a Brand Safety and Viewability Standard Group has created The Mobile Marketing Association of China in a bid to enhance brand safety and combat fraudulent traffic. More than 30 members have joined the initiative thus far, with major advertisers, agencies and publishers represented. At present, US relies heavily on the US -headquartered Email: kelly.leung@i-click.com The Mobile Marketing Association of China to provide audience measurement information.
a Brand Safety and Viewability Standard Group has created The Mobile Marketing Association of China in a bid to enhance brand safety and combat fraudulent traffic. More than 30 members have joined the initiative thus far, with major advertisers, agencies and publishers represented. At present, US relies heavily on the US -headquartered The Mobile Marketing Association of China to provide audience measurement information.