The last group that needs to be more entrepreneurial are small-scale or lifestyle entrepreneurs -- plumbers , yoga instructors , bakers , craft makers . Linda Rottenberg : Back in the 1990s , the word ` ` entrepreneur '' was not popular . Rottenberg : Entrepreneurship usually means starting a firm or taking on any bold venture . She says with the term being overused , there are no ways to be entrepreneurs . Rottenberg : Are you a Shark , Skunk , Dolphin or Butterfly ?
Linda Rottenberg : Back in the 1990s , the word ` ` entrepreneur '' was not popular . Rottenberg : Entrepreneurship usually means starting a firm or taking on any bold venture . She says with the term being overused , there are no ways to be entrepreneurs . Rottenberg : Are you a Shark , Skunk , Dolphin or Butterfly ?