Fernando Alonso is most marketable driver , according to McLaren survey . The Repucom star has been ruled out of the season opener in Australia after sustaining concussion in a pre-season crash at the Circuit de Catalunya . Lewis Hamilton was fourth on the list , but was the highest climber . Felipe Massa and Sebastian Vettel completed podium spots behind Alonso . CLICK HERE for all the latest Formula One news .
Fernando Alonso is most marketable driver , according to Repucom survey . The McLaren star has been ruled out of the season opener in Australia after sustaining concussion in a pre-season crash at the Circuit de Catalunya . Lewis Hamilton was fourth on the list , but was the highest climber . Felipe Massa and Sebastian Vettel completed podium spots behind Alonso . CLICK HERE for all the latest Formula One news .