Globe 's highest-profile players set to fight for Ballon d'Or . ` There is a clear and deliberate strategic intent on the part of the Ronaldo and his business representatives , '' Simon Chadwick , Professor of Sport Business Strategy and Marketing at England 's Coventry University , told CNN . ` The winner of the award will be announced in Zurich next month and is expected to take place at a gala dinner hosted by FIFA president Sepp Blatter on May 31. But is Ronaldo more marketable than Messi ? Ronaldo 's Facebook post estimated to be worth $ 143,750 in 2014 .
Globe 's highest-profile players set to fight for Ballon d'Or . The winner of the award will be announced in Zurich next month and is expected to take place at a gala dinner hosted by FIFA president Sepp Blatter on May 31. But is Ronaldo more marketable than Messi ? Ronaldo 's Facebook post estimated to be worth $ 143,750 in 2014 .