Publicis Groupe has acquired a minority stake in an AI firm called Lucid and it has said it will launch a new AI practice under the Publicis. Sapient marks the first time Lucid will be developing marketing-specific products. Sapient division. According to the Wall Street Journal, Publicis. The company also announced that its chief financial officer, David Weil, would leave his position at the end of this year. Lucid's AI technology recognises words, and understands the relationships between them through a process called causal reasoning.
Publicis Groupe has acquired a minority stake in an AI firm called Lucid and it has said it will launch a new AI practice under the Publicis. Sapient division. According to the Wall Street Journal, Publicis. The company also announced that its chief financial officer, David Weil, would leave his position at the end of this year. Lucid's AI technology recognises words, and understands the relationships between them through a process called causal reasoning.