Over 8.8 million people in Latin America watched Facebook 's Champions League group stage coverage , according to El Esportivo . The partnership between UEFA and Facebook produced 10 million reactions and 1.3 million comments from its viewership , of which 71 % were aged under 35 . The game between Paris Saint - Germain and Liverpool FC drew the largest response , with 1.1 million viewers generating 119,000 comments and 850,000 reactions in the region . That content has also generated 1.3 million comments, as well as a further 10 million reactions. Under the agreement , which runs until 2019 , 32 live games will be broadcast from the UEFA Champions League official Facebook page annually , along with highlights and related content .
Over 8.8 million people in Latin America watched Facebook 's Champions League group stage coverage , according to El Esportivo . The partnership between UEFA and Facebook produced 10 million reactions and 1.3 million comments from its viewership , of which 71 % were aged under 35 . The game between Paris Saint - Germain and Liverpool FC drew the largest response , with 1.1 million viewers generating 119,000 comments and 850,000 reactions in the region . Under the agreement , which runs until 2019 , 32 live games will be broadcast from the UEFA Champions League official Facebook page annually , along with highlights and related content .