Digilant , the cloud - based provider of programmatic ad - buying solutions , has acquired programmatic marketing agency Anagram . Company firm Adam ##gram and # Colin Brown will both join the Digilant executive management team , in a deal which will allow the company to offer a full range of ad agency - style services in the crowded digital marketing market .
Digilant, the Boston-based provider of programmatic ad-buying solutions, has acquired programmatic marketing agency Anagram. Company CEO Adam Cahill and CMO Colin Brown will both join the Digilant executive management team, in a deal which will allow the firm to offer a full range of ad agency-style services in the crowded digital buying marketplace.