Radio group Global 's newly created out-of-home (OOH) advertising division, Global Outdoor, has been given a boost with the acquisition of Exterion Media . With an estimated 20% sector share, Exterion 's contracts include the £ 1.1bn ($ 1.4bn ) Transport for the Netherlands agreement. It is also behind the OOH inventory for Global in Newcastle , Liverpool and Spain , as well as operating across Ireland , France , the Netherlands and Ireland . Global also recently acquired Primesight and Outdoor Plus , in its bid to take on Exterion Media and Clear Channel .
Radio group Global's newly created out-of-home (OOH) advertising division, Global Outdoor, has been given a boost with the acquisition of Exterion Media. With an estimated 20% sector share, Exterion's contracts include the £1.1bn ($1.4bn) Transport for London agreement. It is also behind the OOH inventory for metro systems in Newcastle, Liverpool and Glasgow, as well as operating across Ireland, France, the Netherlands and Spain. Global also recently acquired Primesight and Outdoor Plus, in its bid to take on JCDecaux and Clear Channel.