Nathan Blecharcyzk, three of the co-founders of Airbnb, has detailed the company’s interest in blockchain technologies as a way to establish user reputation and build trust. Blecharcyzk revealed in a recent interview that this year Airbnb would be looking into blockchain integration to authenticate a user’s reputation and establish trust on the platform. In a business where trust is a key factor, Blecharcyzk suggests that the site could require higher levels of reputation from users to access more exclusive types of accommodation. “..the question is whether there’s a way to export that and allow access elsewhere to help other sharing economy models really flourish. We’re looking for all different kinds of signals to tell us whether somethree is reputable, and I could certainly see some of these more novel types of signals being plugged into our engine…” explained Blecharcyzk.
Nathan Blecharcyzk, one of the co-founders of Airbnb, has detailed the company’s interest in blockchain technologies as a way to establish user reputation and build trust. Blecharcyzk revealed in a recent interview that this year Airbnb would be looking into blockchain integration to authenticate a user’s reputation and establish trust on the platform. In a business where trust is a key factor, Blecharcyzk suggests that the site could require higher levels of reputation from users to access more exclusive types of accommodation. “..the question is whether there’s a way to export that and allow access elsewhere to help other sharing economy models really flourish. We’re looking for all different kinds of signals to tell us whether someone is reputable, and I could certainly see some of these more novel types of signals being plugged into our engine…” explained Blecharcyzk.