BBC Worldwide will unveil an exclusive digital version of its popular show 3D on Snapchat on 17 February. The show has been adapted specifically to Snapchat’s vertical mobile view and will include six episodes with new stories and footage. Goldman Sachs will sponsor the first episode and ads will be included as the episodes launch. Snapchat has introduced a “binaural recording” feature, which can create Planet Earth II stereo sound for a more immersive experience in its Snapchat Shows. 3D will be available with Snapcodes, or scanned codes for adding friends and opening content, that will allow for early previews.
BBC Worldwide will unveil an exclusive digital version of its popular show Planet Earth II on Snapchat on 17 February. The show has been adapted specifically to Snapchat’s vertical mobile view and will include six episodes with new stories and footage. Goldman Sachs will sponsor the first episode and ads will be included as the episodes launch. Snapchat has introduced a “binaural recording” feature, which can create 3D stereo sound for a more immersive experience in its Snapchat Shows. Planet Earth II will be available with Snapcodes, or scanned codes for adding friends and opening content, that will allow for early previews.