Mansueto Ventures - owned Inc and Fast Company are among a growing number of publishers focusing their efforts and spending on Google 's video sharing site YouTube rather than Facebook . Scott Mebus , VP of entertainment for Inc and Fast Company said the social networking site was " unreliable " and " nebulous " , while the social infrastructure of YouTube was more appealing . After Fast Company and Inc. In addition , firms such as The Atlantic have discovered " evergreen " content has the potential to be copied multiple times , as old videos go viral .
Mansueto Ventures - owned Inc and Fast Company are among a growing number of publishers focusing their efforts and spending on Google 's video sharing site YouTube rather than Facebook . Scott Mebus , VP of entertainment for Inc and Fast Company said the social networking site was " unreliable " and " nebulous " , while the social infrastructure of YouTube was more appealing . In addition , firms such as The Atlantic have discovered " evergreen " content has the potential to be copied multiple times , as old videos go viral .