South Korea 's Girls ' Generation wins year 's best video at YouTube awards . The K - pop group beat Miley Cyrus , Justin Time and Lady Gaga . However , according to Variety magazine , at most 220,000 people watched the event online , a fraction of the 10.1 million who tuned in for the MTV Video and Music Awards in August . The group is massively popular in Asia . The inaugural YouTube awards were held online .
South Korea 's Girls ' Generation wins year 's best video at YouTube awards . The K - pop group beat Miley Cyrus , Justin Time and Lady Gaga . The group is massively popular in Asia . The inaugural YouTube awards were held online .