CNN Latino targets the growing and diverse U.S. Hispanic market , delivering a broad range of programming . -- CNN en Español will launch CNN Latino , a new Spanish language syndicated programming block custom made for the U.S. Hispanic market , in late January 2013 . ` ` The U.S. market is so diverse and so large that there is room for two distinctive content options , '' said CNN executive . There is a company - wide initiative at CNN to create more content for the growing Hispanic audience . This will be CNN en Latino 's first attempt in creating an alternative programming block for broadcast Spanish - language TV .
CNN Latino targets the growing and diverse U.S. Hispanic market , delivering a broad range of programming . ` ` The U.S. market is so diverse and so large that there is room for two distinctive content options , '' said CNN executive . There is a company - wide initiative at CNN to create more content for the growing Hispanic audience . This will be CNN en Latino 's first attempt in creating an alternative programming block for broadcast Spanish - language TV .