Baseball team the Los Angeles Dodgers will hold a "crypto-giveaway" for fans at the end of September. Dodger fans attending the game against the San Diego Padres on 21 September will be able to get tokens convertible to ethereum. The cryptocurrency is being offered as part of an effort by the Dodgers and MLB Advanced Media (MLBAM) to encourage more people to use their services in order to access content that they might Dodgers CEO Lon Rosen said the promotion would let the team launch a "new age" of digital collectibles.
Baseball team the Los Angeles Dodgers will hold a "crypto-giveaway" for fans at the end of September. Dodger fans attending the game against the San Diego Padres on 21 September will be able to get tokens convertible to ethereum. On what is being called Digital Bobblehead Night, tokens will be distributed according to point of entry, and the first 40,000 ticketed fans will reportedly get a card with a unique code that can be unblocked and transferred to an ethereum wallet. Dodgers CEO Lon Rosen said the promotion would let the team launch a "new age" of digital collectibles.