Child - sized robots enabled children with cancer to experience the excitement of escorting international soccer players onto the pitch live from their hospital beds . At the start of a recent friendly match between Brazil and Honduras , two robots — each representing a different child — joined other children on the pitch with the players . LED screens on the robots displayed the children ’s faces in real time as they watched excitedly from hospital . The initiative was made possible by Casa de Amor in Barretos , the largest philanthropic oncology institution in Brazil , and Mastercard . “Entering the field with soccer players is a dream for millions of children around the world. MediaMonks and WMcCann collaborated on the “ Impossible " ” campaign .
Child - sized robots enabled children with cancer to experience the excitement of escorting international soccer players onto the pitch live from their hospital beds . At the start of a recent friendly match between Brazil and Honduras , two robots — each representing a different child — joined other children on the pitch with the players . LED screens on the robots displayed the children ’s faces in real time as they watched excitedly from hospital . The initiative was made possible by Casa de Amor in Barretos , the largest philanthropic oncology institution in Brazil , and Mastercard . MediaMonks and WMcCann collaborated on the “ Impossible " ” campaign .