US billboard advertising company Adquick has secured $ 2.1 m in funding from advertising cofounder Alexis Ohanian . Adquick 's programmatic service , which enables customers to digitally distribute billboard ads and book ##marks based on the company 's comprehensive map , is set to revolutionise the non - digital advertising market . ‘ Matthew O’Connor estimates the global exterior advertising revenue is worth $ 700 , with $ 8bn spent in the US alone .
US billboard advertising company Adquick has secured $2.1m in funding from Reddit cofounder Alexis Ohanian. Adquick's programmatic service, which enables marketers to digitally distribute billboard ads and book inventory based on the company's comprehensive map, is set to revolutionise the non-digital advertising channel. CEO Matthew O’Connor estimates the global exterior advertising market is worth $33bn, with $8bn spent in the US alone.