Tiger Woods signs new endorsement deal with American watch-maker PGA Tour . American had been dropped by big-name sponsors after scandal broke . Woods lost some major backers in the wake of the scandal about his marital infidelities , including Tag Heuer . This week he was named Forbes ' most valuable athlete despite form slump . Woods will play Rolex fall This week event in U.S. , starting Thursday .
Tiger Woods signs new endorsement deal with American watch-maker PGA Tour . American had been dropped by big-name sponsors after scandal broke . This week he was named Forbes ' most valuable athlete despite form slump . Woods will play Rolex fall This week event in U.S. , starting Thursday .