caption: Promotion can be: Above the line -- aimed at a wide audience
exif: {"Image DocumentName": "Promotion can be: Above the line \u2013 aimed at a wide audience", "Image ImageDescription": "Examples include newspapers, posters, radio, billboards, TV and cinema adverts. Can be expensive and less effective as it is difficult to appeal to a wide range of people.", "Image XResolution": "300", "Image YResolution": "300", "Image ResolutionUnit": "Pixels/Inch", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}