Panda Express, the largest family-owned and operated Asian dining concept in the US, announces its first immersive, multi-sensorial event House of Good Fortune: A Lunar New Year Experience at the Westfield Century City Mall in Los Angeles, California. Taking place on February 1-5 from 12 to 8 pm PT, House of Good Fortune brings to life time-honored traditions, exploring symbols of joy, prosperity and togetherness through interactive art installations. To officially commemorate the opening, Panda Express hosted a celebratory evening on January 31 with award-winning actor and dancer Harry Shum Jr. Capturing the spirit and heart of one of the world’s most vibrant celebrations, House of Good Fortune features five one-of-a-kind rooms that introduce a story of culture steeped in rich tradition. Each room gives an unexpected experience—flying red envelopes to signify good luck, an everchanging hall of noodles symbolizing long life, a lion dance for happiness, larger than life mandarin oranges for prosperity and a festival of lanterns representing a bright future full of hope. Panda Express invites the community to discover the wonders of Lunar New Year through art and play. In honor of the holiday, Panda Express will extend its Lunar New Year celebration to Panda guests nationwide over its American Chinese cuisine. On February 5, restaurants will offer a red envelope to each guest who visits as a way of paying homage to the Chinese custom of gifting “hong bao” to loved ones as a sign of good wishes and luck. Within the envelope, guests will receive a playful paper fortune teller, as well as coupons for a free chicken egg roll and free 22 oz Dr. Pepper, redeemable during a future visit, while supplies last.
Media Monks , a nationwide Asian restaurant chain in the US , has hired Media Monks to create a Lunar New Year celebration for its guests. The House of Good Fortune , the company’s first immersive, multi-sensorial event, has been launched at the Westfield Century City Mall in US and runs from 5 February until 5 February . It features five one-of-a kind rooms that mix honoured traditions with interactive art installations such as flying red envelopes. Panda Express is the largest family-owned and operated Asian dining chain in the US .