Nigerian online retail firm Jumia has launched Jumia Bot , the world 's first - ever e - commerce chatbot . Operating via Facebook 's online portal , the bot is aimed at the 18 million users of the social media platform in 2015 , and uses artificial intelligence and machine learning to offer an increasingly tailored shopping service over time . " JumiaBot has a very simple yet important objective : to help our customers get to personalised deals on Jumia Nigeria , " said Juliet Anammah , CEO of the company .
Nigerian online retail firm Jumia has launched Jumia Bot, the country's first-ever e-commerce chatbot. Operating via Facebook's Messenger app, the bot is aimed at the 18 million users of the social media platform in Nigeria, and uses artificial intelligence and machine learning to offer an increasingly tailored shopping service over time. "JumiaBot has a very simple yet important objective: to help our customers get to personalised deals on Jumia Nigeria," said Juliet Anammah, CEO of the retailer.