bc0e6d7f_ue_Investing__Timeless_Reading__Description
[Title] Measuring Returns: ROE, ROC and ROIC [Download] Measuring Returns [Description] 
The value of a firm ultimately depends on its capacity to earn returns on its investment that exceed its cost of funding those investments. Accounting measures of returns, primarily return on equity and capital, are significnant determinants of value. In this paper, we examine the motivation behind the focus on returns and how best to clean up accounting numbers to estimate and forecasts returns.
Value Investing: Timeless Reading
Description