( CNN ) -- Islamic tradition is not often lauded for its influence on couture , but a Turkish fashion label has won a prestigious international art prize awarded to artworks inspired by Islam 's heritage . Dice Kayek , established in 1992 by sisters Ece and Ayse Ege , triumphed over 270 entries from all over the world to claim the Jameel Prize , given biannually by the Victoria and Albert Museum in London . The sisters , who live and work between Istanbul and Paris , were the first fashion designers ever to be nominated for the art prize , which comes with a $ 40,000 award . They beat nine other finalists with their collection , named Istanbul Contrast , which was inspired by the Turkish city 's architectural tradition . `` Every dress is a symbol and interpretation of Istanbul 's diverse architecture . It 's a city of contrast , where east meets west and modernity and tradition coexist '' explained Ece Ege . Dice Kayek 's garments tell a story of Istanbul 's rich history by weaving references to intricate Byzantine mosaics and opulent robes of Ottoman rulers , but their creations also have a modern , international edge . They are sold in 35 countries on five continents , and the label is a member of the prestigious Fédération Française de la Couture , alongside names like Chanel and Balenciaga . The brand 's winning collection was created in 2009 , and has already been shown in some of the world 's leading museums such as Le Musée des Arts Décoratifs in Paris , Amsterdam Museum and Istanbul Museum of Modern Arts . Martin Roth , Director of the V & A and chair of the distinguished panel of judges , which included Zaha Hadid and Thomas Heatherwick , lauded the designers ' ability to translate the spirit of Islamic tradition for the modern era : `` We were struck by the way that Dice Kayek 's work uses Islamic inspiration in a completely secular context , taking it into a new world , that of contemporary fashion . '' Other shortlisted entries included jewelry , textiles , installations , and calligraphy , created by an eclectic group of artists from diverse backgrounds ranging from Saudi Arabia to France . An exhibition of work by the winner and nine short-listed artists and designers runs at the Victoria and Albert Museum in London until April 21 2014 . Read more : High art meets the high-street at neon-lit Miami Beach . Read more : Beauty from the crypt : Mystery of Europe 's jeweled skeletons .
Turkish fashion label DIce Kayek has been awarded the Jameel art prize . The award is given to a designer who "exemplifies creativity, innovation, and excellence in design for women of all ages and backgrounds." The prize honors works of art inspired by Islamic tradition .