Foster led relief efforts during drug - laced Tylenol incidents in 1982 . He was praised for his handling of the crisis ; his methods are taught today . According to his alma mater , Pennsylvania State University , Foster was the recipient of four of the highest awards in public relations : the 1989 Gold Anvil Award from the Public Relations Society of America , for contributions to the profession ; the 1998 Atlas Award from PRSA , for lifetime achievement in international public relations ; the Hall of Fame Award from the Arthur W. Page Society in 1994 ; and the Institute for Public Relations ' Alexander Hamilton Medal for lifetime achievement in 2007 . Foster was the recipient of four of the highest awards in public relations , alma mater says .
Foster led relief efforts during drug - laced Tylenol incidents in 1982 . He was praised for his handling of the crisis ; his methods are taught today . Foster was the recipient of four of the highest awards in public relations , alma mater says .