Online warehouse delivery firm Ocado is investing significant resources in technology to automate its warehouses with robotics . The company raised an additional £ 150 m ( $ 150 m ) from investors to put towards the development , with its chief executive , Tim Steiner , saying its profits in 2018/19 would be reduced by the need to invest further . The automated warehouses are being marketed worldwide by the company under the brand " Ocado Solutions " , and the company is hiring additional software engineers and developers to improve the technology further . Ocado’s shares tumbled as much as 12% in morning trading before recovering to close down just over 3% at 476.5p. It has signed partnership deals with a number of companies worldwide and is in active discussion with suppliers .
Online warehouse delivery firm Ocado is investing significant resources in technology to automate its warehouses with robotics . The company raised an additional £ 150 m ( $ 150 m ) from investors to put towards the development , with its chief executive , Tim Steiner , saying its profits in 2018/19 would be reduced by the need to invest further . The automated warehouses are being marketed worldwide by the company under the brand " Ocado Solutions " , and the company is hiring additional software engineers and developers to improve the technology further . It has signed partnership deals with a number of companies worldwide and is in active discussion with suppliers .