Also in the financial sector, Middlesea Insurance plc plunged 4.6% to just above the €1.00 level. Two trades were executed this morning of 2,600 shares at €1.002 with further bids unsatisfied at the last closing price.
Meanwhile the share price of GO plc opened 2.1% lower at the €1.90 level before recovering strongly to end the day unchanged at €1.94 on high volumes totalling 37,850 shares.
On the other hand, Malta International Airport plc closed unchanged at €1.70 after touching a new multi-year high of €1.72 as the market reacted positively to the strong growth in passenger numbers announced yesterday evening. During 2010 the airport operator registered a 12.8% growth in passengers to a record 3.29 million on the back of a 10.6% increase in seat capacity.
The local bond market also continued to decline with the benchmark Rizzo Farrugia MGS Index slipping lower for the eight consecutive session. The MGS Index has declined by 0.6% during the first three weeks of the year as the 10-year Eurozone yield reached the 3.11% level.30 Rock2006 | TV Show
Cast & Crew | Episode Guide
A female TV writer tries to control the behind-the-scenes antics of a live, prime-time variety show and deals with interference from a network bigwig.
Premiered: October 11, 2006
Rating: TV-14
Season 4, Episode 19 Argus
First Aired: April 29, 2010
Grizz (Grizz Chapman) announces his wedding, but there isn't much bliss when both Tracy and Dot Com battle for best-man honors. Elsewhere, Jenna lands a new boyfriend (Will Forte), but Liz and Pete suspect he comes with ulterior motives; and the late, great Don Geiss bequeaths an odd inheritance to Jack.
Guest Cast
Marceline Hugot Marceline Hugot Kathy Geiss
Burke Moses Burke Moses Thomas
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The winter/all-season in the winter decision comes down to how much snow/slush/ice you drive in. Winter tires are better at those and you are in areas with a lot of them, so they wouldn't be a bad idea. All seasons have better dry traction, but are just not as good in snow.

I personally run summer/winter on a Mazdaspeed3 right now, but I'm considering a switch to summer/all-season due to how little snow I drive in now. I used to live in a small dip at the top of a hill so I had to go uphill to go down a hill to go anywhere. It was always cleared poorly in winter. Winter tires were very helpful in this. I no longer live there and have driven in snow for about 30 seconds so far this winter, which is why I'm consider trading snow traction for dry traction.

I've written way too much so: all seasons are probably the cheapest and easiest, but the peace of mind you get from having a winter tire in the snow is very nice. You can still run an all season in the summer if you don't need/want the performance of a summer tire.I came away thinking that digital media publishers believe wholly in video, but that in an ever-increasing way they are both creating it and presenting it like television content. And of course they are trying to sell it like television content. Hulu literally jettisoned the name NewFront. Yahoo is creating daily, live music performances -- and what could be more like television than tune-in, daily content? Vevo had a post-production enabled product placement tool to sell. With rare exceptions, everything at the NewFronts walked, talked, and quacked like TV.
Don’t get me wrong: I love all of this new content, the inherent competitive and symbiotic relationship with digital publishers and TV, and the data that informs content and provides insights to consumer behaviors. And of course I enjoy observing digital publishers’ Sisyphean attempts at crossing the cultural relevance divide between TV and native digital. But.
The result is less innovation and more static behavior, with publishers, brands, and agencies replicating their advertising across channels. It’s unclear to me why the bulk of content and advertising in digital is still framed by a random set of length deliverables (:10, :15, and :30),when it’s delivered by a totally different experience.
The Sponsorship Question
TV was built on sponsorship with meaning: entire programs truly brought to you by a single brand, and the brand became an integral part of the series. The message, the content, and the brand were inextricably linked. Mutual of Omaha’s “Wild Kingdom” built credibility and status for itself and its title sponsor in a meaningful, consistent, and committed way. But today, in both TV and digital, sponsorship is often a meaningless attachment that accrues little long-term value for a brand, and therefore provides a limited halo effect and context for brand values.
Digital content has its own version of sponsorship. It has strayed far from unique, interactive experiences and migrated to a lowest common denominator of pure sponsorship -- perhaps fine for TV scale, but unlikely to gain traction in the attention economy. Digital publishers need to find a way to make a more meaningful connection than “100% share of voice” on a destination that they practically beg users to visit, upon which any brand can be inserted, and which lacks an integrated brand experience.
Digital video offers an opportunity for brands to step up and deliver meaningful content that more deeply connects to their values and consumer emotions. Media publishers need to separate the impression and reach sale (TV) from an interactive, engaging sale (native digital), and give agencies and brands a reason to participate.
One way to deal with this issue is with native content – one of the best digital opportunities, but perhaps one of the most difficult to achieve. Because so much content consumption today takes place in the newsfeed environment of mobile, original, amazing content is critical. The difficulty is that native means that your ad looks and feels like editorial content -- which is useful in one sense, but also decreases the connection of the brand to the content.
The opportunity for brands is to step in and create their own content that solves the problem of being a disposable appendage to the headline content. And ultimately, the opportunity for publishers is to have another go at creating content with brand partners that is emotionally appealing, that strongly connects the consumer to the brand and its values, and that drives consumer engagement.
I think it is crazy
After coming off a few "new" fronts, I felt the same way. There are so many opportunities to use digital campaigns (both web & mobile) as a two-way communication tool to not only send a message but receive real time data as to how your consumers respond. Despite that feeling of same old, I do think certain players are taking steps to create unique experiences inside and outside of computer/smartphone screens which not only provide real value to consumers but do so in a way that makes sense. I think part of the problem is that publishers have become voice boxes for brands vs being connectors of culture to relay a real and meaningful message.
Commitment. The reasons can be blurred.
And don't forget specialized search engines to original and aggregated video content as a sub-domain customized to your look/feel. Context, content, curation and a sponsorship platform just like Google - keyword/phrase driven.
In my experience, agencies and clients are holding digital publishers/content creators to antiquated metrics and unrealistic pricing. Always asking for "never been done before" (and really, when was the last time you saw "never been done before in TV"), and product integration, and simultaneously demanding lower rates. They hold digital to an unrealistic standard, yet demand accountability based on old metrics.
Digital does offer integration and sponsorship that was reminiscent of TV in its infancy. What it cannot do is offer integration and sponsorship at bargain basement prices while being accountable to metrics that are often beyond the publisher's control. Innovation comes through investment.Travel… Without Kids?
For years my husband traveled for work.  I didn’t even think about traveling with him because I felt our children were too young for me to leave, but that abruptly changed last year.
It was like one day my boys needed me to survive, and the next they were autonomous little men (most of the time). All of sudden, there they were, feeding themselves, getting dressed on their own and going to bed without my help. They were big.
This day inevitably comes for all parents. Some anticipate it, others dread it. For me, it wasn’t a happy day, but I determined to make the best of it. So, when my husband asked me to travel with him on a long trip, I said a tentative “yes.” I knew it was important to spend time with him when I could, but I was apprehensive.
I got through leaving the boys for the first time with some planning and a few tips from experienced travel moms. The boys were happy while we were away, and, thanks to generous family and friends, they kept