Data is now a $ 300 billion-a-year industry and employs 3 million people in the U.S. Acxiom Chief Executive Officer John Chambers said that data has become an essential part of every business today. Howe believes detailed marketing information helps breathe success into business . Critics of data-brokering companies say they pose privacy risks .
Data is now a $ 300 billion-a-year industry and employs 3 million people in the U.S. Acxiom Chief Executive Officer Scott Howe agreed to speak with CNN . Howe believes detailed marketing information helps breathe success into business . Critics of data-brokering companies say they pose privacy risks .