To date Salesforce has always announced new ‘clouds’ such as IOT Cloud, and new software development technology enhancements such as ‘Thunder’ and ‘Lightning’ which bring greater functionality to its core CRM platform, sales, marketing, analytics and other clouds. David Benioff , CEO of US cloud computing company Salesforce , has revealed an artificial intelligence platform to be used in its products . The platform will be known as Einstein , with more details to be revealed at Dreamforce in San Francisco - the annual tech conference in about five weeks ' time . Benioff hopes this project will give Salesforce an advantage over its competitors .
David Benioff , CEO of US cloud computing company Salesforce , has revealed an artificial intelligence platform to be used in its products . The platform will be known as Einstein , with more details to be revealed at Dreamforce in San Francisco - the annual tech conference in about five weeks ' time . Benioff hopes this project will give Salesforce an advantage over its competitors .