Carlos Ghosn , CEO of Nissan Renault , has outlined his vision for the future of electric cars in Europe and China , and he believes very cheap , low - range vehicles will be the keys to success in those markets . Ghosn stated that a low price solution will be crucial in such price - sensitive markets , and that will matter more than range pricing ( the main concern in more mature markets ) . Ghosn stated : " We need cheaper batteries , and lower costs , " for customers who will " accept a lower level of performance " that will require " more flexibility . "
Carlos Ghosn, CEO of Nissan Renault, has outlined his vision for the future of electric cars in India and China, and he believes very cheap, low-range vehicles will be the keys to success in those markets. Ghosn stated that a low price point would be crucial in such price-sensitive markets, and that will matter more than range capabilities (the main concern in more mature markets). Ghosn stated: "We need cheaper batteries, and lower ranges," for customers who will "accept a lower level of performance" that will require "more refuelling."