JWT MENA accomplished a similar feat last year with a series of commercials for Vodafone Egypt featuring the country 's most famous soap actors . Islamic holiday of Ramadan seen as opportunity by Muslims . Television ratings increases and big budget films are launched . Coca ##ine and Coke are biggest spenders in the region .
Islamic holiday of Ramadan seen as opportunity by Muslims . Television ratings increases and big budget films are launched . Coca ##ine and Coke are biggest spenders in the region .