statement of work for strategic analytic services 1. services. 605 shall perform the following services under this sow : services 605 will engage in a strategic, research, market, business and financial assessment of amcn and its business, partnering with the amcn management team to accelerate transition to direct consumer - facing distribution platforms ( including subscription streaming, ad - supported streaming, avod / fast, global streaming expansion ). 605 will utilize its expertise, including assessment of extensive real - time business intelligence and consumer research to enable potential further acceleration of amcn ’ s long - term growth and value creation. among the analytic services to be provided by 605 are situation analysis, customer experience, data utilization, addressing the market, content strategy and overview, sales strategy, pricing analysis, customer profiles, content ( by offering ), marketing strategy and financial analysis. the 605 team will develop a comprehensive understanding of the business and partner with the amcn senior leadership team to devise an action plan to successfully migrate the business, optimize asset value and create optionality for the amcn. 605 personnel who will perform the services include : kristin dolanceomatt weisscsoray casazzacooalex freedvpgina gusenfitterassociateother support staff as necessary kristin dolanceomatt weisscsoray casazzacooalex freedvpgina gusenfitterassociateother support staff as necessary kristin dolan ceo matt weiss cso ray casazza coo alex freed vp gina gusenfitter associate other support staff as necessary 2. deliverables. the following are the deliverables under this sow : attached as exhibit b. all deliverables shall constitute work product. 3. certain customer responsibilities. customer shall have the responsibilities described in section 1. 3 of the agreement. 4. fees and expenses. subject to mutual execution of this sow, promptly upon receipt of an invoice for the initial payment below, and upon receipt of an invoice at least thirty ( 30 ) days prior to each subsequent payment date below, customer shall pay 605 the following fees under this sow : execution of sow : $ 2, 625, 000 ( 25 % ) december 1, 2022 : $ 1, 312, 500 ( 12. 5 % ) december 31, 2022 : $ 1, 312, 500 ( 12. 5 % ) march 31, 2023 : $ 2, 625