Couple filed a petition to trademark their daughter 's name shortly after her January birth . Wedding planner who started Jay-Z in January filed her own petition to trademark the name . Blue Ivy ruled There 's no way by way of being a celebrity they should have entitlement [ to the name ] . Blue Ivy and Veronica Alexandra ca n't trademark the name .
Couple filed a petition to trademark their daughter 's name shortly after her January birth . Wedding planner who started Jay-Z in January filed her own petition to trademark the name . Blue Ivy ruled Blue Ivy and Veronica Alexandra ca n't trademark the name .