( CNN ) -- LinkedIn hopes to jazz up its news feed with the addition of 150 super influencers on the network who fans can follow , a la Twitter . The elite circle includes President Obama , GOP presidential candidate Mitt Romney , physician/writer Deepak Chopra , Virgin founder/CEO Richard Branson , motivational speaker Tony Robbins and Mashable 's founder/CEO Pete Cashmore , among others . Fans can follow the celebs for regular updates , just like on Twitter . However , there are some differences . There 's no 140-character limit on updates and the communication is designed to be business-related . `` Our goal is to always make sure that there 's high quality , '' says Dan Roth , executive editor at LinkedIn . When asked when the next round of super-influencers will be added , Roth replied , `` The answer is we do n't know . '' LinkedIn has reason to wade cautiously into this Twitteresque feature . While fake accounts and off-subject tweets are part of that social network 's charm , unleashing the same on LinkedIn could destroy its niche as a sober forum for business . As such , the activity of the initial 150 will be different than their Twitter feeds . `` People come here for a purpose , '' Roth says . `` They 're at work or thinking about work . It 's not about their personal lives . '' The group 's ability to engage LinkedIn 's audience will be ranked by views , likes , comments and shares that are visible to all users . Such metrics will both act as a self-regulating feature , but will also prompt the inevitable ranking of the top 10 and bottom 10 . The addition of the program is the latest evolution for the nine-year-old LinkedIn , which was initially little more than an online Rolodex . Over time , the site has emerged as a social network with its own hive of activity . Twitter 's decision in June to no longer let users tweet to LinkedIn may have actually helped the company overcome criticism that it 's a low-engagement network : PageLever , an analytics tool for Facebook Pages , found that the Twitter disentanglement actually prompted a 1,000 % increase in page referrals from Facebook . Since the Twitter breakup , LinkedIn also ushered in a redesign that made it look more like Facebook or Google+ . What do you think ? Will this spur more activity on LinkedIn ? Sound off in the comments below . © 2011 MASHABLE.com . All rights reserved .
LinkedIn adds follow feature to allow users to follow key influencers on the site . The new feature is available for all members of the social network and will be rolled out in a few weeks. Twitter-like feature comes after that site opted to no longer integrate with LinkedIn .