Germany 's most successful club Bayern Munich announced the ultimate public ##ised own goal . so they end up feeling disappointed , '' Jason Madeley , founder of communications agency Hatch PR , told CNN . They announce a ' spectacular ' new goal only to reveal a Facebook gimmick . Their new ' app ' allows users of the social media site to appear as a new club signing . Over 5,000 people complained and the club were forced into an apology .
Germany 's most successful club Bayern Munich announced the ultimate public ##ised own goal . They announce a ' spectacular ' new goal only to reveal a Facebook gimmick . Their new ' app ' allows users of the social media site to appear as a new club signing . Over 5,000 people complained and the club were forced into an apology .