IWG plans to set up a master franchise agreement in Canada and is seeking one or more partners to help accelerate its growth in the country. Wayne Berger, CEO of IWG Canada and Latin America, said that demand for flexible office space was greater that its capacity and ability to invest, and that it sees the Canadian partnership as a great opportunity for investors. IWG launched its franchise program in Canada last August and said the master franchisor could work alongside the franchisees collecting fees from them. The company has already signed agreements with two other companies – which are not yet operational but have been approved by their respective boards – to open offices there.
IWG plans to set up a master franchise agreement in Canada and is seeking one or more partners to help accelerate its growth in the country. Wayne Berger, CEO of IWG Canada and Latin America, said that demand for flexible office space was greater that its capacity and ability to invest, and that it sees the Canadian partnership as a great opportunity for investors. IWG launched its franchise program in Canada last August and said the master franchisor could work alongside the franchisees collecting fees from them. It hopes to have a master franchise agreement in place by early 2020.