Who is Lisa Ahrendts , new Apple vice president of retail and online ? What 's more is that the actual store has been redesigned to recreate an experience that reflects the company 's website , Burberry World Live . Mother - of - three missed the Oscars to spend time with family . Grew up one of six siblings in Chicago and dreamed of working in advertising . Helped turn around Burberry , whose know - how may be used in new Apple iWatch .
Who is Lisa Ahrendts , new Apple vice president of retail and online ? Mother - of - three missed the Oscars to spend time with family . Grew up one of six siblings in Chicago and dreamed of working in advertising . Helped turn around Burberry , whose know - how may be used in new Apple iWatch .