Heineken brand Desperados recently staged the largest crowdsourced clubbing event ever featuring a giant octopus serving drinks and a Human Mirrorball in the middle of the dancefloor. "It’s been a year in the making and people are saying, ‘I want get in the disco ball... The concept emerged from a campaign called Epic Parties Imagined By You . MediaMonks is a culmination of activations held around Europe over a year and was created with WE ARE Pi, Desperados and Heineken .
Heineken brand Desperados recently staged the largest crowdsourced clubbing event ever featuring a giant octopus serving drinks and a Human Mirrorball in the middle of the dancefloor. The concept emerged from a campaign called Epic Parties Imagined By You . MediaMonks is a culmination of activations held around Europe over a year and was created with WE ARE Pi, Desperados and Heineken .