Google is the world's biggest media giant, reporting $79.4bn in ad revenue last year, which was three times more than Facebook, the second largest media owner, with $29.6bn revenue, according to the latest edition of Zenith's Top 30 Global Media Owners. The company has been accused by some critics and privacy advocates for its role in allowing advertisers access to personal information about users without their consent. Twitter has boosted its ad revenue by 734% in four years and is the fastest-growing media owner, according to Zenith.
Google is the world's biggest media giant, reporting $79.4bn in ad revenue last year, which was three times more than Facebook, the second largest media owner, with $29.6bn revenue, according to the latest edition of Zenith's Top 30 Global Media Owners. Among traditional media companies, the leader is Comcast, with $12.9bn in revenue. Twitter has boosted its ad revenue by 734% in four years and is the fastest-growing media owner, according to Zenith.