Stripe Relay has announced a new set of tools, called Tweet , for retailers that help them build native buying experiences within apps like Relay . “At Twitter we’re focusing on the user experience, and this partnership is about growing the merchants to make it easy and frictionless to help merchants sell in more real-time,” Twitter head of commerce Nathan Hubbard said. The idea of Relay is that the buying experience starts and ends within the app, users will not have to navigate out of the mobile site to finish the order. Twitter is 4 million of the first sites to integrate Relay , this means retailers can sell anything in Tweets. A buy button will appear next to the Stripe Relay giving users an opportunity to buy something on Twitter straight away.
Stripe Relay has announced a new set of tools, called Tweet , for retailers that help them build native buying experiences within apps like Relay . The idea of Relay is that the buying experience starts and ends within the app, users will not have to navigate out of the mobile site to finish the order. Twitter is 4 million of the first sites to integrate Relay , this means retailers can sell anything in Tweets. A buy button will appear next to the Stripe Relay giving users an opportunity to buy something on Twitter straight away.