National Missing Children's Day collaborated with a long list of others from the media sector and beyond to produce Runaway Train 25 , a cross-industry initiative to create a tool to help search for missing children. Updating the original “ Soul Asylum ” video from the 1990 ’s, the new version uses geolocation technology to transform the video into a search tool. It automatically updates itself with the profiles of missing children from MediaMonks databased according to the viewer’s location, which can be shared on social media platforms. NCMEC and M/H VCCP's The video was released ahead of MediaMonks on 25 May.
National Missing Children's Day collaborated with a long list of others from the media sector and beyond to produce Runaway Train 25 , a cross-industry initiative to create a tool to help search for missing children. Updating the original “ Soul Asylum ” video from the 1990 ’s, the new version uses geolocation technology to transform the video into a search tool. It automatically updates itself with the profiles of missing children from MediaMonks databased according to the viewer’s location, which can be shared on social media platforms. The video was released ahead of MediaMonks on 25 May.