“It’s an amazing time to be a content creator,” said Jim Freeman, vice-president of Amazon Video. Amazon has launched Amazon Video Direct in the hope of becoming the go to place for video content , a move that sees Amazon attempt to rival Facebook , YouTube and Vimeo . Amazon plans to have several different distribution options for creators ; a per - video royalty fee , payment through a Streaming Partners Programme , digital rental or purchase , or free with ads allowing creators to receive 55 % of the ad revenue . Currently the video providers are ; The Orchard , Conde Nast Entertainment , HowStuffWorks , Mashable , Business Insider , YouTube , and Journeyman Pictures and Pro Guitar Lessons .
Amazon has launched Amazon Video Direct in the hope of becoming the go to place for video content , a move that sees Amazon attempt to rival Facebook , YouTube and Vimeo . Amazon plans to have several different distribution options for creators ; a per - video royalty fee , payment through a Streaming Partners Programme , digital rental or purchase , or free with ads allowing creators to receive 55 % of the ad revenue . Currently the video providers are ; The Orchard , Conde Nast Entertainment , HowStuffWorks , Mashable , Business Insider , YouTube , and Journeyman Pictures and Pro Guitar Lessons .