Published: 8:25pm, 6 Mar, 2017 Updated: 2:55pm, 20 Jul, 2018
Chinese smartphone maker Xiaomi is looking to expand retail outlets overseas in a bid to offset a decline in the domestic market . Xiaomi is looking to so - called " new retail " – the integration of online and offline sales – to attract more foreign customers , says entrepreneur and CEO ji Jun. In 2016 , Xiaomi opened 50 stores after online sales were challenged by domestic rivals . Many consumers need to check out products before buying , particularly in India and southeast Asia where smartphones are still a big - ticket item , said Canalys analyst Jessie Ding . Offline stores can also provide after - purchase services , she added .