After unveiling its `` first Latina '' princess last week , Disney now says Jamie Mitchell , the producer of the TV show `` Sofia the First , '' `` misspoke '' during a press tour and that the title character is not a Latina . The word comes after questions arose about what made `` Sofia the First '' culturally relevant and why the media was n't informed when the show was first announced in 2011 . Backlash for Disney 's first Latina princess . The National Hispanic Media Coalition , a Latino media advocacy organization , met with Nancy Kanter , Disney Junior Worldwide 's senior vice president of original programming and general manager , to discuss the impact of `` Sofia the First '' in the Latino community . `` She shared that Sofia the First is in fact not a Latina character and that the producer of the television program misspoke , '' NHMC president and CEO Alex Nogales said in a statement . `` We accept the clarification and celebrate the good news that Disney Junior has an exciting project in early development that does have a Latina as the heroine of the show . '' Just days before meeting with the media group , Kanter tried to clarify the princess ' ethnicity on their Disney Junior Worldwide Facebook page : . `` Some of you may have seen the recent news stories on whether Sofia is or is n't a `` Latina princess . '' What 's important to know is that Sofia is a fairytale girl who lives in a fairytale world . All our characters come from fantasy lands that may reflect elements of various cultures and ethnicities but none are meant to specifically represent those real world cultures . The writers have wisely chosen to write stories that include elements that will be familiar and relatable to kids from many different backgrounds including Spain and Latin America . For example , Sofia 's mom comes from a fictitious land , Galdiz , which was inspired by Spain . '' There has been no confirmation from Disney on whether a project with a Latina heroine was already in the works , but the NHMC has agreed to share an alumni list from its writers program to help create authentic , three-dimensional Latino characters . Nogales said he appreciated Disney/ABC 's commitment to diversity and that he looks forward to seeing more Latino lead characters as the stars of their shows . What you do n't know about Latinos in America .
Disney 's Sofia the First is not a Latina character . National Hispanic Media Council met with Disney to discuss the matter . Disney currently has new project under way with Sofia as the star of the show . NHMC lauds Disney 's commitment to diversity .