979bd109_Market___Direct_Marketing_News__Why
[Out] “GLBT” or “Queer” [In] “LGBT” or “Gay & Lesbian” [Why] 
In a 2012 Community Marketing Inc. survey, LGBT consumers chose “LGBT” and “gay and lesbian” as the most preferred terms for referring to the community as a whole. Although other classifications are being included in some circles, making the acronym LGBTQ or LGBTQIA, these are not widely used yet and even some members of the community do not fully understand their meaning. But stay tuned. Terminology changes as laws, rights, and sensitivities evolve.
Watch Your Language When Approaching the LGBT Market - Direct Marketing News
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