Movie theater owners originally did n't want to sell food , believing it was low-class . But the movie theaters were able to convince them that they could make money off of selling popcorn and soda. Premium screening rooms offer cocktails , wine lists , $ 17 crab cakes .
Movie theater owners originally did n't want to sell food , believing it was low-class . After Great Depression , they rented concession stands , eventually running them . Premium screening rooms offer cocktails , wine lists , $ 17 crab cakes .