Gatwick Airport has installed 2,000 Pointr Labs') beacons in both its terminals that will connect to passengers' phones. Bluetooth Low Energy (BLE "indoor blue dot" system will let the airport, airlines and shops communicate with passengers using proximity data. The airport is now working with app developers to incorporate the beacon data into systems in order to offer passengers help with directions around the airport, flight information and to serve promotions via their phones.
Gatwick Airport has installed 2,000 Bluetooth Low Energy (BLE) beacons in both its terminals that will connect to passengers' phones. Pointr Labs' "indoor blue dot" system will let the airport, airlines and shops communicate with passengers using proximity data. The airport is now working with app developers to incorporate the beacon data into systems in order to offer passengers help with directions around the airport, flight information and to serve promotions via their phones.