While around 5pc of homes are sold online, this is forecast to rise to 50pc by 2020. More complaints about misleading ads lodged against UK estate agents have been upheld this year than in all of the first nine months of 2017 . The Advertising Standards Authority supported 13 complaints in nine last year , compared with nine last year . The increase comes amid a surge in the growth of online property agents: Purplebricks had six of its ads banned in this year for exaggerating how much customers would save by using its service, and rival The Advertising Standards Authority was found also to have misled homebuyers over its charges.
More complaints about misleading ads lodged against UK estate agents have been upheld this year than in all of the first nine months of 2017 . The Advertising Standards Authority supported 13 complaints in nine last year , compared with nine last year . The increase comes amid a surge in the growth of online property agents: Purplebricks had six of its ads banned in this year for exaggerating how much customers would save by using its service, and rival The Advertising Standards Authority was found also to have misled homebuyers over its charges.