With this move , Google is targeting content farms -- a common name for low quality sites whose main goal is to attract search traffic by piling up ( mostly ) useless content , usually by either producing large amounts of low-quality text or by copying it from websites with original content . Google has been plagued by black hat SEO practices and content farms for a while . Content farms are low quality sites that attract traffic with ( mostly ) useless content . They often use bots to generate links, which is why they get so many hits on google search results.
Google has been plagued by black hat SEO practices and content farms for a while . Content farms are low quality sites that attract traffic with ( mostly ) useless content . They often use bots to generate links, which is why they get so many hits on google search results.