Sales of Japanese animation to foreign countries rose by 79 % last year , with China taking up more than half that figure . She favors classics such as the basketball-themed “Slam Dunk”... Animation is not subject to the same regulation as live - action material , fuelling the appetites of China 's younger , social media - savvy generation , while shows are released at about the same time in both countries thereby cutting down on piracy , according to Akira Tanaka of Dentsu and Palette . However , Zhang Yangqian , head of animation division at Shanghai Tudou , believes China will soon clamp down on Japanese anime .
Sales of Japanese animation to foreign countries rose by 79 % last year , with China taking up more than half that figure . Animation is not subject to the same regulation as live - action material , fuelling the appetites of China 's younger , social media - savvy generation , while shows are released at about the same time in both countries thereby cutting down on piracy , according to Akira Tanaka of Dentsu and Palette . However , Zhang Yangqian , head of animation division at Shanghai Tudou , believes China will soon clamp down on Japanese anime .