Purplebricks has launched in the US with advertising aimed at recruiting local property realtors. The US has so far proved a burial ground for UK agents trying to break into the US market. But will this prove different? Let us know what you think. VIDEO
Hybrid estate agency Group has turned its attention to the US market , after establishing itself in the UK and Australia . In a 2015 ad , founder and group CEO Michael Bruce said US real estate agents teaming up with Purplebricks would be more efficient and would increase their sales volumes , with the company offering exclusive territories and training . The commission - free agency has set aside $ 60 million to support licensed real estate agents in the US .