Additionally, the new line could let Amazon move into the more mainstream grocery store business, while maintaining Whole Foods as a higher-end store for organic and specialty foods. Amazon has announced plans to open a grocery store in California which it says will be part of its expansion into the $800bn US grocery market, but dissimilar from its existing Whole Foods operation. The company said the Woodland Hills store would carry the Amazon brand name along with conventional checkout technology. The opening has been seen as part of a plan to run a mainstream grocery business alongside the more high-end Whole Foods business. In an interview on CNBC last week, Jeff Bezos described his vision for Amazon’s future and how he sees the company’s role within the retail industry.
Amazon has announced plans to open a grocery store in California which it says will be part of its expansion into the $800bn US grocery market, but dissimilar from its existing Whole Foods operation. The company said the Woodland Hills store would carry the Amazon brand name along with conventional checkout technology. The opening has been seen as part of a plan to run a mainstream grocery business alongside the more high-end Whole Foods business. In an interview on CNBC last week, Jeff Bezos described his vision for Amazon’s future and how he sees the company’s role within the retail industry.