The World Cup tournament shattered social-media records . first week 's Germany -Argentina final saw 10.5 million tweets per minute . Tourney 's first week outpaced World Cup , U.S. and Super Bowl . FIFA says spike in U.S. popularity contributed to social dominance .
The World Cup tournament shattered social-media records . Sunday 's Germany-Argentina final saw 618,000 tweets per minute . Tourney 's first week outpaced Super Bowl , Oscars and Olympics . FIFA says spike in U.S. popularity contributed to social dominance .