01:15PM EDT - What's next?
01:34PM EDT - "Going Rogue"
01:50PM EDT - Sounds like the name of the game is "Sky"
01:56PM EDT - "Now we can create devices [..] far more personal than ever before"
01:58PM EDT - "Most durable glass ever in a smart phone"
02:00PM EDT - Apple GPU!
02:12PM EDT - "The future is wireless"
02:16PM EDT - "One mor thing"
02:17PM EDT - "The future of the smartphone"
02:23PM EDT - What replaces TouchID?
As much as I dislike Apple, I really feel sorry for what they have become. This release screams desperation and fear from Samsung, from hardware, to naming.
They can make all the profits, but even they know they're not even half what they used to be.
Even when Jobs was still running the show the Android phones were cleaning the iPhone's clock in terms of advancing tech.
Apple never designed an SoC that was "ahead" of anything in the market from Samsung or Qualcomm. I'm not sure about the A11, will have to see, but the previous ones were slower and less efficient in both cpu and gpu. The A5 was interesting at the time in terms of efficiency, but it turned out to be nothing but bad and misinformed benchmarking.
I don't blaim you for not knowing this, I blaim the incompetence of tech reviewers, in which most are nothing but sellouts.
There are a number of sites including this one which have conducted repeatable tests using scientific methods. All show that an A series SoC is better overall in most performance metrics to the equivalent generation from any number of vendors in the Android space. They put their results out their.
Apple has always been about vertical integration, which often works better than superior hardware. Innovation has stopped there with the 4S. Since then, it was larger screens, fingerprints (barely any VI there), and then a plus model. All of which are to compete with Samsung (their only competitor).
Their last few processors sucked outside their intended use (not a bad thing) and their "fusion" interconnect attempt was broken, a-la Exynos 5410. They're only reaping the benefits of the well executed software, the special treatment from carriers and their closed ecosystem, which enables them to make features available to a vast audience, opening up a compelling platform for developers. This isn't a small feat by any means, but it has been set in motion and executed well under the leadership of Jobs. THAT was the real innovation IMO. The rest is catchup, BS hype, and a slew of intended misinformation by the tech community and the media. Siri, which came afterwards has utterly FAILED as a platform. Apple pay doesn't holds a candle to Samsung pay for a very minor feature (MST). And now what? FaceID? Seriously?