The official Inaugural store is in downtown D.C. , a short walk from the National Mall . D.C. reflects theme of the First Presidential Inauguration : ` The retail outlet opened on Friday just blocks from the National Mall , where a throng is expected to gather on Jan. 21 for Obama 's official swearing-in to a second term . ` Our People , Our Future '' Customers can snap up shirts , mugs , blankets , buttons and socks . Special-edition poster designed by photorealist Michelle goes for $ 100,000 .
The official Inaugural store is in downtown D.C. , a short walk from the National Mall . D.C. reflects theme of the First Presidential Inauguration : `` Our People , Our Future '' Customers can snap up shirts , mugs , blankets , buttons and socks . Special-edition poster designed by photorealist Michelle goes for $ 100,000 .