Heading into #SxSW I discovered @FerraroRoberto's
art:  Networking is about creating connections and not collecting business cards.

That's the magic at South by Southwest!  But to turn those #connections into #relationships takes both time and effort.  That's a real art to it.

Take my friend Ted Rubin's advice:  "Relationships are like muscle tissue ... the more they're engaged, the stronger and more engaged they become."

Safe travels everyone.  See you in Austin!

@sxsw
#SxSW #connections #relationships