People routinely reject and show bias against creative ideas , Amanda Enayati says . Poll of leaders : Creativity is the single most important leadership factor for success . People reject creativity because of uncertainly -- but it 's needed to guide us through success . Courage : Build confidence by treating fear of creativity like a fear of heights or snakes .
People routinely reject and show bias against creative ideas , Amanda Enayati says . Poll of CEOs : Creativity is the single most important leadership trait for success . People reject creativity because of uncertainly -- but it 's needed to help us through uncertainty . Innovator : Build confidence by treating fear of creativity like a phobia of heights or snakes .