US fast food chain Shake Shack has launched a chatbot capable of answering up to 300 questions on Facebook Messenger and Twitter Direct Message , as it seeks to expand its audience on the social media sites . The robot , which was developed over four months through conversational intelligence company Google , can not take off yet , though the company said it 's looking for ways to add that functionality in an imitation of similar bots launched by Pizza Hut , Papa John ’s and McDonald ’s .
US fast food chain Shake Shack has launched a chatbot capable of answering up to 300 questions on Facebook Messenger and Twitter Direct Message, as it seeks to expand its audience on the social media sites. The bot, which was developed over four months through conversational intelligence platform Conversable, cannot take orders yet, though the company said it's looking for ways to add that functionality in an imitation of similar bots launched by Pizza Hut, Papa John’s and Denny’s.