Facebook and Twitter are set for a major battle, this time over live video. Facebook, whose overall revenues rose by 40% to $5.4bn, is already focusing on 360 interactive videos as well as live feeds. “If we do a good job we think it is something people will associate with Facebook,” said CEO Mark Zuckerberg. Twitter, however, blamed “soft” demand for brands for its poor Q1 figures, and sees live video as the ideal way to recover. It has already signed a deal to stream live NFL games, and Twitter COO Adam Bain said the new video opportunities would: “grow budgets that we have access to”.
Facebook and Twitter are set for a major battle, this time over live video. Facebook, whose overall revenues rose by 50% to $5.4bn, is already focusing on 360 interactive videos as well as live feeds. “If we do a good job we think it is something people will associate with Facebook,” said CEO Mark Zuckerberg. Twitter, however, blamed “soft” demand for brands for its poor Q1 figures, and sees live video as the ideal way to recover. It has already signed a deal to stream live NFL games, and Twitter COO Adam Bain said the new video opportunities would: “grow budgets that we have access to”.