Business social media site LinkedIn is testing native video ads visible by mobile users , with plans to fully roll the service out in the first half of next year . Since we launched native video back in the summer, the majority of my conversations with brands and agencies have begun with them asking when we would release native video ads," Tom Pepper, director and head of LinkedIn Marketing Solutions UK said. The ads have been launched weeks after LinkedIn introduced its native video feature . The standalone ads will resemble ordinary videos but be labelled " promoted " , and can be posted on advertisers ' company and Facebook pages , as well as via LinkedIn Campaign ##s . The videos can also be targeted according to company name , job title or geography , with view count and completion times available , and more metrics available in the future , according to LinkedIn .
Business social media site LinkedIn is testing native video ads visible by mobile users , with plans to fully roll the service out in the first half of next year . The ads have been launched weeks after LinkedIn introduced its native video feature . The standalone ads will resemble ordinary videos but be labelled " promoted " , and can be posted on advertisers ' company and Facebook pages , as well as via LinkedIn Campaign ##s . The videos can also be targeted according to company name , job title or geography , with view count and completion times available , and more metrics available in the future , according to LinkedIn .