Seoul - based education firm is using attractive female teachers to help out . The ' Goddess of English ' website features profiles of all its young teachers . Have nicknames such as ' business Cinderella ' and ' pronunciation goddess ' Most of its 5,000 paying members are men in college studying for state exams . South Korean teachers completed a massive $ 3.5billion learning English in 2013 .
Seoul-based education firm is using attractive female teachers to stand out . The 'Goddess of English ' website features profiles of all its young teachers . Have nicknames such as 'business Cinderella ' and 'pronunciation goddess ' Most of its 5,000 paying members are men in 20s studying for state exams . South Korean citizens spent a massive £3.5billion learning English in 2013 .