E - commerce marketing platform , Springbot , has released a new product platform which allows for social selling on Instagram . Springbot users can now create storefronts on Instagram to encourage potential customers to shop featured products . 35.5% of clicks on cart reminder emails lead to a purchase, according to a recent study by SaleCycle. “ With over 27 % of the total US sales on Twitter and its dominate popularity with millennials , it is a critical social tool for online retailers to stay top of mind with consumers in order to drive sales , ” said Brooks Robinson , co - founder and CEO of Springbot .
E - commerce marketing platform , Springbot , has released a new product platform which allows for social selling on Instagram . Springbot users can now create storefronts on Instagram to encourage potential customers to shop featured products . “ With over 27 % of the total US sales on Twitter and its dominate popularity with millennials , it is a critical social tool for online retailers to stay top of mind with consumers in order to drive sales , ” said Brooks Robinson , co - founder and CEO of Springbot .