then hopefully ending it with the fact that your photo come out on top, can help you build your career as a photographer and eventually your business. with my product lines it is always about affordable, practical products that produce clinical results and treating the customers the way i would want to be treated. when i returned home from the mall, i emptied my pocketbook to see if there were any clues. get others to look at your work and let them comment on it. rum and whiskey will soon follow. packaging plays an important part for product branding, shipping and for protection. 