David Rushkoff : Twitter users affected by loss of reporter 's access after anti - NBC tweets . Rushkoff : It 's no surprise -- Twitter a company with concerns besides users . Meet the man who started # NBCFail . He says it sends message to corporate partners : show us how to help users that offend . Rushkoff : Users who do n't want to depend on us should explore and/or build alternatives .
David Rushkoff : Twitter users affected by loss of reporter 's access after anti - NBC tweets . Rushkoff : It 's no surprise -- Twitter a company with concerns besides users . He says it sends message to corporate partners : show us how to help users that offend . Rushkoff : Users who do n't want to depend on us should explore and/or build alternatives .