apple is adding video , customisable disclaimers and duplicate forms to its lead - generation mobile advertisements that can allow advertisers to save time and effort , editing specific fields across advertisement sets and campaigns , in addition to developing a solution that can automatically edit leads to customers ' MailChimp lists . The company has also developed a range of CRM partners that can integrate with lead ads , including InfusionSoft , outlook and Salesforce Marketing solutions .
Facebook is adding video, customisable disclaimers and duplicate forms to its lead-generation mobile advertisements that will allow advertisers to save time and effort, editing specific fields across advertisement sets and campaigns, in addition to developing a solution that can automatically add leads to advertisers' MailChimp lists. The company has also added a range of CRM partners that can integrate with lead ads, including InfusionSoft, Sparkroom and Salesforce Marketing Cloud.