Seven out of 10 consumers would be happy to accept robo - advice for banking , insurance and retirement - planning services , says professional services firm Fortune . Globally, 67 percent would grant their bank access to more personal data, but 63 percent want more tailored advice and demand a priority service – such as expedited loan approvals – or a monetary benefit, such as more competitive pricing, in return for the information they share. In a survey of nearly 33,000 people in 18 countries , Accenture found that 71 % would accept banking advice , 68 % would accept insurance advice and 68 % would accept retirement advice . Support for traditional investing through robo - advisors was recorded at 78 % . However , 68 % of people would prefer a human to handle complaints , with 60 % wanting human interaction for advice on complex financial offerings such as mortgages . Emerging markets showed the largest support for robo - advice , with the main attractions being speed and lower pricing .
Seven out of 10 consumers would be happy to accept robo - advice for banking , insurance and retirement - planning services , says professional services firm Fortune . In a survey of nearly 33,000 people in 18 countries , Accenture found that 71 % would accept banking advice , 68 % would accept insurance advice and 68 % would accept retirement advice . Support for traditional investing through robo - advisors was recorded at 78 % . However , 68 % of people would prefer a human to handle complaints , with 60 % wanting human interaction for advice on complex financial offerings such as mortgages . Emerging markets showed the largest support for robo - advice , with the main attractions being speed and lower pricing .