Los Angeles ( CNN ) -- Michael Jackson 's oldest son launched his showbiz career this week with a gig as a guest correspondent for `` Entertainment Tonight , '' a job his aunt La Toya Jackson arranged . The first assignment for Prince Michael Jackson , who celebrated his 16th birthday last Wednesday , was an interview with actors James Franco , Zach Braff and director Sam Raimi about their remake of `` The Wonderful Wizard of Oz . '' `` I 'm looking to become well-rounded as a producer , director , screenwriter and actor , '' Prince Jackson told ET 's Brooke Anderson , who coached him on interviewing techniques . Michael Jackson 's sister La Toya was `` very instrumental '' in setting up the job , a source close to her told CNN . `` Prince came to her and asked for her help in starting his career , '' said the source , who was not authorized to talk to the media . La Toya , who owns an entertainment company , `` was like an onset mom ! '' during the shoot , the source said . `` She was so caring , making sure he looked great , going over his script with him , and just ( being ) there for him 1000 % , coaching him for each day he worked . '' ET will broadcast clips from the interview throughout this week . Michael Jackson 's three children -- Prince , Paris and Blanket -- were kept out of public view until they appeared at his memorial service , when Jackson died in 2009 . Family , fans mark Michael Jackson 's death three years later . Since then , Prince has made public appearances , including at events to honor his father . In February 2010 , at the age of 12 , Prince Jackson accepted a Grammy for lifetime achievement on behalf of the iconic entertainer . In the fall of the following year , he autographed replicas of Michael Jackson 's `` Beat It '' and `` Thriller '' leather jackets for a special sale on Amazon.com . Though he will inherit millions from his father 's estate , he is determined to make his own money , a lawyer for the Jackson family has said . He wants to do it all , Prince Jackson told Anderson . But he has said that he ca n't sing or dance like his father . Revisit Jacksons ' most animated performance . CNN 's Alan Duke reported from Los Angeles ; Ben Brumfield from Atlanta .
NEW : La Toya Jackson arranged the reporting job for Prince Jackson . NEW : Prince asked his aunt `` for her help in starting his career , '' a source says . New Prince is due to inherit millions but wants to make his own money .