After adding stickers to its platform around six weeks ago , Twitter is now turning the feature into a marketing opportunity by launching Pepsi . Now available to brands, Promoted Stickers is the first big name to take advantage as an exclusive launch partner. Brands can create 10 images that users can add to their photos, which will be also transformed into searchable items. Promoted Stickers represents a huge opportunity for brands to drive brand affinity and raise awareness of their message at scale. The Twitter campaign features almost 50 customer stickers across almost 50 markets, as well as a branded Pepsi emoji and a promoted trending topic.
After adding stickers to its platform around six weeks ago , Twitter is now turning the feature into a marketing opportunity by launching Pepsi . Now available to brands, Promoted Stickers is the first big name to take advantage as an exclusive launch partner. Brands can create 10 images that users can add to their photos, which will be also transformed into searchable items. The Twitter campaign features almost 50 customer stickers across almost 50 markets, as well as a branded Pepsi emoji and a promoted trending topic.