Five start - ups have participated in BMW 's first innovation lab , focusing on fintech solutions . The start - ups were insurtech Wrisk , loan - provider Focus , auto - finance company Focus , ride - hailing rental company Drover , and Warwick Analytics , a predictive analytics provider . The lab took place at the carmaker 's UK headquarters , where the start - ups were given access to BMW 's departments and staff for 10 days . BMW will not reward winners or reward funding at the end of the lab but will partner with start - ups if both parties stand to benefit from working together .
Five start-ups have participated in BMW's first innovation lab, focusing on fintech solutions. The start-ups were insurtech Wrisk, loan-provider Divido, auto-finance company Cazana, ride-hailing rental company Drover, and Warwick Analytics, a predictive analytics provider. The lab took place at the carmaker's UK headquarters, where the start-ups were given access to BMW's departments and staff for 10 weeks. BMW will not announce winners or reward funding at the end of the lab but may partner with start-ups if both parties stand to benefit from working together.