West's outspoken views and ventures outside of music have received significant mainstream attention. He has been a frequent source of controversy and public scrutiny for his conduct at award shows, on social media, and in other public settings. His more publicized comments include his declaration that President George W. Bush "doesn't care about black people" during a live 2005 television broadcast for Hurricane Katrina relief, and his interruption of singer Taylor Swift at the 2009 MTV Video Music Awards. West's efforts as a designer include collaborations with Nike, Louis Vuitton, and A.P.C. on both clothing and footwear, and have most prominently resulted in the Yeezy Season collaboration with Adidas beginning in 2013. He is the founder and head of the creative content company DONDA.