the less it is similar to the rest, the easier it will be to recognize it among the rest of information. if you walk into a us bank you won't see one, nor will you in blockbuster video as opposed to some local owned video shops. one should also make sure that there is a word complete. that is exactly the kind of waste lean tries to avoid: partially finished work, half-formed ideas and wasted energy. we will decide how it gets protected, and we are going to look at all those things. 