Google is set to close down, revamp and reopen its Contributor tool as it seeks to find a way to generate revenue for brands suffering due to ad-blockers. Web originally paid a small fee to subscribers whose ads were removed by users, with several tariffs available to subscribe to. Insiders say the revamped version will focus increasingly on mobile ads.
Google is set to close down, revamp and reopen its Contributor tool as it seeks to find a way to generate revenue for brands suffering due to ad-blockers. Google Contributor originally paid a small fee to subscribers whose ads were removed by users, with several tariffs available to subscribe to. Insiders say the revamped version will focus increasingly on mobile ads.