706df99f_smedia___words_versus_pictures__DEFINTION
[PILLAR] ‘Customer plus-delta’ [IDEAS] Make it easy for people to contact you. Don’t be afraid of honest feedback, encourage people who have seen or purchased your film to leave an online review. Twitter is great at tracking comments and if you’re open enough you’re bound to get back some useful feedback [DEFINTION] 
Continuously gather customer feedback
Crossmedia | words versus pictures
DEFINTION