The funeral for Apple co-founder Steve Jobs was set to be held on Friday , the Wall Street Journal was reporting . Quoting an unnamed source , the newspaper said the service would be a small , family affair . The location was not mentioned . The Journal called the source `` a person familiar with the matter . '' Apple has said there will not be a public memorial ceremony for Jobs , who died Wednesday in California after a long battle with pancreatic cancer . In a statement Wednesday , Jobs ' family said a website would be created to allow fans to offer their online condolences and tributes . Apple 's website , along with many other tech-cenric sites , was turned into an online tribute to Jobs after news of his death broke . In its statement announcing the CEO 's death , Apple provided an email address -- rememberingsteve @ apple.com -- for people wishing to `` share your thoughts , memories , and condolences . '' Apple has said the company does not know when , or if , there will be a public memorial . But at Apple 's headquarters , Apple stores worldwide and on the Internet , unofficial tributes had already begun by Wednesday evening . On Apple 's campus in Cupertino , California , flags were at half-staff and an impromptu memorial had cropped up by late Wednesday . Apple employees and others showed up to leave flowers , light candles and provide other tributes . Apple retail stores everywhere became gathering places for the Apple faithful who looked at Jobs as much more than a CEO . At an Apple store in Tokyo , iPads and iPhones showing flickering images of candles had been propped beside flowers and other more traditional items . Online , a pre-existing group of Apple fans have declared October 14 , the day the iPhone 4S will be released , `` Steve Jobs Day '' as a tribute to his legacy .
Wall Street Journal : Steve Jobs funeral being held Friday . Newspaper cites unnamed source , says the ceremony is private . Source says funeral is a small family affair . Apple plans `` celebration '' for employees , says no public memorial .