Pinterest has announced that , starting in January , their " smart pins " will be available for all US businesses to buy . Tim Smith , Pinterest 's Monetisation Chief , recently commented that " the business is scaling very rapidly " to compete with social media sites such as Facebook , Twitter , Instagram and Snapchat , especially on mobile devices . Cameron Stanford, a Los Angeles graphic and textile designer in the fashion industry, says he still uses Pinterest daily to collect and organize images but says he became frustrated by a torrent of irrelevant ads for women's clothing, such as leggings and lace dresses. Pinterest has also made its first move into video advertising with " cinematic pins " . The company now has one million global businesses accessing business accounts on its service at least once a month . According to the Wall Street Journal , Pinterest 's projected revenue for 2018 is $ 3bn . As previously reported , it is trying to gain a share of the US advertising market , as advertisers spent around $ 26.5bn on US search ads this year , compared to $ 10.4bn on social media .
Pinterest has announced that , starting in January , their " smart pins " will be available for all US businesses to buy . Tim Smith , Pinterest 's Monetisation Chief , recently commented that " the business is scaling very rapidly " to compete with social media sites such as Facebook , Twitter , Instagram and Snapchat , especially on mobile devices . Pinterest has also made its first move into video advertising with " cinematic pins " . The company now has one million global businesses accessing business accounts on its service at least once a month . According to the Wall Street Journal , Pinterest 's projected revenue for 2018 is $ 3bn . As previously reported , it is trying to gain a share of the US advertising market , as advertisers spent around $ 26.5bn on US search ads this year , compared to $ 10.4bn on social media .