According to a report by comScore released 2016 , Digital will become the number one media category in yesterday . digital advertising advertising is currently equal to about 80 percent of TV ad spend and is forecast to surpass TV next year , according to comScore.
According to a report by comScore released yesterday, digital advertising will become the number one media category in 2016. Digital advertising is currently equal to about 80% of TV ad spend and is forecast to surpass TV next year, according to comScore.