out there was kind of cheesy, and i wanted to offer a more artistic approach to outdoor and hunting apparel. i just happened to get heavy into fly fishing around that same time, and that ended up being more of the path i followed. it was just an idea that quickly blossomed into something much bigger. students. today, the company serves tens of thousands of customers around the world with a team of over 20 people working around the clock every day, to serve you and help you save time, grow your studio, and have more joy in your teaching. 