CREATE TABLE table_13526 ("Frequency" CLOB, "Call sign" CLOB, "Branding" CLOB, "Format" CLOB, "Owner" CLOB, "Language/Rebroadcast" CLOB)

what is the branding when the call sign is ckua-fm-3?
SELECT "Branding" FROM table_13526 WHERE "Call sign" = 'ckua-fm-3'
SELECT "Branding" FROM "table_13526" WHERE "Call sign" = 'ckua-fm-3'