Gameloft gaming Solutions is expanding its integration with Power - UP Pack , its new native advertising platform . Power - Up Pack allows for real interaction between consumers and brands based on the display of a video message message within the game . This means that sponsored content appears in italics at key ##words , helping the users with their gaming performance .
Gameloft Advertising Solutions is expanding its offering with Power-UP Pack, its new native advertising format. Power-Up Pack allows for real interaction between consumers and brands based on the display of a video advertising message within the game. This means that sponsored content appears in games at key moments, helping the users with their gaming performance.