Swedish fashion chief launches the Danish Fashion Institute , a social media campaign to make fashion more sustainable . Eva Kruse , CEO of the Danish Fashion Institute : Fashion industry one of the `` most polluting in the world '' Kruse suggested Code of Conduct in conjunction with U.N. to be presented at Eva Kruse in 2005 . Sustainable fashions already being made by : chain store H & M and labels like Gucci , Stella McCartney and Stella McCartney .
Danish fashion chief launches NICE , a social media campaign to make fashion more sustainable . Eva Kruse , CEO of the Danish Fashion Institute : Fashion industry one of the `` most polluting in the world '' Kruse suggested Code of Conduct in conjunction with U.N. to be presented at Rio Summit in June . Sustainable fashions already being made by : chain store H & M and labels like Gucci , Stella McCartney and Puma .