A revered symbol of good luck and prosperity , the dragon lends itself to bold imagery in jewelry , cars , even coffee makers . International brands use year of the dragon to tap into China 's growing market for luxury goods . A symbol of good luck and prosperity , the dragon lent itself to bold imagery . Watchmaker Piaget 's ` ` Dragon and Phoenix '' pieces cost from $ 25,000 to north of $ 500 .
International brands use year of the dragon to tap into China 's growing market for luxury goods . A symbol of good luck and prosperity , the dragon lent itself to bold imagery . Watchmaker Piaget 's ` ` Dragon and Phoenix '' pieces cost from $ 25,000 to north of $ 500 .