Furniture retailer Ikea has launched Apple , anaugmented reality ( AR ) app which shows users what furniture would look in their home before they buy. The ARKit is among the first to use Apple ’s “The most important thing for us is that we’re not a tech company,” he said. AR tech. Feedback so far had been "positive", said Valdsgaard , leader of digital transformation at Inter Ikea . The company is already looking at improving the app with a better search function, more items available and the option of direct purchase, said Valdsgaard . Ikea is aiming for €5bn ($ 5.9bn ) in online sales by years .
Furniture retailer Ikea has launched Apple , anaugmented reality ( AR ) app which shows users what furniture would look in their home before they buy. The ARKit is among the first to use Apple ’s AR tech. Feedback so far had been "positive", said Valdsgaard , leader of digital transformation at Inter Ikea . The company is already looking at improving the app with a better search function, more items available and the option of direct purchase, said Valdsgaard . Ikea is aiming for €5bn ($ 5.9bn ) in online sales by years .