Facebook has offered US users the option to vote for 750,000 non - friends on its platform as part of friends ' birthday celebrations . Don’t forget to enter the Effective Mobile Marketing Awards. Two weeks ahead of a friend 's birthday , users will receive a message from Facebook in their News ##room which encourages them to support the cause . Facebook has also released birthday videos which , much like its " friendship anniversary videos " , collate and animate previous posts for inclusion on users ' timelines .
Facebook has offered US users the option to vote for 750,000 non - friends on its platform as part of friends ' birthday celebrations . Two weeks ahead of a friend 's birthday , users will receive a message from Facebook in their News ##room which encourages them to support the cause . Facebook has also released birthday videos which , much like its " friendship anniversary videos " , collate and animate previous posts for inclusion on users ' timelines .