content: Only the Biltmore Apple Store can make the typical shopper (me) feel like a total douche just by walking inside of it to be exposed to the cultish behaviors of Apple fanboys and girls.  This must be, like, the Ganges of Apple secularism.  One might introspect, \""Is this me?\""\n\nNo.  Its okay.  You certainly aren't one of the tools extolling Steve Jobs father's testicles for blessing the planet with the Divinity who created the most streamlined electronic products ever exalted on God's green Ge.  But look around, and this is what you will see at this particular locus.\n\nInteracting with the sales associates, these coal-shirted devotees, is what I imagine Muhammad faced when he met his 72 virgins in heaven.  These virgins, however, are massively haughty and generally useless. \n\nIn order for one of them to grace your presence and acknowledge your need for assistance, one must either 1) act like you're walking out of their store with one of their pretentious product under your shirt, or 2) make an appointment with their \""Genius Bar\"".\n\nF me running.  What a crappy state of affairs customer service is at this place. \n\nLet me get this straight, I cannot get anyone to help sell me overpriced, buggy Apple products unless I had the foresight to book their arses a week before?  Moreover, should the frequently occurring Apple jinx strike my iPod, its gonna take an appointment to tell me that you cannot fix it because you are not, IN FACT, a genius, but a $10 an hour fandork of Apple products and you wanted the 5% employee discount?\n\nThe 2 times that I've had problems with my iPod (i know, what a shocker!), they've just suggested that I reformat, thus erasing all of my files and losing playlists, et al.  Thanks genius.  Thanks for keeping up the good fight vs Microsoft, dweeb.\n\nAnd thanks for allowing me to check out -- not at the cashwrap, but right here, where we stand -- amongst the packed section of iPhones, where people are dorking out to these things.  I appreciate the dapper service, even though I'm plopping down the loot for two 'pods (which will inevitably be returned for two new ones in a few short months after I stump the geniuses over at the bar).  \n\nNow, I'm just blue-skying here, but how about you treat me like an actual human customer instead of an ATM machine, given that I've purchased 6 or so Apple products within the past 4 years?   \n\nI hate that Apple has been crushing the portable music market for several years now because their outposts for customer service are absolutely abysmal.