Supporters of Rosenborg celebrate victory in the Norwegian Cup Final at Ullevaal Stadion on Dec. 2, 2018. (Photo by Trond Tandberg/Getty Images)
The Norwegian Professional Football League introduced Wi-Fi across the entire league's venues five years ago and has installed Cisco's Connected Stadium Wi-Fi and its DNA Spaces tool. This provides location analytics for the league and engagement experiences for fans. The league's investment paid off by boosting its customer relationship management database.