91646dfa__Customer_Research___Strategyn__Example_
[During this step…] 4: Confirm [Customers…] Verify that they’re ready to perform the job. [Companies can innovate by…] Giving customers information they need to confirm readiness. [Example:] 
Oracle’s ProfitLogic merchandising optimization software confirms optimal timing and level of a store’s markdowns for each product.
Jobs-To-Be-Done Framework | Customer Research | Strategyn
Example: