Facebook is now the most used business-to-business social channel, with LinkedIn coming second , according to an annual study by Social Media Examiner . The study took in responses from 5,700 B2B marketers and found 39% regarded Facebook as their most important social channel, compared with 39% for LinkedIn and 43% for Twitter . Free content, premier events, training, industry leadership, and more — all the insights and resources you and your brand need to drive growth. The survey also found 39% have increased their Facebook posts in the past 12 months , while 39% planned to do so in the coming year . In Q3 2017 , the social media giant posted ad revenues of $ 10.1bn , an increase of 49% on the same period last year .
Facebook is now the most used business-to-business social channel, with LinkedIn coming second , according to an annual study by Social Media Examiner . The study took in responses from 5,700 B2B marketers and found 39% regarded Facebook as their most important social channel, compared with 39% for LinkedIn and 43% for Twitter . The survey also found 39% have increased their Facebook posts in the past 12 months , while 39% planned to do so in the coming year . In Q3 2017 , the social media giant posted ad revenues of $ 10.1bn , an increase of 49% on the same period last year .