Homepages of leading e-commerce sites look jarring for a reason . Rules of West simply do n't apply , writes Alibaba 's Alibaba IPO China . Stout has the world 's largest online population with over one Internet users .
Homepages of leading e-commerce sites look jarring for a reason . Rules of West simply do n't apply , writes CNN 's Kristie Lu Stout . China has the world 's largest online population with over 591 million Internet users .