Danish fashion chief launches NICE , a social media campaign to make fashion more sustainable . Eva Kruse , CEO of the Danish Fashion Institute : Fashion industry one of the `` most polluting in the world '' Kruse suggested Code of Conduct in conjunction with U.N. to be presented at Rio Summit in June . That is also the goal of her latest venture launching this week -- an online campaign called NICE , or the Nordic Initiative , Clean and Ethical . Score: 6
Danish fashion chief launches NICE , a social media campaign to make fashion more sustainable . Eva Kruse , CEO of the Danish Fashion Institute : Fashion industry one of the `` most polluting in the world '' Kruse suggested Code of Conduct in conjunction with U.N. to be presented at Rio Summit in June . Score: 6