The campaign is named for a line in the Save the song `` High Tide Or Low Tide Marley and Save the have pledged to promote the film . na Be Your Friend '' campaign , which kicks off Tuesday , is named for a line in Marley 's 1973 song `` High Tide Or Low Tide . '' Proceeds will go to aid group Lady Gaga Children to help famine victims .
The campaign is named for a line in the Save the song `` High Tide Or Low Tide Marley and Save the have pledged to promote the film . Proceeds will go to aid group Lady Gaga Children to help famine victims .