( CNN ) -- Twitter is giving users the bird . A cute , little , upwardly mobile bird . The social-networking company wants to be universally known by a new streamlined bird logo , replacing the scruffier bird that had symbolized Twitter since ... well , way back in 2010 . `` Starting today you 'll begin to notice a simplified Twitter bird , '' Twitter said in a blog post Wednesday . `` From now on , this bird will be the universally recognizable symbol of Twitter . ( Twitter is the bird , the bird is Twitter . ) There 's no longer a need for text , bubbled typefaces , or a lowercase `` t '' to represent Twitter . '' Twitter gave no reason for the refreshed bird , which is less chubby , has fewer feathers and is angled more towards the sky than its predecessor . But jokesters in the Twittersphere , where # twitterbird was trending Wednesday , were only too happy to offer some . `` About time we get a simplified # twitterbird That last one was so not 140 characters ! '' wrote MeetZoe . `` Twitter is too young to be changing its logo . Although , now the bird is soaring , '' added Andrew Mager . `` The new # twitterbird is the Situation of social media icons . He 's all `` Gym , Tweet , Laundry . What , Facebook ? ! Want some ? ! '' said Sam Killermann . Last year 's short-lived Twitter darling , the Bronx Zoo 's Cobra , offered this : `` Twitter changed its little blue bird logo ! He still looks delicious ... nice , I mean nice . '' And Adam McCombs may have spoken for many users when he tweeted , `` Maybe @ twitter should spend more time working on performance instead of playing with their logo . '' In its post , Twitter says the new bird is `` crafted purely from three sets of overlapping circles â€ ” similar to how your networks , interests and ideas connect and intersect with peers and friends . '' In rather flowery rhetoric , the post goes on to say , `` Whether soaring high above the Earth to take in a broad view , or flocking with other birds to achieve a common purpose , a bird in flight is the ultimate representation of freedom , hope and limitless possibility . '' The company on Wednesday was urging developers to switch to the new logo -- although the Twitter icon in Apple 's App Store was still showing the old bird .
and on Wednesday , its little blue bird logo . The change prompted a flurry of activity ... on Twitter , of course .