Google has announced that from mid - April its Chrome web browser will block autoplaying videos with sound . But already it's cut ads on 42 percent of websites it's tangled with. The block will be delivered with the Chrome 7 update , and comes as part of a wider effort from Google to find ways to reduce the use of the ##ware . Autoplay will be allowed if the video is silent , has no audio or if the user has already clicked on the site .
Google has announced that from mid - April its Chrome web browser will block autoplaying videos with sound . The block will be delivered with the Chrome 7 update , and comes as part of a wider effort from Google to find ways to reduce the use of the ##ware . Autoplay will be allowed if the video is silent , has no audio or if the user has already clicked on the site .