SugarCon is just around the corner – and that means it is also time for another round of the SugarCon App Throwdown! The App Throwdown – always an attendee favorite – is a showcase of some of the coolest, most useful, and most innovative extensions of the Sugar platform. The fun, sometimes manic, atmosphere of the final judging session at SugarCon not only promises to entertain, but also give Sugar users some great tools to advance their own CRM initiatives.
While App Throwdown is always a blast – we wanted to make it even better this year. How? Well, for starters, we’ve opened up the submission eligibility to EVERYONE! That’s right – anyone who wants to submit an extension, connector, custom app integrated to Sugar, etc. can apply. Simply fill out this ONLINE FORM to be part of the processes.
Submissions will be accepted until March 27! So get your submission ready – all you need is a cool app/connector/customization, a short video of your app in action, and a completed form to enter!
Also, we have created some categories to help guide your submissions, and the category winners will be the ones to battle it out for “Best in Show” on the main SugarCon stage in April.
This years categories include:
|Mobile||Help your customers see i2i, wherever they are. This category will be judged on the best mobile customization, or mobile extension of Sugar in marketing, field sales, field service or other customer-facing scenarios.|
|Best Seamless Integration||Sugar provides virtually limitless ways of integrating with virtually limitless apps and data sources. This category will focus on applications that follow the best practices of our UI/UX and show creative use of the Intelligence Panel, Dashlets, Activity Streams, and other key areas of the Sugar UX best in class user interface.|
|Data, Information, & Analytics||Getting the right information at the right time is a critical part of creating extraordinary customer relationships. Understanding business insights is an important tool for optimizing your selling and go-to-market strategy. Entries in this category will be judged on how they help Sugar users make better decisions and execute faster based on having better information at their fingertips.|
|Customer Experience and Engagement||This category will look at integrations and customizations that optimize the customer experience and increase levels of engagement. These can include workflow-based customizations and extensions to better align with the customer journey; embedded call center or other real-time employee-to-customer communications; or tools to help agents close more deals or resolve more cases faster.|
|Beyond CRM||The openness of the Sugar platform means that developers and users’ only limits are their imaginations. Entries in this category will focus on the “edge cases” of CRM. So, if your application interfaces with the real world through the “Internet of Things”, or you’ve added game mechanics to motivate the right behavior, or tied into today’s powerful social tools, this category is for you!|
The judging process this year will be a bit different as well. An all-star panel of SugarCRM staff and some special industry influencers and observers will judge all submissions to determine the category winners. These will be announced here on the blog in early April.
At SugarCon, the category winners will compete on stage for the “Best in Show” award – in front of an expert panel of SugarCRM executives including CEO Larry Augustin, and some guest industry influencers. But as in past years – the audience will vote on the category winner they think deserves to be Best in Show!
So, all you Sugar partners, developers, tech-savvy customers with a cool custom module or integration – we invite you to submit ASAP and join us in making the 2015 App Throwdown the best yet!