100,000 attendees a day are expected to visit later this weekend . The fest has grown in size , but promoter Perry Farrell hopes after - parties will offer intimacy . Artists include The Black Keys and Jack White . Farrell : ` ` ` We 're taking it up a notch , and we 're taking it to four in the morning ''
100,000 attendees a day are expected to visit later this weekend . The fest has grown in size , but promoter Perry Farrell hopes after - parties will offer intimacy . Artists include The Black Keys and Jack White . Farrell : ` ` We 're taking it up a notch , and we 're taking it to four in the morning ''