Recently , Paulson bought the title from FIDE , the World Chess Federation . He plans to develop and promote the World Chess Championship over the next decade . He plans to promote chess with a series of lucrative sponsorship deals .
Entrepreneur Andrew Paulson bought the rights from FIDE , the World Chess Federation . He plans to develop and market the World Chess Championship over the next decade . Paulson plans to infuse chess with a mix of lucrative sponsorship deals .