( EW.com ) -- For the first time in nine years , NBC has outright won the first week of the broadcast season among adults 18-49 . CBS , for the fourth year in a row , was first among total viewers . Both networks are claiming victory , which is normal ( though most in the industry believe the network that wins the adult demo has earned the greater glory since advertisers pay more to target younger adults ) . No matter how you look at it , this is a good week for NBC . The network is up 12 percent from last fall , while others are down . As we pointed out a few weeks ago , NBC seemed like it might have a better story to tell this fall . So far it 's true , mainly due to the strength of adding `` The Voice '' to its fall lineup , as well as the strong performance of new drama `` Revolution . '' New comedies `` Go On '' and `` New Normal '' have been delivering survivable numbers so far , but `` Animal Practice '' and `` Guys With Kids '' are struggling ( not the mention the network 's returning Thursday lineup ) . NBC 's biggest show â€ ” as rivals point out â€ ” is not an entertainment program , but `` Sunday Night Football , '' with last week 's game up 23 percent , so that does n't hurt either . This is the first week of the season . There 's 30-some more to go . And we all know Fox tends to come from behind and end up on top in the demo , with CBS leading in viewers . But here 's how the networks stacked up during premiere week ( and for those who missed it , here 's the role DVR played ) : . Adults 18-49 . NBC ... 2.9 ... +12 % . Fox ... 2.6 ... -24 % . CBS ... 2.4 ... -27 % . ABC ... 2.2 ... -21 % . Total Viewers . CBS ... 10.7 million ... -15 % . ABC ... 8.3 million ... . -16 % . NBC ... 8.2 million ... +9 % . Fox ... 6.9 million ... -18 % . See the original article at EW.com . CLICK HERE to Try 2 RISK FREE issues of Entertainment Weekly . © 2011 Entertainment Weekly and Time Inc. All rights reserved .
NBC has outright won the first week of the broadcast season among adults 18-49 . For the fourth year in a row , CBS was first among total viewers . NBC is up 12 percent from last fall , while others are down .