Ford says it will suspend advertising in News of the World pending the investigation . Mumsnet , a leading website for mothers , is pulling Sky 's advertising from its website . The scandal has led to calls by some politicians and media outlets for tougher regulation on phone hacking as well as tighter controls over press regulation. Media analyst says long-term impact is likely to be small unless there is a domino effect .
Ford says it will suspend advertising in News of the World pending the investigation . Mumsnet , a leading website for mothers , is pulling Sky 's advertising from its website . Calls for boycotts of News of the World appear on Facebook and Twitter . Media analyst says long-term impact is likely to be small unless there is a domino effect .