US ride-hailing firm Lyft will make its first foray into foreign markets as it prepares to launch in Toronto, Canada next month. The company has long talked about growing internationally, but will face competition from established rival service Uber. Lyft CEO John Zimmer said that up to four Toronto residents had already downloaded the company's app, despite operations not yet having begun. Lyft currently covers around 94% of US residents.
US ride-hailing firm Lyft will make its first foray into foreign markets as it prepares to launch in Toronto, Canada next month. The company has long talked about growing internationally, but will face competition from established rival service Uber. Lyft CEO John Zimmer said that 50,000 Toronto residents had already downloaded the company's app, despite operations not yet having begun. Lyft currently covers around 94% of US residents.