Global video ad heavyweight, Teads, has inRead 360 to its line-up, an "interactive and immersive advertising experience," similar to virtual reality (VR). Focused on engaging users, the viewable inRead360 can be purchased directly or programmatically and is compatible with desktop, smartphone, and tablet. Sales of VR headsets are predicted to reach 12.2 million monthly and smartphone owners are expected to embrace VR use in online shopping. Teads' video ad marketplace reportedly reaches 1.2 billion unique global visitors per month.
Global video ad heavyweight, Teads, has inRead 360 to its line-up, an "interactive and immersive advertising experience," similar to virtual reality (VR). Focused on engaging users, the viewable inRead360 can be purchased directly or programmatically and is compatible with desktop, smartphone, and tablet. Sales of VR headsets are predicted to reach 12.2 million this year and smartphone owners are expected to embrace VR use in online shopping. Teads' video ad marketplace reportedly reaches 1.2 billion unique global visitors per month.