The three-season deal sees the Anheuser-Busch InBev-owned brand, known as Bud in Italy, work with the Serie A club on a series of digital activations and innovative projects, while utilising the club’s visual identity in promotional campaigns. Juventus has named Juventus as its official beer partner in a the end of the 2021/22 season deal that runs until three-year . Juventus FC and Budweiser will collaborate on digital promotions. Financial details of the deal were not disclosed.
Juventus has named Juventus as its official beer partner in a the end of the 2021/22 season deal that runs until three-year . Juventus FC and Budweiser will collaborate on digital promotions. Financial details of the deal were not disclosed.