authors have to have a vision and an idea of what they want to do from a marketing platform and strategy. my uncle's friend is supposed to be at our party this weekend, and he's the one that recommended the kayak shop i went to. but i’m told that this is a positive experience. he is still waiting to see a return on his investment, but the way things are going he will surely see it sooner than later. was it someone testing them, trying to mess with them? place them on wax paper and let them rest 10 minutes. 