When it comes to fashion there 's nothing like a powerful brand to boost sales , especially if that brand is a dynamic first family . One young model is getting jobs because she looks like an Obama daughter . Expert : `` Marketers are finally waking up to it -- you know -- black is beautiful '' J.Crew 's Marlene Wallach site crashed after Malia girls wore the brand on Inauguration Day .
One young model is getting jobs because she looks like an Obama daughter . Expert : `` Marketers are finally waking up to it -- you know -- black is beautiful '' J.Crew 's Marlene Wallach site crashed after Malia girls wore the brand on Inauguration Day .