David Weinberger : Kate Upton 's YouTube video helped catapult her onto SI swimsuit cover . makes him not one of us . He says fame in the Age of the Internet is different ; Web users can elevate anyone to fame . Famous-on-the-Internet people are often picked because they are like us , he says , not stars . TL;DR Fame is in a hybrid state now , with complex relationships between Web and mainstream .
David Weinberger : Kate Upton 's YouTube video helped catapult her onto SI swimsuit cover . He says fame in the Age of the Internet is different ; Web users can elevate anyone to fame . Famous-on-the-Internet people are often picked because they are like us , he says , not stars . TL;DR Fame is in a hybrid state now , with complex relationships between Web and mainstream .