Facebook is extending its mobile “ click and scroll ” feature to younger users , allowing viewers to enjoy watching videos and ads as they scroll through news feeds . Facebook is increasingly using video over ##load , and the social media giant is working on further features that will increase advertising options and provide always - viewable content for users .
Facebook is extending its mobile “watch and scroll” feature to desktop users, allowing viewers to keep watching videos and ads as they scroll through news feeds. Facebook is increasingly using video over text, and the social media giant is working on further features that will increase advertising options and provide always-viewable content for users.