noise is hard. not sounding like everyone else is hard. but before people buy from you, they need to know about you and feel confidence in you. first, get their attention. there are 4 primary ways to get people’s attention: buy it , ask for it , approach directly , earn it. which one(s) are right for you?
i was talking to a friend and good friend of the show recently about the importance of knowing how to sell, and being willing to sell. there’s no amount of marketing that will work for you if you’re not willing to get out there and sell. we have an old friend who likes 