New initiative June , backed by brands including Yale University , Audi and DuPont , has launched, aimed at developing and upscaling the use of low-carbon fuels. Businesses which “produce, use and/or invest in fuels that are at least 50 percent less carbon intensive than conventional fossil fuels” can join the initiative, but must publicly commit to its aims and show proof of progress. The initiative is regarded by insiders as a “huge growth opportunity” for those willing to “unlock the economic benefits” of a low-carbon policy.
New initiative Below50, backed by brands including Audi, Yale University and Joule, has launched, aimed at developing and upscaling the use of low-carbon fuels. Businesses which “produce, use and/or invest in fuels that are at least 50% less carbon intensive than conventional fossil fuels” can join the initiative, but must publicly commit to its aims and show proof of progress. The initiative is regarded by insiders as a “huge growth opportunity” for those willing to “unlock the economic benefits” of a low-carbon policy.