Microsoft will officially launch its new Windows Phone 8 operating system on Monday . ( CNN ) -- Microsoft is going all out in an attempt to push customers to its new Windows Phone 8 operating system . The platform only accounts for a sliver of the smartphone market . The announcement is part of a marketing push which includes Windows 8 and the Surface tablet . Microsoft is going up against Apple 's iOS and Google 's Android operating systems .
Microsoft will officially launch its new Windows Phone 8 operating system on Monday . The platform only accounts for a sliver of the smartphone market . The announcement is part of a marketing push which includes Windows 8 and the Surface tablet . Microsoft is going up against Apple 's iOS and Google 's Android operating systems .