Some restaurant owners have tired of their negative Yelp reviews and are fighting back at their unhappy customers , seasoning their retorts with a dash of name-calling and a sprinkle of insults . Francesco Macri , who owns Park Italian Gourmet Deli in Manhattan , is n't afraid to call his customers douchebags or tell them they 're 'full of s*** ' . Yelp user Scott E. awarded the deli one star after he asked the owner why they stopped serving breakfast at 10am and said he was told 'not to come back ' . Macri wrote back that he remembered Scott was 'not kind at all ' and that he was n't worried 'because if you came back , I 'd kick you out again ' . Francesco Macri , who owns Park Italian Gourmet Deli in Manhattan , has n't been afraid to call his customers douchebags or tell them they 're 'full of s**t. Macri is even happy to lob insults in different languages . When Joe T. said that as an 'Italian from Brooklyn ' he knew this was 'not a good place to eat , ' Macri wrote in Italian 'you are such an idiot ... you 're in Brooklyn , please ' When Karl K. complained on the site that the sandwich he had shared with a friend had 'no complexity , ' Macri told him there was an 'overall douche-baggery to your review ' . Macri said he was 'ultimately content ' that Karl did n't have a good experience , and quipped ' I have n't shared a sandwich with anyone since I was maybe six years old ' . After vegetarian Salman M. complained about the deli 's 'restricted ' options and said the price was too high , Macri responded that he was 'full of s**t* ' , adding that he was 'not sure if that 's considered vegetarian or not ' . Macri is even happy to lob insults in different languages . When Joe T. said that as an 'Italian from Brooklyn ' he knew this was 'not a good place to eat , ' Macri wrote , in Italian , 'you are such an idiot ' . But the owner 's comebacks are n't always insult-packed . When one reviewer wrote she was disappointed with the deli after hearing good things , he responded with a link to the music video for Public Enemy 's song Do n't Believe The Hype . Macri told the New York Post that he was n't ' a nice person ' and that he was just defending his business from ' a public complaints department ' . After two customers at a Boston restaurant took a table without a reservation and began obviously posting on Yelp as a threat for service , chef Michael Scelfo snapped their photo and posted it on his Instagram page . Although the deli owner may be one of the most active restaurant owners when it comes to responding to negative Yelp reviews , he 's hardly the only one . When one Yelp user accused Gaia Bagnasacco , owner of Gaia Italian Cafe in New York , of having a 'horrible attitude ' she called him out on what she said was his 'nasty ' behavior . Bagnasacco told Peter B. , who had previously given her a five-star rating before the new two-star post , that the restaurant was tired of his attitude . 'We have been patience [ sic ] in the past many time , ' she wrote . 'Is [ sic ] not fair Peter and we are sure you will find the right place for you . Ciao . ' In another response Bagnasacco wondered where all the 'educated ' customers who 'understand quality ' had gone . But sometimes , when the customer takes it too far , the restaurant owners are unafraid to give more than a strong-worded response . After two customers at a Boston restaurant took a table despite not having a reservation and began obviously posting on Yelp as a threat for service , chef Michael Scelfo snapped their photo and posted it on his Instagram page . Macri said that he was n't ' a nice person ' and that he was just defending his business from ' a public complains department ' with his Yelp responses . When one Yelp user accused Gaia Bagnasacco , owner of Gaia Italian Cafe in New York , of having a 'horrible attitude ' she called him out on what she said was his nasty behavior . ‘ Shout out to these two winners for seating themselves with no reservations , insulting and berating our staff , refusing to leave and all the while yelping away in front of us as a means of threat , ' he wrote . He included the hashtag 'WeDoNotNegotiateWithYelpers ' . Some Yelpers have been left scared to share their opinions after a few businesses skipped angry responses or shaming posts and jumped straight into the courtroom . Last year a Virginia woman was found guilty of defaming a contractor on the site after she wrote a review that he had mishandled her home renovation and stolen her jewelry on the job , according to Yahoo News . The woman was being sued for $ 750,000 but ended up not having to pay a dime when the jury found the contractor likewise defamed her when he responded to her allegations . California has been the first state to protect users , creating the Yelp law . The legislation prohibits companies from using online reviews as a means for fining customers , according to CNN . The law bans protective 'disparagement clauses ' and states that companies who try to enforce a fine for a negative review could be forced to pay anywhere from $ 2,500 to $ 15,000 .
pizza York deli owner Francesco ##ello has called customers ' douchebags , ' ' disgusting ' and told them they 're ' full of s * * * ' Said he was just defending his business from ' a public complaints department ' Italian restaurant owner Gaia Bagnasacco told one customer she was tired of his nasty comments and attitude . Some companies have successfully sued customers who wrote negative reviews , claiming defamation . California is first state to enact the Yelp Law , which allows users to write their opinions without fear of a lawsuit .