LinkedIn has added search data from Bing to its Marketing Solutions offering . The employment service says the addition is to aid marketers with target accuracy and that it will prioritise interest rates . It will take data from Microsoft ’s search results and compare it accordingly to relevant trends in its own platform . LinkedIn stated it was not performing search marketing or advertising , rather that the tools would analyse search results for digital retailers .
LinkedIn has added search data from Bing to its Marketing Solutions offering. The employment service said the addition is to aid marketers with target accuracy and that it will prioritise interest targeting. It will take data from Microsoft’s search engine and set it accordingly to relevant categories in its own platform. LinkedIn stated it was not performing search marketing or advertising, rather that the tools would analyse search results for digital marketing.