the apple watch is officially going on sale today - but none of its stores will have them in stock . apple launches its first smartwatch today - but anyone turning up to buy one from a store will be disappointed . for although the apple watch is officially going on sale , none of its locations will have them in stock . defeated : napoleon -lrb- illustrated -rrb- lost at the battle of waterloo in 1815 . guests attending a service in london to mark the 200th anniversary of the battle of waterloo have been told not to act in a ` triumphalist ' way -- to avoid upsetting the french . invitations to the service at st paul 's cathedral advise that it will avoid glorifying the duke of wellington 's historic victory over napoleon in 1815 . but last night the move was criticised by politicians , who said it ` took political correctness to an absurd new degree ' . the invitation to the waterloo 200 event says : ` the service , although related to a military victory , is not in any way glorifying war , nor must it be seen as triumphalist . ' instead , the service -- to be attended by members of the royal family and senior political and military figures -- will focus on the ` pan-european ' implications of the battle and the century of peace that followed . conservative jacob rees-mogg , who is bidding to be re-elected as a somerset mp , said : ` waterloo was a triumph of good versus evil . napoleon was responsible for between three million and 6.5 million deaths . instead , consumers willing to shell out between $ 549 to $ 17,000 - for the gold edition - have to pre-order the watches online and wait for their arrival until june . usually , apple launches generate long lines outside stores . but analysts believe the company feared the lines might be embarrassingly short and so opted to launch the watch with more of a whisper than a bang . in fact , despite the high price and some skepticism that consumers are eager to adopt a new generation of wearable technology , pre-orders have far exceeded expectations . as a result , the company 's initial production run is simply not large enough to ensure that watches will be available in stores from today . analysts believe apple is sitting on some two million pre-orders and that sales could top 20 million this year . the watch includes a host of personal trackers , including a heart rate monitor , and is being billed as a personal doctor that will help users to lose weight and improve their health . however , apple also wants it to be seen as style statement and fashion accessory , with customers able to choose from any of 38 variants depending on the case and watch strap . as a result , limited supplies have been given to six designer outlets around the world , which will apparently be sold to a few select customers by appointment today . ` two hundred years on , it is ridiculous to spare the blushes of the french by not celebrating the battle for what it was . what next ? will we ask france to apologise for the battle of hastings ? ' the service of commemoration , to take place on the 200th anniversary of waterloo on june 18 , will be the centrepiece of a series of events to mark the battle . the launch of the watch into stores is being handled by apple retail chief , angela ahrendts , who is very familiar with the world of designer labels . she told apple staff via video message earlier this week that the decision to make the watch only available through online orders is because demand has exceeded supply . waterloo 200 chairman , major general sir evelyn webb-carter , defended the ` no triumphalism ' theme . asked if it looked as though the service was designed to avoid embarrassing the french , he said : ` some people may read it like that but it 's not how we look at it . ' he added that the enemy at waterloo was napoleon -- not france as such . the commemoration was highlighting the effect of the battle on europe , not the military campaign or the battle itself . ` what waterloo brought in was an extended period of peace in europe after a particularly horrible 20 years of war , ' sir evelyn said . ` the commemoration looks forward to the european harmony that followed it . ' colin brown , author of scum of the earth , a new book about waterloo , said wellington would not have objected to the non-triumphalist tone . he added : ` the duke strongly believed in the restoration of the status quo after the battle , including the restoration of the bourbon monarchy in france . ' the commemoration was highlighting the effect of the battle -lrb- illustrated -rrb- on europe , organisers said . in it she said : ` we know that you have been bombarded with questions from customers . ` luckily , the customer feedback has been overwhelmingly positive . we know they are excited about the watch ... but there are a lot of questions about availability and timing etc. . ` last week we announced that due to the high global interest and the initial supply that we would only be taking orders online right now . ` this was not an easy decision , and i think it 's really important to remind every single customer that this is not just a new product for us , this is an entirely new category . ' apple chief executive tim cook pictured giving a presentation on the apple watch in san francisco last month . a spokesman said : ` our team is working to fill orders as quickly as possible based on the available supply and the order in which they were received . we know many customers are still facing long lead times and we appreciate their patience . ' stuart miles , technology expert and founder of website pocket-lint . com , said : ' i think the watch will follow the same lines of success as the ipad did five years ago . it 's an intriguing device that has enough wow factor to pull people in . ' but he added that the change in buying process this time - and the online backlog that has already begun - could put some people off . ` the biggest problem apple looks to be facing , is not if people will buy one , it 's whether they are going to be happy to wait until they can get one , ' he said . industry commentators believe the apple watch will follow the same lines of success as the ipad -lrb- pictured -rrb- did five years ago .
apple launches its first smartwatch today - but its stores will not stock it . online consumers must shell out $ 549 and then wait for a june delivery . analysts believe apple feared lines for the new device outside their stores may have been embarrassingly small . however , it is believed apple is sitting on some two million pre-orders .
the apple watch is officially going on sale today - but none of its stores will have them in stock . apple launches its first smartwatch today - but anyone turning up to buy one from a store will be disappointed . for although the apple watch is officially going on sale , none of its locations will have them in stock . defeated : napoleon -lrb- illustrated -rrb- lost at the battle of waterloo in 1815 . guests attending a service in london to mark the 200th anniversary of the battle of waterloo have been told not to act in a ` triumphalist ' way -- to avoid upsetting the french . invitations to the service at st paul 's cathedral advise that it will avoid glorifying the duke of wellington 's historic victory over napoleon in 1815 . but last night the move was criticised by politicians , who said it ` took political correctness to an absurd new degree ' . the invitation to the waterloo 200 event says : ` the service , although related to a military victory , is not in any way glorifying war , nor must it be seen as triumphalist . ' instead , the service -- to be attended by members of the royal family and senior political and military figures -- will focus on the ` pan-european ' implications of the battle and the century of peace that followed . conservative jacob rees-mogg , who is bidding to be re-elected as a somerset mp , said : ` waterloo was a triumph of good versus evil . napoleon was responsible for between three million and 6.5 million deaths . instead , consumers willing to shell out between $ 549 to $ 17,000 - for the gold edition - have to pre-order the watches online and wait for their arrival until june . usually , apple launches generate long lines outside stores . but analysts believe the company feared the lines might be embarrassingly short and so opted to launch the watch with more of a whisper than a bang . in fact , despite the high price and some skepticism that consumers are eager to adopt a new generation of wearable technology , pre-orders have far exceeded expectations . as a result , the company 's initial production run is simply not large enough to ensure that watches will be available in stores from today . analysts believe apple is sitting on some two million pre-orders and that sales could top 20 million this year . the watch includes a host of personal trackers , including a heart rate monitor , and is being billed as a personal doctor that will help users to lose weight and improve their health . however , apple also wants it to be seen as style statement and fashion accessory , with customers able to choose from any of 38 variants depending on the case and watch strap . as a result , limited supplies have been given to six designer outlets around the world 20 years of war , ' sir evelyn said . ` the commemoration looks forward to the european harmony that followed it . ' colin brown , author of scum of the earth , a new book about waterloo , said wellington would not have objected to the non-triumphalist tone . he added : ` the duke strongly believed in the restoration of the status quo after the battle , including the restoration of the bourbon monarchy in france . ' the commemoration was highlighting the effect of the battle -lrb- illustrated -rrb- on europe , organisers said . in it she said : ` we know that you have been bombarded with questions from customers . ` luckily , the customer feedback has been overwhelmingly positive . we know they are excited about the watch ... but there are a lot of questions about availability and timing etc. . ` last week we announced that due to the high global interest and the initial supply that we would only be taking orders online right now . ` this was not an easy decision , and i think it 's really important to remind every single customer that this is not just a new product for us , this is an entirely new category . ' apple chief executive tim cook pictured giving a presentation on the apple watch in san francisco last month . a spokesman said : ` our team is working to fill orders as quickly as possible based on the available supply and the order in which they were received . we know many customers are still facing long lead times and we appreciate their patience . ' stuart miles , technology expert and founder of website pocket-lint . com , said : ' i think the watch will follow the same lines of success as the ipad did five years ago . it 's an intriguing device that has enough wow factor to pull people in . ' but he added that the change in buying process this time - and the online backlog that has already begun - could put some people off . ` the biggest problem apple looks to be facing , is not if people will buy one , it 's whether they are going to be happy to wait until they can get one , ' he said . industry commentators believe the apple watch will follow the same lines of success as the ipad -lrb- pictured -rrb- did five years ago .
the apple watch is officially going on sale today - but none of its stores will have them in stock . apple launches its first smartwatch today - but anyone turning up to buy one from a store will be disappointed . for although the apple watch is officially going on sale , none of its locations will have them in stock . defeated : napoleon -lrb- illustrated -rrb- lost at the battle of waterloo in 1815 . guests attending a service in london to mark the 200th anniversary of the battle of waterloo have been told not to act in a ` triumphalist ' way -- to avoid upsetting the french . invitations to the service at st paul 's cathedral advise that it will avoid glorifying the duke of wellington 's historic victory over napoleon in 1815 . but last night the move was criticised by politicians , who said it ` took political correctness to an absurd new degree ' . the invitation to the waterloo 200 event says : ` the service , although related to a military victory , is not in any way glorifying war , nor must it be seen as triumphalist . ' instead , the service -- to be attended by members of the royal family and senior political and military figures -- will focus on the ` pan-european ' implications of the battle and the century of peace that followed . conservative jacob rees-mogg , who is bidding to be re-elected as a somerset mp , said : ` waterloo was a triumph of good versus evil . napoleon was responsible for between three million and 6.5 million deaths . instead , consumers willing to shell out between $ 549 to $ 17,000 - for the gold edition - have to pre-order the watches online and wait for their arrival until june . usually , apple launches generate long lines outside stores . but analysts believe the company feared the lines might be embarrassingly short and so opted to launch the watch with more of a whisper than a bang . in fact , despite the high price and some skepticism that consumers are eager to adopt a new generation of wearable technology , pre-orders have far exceeded expectations . as a result , the company 's initial production run is simply not large enough to ensure that watches will be available in stores from today . analysts believe apple is sitting on some two million pre-orders and that sales could top 20 million this year . the watch includes a host of personal trackers , including a heart rate monitor , and is being billed as a personal doctor that will help users to lose weight and improve their health . however , apple also wants it to be seen as style statement and fashion accessory , with customers able to choose from any of 38 variants depending on the case and watch strap . as a result , limited supplies have been given to six designer outlets around the world 20 years of war , ' sir evelyn said . ` the commemoration looks forward to the european harmony that followed it . ' colin brown , author of scum of the earth , a new book about waterloo , said wellington would not have objected to the non-triumphalist tone . he added : ` the duke strongly believed in the restoration of the status quo after the battle , including the restoration of the bourbon monarchy in france . ' the commemoration was highlighting the effect of the battle -lrb- illustrated -rrb- on europe , organisers said . in it she said : ` we know that you have been bombarded with questions from customers . ` luckily , the customer feedback has been overwhelmingly positive . we know they are excited about the watch ... but there are a lot of questions about availability and timing etc. . ` last week we announced that due to the high global interest and the initial supply that we would only be taking orders online right now . ` this was not an easy decision , and i think it 's really important to remind every single customer that this is not just a new product for us , this is an entirely new category . ' apple chief executive tim cook pictured giving a presentation on the apple watch in san francisco last month . a spokesman said : ` our team is working to fill orders as quickly as possible based on the available supply and the order in which they were received . we know many customers are still facing long lead times and we appreciate their patience . ' stuart miles , technology expert and founder of website pocket-lint . com , said : ' i think the watch will follow the same lines of success as the ipad did five years ago . it 's an intriguing device that has enough wow factor to pull people in . ' but he added that the change in buying process this time - and the online backlog that has already begun - could put some people off . ` the biggest problem apple looks to be facing , is not if people will buy one , it 's whether they are going to be happy to wait until they can get one , ' he said . industry commentators believe the apple watch will follow the same lines of success as the ipad -lrb- pictured -rrb- did five years ago .
the apple watch officially going on - but none its stores them in. apple launches today - anyone turning buy from. for although the apple watch officially going on, none its locations them. defeated : napoleon -lrb- illustrated lost at the battle waterloo in 1815. guests attending a service london to the battle waterloo have act a ` triumphalist ' way -- to upsetting the french. invitations the service at st paul 's cathedral advise it avoid glorifying the duke wellington 's historic victory napoleon 1815. but last the move criticised politicians, ` took political correctness an absurd new degree ' the invitation the waterloo 200 event says : ` the service, although related a military victory in glorifying war, must seen triumphalist ' instead, the service -- to attended members senior political and military figures focus the ` pan-european ' implications the battle and the century peace. conservative jacob rees-mogg, who bidding re a somerset mp, said : ` waterloo was a triumph good versus. napoleon was responsible between three million. instead, consumers willing shell between 549 17,000 - for the gold edition have pre the watches online wait their arrival until june. usually, apple launches generate long lines outside stores. but analysts believe the company feared the lines embarrassingly so opted launch the watch more of a whisper than. in fact, despite the high price and some skepticism that consumers eager adopt a new generation wearable technology pre far as, the company 's initial production run is simply large ensure watches stores from today. analysts believe apple sitting some two million pre sales top 20. the watch includes a host personal trackers, and is being billed a personal doctor that users to lose however, apple also wants it seen style statement fashion accessory, with customers able any 38 variants depending the case watch strap as, limited supplies have given six designer outlets around, which will apparently sold to a few select customers by appointment today ` two hundred on, it ridiculous spare the blushes the french by not celebrating the battle for what it. what next? will we ask france apologise the battle hastings? ' the service commemoration, to take waterloo on june, will a series the battle. the launch the watch into stores is being handled apple retail chief, angela ahrendts very familiar the world designer labels. she told apple staff via video message earlier the decision make the watch only through online orders because demand exceeded. waterloo 200 chairman, major general sir evelyn webb-carter, defended the ` no triumphalism ' theme. asked if looked as the service designed avoid embarrassing the french, he : ` some people may read like 's how look. ' he added that the enemy at waterloo napoleon -- not france as such. the commemoration was highlighting the effect the battle europe, not the military campaign or the battle. ` what waterloo brought in was an extended period peace europe after a particularly horrible 20 years, ' sir evelyn said. ` the commemoration looks forward the european harmony followed it. ' colin brown, author scum of a new book waterloo said wellington would objected the non-triumphalist tone. he added : ` the duke strongly believed the restoration after the battle, including the bourbon monarchy france. ' the commemoration was highlighting the effect the battle -lrb- illustrated -rrb- europe, organisers in it she said : ` we know you bombarded questions customers. ` luckily, the customer feedback overwhelmingly. we know they excited the watch... but there questions availability timing etc . ` last week we announced due the high global interest and the initial supply that would only taking orders online right. ` this was not, and i think 's really remind every single customer for an entirely new category. ' apple chief executive tim cook pictured giving the apple watch in san francisco last. a spokesman : ` our team fill orders based the order in which. we know many customers still facing long lead times we appreciate. ' stuart miles, technology expert founder website pocket-lint. com, said : ' i the watch follow success the ipad did five. it 's an intriguing device enough wow factor pull people. ' but he added the change buying process this - the online backlog that already begun put. ` the biggest problem apple looks facing, is not if people will one 's whether are be to wait until ' he industry commentators believe the apple watch follow success the ipad -lrb- pictured -rrb- did five.
the apple watch is officially going on sale today - but none of its stores will have them in stock . apple launches its first smartwatch today - but anyone turning up to buy one from a store will be disappointed . for although the apple watch is officially going on sale , none of its locations will have them in stock . defeated : napoleon -lrb- illustrated -rrb- lost at the battle of waterloo in 1815 . guests attending a service in london to mark the 200th anniversary of the battle of waterloo have been told not to act in a ` triumphalist ' way -- to avoid upsetting the french . invitations to the service at st paul 's cathedral advise that it will avoid glorifying the duke of wellington 's historic victory over napoleon in 1815 . but last night the move was criticised by politicians , who said it ` took political correctness to an absurd new degree ' . the invitation to the waterloo 200 event says : ` the service , although related to a military victory , is not in any way glorifying war , nor must it be seen as triumphalist . ' instead , the service -- to be attended by members of the royal family and senior political and military figures -- will focus on the ` pan-european ' implications of the battle and the century of peace that followed . conservative jacob rees-mogg , who is bidding to be re-elected as a somerset mp , said : ` waterloo was a triumph of good versus evil . napoleon was responsible for between three million and 6.5 million deaths . instead , consumers willing to shell out between $ 549 to $ 17,000 - for the gold edition - have to pre-order the watches online and wait for their arrival until june . usually , apple launches generate long lines outside stores . but analysts believe the company feared the lines might be embarrassingly short and so opted to launch the watch with more of a whisper than a bang . in fact , despite the high price and some skepticism that consumers are eager to adopt a new generation of wearable technology , pre-orders have far exceeded expectations . as a result , the company 's initial production run is simply not large enough to ensure that watches will be available in stores from today . analysts believe apple is sitting on some two million pre-orders and that sales could top 20 million this year . the watch includes a host of personal trackers , including a heart rate monitor , and is being billed as a personal doctor that will help users to lose weight and improve their health . however , apple also wants it to be seen as style statement and fashion accessory , with customers able to choose from any of 38 variants depending on the case and watch strap . as a result , limited supplies have been given to six designer outlets around the world 20 years of war , ' sir evelyn said . ` the commemoration looks forward to the european harmony that followed it . ' colin brown , author of scum of the earth , a new book about waterloo , said wellington would not have objected to the non-triumphalist tone . he added : ` the duke strongly believed in the restoration of the status quo after the battle , including the restoration of the bourbon monarchy in france . ' the commemoration was highlighting the effect of the battle -lrb- illustrated -rrb- on europe , organisers said . in it she said : ` we know that you have been bombarded with questions from customers . ` luckily , the customer feedback has been overwhelmingly positive . we know they are excited about the watch ... but there are a lot of questions about availability and timing etc. . ` last week we announced that due to the high global interest and the initial supply that we would only be taking orders online right now . ` this was not an easy decision , and i think it 's really important to remind every single customer that this is not just a new product for us , this is an entirely new category . ' apple chief executive tim cook pictured giving a presentation on the apple watch in san francisco last month . a spokesman said : ` our team is working to fill orders as quickly as possible based on the available supply
 The Apple Watch is officially going on sale today, but none of its stores will have them in stock. Instead, customers can order online and wait for delivery. Despite high prices, consumers are eager to adopt wearable technology, with some willing to pay up to $17,000 for a gold edition watch. Critics argue that the watch's functionality is limited and it may not be worth the cost. However, others believe it marks a significant shift towards wearable technology and personalized health monitoring. The watch includes features such as heart rate tracking, GPS, and integration with other Apple devices. Some analysts predict that Apple will sell over 20 million watches this year, making it one of the most successful product launches in history.