Employers are unlawfully using Facebook's ad targeting system to discriminate on the grounds of gender, according to a complaint filed with the American Civil Liberties Union by the US Equal Employment Opportunity Commission, law firm Outten & Golden and the Communication Workers of America union. The complaint, which claims that women and non-binary users could not see specific job ads, has been filed against Facebook and 10 other firms on behalf of three female job seekers and “thousands” of members of the union. The complainants also seek to represent a class of potentially “millions” of Facebook users.
Employers are unlawfully using Facebook's ad targeting system to discriminate on the grounds of gender, according to a complaint filed with the US Equal Employment Opportunity Commission by the American Civil Liberties Union, law firm Outten & Golden and the Communication Workers of America union. The complaint, which claims that women and non-binary users could not see specific job ads, has been filed against Facebook and 10 other firms on behalf of three female job seekers and “thousands” of members of the union. The complainants also seek to represent a class of potentially “millions” of Facebook users.