February. Success as a singer "What's in It for Me" was a commercial success, although some Swedish TV stations refused to show the music video, arguing that Deasismont was too young (turned 13 soon after the release) for the song's theme about romantic relationships. Deasismont, though, didn't see the theme as a romantic relationship – in her eyes it was relationships between friends. Nevertheless, the song received extensive radio airplay while she simultaneously went on tour with Elin Lanto. "What's in It for Me" reached number one on the Swedish singles chart in March and eventually went platinum. Before long, she appeared on Swedish TV4 and used her artist name for the first time. Although she sang to a pre-recorded backing track in the studio, on the program she sang her single and Alicia Keys' song "If I Ain't Got You" while accompanied by a live band. The band included a drummer, guitarist, bassist, background singer and a keyboard player, who also sang backgrounds. Due to the success of the single, a full album was commissioned, and This Is Me Now was released in May 2005. The album sold more than 150,000 copies, which was triple the requirement for gold record certification in Sweden at the time. The success led to television appearances, such as on the weekly chart show Trackslistan and on the children's competition show Vi i femman. By the end of 2005, she had appeared live on more than 20 television shows. A concert tour in Sweden was organized for her in the summer, and some of the shows were also televised. Although Deasismont's fans are typically school children, the album cannot be described as children's music. The style of This Is Me Now is mainly happy pop music with synthesizer backgrounds, but it includes the theme song "Tomorrow" from the musical Annie and a live recording of the song "If I Ain't Got You". The songs in the album were made by the producer team Tysper (Tommy Tysper), Mack (Marcus Sepehrmanesh) and Grizzly (Gustav Jonsson), who are all from Stockholm. They form the core of the production company TEN Production and have produced successful pop tracks before working with Deasismont. Other Ten Production songs seeing popularity were performed by the A Teens and Helena Paparizou. Deasismont's albums were published through Bonnier Amigo Music Group. Deasismont is a talented live singer and doesn't lip sync in her