“We know local area marketers are looking for simple ways to maximise spend away from traditional channels such as print and broadcast,” he said. Cartelux, in partnership with Google, has produced a five-part global video series, the 'Dealer Education Series', which aims to present simple explanations of complicated digital advertising approaches in an effort to change the advertising behaviour of companies. The series is being developed by Google and Cartelux as part of its ongoing efforts to improve the way it presents information about advertising. The series is set to educate dealers in the benefits of using video and digital, AdWords and geo-targeting in order to maximise ad spend beyond traditional print and broadcast advertising.
Cartelux, in partnership with Google, has produced a five-part global video series, the 'Dealer Education Series', which aims to present simple explanations of complicated digital advertising approaches in an effort to change the advertising behaviour of companies. The series is being developed by Google and Cartelux as part of its ongoing efforts to improve the way it presents information about advertising. The series is set to educate dealers in the benefits of using video and digital, AdWords and geo-targeting in order to maximise ad spend beyond traditional print and broadcast advertising.