A new report highlights that tourist destinations recover more quickly from a terrorist attack than from an environmental disaster. Market research firm, Euromonitor, reported that the recent terrorist attacks in Belgium (Brussels) would only have a “short to medium-term impact” on the region’s tourism. Furthermore, the company suggested that the attacks would prompt no more than a 10-20% decline in travel bookings. Supporting this, the World Travel and Tourism Council (WTTC), stated that in terms of affecting visitor numbers, terrorist attacks have the least impact, with an average recovery time of 13 months. At the other end of the scale is political unrest, which can result in a recovery time of almost 27 months. The recovery time from natural disasters is also high; for example, it took 22 months for visitor numbers to Haiti to recover following its 2010 earthquake.
A new report highlights that tourist destinations recover more quickly from a terrorist attack than from an environmental disaster. Market research firm, Euromonitor, reported that the recent terrorist attacks in Brussels (Belgium) would only have a “short to medium-term impact” on the region’s tourism. Furthermore, the company suggested that the attacks would prompt no more than a 10-20% decline in travel bookings. Supporting this, the World Travel and Tourism Council (WTTC), stated that in terms of affecting visitor numbers, terrorist attacks have the least impact, with an average recovery time of 13 months. At the other end of the scale is political unrest, which can result in a recovery time of almost 27 months. The recovery time from natural disasters is also high; for example, it took 22 months for visitor numbers to Haiti to recover following its 2010 earthquake.