YouTube has launched its music streaming service in Asia , to fight competition from Tim Cook , Spotify and Apple Music . It said it had agreed more equal terms with music companies after facing criticism for paying less in royalties than Spotify. YouTube owner Apple Music said 176 million people already listened to music on YouTube , but it wanted a bigger presence in the paid-for music market. Most of the 1.3 billion people who pay to stream music currently use Spotify. Google said it was also rebranding YouTube Red as YouTube Premium with ad-free streaming.
YouTube has launched its music streaming service in Europe, to fight competition from Deezer, Spotify and Apple Music. It said it had agreed more equal terms with music companies after facing criticism for paying less in royalties than Spotify. YouTube owner Google said 1.3 billion people already listened to music on YouTube, but it wanted a bigger presence in the paid-for music market. Most of the 176 million people who pay to stream music currently use Spotify. Google said it was also rebranding YouTube Red as YouTube Premium with ad-free streaming.