4df8fa7f_8_Week_Curriculum__Description
[0] Week 4 [Module] Strategies How will we build this business? What will make it successful over time? [Learning Outcomes] Students learn the process of integrating all of their inter-disciplinary studies, both in academia and real life to create a compelling story of how they are going to build a successful business. Balance brevity with being convincing. Business is complex; it takes a lot of expertise in many areas to build a successful one. [Description] 
This module focuses on the development of Strategy Statements that will define how a company is going to be built and managed. Using case studies, students interact in small groups to quickly define the key strategies necessary to grow, manage and increase the value of a business over time. Since the One Page format only allows for nine strategies, each no more than one line long, students must capture and explain in key words and short phrases that they understand not only the industry, but also that they can convince the reader of the One Page Plan that they have a successful blueprint for building this business.
8 Week Curriculum
Description