( CNN ) -- In focus : The business of education . We talk to Pnina Rosenblum , the founder of the cosmetic company Pnina Rosenblum Lt. With rising unemployment , the MENA countries are investing more into education than any other emerging region . And Western universities are cashing in . Over 40 prestigious schools have set up alliances and campuses in the Middle East . For the universities it means higher revenues . For the students , it means a premier education close to home . Facetime : Pnina Rosenblum , Pnina Rosenblum Ltd. From a poor upbringing to a beauty queen , millionaire cosmetic mogul and member of the Knesset . Pnina Rosenblum has been an Israeli icon for decades . In 1989 Pnina launched a cosmetics company that generates $ 8 million a year . MME spent the day with Pnina to find out how she fought her way to fame and fortune . Watch the show this week at the times ( GMT ) below : Friday : 0815 , 1945 Saturday : 0545 Sunday : 0715 .
MME looks at higher education in the Middle East . 40 prestigious schools have set up alliances and campuses in the Middle East . We talk to Pnina Rosenblum an Israeli icon and a cosmetics mogul .