Consumers in the mid - Pacific region are increasingly reaching for their smartphone to pay for clothes , toys and wearables , as mobile payment use has increased by 40 % this year , according to a report by Growth from Knowledge ( GfK ) . It showed 54 % of people use their mobiles when paying for goods online and 55 % do the same for in - store purchases , with consumers in China and India the biggest users , making up 45 % and 42 % , respectively . The survey also revealed that while smaller goods were often paid for via a smartphone , larger items , such as laptops or appliances , were paid via computers .
Consumers in the Asia-Pacific region are increasingly reaching for their smartphone to pay for clothes, toys and wearables, as mobile payment use has grown by 30% this year, according to a report by Growth from Knowledge (GfK). It showed 54% of people use their mobiles when paying for goods online and 55% do the same for in-store transactions, with consumers in China and India the biggest users, making up 45% and 42%, respectively. The survey also revealed that while smaller goods were often paid for via a smartphone, larger items, such as laptops or appliances, were bought via computers.