A new creation that has recently entered the market is the electric scooter. It quickly gained popularity because it allowed people to rush from one part of the city to another. At the same time, people spent less time because they were not stuck in traffic lights (Hagiu and Wright 1527). Its competitive advantage, though, is that it does not harm the natural environment and requires less energy for maintenance. That is, such scooters use little energy resources to operate and therefore are better than a car (Hagiu and Wright 1527). It should be noted that some electric scooters can be charged by the sun accordingly; it can be described as an uncomplicated device for a low price, which enables to move quickly. Thus, the above advantages contribute to the fact that people are increasingly choosing electric scooters; consequently, they have gained popularity in the market in a short time.
A product that will expand gradually in the market is wireless headphones. It is becoming popular because every phone manufacturer is trying to produce such an accessory. At the same time, the competitive advantage is that they are small and comfortable to use (Hagiu and Wright 1527). Although their price is higher than ordinary headphones, they work longer and do not break as quickly. They have gained a stronger position in the market because of the fact that they directly attach to phones at a distance, which is convenient in today’s world. Moreover, people who buy the phone also choose headphones from their company (Hagiu and Wright 1527). Thus, the benefits listed above contribute to the number of types of wireless headphones on the market and their popularity.