Unilever-owned Dove will use 100% recycled plastic for its Dove, Dove Men + Care and Dove Baby products, as part of the firm's drive to reduce the amount of plastic it uses. The company said that all products would be made from a blend of 70% post-consumer waste material such as polyethylene terephthalate (PET), polypropylene (PP), cotton or polyester fibres with 10% Unilever recently revealed plans to cut the amount of virgin plastic used by its brands and Dove alone is set to reduce its annual use by more than 20,000 tons.
Unilever-owned Dove will use 100% recycled plastic for its Dove, Dove Men + Care and Dove Baby products, as part of the firm's drive to reduce the amount of plastic it uses. Dove said it was also working to find alternative materials to manufacture its caps and pumps. Unilever recently revealed plans to cut the amount of virgin plastic used by its brands and Dove alone is set to reduce its annual use by more than 20,000 tons.