Media mogul Jeffrey Katz has created WndrCo , a company that aims to create short - form television content to be consumed on mobile devices . Using the model used by novelists Dan Brown and James Pattinson , whose books include short chapters , Katzenberg said his company would offer shows of between six and 10 minutes . What will set his content apart, he said—be it scripted sitcoms WndrCo would also pay A - list directors , including Vince Gilligan and JJ Abrams , the same amount of money offered by traditional channels . Funding for the platform could come from advertising or a subscription - based service , Katzenberg told a small audience at the Cannes Lions advertising festival .
Media mogul Jeffrey Katz has created WndrCo , a company that aims to create short - form television content to be consumed on mobile devices . Using the model used by novelists Dan Brown and James Pattinson , whose books include short chapters , Katzenberg said his company would offer shows of between six and 10 minutes . WndrCo would also pay A - list directors , including Vince Gilligan and JJ Abrams , the same amount of money offered by traditional channels . Funding for the platform could come from advertising or a subscription - based service , Katzenberg told a small audience at the Cannes Lions advertising festival .