YouTube has launched its premium ad-free subscription service in Australia, the second market to receive it behind the US. Called YouTube Red the service blocks pre-roll ads and allows subscribers to save videos for offline, it costs $11.99 per month and gives users exclusive access to new original series and movies starring YouTube creators. A Google blog post explained that the money from the subscription service goes toward supporting YouTube creators. The move is part of a broader push by Google into video content distribution as well as advertising.
YouTube has launched its premium ad-free subscription service in Australia, the second market to receive it behind the US. Called YouTube Red the service blocks pre-roll ads and allows subscribers to save videos for offline, it costs $11.99 per month and gives users exclusive access to new original series and movies starring YouTube creators. A Google blog post explained that the money from the subscription service goes toward supporting YouTube creators. The company is also launching YouTube Music, an ad-free music app that allows users to play music videos offline.