( CNN ) -- Ford exec says company has been restructuring over last three years . The automaker is cutting costs and streamlining its operations to focus on more profitable areas of the business like trucks and SUVs instead of cars or trucks. Retail market share has increased in last few months , says Mark Fields . Consumer confidence is biggest issue in marketplace , Fields says .
Ford exec says company has been restructuring over last three years . The automaker is cutting costs and streamlining its operations to focus on more profitable areas of the business like trucks and SUVs instead of cars or trucks. Retail market share has increased in last few months , says Mark Fields . Consumer confidence is biggest issue in marketplace , Fields says .