Microsoft is developing checkout-free technology in a bid to rival Amazon Go, according to unnamed sources. The tech giant has been working on the project for some time and it will be unveiled at Microsoft's Build developer conference next month. The Seattle-based Amazon Go store uses cameras and sensors to identify items in a shopper's basket and charges their credit card when they exit the store. Sales of partners’ services result in cloud revenue for Microsoft, along with insight into the market for new retail technologies. Amazon Go will open further stores in Chicago and San Francisco soon. The automated checkout market in the US is worth $50bn, according to Gene Munster from Loup Ventures.
Microsoft is developing checkout-free technology in a bid to rival Amazon Go, according to unnamed sources. The tech giant has been working on the project for some time and it will be unveiled at Microsoft's Build developer conference next month. The Seattle-based Amazon Go store uses cameras and sensors to identify items in a shopper's basket and charges their credit card when they exit the store. Amazon Go will open further stores in Chicago and San Francisco soon. The automated checkout market in the US is worth $50bn, according to Gene Munster from Loup Ventures.