Universities are reaching out to engage with applicants on Student Activities and Twitter . The shiny pamphlets were all fine , but Fink really needed to hear more about the school from the students . Expert : Colleges should make their social media interactions personal . Student : ` ` Why have a Twitter account if you only have 10 tweets in September 2009 ? '' Survey : 84 % of colleges have a Facebook page ; 98 % have a Twitter account .
Universities are reaching out to engage with applicants on Student Activities and Twitter . Expert : Colleges should make their social media interactions personal . Student : `` Why have a Twitter account if you only have 10 tweets in September 2009 ? '' Survey : 84 % of colleges have a Facebook page ; 98 % have a Twitter account .