The German clothing and footwear multinational has removed an entirely white shoe from its Black History Month collection, following criticism on social media. In addition to complaints about the shoe’s colour, consumers criticised its name – “Uncaged” – for showing an insensitivity to the history of slavery. In a statement, Adidas said that the design was one of several inspired by the Harlem Renaissance which were created for a month.
The German clothing and footwear multinational has removed an entirely white shoe from its Black History Month collection, following criticism on social media. In addition to complaints about the shoe’s colour, consumers criticised its name – “Uncaged” – for showing an insensitivity to the history of slavery. In a statement, Adidas said that the design was one of several inspired by the Harlem Renaissance which were created for the commemorative month.