A new report by the US Center for Science in the Public Interest ( CSI ) claims that Coca - Cola and PepsiCo are borrowing tactics from the tobacco industry by looking to developing nations for new markets as their sales fall in the United States . The trend is driving up global rates of obesity , diabetes , heart disease and tooth decay , which are overwhelming health problems in nations with rapid population growth . The report also claims that the companies are breaching promises to avoid marketing to children . CSPI called on the World Health Organisation and individual counties to combat the effects of intense overseas marketing . To begin, WHO should stop serving sugary drinks at its own headquarters in Geneva and during meetings and conferences, the report recommended. Among other recommendations , the report said countries should pass excise taxes on sugar - sweetened beverages , ban advertisements aimed at children and require warning labels on sugary drinks .
A new report by the US Center for Science in the Public Interest ( CSI ) claims that Coca - Cola and PepsiCo are borrowing tactics from the tobacco industry by looking to developing nations for new markets as their sales fall in the United States . The trend is driving up global rates of obesity , diabetes , heart disease and tooth decay , which are overwhelming health problems in nations with rapid population growth . The report also claims that the companies are breaching promises to avoid marketing to children . CSPI called on the World Health Organisation and individual counties to combat the effects of intense overseas marketing . Among other recommendations , the report said countries should pass excise taxes on sugar - sweetened beverages , ban advertisements aimed at children and require warning labels on sugary drinks .