Co - living start - up the Collective 's head of community experience has outlined the benefits of co - living . Ed Thomas described the Collective as a brand that focuses on community experience and said co - living is a positive choice for many , reporting friendships , and relationships started in the year that he has established The Collective Old Oak in Willesden , northwest London . He added that the co - living model gives residents more flexibility and the chance to connect with others . Co-living is therefore not just a solution to rental woes but is now greatly adding value to people’s lives. Nearly 50 % of Collective residents renewed after their first year .
Co - living start - up the Collective 's head of community experience has outlined the benefits of co - living . Ed Thomas described the Collective as a brand that focuses on community experience and said co - living is a positive choice for many , reporting friendships , and relationships started in the year that he has established The Collective Old Oak in Willesden , northwest London . He added that the co - living model gives residents more flexibility and the chance to connect with others . Nearly 50 % of Collective residents renewed after their first year .