US seafood producer Bumble Bee Foods has unveiled a blockchain platform that allows consumers to access the history of its Natural Blue yellowfin tuna by scanning the packaging's QR code with a smartphone. Developed in conjunction with German technology firm SAP Cloud Platform, the secure platform will include the size of the catch, the geographical origin and freshness, along with safety and fishing certification. The company is committed to the International Seafood Sustainability Foundation's goals, said Kapil Gauhar, Bumble Bee’s CIO.
US seafood producer Bumble Bee Foods has unveiled a blockchain platform that allows consumers to access the history of its Natural Blue yellowfin tuna by scanning the packaging's QR code with a smartphone. Developed in conjunction with German technology firm SAP Cloud Platform, the secure platform will include the size of the catch, the geographical origin and freshness, along with safety and fishing certification. The company is committed to the International Seafood Sustainability Foundation's goals, said Tony Costa, Bumble Bee’s CIO.