e53ef9ad__WPP_s_compensation_philosophy_Six_business_objectives_WPP_s_six_business_objectives
[0] 4 Short-term incentive measures (parent company-led efficiency projects) for the Group finance director [WPP's six business objectives] 
Continue to develop the value added by the parent company
WPP Annual Report and Accounts 2013 - WPP's compensation philosophy
WPP's six business objectives