( CNN ) -- Remember the food pyramid , the old symbol that showed us what a healthy diet looked like ? Well , forget it . First lady Michelle Obama and several other officials will unveil a new plate-shaped food icon Thursday that `` will serve as a reminder to help consumers make healthier food choices , '' the White House said . . Obama will be joined by Agriculture Secretary Tom Vilsack and Surgeon General Regina Benjamin during the event at the auditorium in the Department of Agriculture . A Department of Agriculture statement , without describing the new icon , said it will be `` an easy-to-understand visual cue to help consumers adopt healthy eating habits . '' `` We presume that it will be divided into sections that will show you how much of different types of foods you should be eating , '' said Elizabeth Cohen , CNN senior medical correspondent , about the plate image . The move is part of Obama 's push to fight childhood obesity . Earlier this year , the first lady announced her campaign called Let 's Move , which is aimed at reducing childhood obesity in the United States within a generation . During her announcement in February , she urged parents , teachers , physicians , coaches and kids to get involved and suggested they look at the new Let 's Move website for tips and updates on beating obesity in children .
The new icon will be announced Thursday morning . The move is part of first lady Michelle Obama 's push to fight childhood violence . The new icon will be ` ` an easy - to - understand visual message to help children , '' officials said .