Yet , despite all the challenges , analysts believe Nigeria 's e-commerce sector has the potential to take off within the next few years as the market continues to develop at a fast pace . A new crop of entrepreneurs are keen to tap the potential of Africa 's online market . The African Internet Association (AIA) is a non-profit organization that aims to help develop and promote digital opportunities in Africa. Nigeria has one of the highest percentages of internet users in Africa .
A new crop of entrepreneurs are keen to tap the potential of Africa 's online market . The African Internet Association (AIA) is a non-profit organization that aims to help develop and promote digital opportunities in Africa. Nigeria has one of the highest percentages of internet users in Africa .