Germans carmaker Porsche, which is set to begin production of its first electric vehicle (EV), the Mission E, in 2019, could weather the oncoming storm of EVs and autonomous driving thanks to its ability to adapt and find new forms of business, according to Automotive News Europe. The company, which has set out its ecological targets for the first time, could look to digitalisation to ensure it generates growth through strategies that go beyond being a traditional car provider.
German carmaker Porsche, which is set to begin production of its first electric vehicle (EV), the Mission E, in 2019, could weather the oncoming storm of EVs and autonomous driving thanks to its ability to adapt and find new forms of business, according to Automotive News Europe. The company, which has set out its ecological targets for the first time, could look to digitalisation to ensure it generates growth through strategies that go beyond being a traditional car provider.