Digimon started out as digital pets called "Digital Monsters", similar in style and concept to the Tamagotchi. It was planned by WiZ and released by Bandai on June 26, 1997. The toy began as the simple concept of a Tamagotchi mainly for boys. The V-Pet is similar to its predecessors, with the exceptions of being more difficult and being able to fight other Digimon v-pets. Every owner would start with a Baby Digimon, train it, evolve it, take care of it, and then have battles with other Digimon owners to see who was stronger. The Digimon pet had several evolution capabilities and abilities too, so many owners had different Digimon. In December, the second generation of Digital Monster was released, followed by a third edition in 1998.