Asda says workers will receive an enhanced package including an annual bonus. The hashtag " # boycottAsda " has been used on Twitter and has lead to customers boycotting the supermarket chain over Christmas in protest against new contracts for employees . More than one - third of Asda shoppers would be less likely to use the supermarket because of the dispute , a 2015 study found . The contract has removed paid breaks and given Asda the right to change workers ' hours , wages , roles and start and finish times , the GMB union said . However , the contract , which will increase pay from £ 8.21 ( $ 10.54 ) to £ 9 per hour , amounts to an £ 80 m investment in the wage bill , Asda said .
The hashtag " # boycottAsda " has been used on Twitter and has lead to customers boycotting the supermarket chain over Christmas in protest against new contracts for employees . More than one - third of Asda shoppers would be less likely to use the supermarket because of the dispute , a 2015 study found . The contract has removed paid breaks and given Asda the right to change workers ' hours , wages , roles and start and finish times , the GMB union said . However , the contract , which will increase pay from £ 8.21 ( $ 10.54 ) to £ 9 per hour , amounts to an £ 80 m investment in the wage bill , Asda said .