Not including Apple 's expensive marketing campaigns , that 's more than $ 100 in profit on each sale with better margins for the more expensive models that have larger storage capacities . Analysts say Amazon 's Kindle Fire will cost more to build than $ 199 . Selling the device for $ 199 is very aggressive compared to the $ 199 price . Amazon is apparently hoping to make up the losses on tablet sales .
Analysts say Amazon 's Kindle Fire will cost more to build than $ 199 . Selling the device for $ 199 is very aggressive compared to the $ 199 price . Amazon is apparently hoping to make up the losses on tablet sales .