Hispanic Heritage Month , established in 1988 , runs from September 30 to October 15 . This year , to mark Hispanic Heritage Month , I thought that I 'd give my compadres something they could really use : a reality check . Ruben ##s : Hispanics ' n't think they 'll be better off as their numbers grow . He says the problem is that life is not a fiesta ; median wealth of Hispanic households has fallen . Navarrette : Hispanics need to know what they 're worth and not to settle for less .
Hispanic Heritage Month , established in 1988 , runs from September 30 to October 15 . Ruben ##s : Hispanics ' n't think they 'll be better off as their numbers grow . He says the problem is that life is not a fiesta ; median wealth of Hispanic households has fallen . Navarrette : Hispanics need to know what they 're worth and not to settle for less .