US retailer Target is planning its own mobile payment solution , and although Apple Pay is accepted through the company 's mobile app , the move suggests that Apple Pay support is no closer to being added in stores . Media reports have said Target is planning to let customers use its REDcard via a smartphone app as a payment method later in the year . Target 's strategy is similar to Apple 's in allowing payment through apps that allow scanning barcodes but is less convenient than the swiping method of Apple Pay . Target’s CEO has expressed interest in accepting Apple Pay in stores before, although that was before the 2015 holiday period. According to Apple , 35 % of US retailers now accept Apple Pay at checkout .
US retailer Target is planning its own mobile payment solution , and although Apple Pay is accepted through the company 's mobile app , the move suggests that Apple Pay support is no closer to being added in stores . Media reports have said Target is planning to let customers use its REDcard via a smartphone app as a payment method later in the year . Target 's strategy is similar to Apple 's in allowing payment through apps that allow scanning barcodes but is less convenient than the swiping method of Apple Pay . According to Apple , 35 % of US retailers now accept Apple Pay at checkout .