A Nielson study commissioned by Google last year found that viewers who see advertising across multiple platforms are more likely to retain the message . For the first time a political campaign is targeting voters by ZIP code on YouTube . Score: 6 The technology to target ads to specific ZIP codes was just released in March by Google . Google says collected data does not contain any personally identifiable information .
For the first time a political campaign is targeting voters by ZIP code on YouTube . Score: 6 The technology to target ads to specific ZIP codes was just released in March by Google . Google says collected data does not contain any personally identifiable information .