Even more amazing is the fact that his golden glob of whale heave may have been floating around the sea for decades . `` Apparently This Matters '' is CNN 's new series about the people and issues that matter most to New York -- from 9/11 to the war in Iraq. This week , Jarrett breaks down a trending story about whale vomit . It turns out , the stuff is used in perfume and is really valuable . The finder wants to build an animal house . It may be like `` Jersey Shore ''
`` Apparently This Matters '' is CNN 's new series about the people and issues that matter most to New York -- from 9/11 to the war in Iraq. This week , Jarrett breaks down a trending story about whale vomit . It turns out , the stuff is used in perfume and is really valuable . The finder wants to build an animal house . It may be like `` Jersey Shore ''