Corporates are setting up their own co-workspaces and having their staff work alongside freelancers or people from other firms to share in benefits reported by coworking members; faster, better working and networking and greater job satisfaction. Companies like Mini have established “open-house” coworking centres, offering space as a public amenity and to build brand awareness. Others, typically tech-focussed companies, have launched “campsites”, designed to enable staff to work alongside and collaborate with teams from other companies. The rise of the sharing economy has been accompanied by an explosion in new forms of work.
Corporates are setting up their own co-workspaces and having their staff work alongside freelancers or people from other firms to share in benefits reported by coworking members; faster, better working and networking and greater job satisfaction. Companies like Mini have established “open-house” coworking centres, offering space as a public amenity and to build brand awareness. Others, typically tech-focussed companies, have launched “campsites”, designed to enable staff to work alongside and collaborate with teams from other companies. The purpose of the sites varies, but most seek some sort of transformation or innovation or to help future-proof the business. ​