Countries including the UK , India and China could emulate Norway 's successful plastic bottle and can deposit return scheme , according to the Guardian . Since 2000 , plastic bottle producers have not paid an environmental tax , as they have recycled more than 95 % , while consumers get a cash or coupon refund for every bottle recycled . As a result , 90 % of all plastic bottles in the world are recycled – with some reused more than 100 times – while retailers experience higher footfall . CEO of recycling firm Infinitum said the company wants people to think " they are buying a product but just borrowing the packaging " .
Countries including the UK, India and China could emulate Norway's successful plastic bottle and can deposit return scheme, according to the Guardian. Since 2011, plastic bottle producers have not paid an environmental tax, as they have recycled more than 95%, while consumers get a cash or coupon refund for every bottle recycled. As a result, 97% of all plastic bottles in the country are recycled – with some reused more than 50 times – while retailers experience higher footfall. CEO of recycling firm Infinitum said the company wants people to think "they are buying a product but just borrowing the packaging".