383671b9_udiences_in_distribution___BFI__Case_study_description
[Film] The British Guide to Showing Off [Distributor] Verve Pictures [Release date] 11 Nov 2011 [Case study description] 
A complementary social media marketing strategy to support the distribution of The British Guide to Showing Off, using key influencers and a themed Facebook gaming app
New ways of reaching audiences in distribution | BFI
Case study description