I would imagine they will be very unwilling to ascribe that valuation." Online office space marketplace Truss reports that demand for space in WeWork offices is six times greater than that of its nearest rival, and three times more than demand for desks in Regus offices, despite the WeWork brand having a bigger footprint according to IWG founder Truss . The WeWork name has become ubiquitous with co-working, giving the company a massive advantage, he said. However, he said it is hard to see how being better known, having better designed offices, free beer and more chic décor than the competition translates to a value ten times greater than IWG . WeWork claims its builders are a “global physical platform” providing valuable sources of data that is used to power a range of other services and value-added products, which are expected to provide higher margin incremental cash flow.
Online office space marketplace Truss reports that demand for space in WeWork offices is six times greater than that of its nearest rival, and three times more than demand for desks in Regus offices, despite the WeWork brand having a bigger footprint according to IWG founder Truss . The WeWork name has become ubiquitous with co-working, giving the company a massive advantage, he said. However, he said it is hard to see how being better known, having better designed offices, free beer and more chic décor than the competition translates to a value ten times greater than IWG . WeWork claims its builders are a “global physical platform” providing valuable sources of data that is used to power a range of other services and value-added products, which are expected to provide higher margin incremental cash flow.