In 2012 , consumers in Italy , Europe 's second biggest importer of coffee , drank 5.6kg per person . That is more than double the amount consumed by Americans and Europeans ( who drink about 3.2kg / capita ). `` We want to create USA as a second market for us ... Galindo believes the single-serve devices may change consumption patterns in Europe .
In 2012 , consumers in Italy , Europe 's second biggest importer of coffee , drank 5.6kg per person . That is more than double the amount consumed by Americans and Europeans ( who drink about 3.2kg / capita ). Galindo believes the single-serve devices may change consumption patterns in Europe .