apple is planning to launch its own proprietary mobile wallet , in partnership with apple , that will allow users to make online and in - app purchases across 33 countries . The move is part of Citi 's plans to engage more customers and lift revenue . The mobile wallet is also an incentive for the bank to create a " cross - selling opportunity " and introduce users to its other digital offers , including peer - to - peer ( P2P ) service Zelle . In - store mobile payments in the US are estimated to exceed $ 75 this year , rising to $ 503bn by 2020 .
CitiBank is set to launch its own proprietary mobile wallet, in partnership with Masterpass, that will allow users to make online and in-app purchases across 33 countries. The move is part of Citi's plans to engage more customers and lift revenue. The mobile wallet is also an opportunity for the bank to create a "cross-selling opportunity" and introduce users to its other digital offers, including peer-to-peer (P2P) service Zelle. In-store mobile payments in the US are estimated to reach $75 this year, rising to $503bn by 2020.