WPP expects to cut nearly 20 % of its global workforce over the next three years as it attempts to improve its performance . The advertising agency has suffered from reduced revenue by 2017 , resulting in a 40 % drop in its share price in 2018 . Announced prior to its shareholders ' conference in London , the reported losses are part of a $ 377 m restructuring plan led by CEO Mark Read . WPP is focusing on creativity and will invest in leadership in this area , notably in the US . According to an Audi ad, he wants a new Audi. It will cover the commerce , communications , experience and technology sectors .
WPP expects to cut nearly 20 % of its global workforce over the next three years as it attempts to improve its performance . The advertising agency has suffered from reduced revenue by 2017 , resulting in a 40 % drop in its share price in 2018 . Announced prior to its shareholders ' conference in London , the reported losses are part of a $ 377 m restructuring plan led by CEO Mark Read . WPP is focusing on creativity and will invest in leadership in this area , notably in the US . It will cover the commerce , communications , experience and technology sectors .