It caters to people who want photos of beautiful homes and reviews of improvement projects . While free to users , Houzz is making money from brand-name partnerships with big companies such as Kohler and Nest , and through a subscription marketing program for professionals . Houzz 's sites and apps attract 1 million visitors a month . It draws people in with stunning photos and adds how - to guides and reviews of homes .
It caters to people who want photos of beautiful homes and reviews of improvement projects . Houzz 's sites and apps attract 1 million visitors a month . It draws people in with stunning photos and adds how - to guides and reviews of homes .