Reasons include: The positive findings that may surface include leadership roles or volunteer work that wasn't mentioned in the application. New findings from Kaplan have shown that around 40% of American university admissions officers check students’ social media pages as part of their application process. Furthermore, 29% of the officers also admit to Googling students to gain a fuller picture of their lives before granting them admission to the school. "The growth of social media hasn't made college admissions a whole new ballgame, but it's definitely impacted the rules," said Yariv Alpher, Kaplan's executive director and head of market research. The study found that while Facebook is still by far the most popular way for people to connect with friends, it has become more important than ever in today's world. When in doubt, the best strategy may be to keep it to yourself."
New findings from Kaplan have shown that around 40% of American university admissions officers check students’ social media pages as part of their application process. Furthermore, 29% of the officers also admit to Googling students to gain a fuller picture of their lives before granting them admission to the school. "The growth of social media hasn't made college admissions a whole new ballgame, but it's definitely impacted the rules," said Yariv Alpher, Kaplan's executive director and head of market research. The study found that while Facebook is still by far the most popular way for people to connect with friends, it has become more important than ever in today's world. When in doubt, the best strategy may be to keep it to yourself."