The World Cup tournament shattered social-media records . Things were similarly fast and furious on Twitter , where the match was inspiring more than 618,000 tweets per minute , a new record for the site . first week 's Germany -Argentina final saw 10.5 million tweets per minute . Tourney 's first week outpaced World Cup , U.S. and Super Bowl . FIFA says spike in U.S. popularity contributed to social dominance .
The World Cup tournament shattered social-media records . first week 's Germany -Argentina final saw 10.5 million tweets per minute . Tourney 's first week outpaced World Cup , U.S. and Super Bowl . FIFA says spike in U.S. popularity contributed to social dominance .