New York - based real estate leasing and asset management platform VTS has continued its pre - MIPIM marketing efforts by highlighting the future of virtual reality ( VR ) and augmented reality ( AR ) in the real estate industry on its website . While applications of VR in commercial real estate are not fully developed , some construction firms are already using the technology to design , construct and market their products . Meanwhile , AR is being utilised in property advertising and interactive brochures . While the virtual / AR market is predicted to be worth $ 80bn by 2020 , analysts at Goldman Sachs have forecast slower adoption when compared to devices like tablets and smartphones .
New York-based real estate leasing and asset management platform VTS has continued its pre-MIPIM marketing push by highlighting the future of virtual reality (VR) and augmented reality (AR) in the real estate industry on its blog. While applications of VR in commercial real estate are not fully developed, some construction firms are already using the technology to plan, construct and market their products. Meanwhile, AR is being utilised in property apps and interactive brochures. While the VR/AR market is predicted to be worth $80bn by 2025, analysts at Goldman Sachs have forecast slower adoption when compared to technologies like tablets and smartphones.