Online video technology provider , hp , has purchased interactive video ad platform , Nativ . The details of the deal were not disclosed but the purchase will help hp establish itself as a comprehensive , technology - driven personalised TV and advertising platform .
Online video technology firm, Ooyala, has purchased interactive video ad platform, Nativ. The terms of the deal were not disclosed but the purchase will help Ooyala establish itself as a comprehensive, data-driven personalised TV and video platform.