Research by global executive research company , DHR International , has found that fewer than 5 % of UK retail directors at High Street stores have e - commerce experience . The lack of an e - commerce background reportedly puts these ' brick and mortar ' executives at a noticeable disadvantage compared to their online - only competitors in their market share in the retail sector . The news comes as Sainsbury 's expands it digital presence , hiring 150 IT specialists and via a proposed acquisition of Home Retail Group .
Research by global executive search company, DHR International, has found that fewer than 5% of UK retail directors at High Street stores have e-commerce experience. The lack of an e-commerce background reportedly places these 'bricks and mortar' executives at a noticeable disadvantage compared to their online-only competitors in maintaining market share in the retail sector. The news comes as Sainsbury's expands it digital expertise, hiring 150 IT specialists and via a proposed acquisition of Home Retail Group.