His sister is one of the world 's most famous professional posers so it 's hardly surprising that Toby Huntington-Whiteley has followed in her footsteps by launching his own modelling career . Toby , whose older sister is model and M & S lingerie designer , Rosie Huntington-Whiteley , was unveiled the Jacamo 's spring/summer model earlier this year - and now his debut campaign video has been released in all its glory . Toby , 24 , shows off his rippling abs and defined jaw as he larks around on set showing off the brand 's new swimwear collection . Scroll down for video . Toby Huntington-Whiteley , who is the younger brother of famed model Rosie , is Jacamo 's summer swim campaign model and the brand have released new images of the fledgling model . The personal trainer , who is signed by Models 1 , even catches the attention of two elderly ladies who giggle as they walk past him showing off his honed physique on a chilly day . Martin Roberts , head of buying for Jacamo , said : 'Jacamo is about offering men of all shapes and sizes a choice of fashion that fits , regardless of size . 'Standing at a broad 6ft 4ins tall , Toby was the perfect fit to launch our SS15 product . ' Toby , 24 , shows off his rippling abs as he larks around on set showing off the brand 's new swimwear collection in a new campaign video . The personal trainer shows off the fruits of his labour as he poses topless outside on set . Toby also poses with his clothes on in one of the campaign images walking a dog around London . Toby is also a performance specialist at the Workshop Gym in the Bulgari Hotel , as well as being a fitness coordinator for the SPAT , which provides fitness incentives for homeless and disadvantaged young people . Toby , who has his sister 's famously full lips , works hard to keep his body in shape . If his Instagram account is anything to go by , he starts the day with a 'super shake ' full of almond milk , avocado , blueberries , raspberries , cashew butter and milled flaxseed , almonds , brazil nuts and walnuts . He also posts plenty of videos working out , doing pull-ups and lifting kettlebells . He is fiercely close to his sister , Rosie , who in 2010 spoke about how she ensures her siblings have everything they need . ' I do spoil them , ' she said of her family . ' I love them to bits . I think part of working so hard is so that you can spoil your loved ones . I didn ’ t go abroad until I was 15 . So now I love to be able to send them on holiday and make sure my brother and sister have everything they need . ' Toby works as a performance specialist at the Workshop Gym in the Bulgari Hotel . Toby and his big sister Rosie , right , grew up in a tight-knit family in Devon and share the same features .
Toby , 24 , is Rosie Huntington-Whiteley model and they 've released new campaign video . Poses in swimming trunks and larks around on set . His older sister is Jacamo .