` ` We 're going to see Instagram evolve in really interesting ways , '' co - founder says . CEO Eric Systrom said Instagram will use ` ` channels '' to control its flow . Instagram hopes to curate older content and become more timeless . London ( CNN ) Facebook acquired Instagram , a mobile photo - sharing service , for $ 1 billion in April .
` ` We 're going to see Instagram evolve in really interesting ways , '' co - founder says . CEO Eric Systrom said Instagram will use ` ` channels '' to control its flow . Instagram hopes to curate older content and become more timeless . Facebook acquired Instagram , a mobile photo - sharing service , for $ 1 billion in April .