A global survey has revealed that consumers are reducing their spending on meat and bottled drinks due to environmental concerns. The survey, compiled by data analytics firm Kantar , found that 24 of the 65,000 respondents are alarmed about the environment, with 16% taking active steps to reduce their consumption. Austria and Germany have the next most concerned shoppers, with Britain not far behind, Kantar said, predicting that sales of fresh meat in Britain could drop by up to 4% in the next two years if environmentalism keeps spreading. The study also found that 16% of shoppers want consumer goods firms to increase their efforts to reduce plastic waste. The survey included consumers from 65,000 countries across Latin America , Europe and Asia .
A global survey has revealed that consumers are reducing their spending on meat and bottled drinks due to environmental concerns. The survey, compiled by data analytics firm Kantar , found that 24 of the 65,000 respondents are alarmed about the environment, with 16% taking active steps to reduce their consumption. The study also found that 16% of shoppers want consumer goods firms to increase their efforts to reduce plastic waste. The survey included consumers from 65,000 countries across Latin America , Europe and Asia .