kitchen should be very aromatic at this point. one was a red apron, the other green. not even an apple, banana, or fresh salad? are you saying you are still the right man for the job? both desire a relaxed environment where they can be themselves and enjoy each others company. if your audience needs help understanding the real problem in the way of their goal, that’s a “why”-type message – most of your time will be spent one the early pieces of the message’s red thread: the goal and the problem. that’s like putting lead shoes on your cross-country team. 