Gameloft Advertising Solutions is expanding its offering with Power-UP Pack, its new native advertising format. Power-Up Pack allows for real interaction between consumers and brands based on the display of a video advertising message within the game. The Power Up Pack will be available in the Xbox One Marketplace starting today through March 31, 2014.
Gameloft Advertising Solutions is expanding its offering with Power-UP Pack, its new native advertising format. Power-Up Pack allows for real interaction between consumers and brands based on the display of a video advertising message within the game. This means that sponsored content appears in games at key moments, helping the users with their gaming performance.