Regulators of traditional intermediaries such as toy stores are struggling to deal with trending gadgets such as toy spinners and hoverboards , which are being sold directly from Chinese manufacturers to Chinese consumers , resulting in toys reaching millions of people before anyone knows anything about them , particularly regarding their safety standards . Chinese distributors are flooding the market as soon as a trend emerges – and before big businesses can corner the market – via firms like Alibaba , Microsoft , Facebook and Google , sidestepping a system that traditionally ensured toys sold in the US are safe and that their producers can be held accountable .
Regulators of traditional intermediaries such as toy stores are struggling to deal with trending gadgets such as fidget spinners and hoverboards, which are being sold directly from Chinese manufacturers to US consumers, resulting in products reaching millions of people before anyone knows anything about them, particularly regarding their safety standards. Chinese distributors are flooding the market as soon as a trend emerges – and before big businesses can corner the market – via firms like Alibaba, Amazon, Facebook and Google, sidestepping a system that traditionally ensured products sold in the US are safe and that their producers could be held accountable.