The retailer doesn’t break out specific metrics for the Klarna service, which it has used since 2013. As it faces growing competition from Amazon , Asos has launched a chatbot on its Facebook page , intended to provide a more personalised experience . The bot will assist shoppers in the UK and France with Christmas gift ideas on their site . The project joins a slew of other recent initiatives by the company , including customer profiling and a " Pay Later " service available through its website . The service encourages a try - before - you - buy mentality , allowing customers pay for items 30 days after the date of purchase ; Amazon Prime currently offers a similar grace period .
As it faces growing competition from Amazon , Asos has launched a chatbot on its Facebook page , intended to provide a more personalised experience . The bot will assist shoppers in the UK and France with Christmas gift ideas on their site . The project joins a slew of other recent initiatives by the company , including customer profiling and a " Pay Later " service available through its website . The service encourages a try - before - you - buy mentality , allowing customers pay for items 30 days after the date of purchase ; Amazon Prime currently offers a similar grace period .