Please buy a subscription to carry on reading this article. Remember, every new subscription comes with a 90-day money back guarantee if you’re not completely satisfied. If you’re already a subscriber, please log in to access this content. You can subscribe online by purchasing one of the following products: Auto Retail Agenda. Alternatively, give us a call on 01572 336 600 during working hours or leave your details and we’ll contact you as soon as possible to arrange your subscription. Subscription Enquiry Already a subscriber? log in Forgotten your password? Click here.
Indian automaker Mahindra has announced plans for a dealer network in the UK when it launches a sub-£10,000 electric vehicle next year. The OEM is the vehicle tipped for the British launch and has been on sale in India for two years. "We will most likely have our own network," Dr Pawan Goenka, group president of Mahindra's automotive sector "Introducing a new vehicle to a new market requires a different mindset...I don"t expect there will be a sudden rush to buy our car...therefore only an E20 that has a long-term interest in electric vehicles can justify the weight and the patience that Mahindra has to have to wait for the sales to pick up."