DAZN Canada has teamed up with Adidas to promote the company's Hardwired Pack football boots. The boots are designed for players who have suffered a serious injury or illness and require extra support in their feet.
DAZN Canada has teamed up with Adidas to promote the company's Hardwired Pack football boots. The deal covers both DAZN’s live Premier League content and other digital assets, including its Sporting News website, and makes Adidas the first brand to show ads on DAZN's Canadian platform.