Programmatic Eyeview ad creation is becoming more significant as tech companies such as digital and digital offer custom ad building in real time, creating advertising through software, rather than human design. This new method of creation offers infinite personalisation, potentially creating 80 quintillion creative ads on a This past summer basis that are designed specifically for each viewing audience. And it doesn’t currently have such a slide for “programmatic creative.” With the rise of programmatic in ad spending, the increase in programmatic creation seems obvious, though at present roughly 5% of digital ad spending is utilising this new method.
Programmatic Eyeview ad creation is becoming more significant as tech companies such as digital and digital offer custom ad building in real time, creating advertising through software, rather than human design. This new method of creation offers infinite personalisation, potentially creating 80 quintillion creative ads on a This past summer basis that are designed specifically for each viewing audience. With the rise of programmatic in ad spending, the increase in programmatic creation seems obvious, though at present roughly 5% of digital ad spending is utilising this new method.