britain 's children are ballooning in size and perhaps no one is more aware of this than paul wibberley , a school uniform specialist based in merseyside . he is now selling size 26 school skirts to children as young as 11 and blazers with a 56 inch chest . ` nearly all of my suppliers are offering increased sizes and they 're providing larger and larger sizes with every season , ' he said . his shop is featured in the latest episode of the big body squad , channel 5 's series about how britain 's bulging waistline is spawning a whole new industry of services for those who are so large they need specialist help . paul wibberley runs a successful school uniform business in merseyside but he has noticed a worrying trend in sales of plus-sized clothing . mr wibberley shows the camera quite how large the waist of a pair of ` sturdy fit ' trousers can be . for the first time in history , obesity is killing more people than malnutrition . around 15 million britons are obese and it is estimated that this will cost the uk a staggering # 27 billion by 2016 . services touched on in the series include specialist shoe-makers who are catering to the those with fat ankles and feet as well as companies who are using military science to develop extra strong harnesses and hoists to mobilise those who can not move themselves . and in the latest episode , the issue of school children as young as five being offered plus-sized clothes is explored . with one in three children now classed as obese and 140,000 so large that they reach the adults recommendations for adult weight loss surgery , larger fitting garments are big business . in 2001 , mr wibberley 's shop only supplied two sizes of uniform - ` slim fit ' and ` regular fit ' - but now ` slim fit ' no longer exists and has been replaced by ` sturdy fit ' . sturdy fit trousers are elasticated and their leg length and waist are in different proportions to normal trousers . their . waist size is for children two years older than the leg length , meaning . that trousers designed for a ten-year-old will have a waist for that . of a 12 year-old . this style goes up to a staggering 50 inch waist . a recent study has shown the extent of children 's growth over the past 35 years . the data will be used to create a new generation of clothing to fit the nation 's taller and wider youth . the best-selling skirt on offer at the shop starts at a ladies size 10 and goes up to 26 . mr wibberley says he has sold the biggest sized skirt to girls as young as 11 . and on the day of filming , the shop assistant sells a blazer with a 40 inch chest to an 11-year-old girl . now , 40 per cent of customers at the uniform shop opt for sturdy fit . five years ago mr wibberley also brought in real adult clothes for children as young as 11 . this means he is now able to provide blazers for men with a 42 inch going up to a 56 inch chest . uniforms as large as 3xl are already an established part of sizing in the shop but mr wibberley believes that to keep up with the growing demand for larger uniforms , companies will soon be offering 4xl . ironic : uniformed sportswear is now catering to supersize teens who need clothes for pe lessons . currently the largest size is xxxl , but mr wibberley believes it will go up to xxxxl next year . kerry taverner , an nhs weight management advisor in the area , is concerned about the rapidly rising number of overweight customers frequenting mr wibberley 's shop : ` around 70 per cent of parents are unaware their children are overweight . ` when i see sizes like -lsb- the ones in this shop -rsb- i find it worrying and definitely , something needs to be done . ` culturally , when we see someone who is overweight , they fit in much more now than a few years back . ' but mr wibberley is n't the only person offering children larger fitting clothes . clothing chains have been forced to rip up their sizing system for children to reflect the fact youngsters are now taller , wider and heavier than ever . a new template for those aged four to 16 has been devised for retailers to reflect the major changes to body shapes over the last few decades . six of the country 's biggest children 's fashion chains -- marks & spencer , next , george at asda , tesco , monsoon and the shop direct group -- are now using the guidleines . full body 3d scans were carried out on 2,885 youngsters across the country to produce the updated size regime . the last time a comprehensive survey of children 's shapes was carried out was by the british standards institution in 1978 . the figures were compiled by shape gb , a collaboration between retailers , several academic bodies , clothing size experts alvanon and scanner experts . girls of 11 were found to be on average four inches wider around the waist , while boys are generally bigger through the waist and chest . research has shown that over 80 per cent of obese children today will go on to be obese adults . childhood obesity costs the capital alone # 7 million a year and if these children do not lose weight it is estimated they will costs the taxpayer # 110 million in adulthood .
school uniform specialist paul wibberley has seen kids ' waists balloon . now offers 50 inch waist trousers and size 26 skirts to 11-year-olds . believes xxxxl size will be brought in next year to cater for growing teens . features in channel 5 documentary big body squad about supersized uk . big body squad airs on tuesdays at 8pm on channel 5 .
britain 's children are ballooning in size and perhaps no one is more aware of this than paul wibberley , a school uniform specialist based in merseyside . he is now selling size 26 school skirts to children as young as 11 and blazers with a 56 inch chest . ` nearly all of my suppliers are offering increased sizes and they 're providing larger and larger sizes with every season , ' he said . his shop is featured in the latest episode of the big body squad , channel 5 's series about how britain 's bulging waistline is spawning a whole new industry of services for those who are so large they need specialist help . paul wibberley runs a successful school uniform business in merseyside but he has noticed a worrying trend in sales of plus-sized clothing . mr wibberley shows the camera quite how large the waist of a pair of ` sturdy fit ' trousers can be . for the first time in history , obesity is killing more people than malnutrition . around 15 million britons are obese and it is estimated that this will cost the uk a staggering # 27 billion by 2016 . services touched on in the series include specialist shoe-makers who are catering to the those with fat ankles and feet as well as companies who are using military science to develop extra strong harnesses and hoists to mobilise those who can not move themselves . and in the latest episode , the issue of school children as young as five being offered plus-sized clothes is explored . with one in three children now classed as obese and 140,000 so large that they reach the adults recommendations for adult weight loss surgery , larger fitting garments are big business . in 2001 , mr wibberley 's shop only supplied two sizes of uniform - ` slim fit ' and ` regular fit ' - but now ` slim fit ' no longer exists and has been replaced by ` sturdy fit ' . sturdy fit trousers are elasticated and their leg length and waist are in different proportions to normal trousers . their . waist size is for children two years older than the leg length , meaning . that trousers designed for a ten-year-old will have a waist for that . of a 12 year-old . this style goes up to a staggering 50 inch waist . a recent study has shown the extent of children 's growth over the past 35 years . the data will be used to create a new generation of clothing to fit the nation 's taller and wider youth . the best-selling skirt on offer at the shop starts at a ladies size 10 and goes up to 26 . mr wibberley says he has sold the biggest sized skirt to girls as young as 11 . and on the day of filming , the shop assistant sells a blazer with a 40 inch chest to an 11-year-old girl . now , 40 per cent of customers at the uniform shop opt for sturdy fit . five years ago mr wibberley also brought in real adult clothes for children as young as 11 . this means he is now able to provide blazers for men with a 42 inch going up to a 56 inch chest . uniforms as large as 3xl are already an established part of sizing in the shop but mr wibberley believes that to keep up with the growing demand for larger uniforms , companies will soon be offering 4xl . ironic : uniformed sportswear is now catering to supersize teens who need clothes for pe lessons . currently the largest size is xxxl , but mr wibberley believes it will go up to xxxxl next year . kerry taverner , an nhs weight management advisor in the area , is concerned about the rapidly rising number of overweight customers frequenting mr wibberley 's shop : ` around 70 per cent of parents are unaware their children are overweight . ` when i see sizes like -lsb- the ones in this shop -rsb- i find it worrying and definitely , something needs to be done . ` culturally , when we see someone who is overweight , they fit in much more now than a few years back . ' but mr wibberley is n't the only person offering children larger fitting clothes . clothing chains have been forced to rip up their sizing system for children to reflect the fact youngsters are now taller , wider and heavier than ever . a new template for those aged four to 16 has been devised for retailers to reflect the major changes to body shapes over the last few decades . six of the country 's biggest children 's fashion chains -- marks & spencer , next , george at asda , tesco , monsoon and the shop direct group -- are now using the guidleines . full body 3d scans were carried out on 2,885 youngsters across the country to produce the updated size regime . the last time a comprehensive survey of children 's shapes was carried out was by the british standards institution in 1978 . the figures were compiled by shape gb , a collaboration between retailers , several academic bodies , clothing size experts alvanon and scanner experts . girls of 11 were found to be on average four inches wider around the waist , while boys are generally bigger through the waist and chest . research has shown that over 80 per cent of obese children today will go on to be obese adults . childhood obesity costs the capital alone # 7 million a year and if these children do not lose weight it is estimated they will costs the taxpayer # 110 million in adulthood .
britain 's children are ballooning in size and perhaps no one is more aware of this than paul wibberley , a school uniform specialist based in merseyside . he is now selling size 26 school skirts to children as young as 11 and blazers with a 56 inch chest . ` nearly all of my suppliers are offering increased sizes and they 're providing larger and larger sizes with every season , ' he said . his shop is featured in the latest episode of the big body squad , channel 5 's series about how britain 's bulging waistline is spawning a whole new industry of services for those who are so large they need specialist help . paul wibberley runs a successful school uniform business in merseyside but he has noticed a worrying trend in sales of plus-sized clothing . mr wibberley shows the camera quite how large the waist of a pair of ` sturdy fit ' trousers can be . for the first time in history , obesity is killing more people than malnutrition . around 15 million britons are obese and it is estimated that this will cost the uk a staggering # 27 billion by 2016 . services touched on in the series include specialist shoe-makers who are catering to the those with fat ankles and feet as well as companies who are using military science to develop extra strong harnesses and hoists to mobilise those who can not move themselves . and in the latest episode , the issue of school children as young as five being offered plus-sized clothes is explored . with one in three children now classed as obese and 140,000 so large that they reach the adults recommendations for adult weight loss surgery , larger fitting garments are big business . in 2001 , mr wibberley 's shop only supplied two sizes of uniform - ` slim fit ' and ` regular fit ' - but now ` slim fit ' no longer exists and has been replaced by ` sturdy fit ' . sturdy fit trousers are elasticated and their leg length and waist are in different proportions to normal trousers . their . waist size is for children two years older than the leg length , meaning . that trousers designed for a ten-year-old will have a waist for that . of a 12 year-old . this style goes up to a staggering 50 inch waist . a recent study has shown the extent of children 's growth over the past 35 years . the data will be used to create a new generation of clothing to fit the nation 's taller and wider youth . the best-selling skirt on offer at the shop starts at a ladies size 10 and goes up to 26 . mr wibberley says he has sold the biggest sized skirt to girls as young as 11 . and on the day of filming , the shop assistant sells a blazer with a 40 inch chest to an 11-year-old girl . now , 40 per cent of customers at the uniform shop opt for sturdy fit . five years ago mr wibberley also brought in real adult clothes for children as young as 11 . this means he is now able to provide blazers for men with a 42 inch going up to a 56 inch chest . uniforms as large as 3xl are already an established part of sizing in the shop but mr wibberley believes that to keep up with the growing demand for larger uniforms , companies will soon be offering 4xl . ironic : uniformed sportswear is now catering to supersize teens who need clothes for pe lessons . currently the largest size is xxxl , but mr wibberley believes it will go up to xxxxl next year . kerry taverner , an nhs weight management advisor in the area , is concerned about the rapidly rising number of overweight customers frequenting mr wibberley 's shop : ` around 70 per cent of parents are unaware their children are overweight . ` when i see sizes like -lsb- the ones in this shop -rsb- i find it worrying and definitely , something needs to be done . ` culturally , when we see someone who is overweight , they fit in much more now than a few years back . ' but mr wibberley is n't the only person offering children larger fitting clothes . clothing chains have been forced to rip up their sizing system for children to reflect the fact youngsters are now taller , wider and heavier than ever . a new template for those aged four to 16 has been devised for retailers to reflect the major changes to body shapes over the last few decades . six of the country 's biggest children 's fashion chains -- marks & spencer , next , george at asda , tesco , monsoon and the shop direct group -- are now using the guidleines . full body 3d scans were carried out on 2,885 youngsters across the country to produce the updated size regime . the last time a comprehensive survey of children 's shapes was carried out was by the british standards institution in 1978 . the figures were compiled by shape gb , a collaboration between retailers , several academic bodies , clothing size experts alvanon and scanner experts . girls of 11 were found to be on average four inches wider around the waist , while boys are generally bigger through the waist and chest . research has shown that over 80 per cent of obese children today will go on to be obese adults . childhood obesity costs the capital alone # 7 million a year and if these children do not lose weight it is estimated they will costs the taxpayer # 110 million in adulthood .
britain 's children ballooning perhaps no one aware paul wibberley a school uniform specialist based merseyside he is now selling size 26 school skirts children as blazers with a 56 inch chest. ` nearly all my suppliers offering increased sizes they 're providing larger and larger sizes with every season, ' he. his shop featured the big body squad, channel 5 's series about how britain 's bulging waistline spawning services those so large specialist help. paul wibberley runs a successful school uniform business merseyside but noticed sales plus-sized clothing. mr wibberley shows the camera quite how large waist a pair ` sturdy fit trousers. for, obesity killing malnutrition around 15 million britons obese it this will cost the uk a # 27 by 2016. services touched the series include specialist shoe-makers who catering the those fat ankles feet as companies using military science extra strong harnesses hoists mobilise those not move themselves. and in the latest episode, the issue school children as young being offered plus-sized clothes explored. with one in three children now classed obese 140,000 so large reach the adults recommendations adult weight loss surgery, larger fitting garments big business. in 2001, mr wibberley 's shop only supplied two sizes uniform - ` slim fit regular now ` no sturdy fit sturdy fit trousers are elasticated their leg length and in different proportions normal trousers. their. waist size for children two older the leg length, meaning. that trousers designed ten will have a waist for that. of a 12. this style goes up a staggering 50 inch waist. a recent study has the extent children 's growth over. the data will a new generation clothing to the nation 's taller and wider youth. the best-selling skirt on offer at the shop starts a ladies size 10 26. mr wibberley says sold the biggest sized skirt to girls as. and on the day filming, the shop assistant sells a blazer a 40 inch chest to. now, 40 per customers at the uniform shop opt sturdy fit. five mr wibberley also brought in real adult clothes children as young 11. this means he now able provide blazers men with a 42 inch going up a 56 inch chest. uniforms as large 3xl are already an established part sizing in the shop but mr wibberley believes to keep larger uniforms, companies soon offering. ironic : uniformed sportswear now catering supersize teens who need clothes pe lessons. currently the largest size is xxxl, mr wibberley believes go next. kerry taverner, an nhs weight management advisor in is concerned the rapidly rising number overweight customers frequenting mr wibberley 's shop : ` around 70 per cent parents unaware. ` when i see sizes -lsb- the ones this shop -rsb- i find worrying and definitely, something needs. ` culturally, when see someone overweight, fit much now a back. ' but mr wibberley n't the only person offering children larger fitting clothes. clothing chains have forced rip their sizing system children to reflect the fact youngsters now taller, wider. a new template those aged four 16 has devised retailers reflect the major changes body shapes over. six of the country 's biggest children 's fashion chains -- marks & spencer, next, george at asda tesco monsoon and the shop direct group using the guidleines. full body 3d scans were carried 2,885 youngsters across to produce the updated size regime. the last a comprehensive survey children 's shapes was the british standards institution 1978. the figures compiled shape gb, a collaboration retailers, several academic bodies clothing size experts alvanon scanner experts girls of 11 were on average four inches wider around, are generally bigger through chest research has over 80 obese children today will go. childhood obesity costs the capital alone # 7 million a and if these children do lose it costs taxpayer # 110 in adulthood.
britain 's children are ballooning in size and perhaps no one is more aware of this than paul wibberley , a school uniform specialist based in merseyside . he is now selling size 26 school skirts to children as young as 11 and blazers with a 56 inch chest . ` nearly all of my suppliers are offering increased sizes and they 're providing larger and larger sizes with every season , ' he said . his shop is featured in the latest episode of the big body squad , channel 5 's series about how britain 's bulging waistline is spawning a whole new industry of services for those who are so large they need specialist help . paul wibberley runs a successful school uniform business in merseyside but he has noticed a worrying trend in sales of plus-sized clothing . mr wibberley shows the camera quite how large the waist of a pair of ` sturdy fit ' trousers can be . for the first time in history , obesity is killing more people than malnutrition . around 15 million britons are obese and it is estimated that this will cost the uk a staggering # 27 billion by 2016 . services touched on in the series include specialist shoe-makers who are catering to the those with fat ankles and feet as well as companies who are using military science to develop extra strong harnesses and hoists to mobilise those who can not move themselves . and in the latest episode , the issue per cent of customers at the uniform shop opt for sturdy fit . five years ago mr wibberley also brought in real adult clothes for children as young as 11 . this means he is now able to provide blazers for men with a 42 inch going up to a 56 inch chest . uniforms as large as 3xl are already an established part of sizing in the shop but mr wibberley believes that to keep up with the growing demand for larger uniforms , companies will soon be offering 4xl . ironic : uniformed sportswear is now catering to supersize teens who need clothes for pe lessons . currently the largest size is xxxl , but mr wibberley believes it will go up to xxxxl next year . kerry taverner , an nhs weight management advisor in the area , is concerned about the rapidly rising number of overweight customers frequenting mr wibberley 's shop : ` around 70 per cent of parents are unaware their children are overweight . ` when i see sizes like -lsb- the ones in this shop -rsb- i find it worrying and definitely , something needs to be done . ` culturally , when we see someone who is overweight , they fit in much more now than a few years back . ' but mr wibberley is n't the only person offering children larger fitting clothes . clothing chains have been forced to rip up their sizing system for children to reflect the fact youngsters are now taller , wider and heavier than ever . a new template for those aged four to 16 has been devised for retailers to reflect the major changes to body shapes over the last few decades . six of the country 's biggest children 's fashion chains -- marks & spencer , next , george at asda , tesco , monsoon and the shop direct group -- are now using the guidleines . full body 3d scans were carried out on 2,885 youngsters across the country to produce the updated size regime . the last time a comprehensive survey of children 's shapes was carried out was by the british standards institution in 1978 . the figures were compiled by shape gb , a collaboration between retailers , several academic bodies , clothing size experts alvanon and scanner experts . girls of 11 were found to be on average four inches wider around the waist , while boys are generally bigger through the waist and chest . research has shown that over 80 per cent of obese children today will go on to be obese adults . childhood obesity costs the capital alone # 7 million a year and if these children do not lose weight it is estimated they will costs the taxpayer # 110 million in adulthood .
 The article discusses how Britain's children are ballooning in size, with many schools reporting that they are struggling to fit into uniforms. Paul Wibberley, a school uniform specialist, has noticed an increase in demand for larger sizes and is now selling plus-size clothing for children as young as 11. He believes that this trend is due to a lack of awareness about healthy eating and exercise among parents. The article also mentions that obesity is killing more people than malnutrition, and that the UK is expected to spend £27 billion on treating obesity-related illnesses by 2016.