5eb42fb0_es_Must_Have___Edelman_Digital__Description
[Task] Define Key Performance Indicators [Description] 
How do I measure success (number of fans, user engagement, increase in sales, and so on)? What do I want to achieve? Which metrics should I use? Tip: Define clear objectives and metrics upfront for a certain time frame and continuously check the performance.
The Timeline Checklist All Facebook Pages Must Have | Edelman Digital
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