Just a few days ago, Etsy announced that it acquired an AI startup called Blackbird Technologies to add advanced features like image recognition and natural language processing to its search features. Amazon ’s Handmade , an e - commerce rival for Etsy , has officially launched in Europe ; in Germany , France , Italy , Spain , and the UK . The site will feature 30,000 handmade items to be sold directly from European artisans , however , Amazon 's European Handmade operations have seen a five - fold increase in the selection of handcrafted products in the last year . While Amazon hopes to eclipse Etsy ’s market share , it claims it has not seen any impact on interest from buyers and sellers from Amazon Handmade and other competitors .
Amazon ’s Handmade , an e - commerce rival for Etsy , has officially launched in Europe ; in Germany , France , Italy , Spain , and the UK . The site will feature 30,000 handmade items to be sold directly from European artisans , however , Amazon 's European Handmade operations have seen a five - fold increase in the selection of handcrafted products in the last year . While Amazon hopes to eclipse Etsy ’s market share , it claims it has not seen any impact on interest from buyers and sellers from Amazon Handmade and other competitors .