because of the negative feedback, this was quickly reduced back to 30 days. These customer service issues were compounded by the fact that customers had to phone a premium rate number should they have any issues to resolve, with calls costing at least 10 pence per minute. Southeast Asia Setanta Sports launched a variation of the channel in Asia. In 2015, Discovery International purchased the channel, as of 2016 the channel is still branded as Setanta Sports under licence from Setanta Ireland. Setanta Asia currently operates Setanta Sports Plus and Setanta Sports Asia. From 29 January 2020, Setanta Sports Asia has been replaced by the new dedicated rugby channel, Rugby Pass TV which launched its OTT service first, since February 2016. Rugby Pass was later shut down due to the effects of the COVID-19 pandemic, and Premier Sports Asia took over the acquisition of all Rugby Pass subscribers in 2021. United States Setanta Sports previously broadcast in the United States with Setanta Sports USA from 2005 to 2010. Fox Sports purchased the network's programming rights out of bankruptcy, adding them to Fox Soccer Channel's existing schedule and that on of a new network, Fox Soccer Plus. Other business In 2009, Setanta Sports had shares in OneVision. OneVision were initially given the opportunity to develop the digital terrestrial network in the Republic of Ireland. Negotiations with RTÉ Networks fell through in May 2010. From March 2010, Setanta Sports, in partnership with Jennings Bet, have provided setantabet.com, an online gaming service for customers within Ireland. In October 2010, Setanta Sports launched applications on the iPhone and a Setanta Goals service for other handsets. See also Special 1 TV: parody television programme on Setanta Sports that featuring puppet caricatures of football personalities Premier Sports and FreeSports: television channels targeting the United Kingdom launched by the same management as Setanta Sports References Irish companies established in 1990 Television channels and stations established in 1990 Companies that have entered administration in the United Kingdom