McDonald’s has launched a trial of a plant-based burger containing Beyond Meat patties in Canada. The pilot, which will run for 12 weeks from 30 September, will take place at 28 restaurants in Southwestern Ontario. It will feature a PLT (plant, lettuce and tomato) burger costing CAD6.49 ($4.90) The announcement of the trial caused shares of Beyond Meat to close up 517% on 26 September.
McDonald’s has launched a trial of a plant-based burger containing Beyond Meat patties in Canada. The pilot, which will run for 12 weeks from 30 September, will take place at 28 restaurants in Southwestern Ontario. It will feature a PLT (plant, lettuce and tomato) burger costing CAD6.49 ($4.90) The announcement of the trial caused shares of Beyond Meat to close up 11% on 26 September.