Runoff turnout shot up in counties with the highest African - American populations . ` ` This is how you grow the vote , '' head of a pro - Cochran # ##group said . Several GOP strategists said Cochran 's campaign was unique to Mississippi . Democrats targeting minority voters hoping to increase voter turnout .
Runoff turnout shot up in counties with the highest African-American populations . `` This is how you grow the party , '' head of a pro-Cochran super PAC said . Several GOP strategists said Cochran 's coalition was unique to Mississippi . Democrats targeting minority communities hoping to increase midterm turnout .