Share your views in the comments section below. Snapchat has joined forces with a number of ad agencies on its augmented reality (AR) Lens creator programme in an effort to expand AR to more brands. The company is partnering with the advertising agency Wieden+Kennedy and will be using their technology for Snap Spectacles that are being sold at select retailers across North America.
Snapchat has joined forces with a number of ad agencies on its augmented reality (AR) Lens creator programme in an effort to expand AR to more brands. The company is partnering with the advertising agency Wieden+Kennedy and will be using their technology for Snap Spectacles that are being sold at select retailers across North America.