4cb5bc9d_ie_Statement___Virgin_Atlantic__Purpose_
[Vendor:] Google Analytics [Where Online:] All pages of our regional websites and mobile sites. [Purpose:] 
To generate non-personally identifiable site analytics, with enhanced audience tracking; allowing us to understand how visitors are interacting with site processes. This information is used to evaluate visitors' use of the website and help us to compile statistical reports on website activity in order to optimise the site to drive better performance.
Cookie Statement | Virgin Atlantic
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