Facebook CEO Mark Zuckerberg has unveiled changes to the platform's News Feed which will push content from users' friends and family to the fore, at the expense of what he called "public content". The new feature is designed to make it easier for people to find information about their friends, family, colleagues or even strangers on Facebook. Adam Mosseri, Facebook’s head of News Feed, said some publishers may see their reach, video watch time and referral traffic decrease.
Facebook CEO Mark Zuckerberg has unveiled changes to the platform's News Feed which will push content from users' friends and family to the fore, at the expense of what he called "public content". The alterations follow an unsettled period for the site, which was dogged in 2017 by reports of selling politically divisive ads, while Facebook insiders questioned its impact on users' mental health. Adam Mosseri, Facebook’s head of News Feed, said some publishers may see their reach, video watch time and referral traffic decrease.