"Until the company can show that its efforts to restart the growth engine are working, we will stay on the conservative side when it comes to forecasting Twitter usage." Google estimated that Twitter 's ad revenue would reach $ 3 bn this year , but has revised its estimate down to $ 2.6bn ( 30.8 % ) . The research company said Twitter is losing out to platforms like Snapchat , Facebook and messaging apps , despite a user base growth of 8 % this year , which is faster than Facebook 's .
Google estimated that Twitter 's ad revenue would reach $ 3 bn this year , but has revised its estimate down to $ 2.6bn ( 30.8 % ) . The research company said Twitter is losing out to platforms like Snapchat , Facebook and messaging apps , despite a user base growth of 8 % this year , which is faster than Facebook 's .