Infant formula firm Bubs Australia plans a five-fold increase in its milking goat herd to meet demand from the Chinese market for speciality and premium infant products. The company expects sales revenue to double 2019-2020 after signing a long-term supply deal with Chinese e-commerce provider, New Times Asia, with sales commitments of $17m 2019-2020, $24m in next year and $37m in 2020-21. Bubs has also penned a distribution deal with the country’s biggest distributor of infant nutrition products, QianJiaWanPu.
Infant formula firm Bubs Australia plans a five-fold increase in its milking goat herd to meet demand from the Chinese market for speciality and premium infant products. The company expects sales revenue to double next year after signing a long-term supply deal with Chinese e-commerce provider, New Times Asia, with sales commitments of $17m next year, $24m in 2019-2020 and $37m in 2020-21. Bubs has also penned a distribution deal with the country’s biggest distributor of infant nutrition products, QianJiaWanPu.