Xiaomi is setting up a permanent unit in Indonesia as the company views the country as the "most important" market after China and India and wants to be known for more than just a smartphone maker but also for its hardware, internet and retail abilities, or "golden triangle", as the company's CEO Lei Jun describes it. Xiaomi’s ecosystem of products can deliver a great impact on Indonesian users and producers.” The new unit, which will have an office in Jakarta and other offices around Indonesia, will focus on developing products that are "differentiated from those of our competitors", according to Lei.
Xiaomi is setting up a permanent unit in Indonesia as the company views the country as the "most important" market after China and India and wants to be known for more than just a smartphone maker but also for its hardware, internet and retail abilities, or "golden triangle", as the company's CEO Lei Jun describes it. The new unit, which will have an office in Jakarta and other offices around Indonesia, will focus on developing products that are "differentiated from those of our competitors", according to Lei.