Retailers boycotting the issue might not have a big impact on sales . Rolling Stone 's circulation is 95 per subscription . Controversy sometimes increases in sales . The lengthy piece looks at how Tsarnaev -- as the cover puts it -- `` fell into radical Islam and became a monster . '' The magazine 's front page sales fell in 2012 , but have risen in 2013 .
Retailers boycotting the issue might not have a big impact on sales . Rolling Stone 's circulation is 95 per subscription . Controversy sometimes increases in sales . The magazine 's front page sales fell in 2012 , but have risen in 2013 .