The CEO of the US plant - based meat substitute company , Pat foods , has said that he plans to create a “ working - class ” meat - free steak . Brown claimed that steak “ has huge symbolic value ” as it is “ the epitome of meat for a lot of meat - eating ” . Brown also claimed that the steak would be “ very disruptive ” to various sectors within the meat industry .
The CEO of the US plant-based meat substitute company, Pat Brown, has said that he plans to create a “world-class” meat-free steak. Brown claimed that steak “has huge symbolic value” as it is “the epitome of meat for a lot of meat-eaters”. Brown also claimed that the product will be “very disruptive” to various sectors within the meat industry.