Matomy has revealed that removing suspicious publishers and advertisers from its platform resulted in a revenue hit of $3.8m from June 2017 to June 2018. Net losses also tripled to $19.1m, while the company has lost almost half of its $29.4m in cash since the beginning of the year. Publicis acquired a 20% stake in the company in 2014 but since then the stock price has plummeted. The company’s chief executive, David Thomson, said he was “deeply disappointed” by the decision.
Matomy has revealed that removing suspicious publishers and advertisers from its platform resulted in a revenue hit of $3.8m from June 2017 to June 2018. Net losses also tripled to $19.1m, while the company has lost almost half of its $29.4m in cash since the beginning of the year. Publicis acquired a 20% stake in the company in 2014 but since then the stock price has plummeted. Publicis remains a major shareholder, currently holding a 24.9% stake.