WeWork now has more than $10 billion of funding from SoftBank and close to $7 billion on its balance sheet. After speaking to WeWork CEO Adam Neumann via video conference , The Fast Company , which revealed details of SoftBank ’s latest - but - yet - to - be - confirmed investment in WeWork , said the key investor had pledged a further $ 1.5bn in 2020 . Neumann told the media WeWork is rebranded as The We Company , in a major strategic shift , with details to be announced at an internal annual meeting this week . The company ’s new structure , with three key business units ; We , WeLive and WeGrow ( with more potentially being added at a later stage ) , is part of its ambition to push beyond the office market and encompass all aspects of urban life .
After speaking to WeWork CEO Adam Neumann via video conference , The Fast Company , which revealed details of SoftBank ’s latest - but - yet - to - be - confirmed investment in WeWork , said the key investor had pledged a further $ 1.5bn in 2020 . Neumann told the media WeWork is rebranded as The We Company , in a major strategic shift , with details to be announced at an internal annual meeting this week . The company ’s new structure , with three key business units ; We , WeLive and WeGrow ( with more potentially being added at a later stage ) , is part of its ambition to push beyond the office market and encompass all aspects of urban life .