@ MarsCuriosity Twitter account receives about 1,000 new followers an hour since landing . Social media strategy was something that was considered years before the landing . Comment: That 's how the fans and followers around the Web described the weekend 's events to NASA 's social media team . Search of links , tweets , images including `` Mars '' from Saturday to Tuesday surpassed 700,000 .
@ MarsCuriosity Twitter account receives about 1,000 new followers an hour since landing . Social media strategy was something that was considered years before the landing . Comment: Search of links , tweets , images including `` Mars '' from Saturday to Tuesday surpassed 700,000 .