cut side up.
cook for 10-11 minutes at 200. check they are done by tapping them (should sound hollow) and sticking a knife in and having a look - should look like bread.
making the icing: use 2 tablespoons of icing sugar and 1 tablespoon of water and a sprinkling of cinnamon (it should start to look like a dirty white). stir up and pour over the rolls. you may want to do this a couple of times depending on how icing-y you like it! 