Marketers have said that Twitter is the best performing social ad platform according to a research report by Forrester. 78% of marketers who advertised with Twitter said they were delivered value on their ads and posts, compared to 66% of marketers on Facebook, 65% on YouTube and 68% of LinkedIn. 80% of marketers allocated a budget to Twitter, compared to 62% on Facebook, 50% on YouTube, 31% of LinkedIn, 14% on Instagram and 13% on Pinterest.
Marketers have said that Facebook is the best performing social ad platform according to a research report by Forrester. 78% of marketers who advertised with Facebook said they were delivered value on their ads and posts, compared to 66% of marketers on Twitter, 65% on YouTube and 68% of LinkedIn. 80% of marketers allocated a budget to Facebook, compared to 62% on Twitter, 50% on YouTube, 31% of LinkedIn, 14% on Instagram and 13% on Pinterest.