ZPG, parent group of UK property website Zoopla , has increased its agency-orientated software offerings with the acquisition of software provider Expert Agent. The firm's product — a cloud based solution to help estate agents manage marketing, communications and inventory — is used in around 2,300 branches across the country. Zoopla has added to its stable of agency software with the announcement to the stock exchange this morning that ZPG has acquired Expert Agent. Under the terms of the deal, Expert Agent will continue to operate as a standalone platform, with its employees becoming part of ZPG Property Services division. The acquisition comes as ZPG strives to make itself "the most effective partner to the UK property industry", according to Mark Goddard , managing director, ZPG .
ZPG, parent group of UK property website Zoopla , has increased its agency-orientated software offerings with the acquisition of software provider Expert Agent. The firm's product — a cloud based solution to help estate agents manage marketing, communications and inventory — is used in around 2,300 branches across the country. Under the terms of the deal, Expert Agent will continue to operate as a standalone platform, with its employees becoming part of ZPG Property Services division. The acquisition comes as ZPG strives to make itself "the most effective partner to the UK property industry", according to Mark Goddard , managing director, ZPG .