New ##wire CEO Mark Read has vowed to tackle " risky operations " as the company reported its first revenue growth in five quarters . WPP reported a 0.7 % rise in like - for - like revenue less pass - through costs in Q2 , compared to a decline in the previous five quarters . A fall in sales margin was attributed to increased investment and underperforming costs of the business . WPP 's weakest performing region was North America , with a 0.3 % decline in like - for - like revenue , while the UK rose 1 % , continental Europe rose 4.6 % , and Asia and Latin America rose 4.5 % .
New WPP CEO Mark Read has vowed to tackle "underperforming operations" as the company reported its first sales growth in five quarters. WPP reported a 0.7% rise in like-for-like revenue less pass-through costs in Q2, compared to a decline in the previous four quarters. A fall in profit margin was attributed to increased investment and underperforming areas of the business. WPP's weakest performing region was North America, with a 0.3% decline in like-for-like revenue, while the UK rose 1%, continental Europe rose 4.6%, and Asia and Latin America rose 4.5%.