( CNN ) Gwyneth Paltrow , the actress turned lifestyle guru , is known for promoting detoxes and health cleanses on her site , Goop.com . But she 's now bringing awareness to the difficulties of life on food stamps . In a tweet Friday , Paltrow showcased an array of leafy greens , dried beans and rice , purchased for the amount a person living on food stamps is allotted each week , she explained . The amount of Supplemental Nutrition Assistance Program benefits a person can get is based on the U.S. Department of Agriculture 's Thrifty Food Plan . The plan estimates how much it costs to buy food , according to the United States Department of Agriculture . In this case , Paltrow will be spending just under $ 30 for groceries . Her participation is part of the # FoodBankNYCChallenge . Celebrity chef Mario Batali , a close friend of the star 's , nominated Paltrow and musicians Sting and Deborah Harry for the challenge through a video . The challenge urges participants to use only $ 29 for all the food a person eats for seven days . `` For one week , walk in someone else 's shoes , '' Batali is quoted saying on the Food Bank for New York City 's website . `` By truly understanding what our friends and neighbors are going through , we will be better equipped to find solutions . '' The # FoodBankNYCChallenge is an attempt to live on a food stamp budget for one week , which translates to $ 1.38 per meal , according to the site . The effort is in response to recent cuts to food stamps . `` Congress cut food stamps twice since 2013 , and soup kitchens and food pantries saw an immediate increase in visitors , '' the site explains . Organizers hope the challenge will raise public awareness of the struggles for families to afford food while on food stamps .
Actress Gwyneth Paltrow is trying to live on $ 1.38 worth of food for one week . It 's a part of the # FoodBankNYCChallenge , which is bringing awareness to food poverty . Paltrow was nominated by her friend chef Mario Batali .