Caroline has a mane of shiny, dirty blonde hair, great skin, firm cheeks, a gleaming smile, a leather jacket and lean limbs. At first glance, it’s very difficult to place her age. And that’s just how she likes it. Caroline, who works in finance at a senior level, recently celebrated her 50th birthday. Not that anyone in her office knows that. ‘Yes, I lie about my age at work,’ she says. ‘People think I’m in my early 40s.’ Why does she do it? ‘Because it’s a brutally ageist world out there, and it’s hardest of all for women. So what if I cheat a little? I’m just doing what I have to do to carry on in a career I love and am bloody good at.’ For Caroline, ‘doing what she has to do’ involves regular appointments at a discreet London clinic for the kind of super-stealth procedures – ‘tweakments’ – that ensure her face matches her very slightly edited CV. From the babiest doses of Botox to non-surgical facelifts, these no-downtime, no-knife, subtly rejuvenating procedures have been dubbed by London cosmetic surgeon Angelica Kavouni ‘the Career Lift’. For some women, it’s just another weapon in the battle to prove they aren’t, as a slew of recent reports suggest, ‘finished at 50’.
increasing numbers of high - flying , corporate women are turning to non - surgical procedures to have what is being termed a “ career - lift ” to stay ahead when it comes to senior roles . Time - poor working women are able to achieve the “ no - nonsense zone ” thanks to “ youthful ” procedures such as needle Soft , tiny threads which lift sensitive skin , collagen stimulation using ultra - fine needles or Botox micro - droplets , many of which are offered by surgical clinics . London cosmetic surgeon Angelica Kavouni ##an her clients have said that the procedures “ help buy them 20 more jobs in their career . ”