Recently publishers including, The Huffington Post, Mic and Distractify have replaced their Twitter and Facebook avatars with custom Snapchat QR codes. Once users photograph the QR codes with their Snapchat apps, it signs then up as a follower to the publishers's Snapchat Story. This concept is a response to that fact that publishers are finding it hard to get people to follow them on Snapchat, and know that they are on Snapchat. In addition to being able to see what your friends are doing in real time, you can also share photos of yourself or other members of your family using the new Share button. People don’t just want to consume what Snapchat serves them; they want to find new and interesting people to follow.” said Nick Cicero, CEO Delmondo.
Recently publishers including, The Huffington Post, Mic and Distractify have replaced their Twitter and Facebook avatars with custom Snapchat QR codes. Once users photograph the QR codes with their Snapchat apps, it signs then up as a follower to the publishers's Snapchat Story. This concept is a response to that fact that publishers are finding it hard to get people to follow them on Snapchat, and know that they are on Snapchat. “There’s a huge discovery issue on Snapchat. People don’t just want to consume what Snapchat serves them; they want to find new and interesting people to follow.” said Nick Cicero, CEO Delmondo.