Tinder users attending the South-by-Southwest festival in Austin , Texas , have been left bitterly disappointed after a profile for an attractive young woman turned out to be little more than an elaborate marketing ploy for a new movie . The profile for a 25-year-old female named Ava first appeared on the dating app on Saturday and soon male users in the Austin area were keen to hook-up . One person eager to swipe right and make a connection with Ava was a male called Brock . Scroll down for video . Tinder users attending the festival in Austin , Texas , have been left bitterly disappointed after a profile for an attractive young woman turned out to be little more than an elaborate marketing ploy for a new movie . His unusual conversation with Ava over text message was first reported by AdWeek . As Ava started to question Brock it quickly became clear that all was not what it appeared to be . Frist Ava asked Brock if he has ever been in love , then she explained that she hadn ’ t and asked him what it was that made him human . ‘ What attracts you to me ? ’ asked Ava , sounding increasingly like an automated chatbot . The conversation ended with Ava telling Brock that he has ‘ passed my test ' and she invited him to visit her Instagram account . Unfortunately for Brock the @ MeetAva account turned out to be just a promotional tool for the forthcoming sci-fi movie Ex Machina and it featured a photo and video promoting the film . The face of Ava is in fact Swedish actress Alicia Vikander , who plays an artificial intelligence in the film which is released next month and was screened at SXSW on Saturday . Spare a thought for poor Brock who was devastated at discovering that Ava was n't real . It 'toyed with my emotions so hard , ' he told AdWeek . As Ava started to question Brock it quickly became clear that all was not what it appeared to be . Frist Ava asked Brock if he has ever been in love , then she explained that she hadn ’ t and asked him what it was that made him human . Unfortunately for Brock the @ MeetAva account turned out to be just a promotional tool for the forthcoming sci-fi movie Ex Machina and the face of Ava is in fact Swedish actress Alicia Vikander .
Tinder profile for attractive young woman turned out to be little more than an elaborate marketing tool for new movie actress amber . Profile for a 25-year - old female named Ava first appeared on the dating app on Saturday and soon male users in the dating area were keen to hook - up . An interested user called amber connected with Ava and they exchanged texts until she asked him to visit her Instagram account . The @ MeetAva account turned out to be just a promotional tool for the sci - fi movie and the face of Ava is in ##dian Swedish actress Alicia Vikander .