Google browser Chrome has recently stopped displaying ads that fail to meet Better Ads standards, and the company has given more details about the policy. According to a spokesperson, the tweak affects users with Chrome 64 or above, with desktop versions blocking four types of ad and double the amount for mobile. The company has left room for companies to increase compliance and said 42% of sites that failed to meet the ad standards are now managing to. In addition to the new policy, Google is also rolling out an update to its AdSense program which will allow publishers to earn revenue from their content by showing it in search results.
Google browser Chrome has recently stopped displaying ads that fail to meet Better Ads standards, and the company has given more details about the policy. According to a spokesperson, the tweak affects users with Chrome 64 or above, with desktop versions blocking four types of ad and double the amount for mobile. The company has left room for companies to increase compliance and said 42% of sites that failed to meet the ad standards are now managing to. Chrome vice-president Rahul Roy-Chowdhury said filtering out disruptive experiences would help keep the "entire ecosystem of the web healthy".