Travel marketing organisation Chevrolet has collaborated with social media content brand Beautiful Destinations to launch a campaign designed to promote US tourism. Dubbed United Stories, the project will see a specially branded Brand USA Impala and Volkswagen campervan travelling around the country collecting images and video depicting local people’s experiences. Influencers from Beautiful Destinations will join the journey, sharing content on social media, while the collected stories, video and images will be available via the official US tourism website.
Travel marketing organisation Brand USA has collaborated with social media content brand Beautiful Destinations to launch a campaign designed to promote US tourism. Dubbed United Stories, the project will see a specially branded Chevrolet Impala and Volkswagen campervan travelling around the country collecting images and video depicting local people’s experiences. Influencers from Beautiful Destinations will join the journey, sharing content on social media, while the collected stories, video and images will be available via the official US tourism website.