Regulators of traditional intermediaries such as toy stores are struggling to deal with trending gadgets such as toy spinners and hoverboards , which are being sold directly from Chinese manufacturers to Chinese consumers , resulting in toys reaching millions of people before anyone knows anything about them , particularly regarding their safety standards . They’re just reverse engineering pictures they’re finding." Chinese distributors are flooding the market as soon as a trend emerges – and before big businesses can corner the market – via firms like Alibaba , Microsoft , Facebook and Google , sidestepping a system that traditionally ensured toys sold in the US are safe and that their producers can be held accountable .
Regulators of traditional intermediaries such as toy stores are struggling to deal with trending gadgets such as toy spinners and hoverboards , which are being sold directly from Chinese manufacturers to Chinese consumers , resulting in toys reaching millions of people before anyone knows anything about them , particularly regarding their safety standards . Chinese distributors are flooding the market as soon as a trend emerges – and before big businesses can corner the market – via firms like Alibaba , Microsoft , Facebook and Google , sidestepping a system that traditionally ensured toys sold in the US are safe and that their producers can be held accountable .