With this acquisition, Sublime Skinz extends its tech capabilities and enables it to integrate Kpsule's recognized expertise regarding the design and delivery of immersive HTML5 advertising formats. Digital ad company Sublime Skinz has acquired Kpsule, a company that creates and displays ads for a range of media formats. Sublime will draw from Kpsule's expertise in the design and delivery of HTML5 ads to offer this format through direct and programmatic sales channels. The acquisition is part of an ongoing effort by digital advertising companies to expand their reach into new areas beyond traditional display advertising.
Digital ad company Sublime Skinz has acquired Kpsule, a company that creates and displays ads for a range of media formats. Sublime will draw from Kpsule's expertise in the design and delivery of HTML5 ads to offer this format through direct and programmatic sales channels. The acquisition is part of an ongoing effort by digital advertising companies to expand their reach into new areas beyond traditional display advertising.