It does n't hurt that the United States is playing well . year , ' the World Cup , ' trended for Saturday afternoon on Piersing . People posted complaints of boredom , loneliness . Social media has played an important role in the popularity of this Friday 's games .
year , ' the World Cup , ' trended for Saturday afternoon on Piersing . People posted complaints of boredom , loneliness . Social media has played an important role in the popularity of this Friday 's games .