can we help you?
How can we help you? That was the message preceding a "request for information"
form in the Contact Us section of a noteworthy B2B company website I recently
visited. Ten days ago I filled out that form and requested...
Potential buyers got their first look at Facebook financials yesterday, which showed the company produced a $1 billion profit last year from $3.71 billion in revenues. The company derives 85% of those revenues from advertising, with the rest from social...
Now that your blog is "LIVE," you
need to do some basic things to help others find you. Or give your established
blog a little shove and see if traffic doesn't improve.
to Giant Search Engines
Even though you've optimized...
In a nonscientific reader poll
conducted for SmartBrief on Social Media , leading marketers
(of all types) were asked:
Does your company have a formal
training process for employees before they're allowed to blog, tweet or post
IN YOUR DIGITAL LIFE?
Me. Well, I recently moved and do
not have an extra outlet at my bedside so I've been recharging my iPhone at
night beside my desk-in another room. The difference is noticeable. Before I
used to wake up in the...
Last week on
VirtualMarketingOfficer.com I wrote about How
To Promote Your Law Blog and it turned out to be a pretty popular
post, so I figured there are enough readers who are looking for ideas in this
regard-thanks to all who re-tweeted the post;...
Listening to a law firm
administrator explain how he handles internally sensitive issues at his law
firm over a business dinner one evening, I remarked, "You're a benevolent
dictator! Sounds like it's working for you! Management by consensus...
(This post is dedicated to the wonderful people at American Airlines who make me turn off my Kindle during take off and landing, forcing me to pick up random magazines at airport kiosks so I can distract myself the old fashioned way; reading paper magazines...
Conversations in the Marketplace
In the purest sense the social Web is a very large marketplace populated by people who come and go for the purpose of engaging in conversations about things they do, make, think about, and care about, and of course...
Today a package of materials from a new client of mine arrived overnight, first AM delivery. The delivery surprised me and exceeded my expectation as our scheduled meeting is weeks away. There was nothing urgent about me receiving the materials, but it...
The Social Network, the movie loosely documenting the development and meteoric rise of the popular social networking site Facebook, was a fine Hollywood movie; I was easily pulled into the characters and the story. While I wasn't expecting anything...
Looking back - Looking forward.
Social media and social networking platforms open up doors to new relationships and often work well as tools for marketing - broad distribution, top of mind impact, and exposure for expertise.
However, looking back...
According to the gossip site, radar.com :
A photograph posted by Paris Hilton more than a month prior to her drug arrest in Las Vegas could blow up her claim that the purse she was carrying - which contained cocaine - did not belong to her. In mid...
We've come a long way, baby! Three years ago, when I founded my company Law Gravity , I talked to a lot of law firms about their "plans" for using social media. Their response: "What plans?"
There were firms that had a blog...