New York - based real estate leasing and asset management platform VTS has continued its pre - MIPIM marketing efforts by highlighting the future of virtual reality ( VR ) and augmented reality ( AR ) in the real estate industry on its website . While applications of VR in commercial real estate are not fully developed , some construction firms are already using the technology to design , construct and market their products . Meanwhile , AR is being utilised in property advertising and interactive brochures . But as virtual and augmented reality race toward becoming an $80 billion market by 2025—with $2.6 billion of that specifically real estate-related— While the virtual / AR market is predicted to be worth $ 80bn by 2020 , analysts at Goldman Sachs have forecast slower adoption when compared to devices like tablets and smartphones .
New York - based real estate leasing and asset management platform VTS has continued its pre - MIPIM marketing efforts by highlighting the future of virtual reality ( VR ) and augmented reality ( AR ) in the real estate industry on its website . While applications of VR in commercial real estate are not fully developed , some construction firms are already using the technology to design , construct and market their products . Meanwhile , AR is being utilised in property advertising and interactive brochures . While the virtual / AR market is predicted to be worth $ 80bn by 2020 , analysts at Goldman Sachs have forecast slower adoption when compared to devices like tablets and smartphones .