I see the world’s desire.” In April, Selina announced that Abraaj group and WeWork founder Adam Neumann had invested $95m in the international hospitality brand, which caters for a growing band of digital nomads. The company, which mixes co-working with boutique hotels and hostels, will use the funds to expand. “People are looking at this as an opportunity to get into the space but also have access to some really great brands like Airbnb or TripAdvisor who can help them find accommodations,” Miami will be its first US location, followed by a further six this year. Selina also plans to open in Europe, aiming to have at least 40 locations globally by the end of 2019.
In April, Selina announced that Abraaj group and WeWork founder Adam Neumann had invested $95m in the international hospitality brand, which caters for a growing band of digital nomads. The company, which mixes co-working with boutique hotels and hostels, will use the funds to expand. “People are looking at this as an opportunity to get into the space but also have access to some really great brands like Airbnb or TripAdvisor who can help them find accommodations,” Miami will be its first US location, followed by a further six this year. Selina also plans to open in Europe, aiming to have at least 40 locations globally by the end of 2019.