be pretty open to do with it, so you’re going to want to spend about equal amount of time on how to put that new idea and the new change into action. well, then that’s a “what now?” talk.
and then the final talk, as you may have guessed, or the final type of message, is that “how?” message, where you don’t need to spend much time at all on the goal, the problem, or the idea, maybe not even on the change, because people are already ready and willing to hear you on that. that’s where you’re going to spend most of your time explaining exactly how to do something. 