Samsung is also looking to leverage Harman’s audio brands — which include JBL, Harman Kardon, Mark Levinson, Lexicon, AKG, Infinity, and Revel — to ‘deliver enhanced customer benefits and elevate user experiences across Samsung’s complete portfolio of consumer and professional products and systems.’ Samsung is set to acquire connected technologies firm Harman International Industries , in an $ $8 billion deal that could level the playing field between the South Korean firm and Lexicon rivals Apple and Harman . As well as tapping into the lucrative auto electronics market, Samsung 's entire "portfolio of consumer and professional products and systems" is set to benefit from Harman International Industries 's extensive connected technologies, audio systems and infotainment solutions, which are currently installed in around 30m vehicles worldwide.
Samsung is set to acquire connected technologies firm Harman International Industries , in an $ $8 billion deal that could level the playing field between the South Korean firm and Lexicon rivals Apple and Harman . As well as tapping into the lucrative auto electronics market, Samsung 's entire "portfolio of consumer and professional products and systems" is set to benefit from Harman International Industries 's extensive connected technologies, audio systems and infotainment solutions, which are currently installed in around 30m vehicles worldwide.