content: I guess if you're one of those lucky people who has more money and time than they know what to do with, W is for you. This magazine focuses mostly on rich people, the clothes they buy, and the parties that they attend. I'm not just talking celebrities, either. If that was the case, then perhaps W would be onto something. But no... W prefers to devote at least half their articles to spotlighting people like Eugino Lopez, "heir to the vast Jumex juice fortune." And then they tell us about their beachfront properties, glittering social circles, and $1,700 Louis Vuitton Murakami purses. I don't know about you, but anyone who is willing to pay that much for something that looks like an embossed leather Hot Pocket isn't worth paying $4.50 to read about.