A comic-style drawing of a male figure standing on a ladder at a trade fair booth during setup. The man has a prominent mustache, a belly, and wears flip-flops. He is holding a smartphone in one hand and a beer bottle in the other. He has a slightly messy hairstyle with short grey hair. His face is characterized by a prominent stache, small but intense eyes, and a wide, slightly open mouth. He wears shorts with many pockets, a multitool and old school tape measure attached to his belt. The background shows a partially assembled booth with various tools and materials scattered around. Inside of a convention center hall