As hotels across the globe continue to lose customers to app - based services such as Netflix , AccorHotels is trying to win back customers , by focussing on food & beverage . Last month , the firm appointed former Bain & Co consultant , Amir Nahai , to lead the initiative ; the latest move in a three - year shake - up started in 2013 by Chief Executive Sebastien Bazin . " It 's a medium - term plan to make Food & Beverage ( F&B ) AccorHotels last month appointed Amir Nahai, a former Bain & Co consultant, to lead the initiative, the latest move in a three-year shake-up started in 2013 by Chief Executive Sebastien Bazin. a window into AccorHotels , " Nahai told Reuters . " With the arrival of new rivals such as booking websites or Airbnb , such a personalised service has become more and more necessary , particularly in the last two years , " said Stephane Botz of KPMG , and as such , hoteliers are trying to come up with restaurants and bars that meet demands for more local and personalised experiences .
As hotels across the globe continue to lose customers to app - based services such as Netflix , AccorHotels is trying to win back customers , by focussing on food & beverage . Last month , the firm appointed former Bain & Co consultant , Amir Nahai , to lead the initiative ; the latest move in a three - year shake - up started in 2013 by Chief Executive Sebastien Bazin . " It 's a medium - term plan to make Food & Beverage ( F&B ) a window into AccorHotels , " Nahai told Reuters . " With the arrival of new rivals such as booking websites or Airbnb , such a personalised service has become more and more necessary , particularly in the last two years , " said Stephane Botz of KPMG , and as such , hoteliers are trying to come up with restaurants and bars that meet demands for more local and personalised experiences .