Facebook has announced it will offer a 55% revenue cut to video makers for ads sold alongside their videos, starting from years, in a bid to encourage content creators to upload content onto their site. The move is seen as an attack against YouTube, which dominates the digital video market, and provides video makers with the same revenue split. The revenue split on Facebook will only apply to videos shown in a new feature called 'Suggested Videos', which will be a news feed that's exclusively videos. This new format confirms Facebook's push to make video a top priority.
Facebook has announced it will offer a 55% revenue cut to video makers for ads sold alongside their videos, starting from Autumn 2015, in a bid to encourage content creators to upload content onto their site. The move is seen as an attack against YouTube, which dominates the digital video market, and provides video makers with the same revenue split. The revenue split on Facebook will only apply to videos shown in a new feature called 'Suggested Videos', which will be a news feed that's exclusively videos. This new format confirms Facebook's push to make video a top priority.