Panera said : " Shaich lived on the amount a food - collector gets each week . Shaich thought he knew about hunger , but this opened his eyes to real problem . He drank water and ate carbs , lost energy and admits it was only a week , not his life . Shaich says hunger is not ` ` their '' problem , it 's ours as a society .
Panera Bread CEO Ron Shaich lived on the amount a food stamp recipient gets each day . Shaich thought he knew about hunger , but this opened his eyes to real problem . He drank water and ate carbs , lost energy and admits it was only a week , not his life . Shaich says hunger is not `` their '' problem , it 's ours as a society .