Earlier this year, West's highly anticipated "The Life of Pablo" album was initially publicized as being available exclusively on Tidal—but in fact ended up in broad release on Spotify and other platforms. Kanye West has urged Apple to complete the acquisition of rival music service Tidal from Sean " Jay Z " Carter . Kanye West suggested that Apple acquire the former competitor through a series of tweets in a move that would strengthen Apple 's position and help Tidal , which has struggled with subscription numbers despite its endorsements .
Kanye West has urged Apple to complete the acquisition of rival music service Tidal from Sean " Jay Z " Carter . Kanye West suggested that Apple acquire the former competitor through a series of tweets in a move that would strengthen Apple 's position and help Tidal , which has struggled with subscription numbers despite its endorsements .