It's the second year in a row that the value of wine exports has risen, with a two per cent gain in 2014, and a welcome turnaround for winemakers who saw export dollars decline over the preceding six years. Strong demand for Australian wines in China helped the value of Australian wine exports rise 14% to $2.1bn for 2015, their highest level since October 2007, according to new figures published by industry body Wine Australia. Wine exports to China rocketed by 66% to $370m, which made China the third most valuable export market for Australian wines after the US ($443m) and the UK ($376m). The Chinese government has been trying hard to boost its own domestic wine industry, with a series of measures aimed at boosting consumption among young people.
Strong demand for Australian wines in China helped the value of Australian wine exports rise 14% to $2.1bn for 2015, their highest level since October 2007, according to new figures published by industry body Wine Australia. Wine exports to China rocketed by 66% to $370m, which made China the third most valuable export market for Australian wines after the US ($443m) and the UK ($376m). The Chinese government has been trying hard to boost its own domestic wine industry, with a series of measures aimed at boosting consumption among young people.