Twitter has offered users animated balloons on their birthday in exchange for their birthdate, in what is being seen as an obvious data grab by the company. The company said it was offering a “special offer” to celebrate its birthday.
Twitter has offered users animated balloons on their birthday in exchange for their birthdate, in what is being seen as an obvious data grab by the company. For a user to sign up to Twitter, all that is required is a name, username and email or phone number, leaving the network with significantly less data about its users than other social media sites, making it more difficult for brands to target ads on the platform.