The South by Southwest music festival just started in Austin , Texas . Austin , Texas ( CNN ) -- Even when pared down to just its Interactive portion , South by Southwest can feel like a huge and amorphous thing -- sort of like , as director Hugh Forrest says , the Internet itself . SXSWi ##P : ` ` The ( social ) revolution has plateaued a little bit '' Wearable tech was a standing - room - only event at SXSW 's Startup Accelerator . People from a record 56 countries attended SXSW this week , up from 55 last year .
The South by Southwest music festival just started in Austin , Texas . SXSWi ##P : ` ` The ( social ) revolution has plateaued a little bit '' Wearable tech was a standing - room - only event at SXSW 's Startup Accelerator . People from a record 56 countries attended SXSW this week , up from 55 last year .