What are Canadian advertisers doing with in-house agencies? Some do their own search and social media, others have major initiatives that include data management platforms and then there are those focusing on a close full-service agency relationship. Which direction are they moving in? Are they expanding in-house capabilities or selectively pushing tasks back to the agency? What about advertisers that are just starting to evaluate in-housing? What’s to be learned from the first movers? Is anybody saving money with this approach? Join us for an informative morning where marketers will share their in-housing experiences and challenges on June 4 at the W Montreal! Agenda to feature: #acaforum19 Date: June 4, 2019 Time: 8:30 a.m. – 11:30 a.m. Place: W Montréal, 301 Square Victoria, Montréal Complimentary to ACA members Registrations are closed. Questions about registration? Please contact Davina Wong, Manager, Education & Events, 416-964-3805 ext. 1007. 9:00 – 9:10 : Intro 9:10 – 9:25 : ACA In-house survey results 9:25 – 9:45 : Presentation by Mighty Hive 9:45 – 10:15 : Presentation by Desjardins & Hox Académie 10:15 – 10:45 : Presentation by Aldo & M&H 10:45 – 11:25 : Panel featuring Air Transat, Desjardins, CDMQ – moderator by ACA 11:25 – 11:35 : Wrap up Note: Agenda may be subject to change. Please visit the french side of our website for information about the event speakers.
MightyHive ( The Association of Canadian Advertisers ) is hosting a half-day event about the in-house agency trend. ACA is one of the sponsors and will be presenting at the event, which is being held at the W Montreal on half-day .