( Mashable ) -- A day after Hulu Plus landed on Apple TV , another player in the streaming video market , Amazon , has released a viewing app for the iPad . The free Amazon Instant Video for iPad app hit the App Store Wednesday morning . The app lets you buy and stream videos from the company -- Amazon claims a library of 120,000 videos -- or , if you 're an Amazon Prime member , watch more than 17,000 of them for free . Another feature is offline viewing : You can download purchased and rented videos from Your Video Library and watch them when a Wi-fi connection is unavailable . That feature is already available for the Kindle Fire , but it has n't been for the iPad until now . At the moment , the iOS app is just for the iPad -- there 's no iPhone version . Amazon Instant Video was introduced in early 2011 and was initially available on Mac , PC , Roku , TiVo and a variety of Internet-connected TV and Blu-ray players . The service was seen as a competitor to Netflix and an enticement to further subscriptions for Amazon Prime , a $ 79 annual program that offers free shipping and free streaming video . © 2013 MASHABLE.com . All rights reserved .
The free Amazon Instant Video for iPad app hit the App Store on Wednesday morning . It is a direct response to Apple's decision last week not to allow users of its own video streaming service to stream Amazon's content in their iPads and iPhones. This viewing app comes a day after Hulu Plus landed on Apple TV .