That 's why advertisers ca n't ignore it . Facebook set to go public this week with a multi-billion dollar Initial Public Offering ( IPO ) The social network 's 800 million users are the product being sold , says Stout . Stout : Facebook has become a social tool for engagement and not journalism . He argues that it is time for journalists to get out of their ivory towers and engage more directly with people on Facebook.
Facebook set to go public this week with a multi-billion dollar Initial Public Offering ( IPO ) The social network 's 800 million users are the product being sold , says Stout . Stout : Facebook has become a social tool for engagement and not journalism . He argues that it is time for journalists to get out of their ivory towers and engage more directly with people on Facebook.