Connected device Roku will be the most-used television device in this month in the US , outdoing Fire TV, Roku and Chromecast , according to the latest forecast from research company eMarketer. The firm has predicted that between 20 million to 30 million US users will use a Roku device at least once a month this year, almost a fifth more than last year , giving Roku a 23.1% share of the connected TV user market. Instead, Roku users customize their device with the services they want to access – whether that’s Google Play Movies & TV, Amazon, Netflix, Hulu, or any other of the now 5,000 channels that can be added to Roku. However, Chromecast itself has published more modest predictions based on different counting methods, stating that it had reached 15 million more than last year user accounts this month .
Connected device Roku will be the most-used television device in this month in the US , outdoing Fire TV, Roku and Chromecast , according to the latest forecast from research company eMarketer. The firm has predicted that between 20 million to 30 million US users will use a Roku device at least once a month this year, almost a fifth more than last year , giving Roku a 23.1% share of the connected TV user market. However, Chromecast itself has published more modest predictions based on different counting methods, stating that it had reached 15 million more than last year user accounts this month .