Companies are developing new ways of engaging with consumers through social media and interactives . Walkers , Birds , and Douwe Egberts are some of the big companies changing their advertising strategies . Consumers can tweet or Instagram their way to a free snack , coffee or lunch .
Businesses are creating new ways of engaging with customers through social media and interactives . Walkers , Birds Eye and Douwe Egberts are some of the big organizations changing their advertising rules . Consumers can tweet or Instagram their way to a free snack , coffee or meal .