9ad2f2a9____2012___Laurie_McCabe_s_Blog__Comments
[Prediction] 2. The SMB Progressive Class Gains Ground [Score] 5 [Comments] 
We identified a distinct category of SMBs that we termed “Progressive SMBs,” who see technology as integral to achieving business goals and to gaining a competitive edge. Progressive SMBs invest more and purchase more sophisticated solutions than their counterparts. Trending analysis from our 2011 to 2012 Routes to Market Studies show that the percentage of SMBs in the Progressive category is growing. Furthermore, Progressive SMBs continue to gain ground over SMBs that skimp on technology in terms of expected business performance.
November | 2012 | Laurie McCabe's Blog
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