Havana ( CNN ) -- The revolution , apparently , will not have its own perfume line . Fragrances dedicated to leftist guerrilla fighter Ernesto `` Che '' Guevara and deceased Venezuelan President Hugo Chavez , have been canceled for disrespecting `` sacred symbols , '' according to a government statement published Saturday in the Cuban Communist Party daily Granma . A day after the revolutionary-themed fragrances -- called `` Ernesto '' and `` Hugo '' -- were announced , the island 's top leadership criticized a Cuban-state company for trying to cash in on the men 's images . `` Appropriate disciplinary actions will be taken for this grave error , `` read the statement from the executive committee of the Cuban government Council of Ministers . `` Initiatives of this type will never be accepted by the people or the revolutionary government . '' After fighting along side Fidel Castro in the Cuban revolution , Guevara , a native of Argentina , was killed in 1967 will trying to foment another leftist uprising in Bolivia . Cuban government officials have previously criticized international companies ' efforts to capitalize on Guevara 's famous visage , which has been used to market everything from rock bands to luxury automobiles . Chavez was a key ally to the Cuban government , supplying the island with millions of barrels of oil and adopting a brand of socialism similar to the Cuban revolution 's in his native Venezuela . He died in 2013 from cancer . According to the Cuban government statement , neither of the men 's families approved the use of their names for the perfumes .
Company wanted to roll out Che , Chavez fragrances . They were going to do it in a way that would be very difficult for the US government and their allies ( like Russia ) to stop them from doing so. Families had not approved the use of their names .