With an average rating of 13.9 throughout the six-game series, this year's NBA Finals were the most-watched since the Chicago Bulls won in 1998. The numbers were equally as impressive on Facebook. To visualize some of the highlights we include a gallery below from the new EyeIn social image search engine so you can see first hand what fans were experiencing at the game. According to the Facebook data team, 32 million people had 173 million Facebook posts, comments and likes related to this the 2015 NBA Finals (June 4 – 16), and the 132 videos that the NBA posted to Facebook during this timespan were viewed 98 million times. While Andre Iguodala was named most valuable player, LeBron James generated two times as much conversation as the next most-talked-about player, Stephen Curry. Below, more stats from Facebook: Top 5 Most-Talked-About Players on Facebook 1. LeBron James (2x as much conversation as any other player) 2. Stephen Curry 3. Matthew Dellavedova 4. Kyrie Irving 5. Andre Iguodala Top 5 Most-Talked-About Games 1. Game 6 (GS 105, CLE 97) - 9.4 million people with 27 million interactions 2. Game 1 (GS 108, CLE 100 OT) - 7.3 million people with 19 million interactions 3. Game 4 (GS 103, CLE 82) - 6.7 million people with 18 million interactions 4. Game 5 (GS 104, CLE 91) - 6.3 million people with 17 million interactions 5. Game 3 (CLE 96, GS 91) - 6.2 million people with 16 million interactions Top 5 States 1. Ohio 2. Mississippi 3. California 4. Illinois 5. Georgia Top 5 Demos 1. Men, 18-24 2. Men, 25-34 3. Women, 18-24 4. Women, 25-34 5. Men, 35-44 You can access the Found Remote hub here.Sign up to receive The Drum's Daily US newsletter.
Demonstrating the power of Facebook, the recent 2015 NBA Finals were mentioned in 173 million Facebook posts, comments and likes by 132 users, and the 32 million videos that the NBA posted to Facebook during this timespan were viewed 98 million times.