CREATE TABLE table_28302 ("Branding" CLOB, "Callsign" CLOB, "Ch. #" CLOB, "Station Type" CLOB, "Power kW  ( ERP ) " CLOB, "Location  ( Transmitter Site ) " CLOB)

What is the branding of the callsign DWBA-TV?
SELECT "Branding" FROM table_28302 WHERE "Callsign" = 'DWBA-TV'
SELECT "Branding" FROM "table_28302" WHERE "Callsign" = 'DWBA-TV'