New York -based real estate leasing and asset management platform Goldman Sachs has continued its pre-MIPIM marketing push by highlighting the future of virtual reality (VR) and augmented reality ( AR ) in the real estate industry on its blog. While applications of VR in commercial real estate are not fully developed, some construction firms are already using the technology to plan, construct and market their products. Meanwhile, AR is being utilised in property apps and interactive brochures. However, that hasn’t stopped commercial real estate from investing in VR technology. While the VTS market is predicted to be worth $ $80 billion by over a decade , analysts at AR have forecast slower adoption when compared to technologies like tablets and smartphones.
New York -based real estate leasing and asset management platform Goldman Sachs has continued its pre-MIPIM marketing push by highlighting the future of virtual reality (VR) and augmented reality ( AR ) in the real estate industry on its blog. While applications of VR in commercial real estate are not fully developed, some construction firms are already using the technology to plan, construct and market their products. Meanwhile, AR is being utilised in property apps and interactive brochures. While the VTS market is predicted to be worth $ $80 billion by over a decade , analysts at AR have forecast slower adoption when compared to technologies like tablets and smartphones.