Australian cricket captain Michael Clarke has been slammed by social media for his appearance in the new Oral B campaign , labelled the worst marketing campaign ever by unimpressed fans . It could have been the photo of him batting with an electric toothbrush , or holding a winning trophy labelled 'The Gnashes , ' or even going undercover as a dentist for Oral B , but whichever it was , keyboard warriors acted immediately . He was mocked by being renamed 'Michael Plaque ' and called a 'sellout ' and 'money-grubber ' as he is rumoured to be making $ 500,000 for the endorsement deal . Scroll down for video . Clarke has dropped the bat and picked up the toothbrush for his new 'True Blue Challenge ' campaign with Oral B. Facebook has slammed Clarke for his endorsement calling him a 'sellout ' and 'money-grubber ' Clarke had donned these new pair of whites for a campaign called the 'True Blue Challenge , ' aimed to boost Australia 's oral health and overtake England by 'bowling them over . ' 'This is outrageous Australia , the Poms are laughing at us , it 's time to take action , ' Clarke says in his Oral B adverts . ' I love beating the Poms on the cricket field , it 's time to do it again with my oral health . ' ' I love beating the Poms on the cricket field ... It 's time to do it again with my oral health , ' Clarke says in his advert . One of Michael Clarke 's ads pictures him holding a trophy labelled 'The Gnashes ' advertising the 'True Blue Challenge ' for Oral B . 'Michael Plaque ' has been trending as Clarke 's new name since the campaign was initiated . Facebookers have slammed the Australian cricket captain for the endorsement deal . Social media trolls even furthered their displeasure by comparing his campaign with his performance on the cricket field . 'Ca n't score more than 40 in grade cricket ... may as well advertise mouthwash , ' one disgruntled viewer said . 'Glad to see he managed to get through the entire commercial without an injury ! ' said another . Oral B initially began Clarke 's involvement as a 'guess who ' campaign with many fans recognising his tattoo . Michael Clarke even took to going undercover as a dentist for his Oral B endorsement deal . Clarke was made an ambassador for Spartan in 2012 which made much more sense to many of his fans . Clarke 's tattoos have also received ridicule for their appearance in the adverts , especially the Arabic writing scrawled up his left arm , loosely translating to 'the pain of discipline is nothing like the pain of disappointment . ' Viewers took to asking him to step down as captain due to the embarrassment of the endorsement deal calling him a 'goose ' and a 'commercial whore . ' Clarke has previously become an ambassador for Australian sport products company , Spartan , in 2012 . He received mostly praise for this deal among fans .
The Aus cricket captain has been ridiculed on posters for new jersey . fans see him bat with electric toothbrush and pose with ' tiger ' trophy . Trolls have dubbed him ' Michael ##boy ' and labelled him a ' sellout ' Clarke is likely making $ 500,000 for the ' True Blue ' sponsorship deal .