After weeks of inactivity because of injury , Anelka celebrated his first English Premier League ( EPL ) goals of the season , against West Ham , by making a gesture that many believe is a Nazi salute in reverse . West Brom lose backing of sponsor Nike in protest over Anelka goal ##keeping . The ` ` quenelle '' is seen by many as having anti - Semitic meaning . Zoopla is co - owned by Jewish businessman Alex Chesterman .
West Brom lose backing of sponsor Nike in protest over Anelka goal ##keeping . The ` ` quenelle '' is seen by many as having anti - Semitic meaning . Zoopla is co - owned by Jewish businessman Alex Chesterman .