since you’re building your community around a mission, you can start building your community from day one. find someone who has the problem you’re trying to solve and buy them coffee. learn as much as you can about who they are and how you can help them.
keep building on that. they should feel special because they are special. you want every member to feel like they have a privilege that others don’t have. and your first few members are extra special because they get to be the first members of something that will one day be huge.
by keeping your early community invite only or exclusive in some manner, your members 