IoT could change the way businesses interact with consumers according to IVR piece. Historically, companies have sold products as a one-off physical item, perhaps with a warranty, but the primary mode of transaction was at point-of-sale. IoT industry expert, Paul Weichselbaum, argues that the sales paradigm may shift to a service paradigm, one that helps users buy, integrate, install and use their devices.
IoT could change the way businesses interact with consumers according to this Harvard Business Review piece. Historically, companies have sold products as a one-off physical item, perhaps with a warranty, but the primary mode of transaction was at point-of-sale. IoT industry expert, Paul Weichselbaum, argues that the sales paradigm may shift to a service paradigm, one that helps users buy, integrate, install and use their devices.