There are no estimates for potential Apple car sales but the brand and its products command a loyal following. As we previously reported , Apple was said to be in talks with BMW to use the carbon fibre body of i3 for its upcoming electric car . However , latest reports suggest that both the companies have reportedly stalled their talks after Apple CEO Tim Cook recently visited BMW headquarters . Various reports suggest negotiations between Apple and BMW might resume " at a later date " , despite talks between the two companies coming to an end without conclusion as Apple is apparently investigating the idea of developing its own passenger car . Meanwhile , BMW is said to be concerned about revealing information on its production know - how as it is not willing to become " a mere supplier " to Apple .
As we previously reported , Apple was said to be in talks with BMW to use the carbon fibre body of i3 for its upcoming electric car . However , latest reports suggest that both the companies have reportedly stalled their talks after Apple CEO Tim Cook recently visited BMW headquarters . Various reports suggest negotiations between Apple and BMW might resume " at a later date " , despite talks between the two companies coming to an end without conclusion as Apple is apparently investigating the idea of developing its own passenger car . Meanwhile , BMW is said to be concerned about revealing information on its production know - how as it is not willing to become " a mere supplier " to Apple .