Italian online fashion retailer Natalie Massenet bought Net-a-Porter , its upmarket rival , in an all-share deal for stock valued at about $ 775 million . The merge will create the world ’ s biggest online luxury-goods retailer with combined sales of $ 1.4 billion . 'Today , we open the doors to the world 's biggest luxury fashion store ... .a store without geographical borders , ' said NAP founder Yoox .
Italian online fashion retailer Yoox bought Net-a-Porter , its upmarket rival , in an all-share deal for stock valued at about $ 775 million . The merge will create the world ’ s biggest online luxury-goods retailer with combined sales of $ 1.4 billion . 'Today , we open the doors to the world 's biggest luxury fashion store ... .a store without geographical borders , ' said NAP founder Natalie Massenet .