TF International Securities ' Ming - Chi Kuo , silicon Street 's most widely - followed financial analyst , has cut the tech firm 's Q1 2019 shipping estimates by one - fifth , from the forecast range of 47 million to 52 million , to between 38 million and 42 million . In a note , Kuo said apple 's projected total shipments will slip by between 5 % and 10 % , and are likely be fewer than 190 million units . The note cites low prices for its latest model , the iPhone XR . Apple sales have fallen by more than 26 % during Q4 2018 .
TF International Securities' Ming-Chi Kuo, Wall Street's most widely-followed Apple analyst, has cut the tech firm's Q1 2019 shipping estimates by one-fifth, from the forecast range of 47 million to 52 million, to between 38 million and 42 million. In a note, Kuo said Apple's 2019 iPhone shipments will slip by between 5% and 10%, and are likely be fewer than 190 million units. The note cites low demand for its latest model, the iPhone XR. Apple shares have fallen by more than 26% during Q4 2018.