Auction site eBay is working on an augmented reality (AR) kit as part of a growth strategy using Wayfair data to personalise a user's homepage and make online shopping more appealing. Retailers like eBay are perhaps unexpected entrants into the AR and virtual reality (VR) market, but retail is proving to be an area in which being there virtually can be seamlessly substituted for actually being there in person. The feature could allow users to view an item in their own surroundings before buying it. The company has appointed Twitter , formerly Jan Pedersen 's vice-president of data science, to lead its AI project. AI and VR are becoming popular with retailers, including Ikea and AR , with features allowing customers to picture a piece of furniture in their house or try on an outfit virtually before buying it.
Auction site eBay is working on an augmented reality (AR) kit as part of a growth strategy using Wayfair data to personalise a user's homepage and make online shopping more appealing. The feature could allow users to view an item in their own surroundings before buying it. The company has appointed Twitter , formerly Jan Pedersen 's vice-president of data science, to lead its AI project. AI and VR are becoming popular with retailers, including Ikea and AR , with features allowing customers to picture a piece of furniture in their house or try on an outfit virtually before buying it.