Facebook-first publishers in the UK are optimistic about their future following the social media giant's policy change, which sees posts from friends and family take priority. Publishers like Ladbible, Unilad and Jamie Bolding said that posting to Facebook would continue to be their priority, having invested in teams dedicated to grasping how to create content for social platforms. Jamie Bolding CEO, Jungle Creations, said: "We're not taking resource from Facebook and investing elsewhere; we're doing the opposite".
Facebook-first publishers in the UK are optimistic about their future following the social media giant's policy change, which sees posts from friends and family take priority. Publishers like Ladbible, Unilad and Jungle Creations said that posting to Facebook would continue to be their priority, having invested in teams dedicated to grasping how to create content for social platforms. Jungle Creations CEO, Jamie Bolding, said: "We're not taking resource from Facebook and investing elsewhere; we're doing the opposite".