been used in all advertising, with the tagline "A UPC Company" below. It was then expected that the full rebrand would take place in early 2008. In late September and early October NTL included a leaflet with its bills stating a new logo would appear on bills from 21 October. Although many took that to read that the relaunch would happen on that day, this did not occur. On 14 August 2007 NTL launched a personal video recorder, the UPC Mediabox. Chorus then launched the same device in its cable areas in Autumn 2007. This was followed, on 30 October 2007, NTL and Chorus' websites were merged under a single site, though the composite Chorus NTL logo was used on the site rather than the UPC logo. Most users of the EPG were switched fully to the new UPC EPG, taking the NTL EPG off air. The company was rebranded on 4 May 2010. References External links IrishTelecoms.com – Guide to Telecoms in Ireland UPC Ireland The Communications Interactive Agency Ireland Alex Gogan Irish companies established in 1970 2010 disestablishments in Ireland Mass media companies of Ireland Internet service providers of the Republic of Ireland Former state-sponsored bodies of the Republic of Ireland