Pew : one of U.S smartphone owners use location-based apps . For the most part , who 's most likely to use mobile geosocial services is almost the inverse of who 's most likely to use mobile maps and navigation . That 's an increase , but leaves 71 % shying away from Three-quarters of mobile 's prime features . Older users , those with older phones might not be using maps . Higher-income users are less likely to use place-based check-ins like Facebook Places .
Pew : one of U.S smartphone owners use location-based apps . That 's an increase , but leaves 71 % shying away from Three-quarters of mobile 's prime features . Older users , those with older phones might not be using maps . Higher-income users are less likely to use place-based check-ins like Facebook Places .