There are no crypto metas with more potential for onboarding normies LONG TERM than 1. Financial instruments and 2. SocialFi

1. Financial instruments- without even HAVING to go into detail about leverage, staking alts, lending pools, RWA tokens; tell the average old person invested in the SP500 that they can get a higher APR lending USDC with no risk of market crashes. Thats literally it. Self explanatory. Only thing holding it back is stigma and fear toward crypto in general

2. SocialFi can onboard normies en masse without them even knowing that theyre interacting with Web3 in the first place. Normies spend more time consuming content than anything else. Theyll go where the content goes. YT, Twitch, whatever. >hot new talent appears on abstract >they go to abstract >they fall in love with creator on abstract >theyve been onboarded to crypto and they dont even know it

Memes have the highest potential for gains but the lowest for onboarding normies LONG TERM. Unless youve been around and can (hopefully) identify good projects, memes destroy.