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The rise and rise of virtual reality By Bogdan Marinescu | 05 Jan 2017 Content Marketing & Strategy Digital PR Virtual reality Wearable tech Consumer virtual reality is yet to become a viable mainstream product but 2016 marked a turning point both from a social and technological point of view. Last year saw the launch of several much-anticipated virtual reality (VR) headsets, with big players such as Facebook, Google and Sony all launching their version of the headset.