UK insurance firm Prudential has set its sights on major expansion in China . Through its joint venture with China 's CITIC , Prudential is opening its sixteenth branch in Anhui Province - a key province of the Pearl River Delta with a crucial role in China several key economies - Pearl River Delta in the south, Yangtze River Delta in the east and Bohai Economic Rim in the north. ’s strategic “ One City , One Country ” initiative which has enjoyed significant growth in recent years . “ China offers attractive long - term opportunities with the world 's largest middle class and a vastly underpenetrated global insurance market , " says CEO Tony Wilkey .
UK insurance firm Prudential has set its sights on major expansion in China . Through its joint venture with China 's CITIC , Prudential is opening its sixteenth branch in Anhui Province - a key province of the Pearl River Delta with a crucial role in China ’s strategic “ One City , One Country ” initiative which has enjoyed significant growth in recent years . “ China offers attractive long - term opportunities with the world 's largest middle class and a vastly underpenetrated global insurance market , " says CEO Tony Wilkey .