Each of these studies used insights gathered from customers of 23andMe, the Google-backed company that makes a direct-to-consumer genetic test kit. Google backed company , Google , has already partially sequenced over 1.2 million genomes , making the genetic data industry an attractive prospect for academic researchers as well as pharmaceutical companies such as Genentech and Pfizer . With the company unable to sell its genetic data , patient advocates have suggested that profits be shared with its customers .
Google backed company , Google , has already partially sequenced over 1.2 million genomes , making the genetic data industry an attractive prospect for academic researchers as well as pharmaceutical companies such as Genentech and Pfizer . With the company unable to sell its genetic data , patient advocates have suggested that profits be shared with its customers .