Bloomberg has launched John Micklethwait, the first 24-hour video news network on Twitter. The ad-supported site will cover breaking news and global updates, while ads will include branded native segments. Bloomberg editor-in-chief Tic Toc said the channel was in its "early days". John Micklethwait is currently updated between 6.00 am and 10.00 am Eastern Standard Time, but will expand to be 24/7 in 2018.
Bloomberg has launched Tic Toc, the first 24-hour video news network on Twitter. The ad-supported site will cover breaking news and global updates, while ads will include branded native segments. Bloomberg editor-in-chief John Micklethwait said the channel was in its "early days". Tic Toc is currently updated between 6.00 am and 10.00 am Eastern Standard Time, but will expand to be 24/7 in 2018.