Legal Expertise on Facebook If you stay within the bounds of good taste, Facebook discussions can be a good place to promote your legal expertise.
“Tweeting” Your Firm Can Be a Good Source of References Using Twitter to improve your law firm's online profile and reputation can create a strong social media presence.
Lawyers Ignore Social Media at Their Own Peril Social media sites such as Facebook, YouTube, and LinkedIn are good places for lawyers to promote their practices.
Social Media Marketing for Your Law Firm is Fast and Free Why spend millions on old media advertising when Facebook friends promote you for free? Find out how to make your law firm’s marketing campaign go big.