4. Logo and Style: • Logo: an hourglass with subtle details like a small "100" within the sand particles could represent the passage of time. • Color Palette: Earthy tones like forest green, rich browns, and deep blues, combined with gold accents to evoke a sense of longevity and value. • Font Style: A blend of classic serif fonts to signify timelessness and modern sans-serif fonts to represent the present and future. The combination should evoke a sense of elegance and contemporary relevance. • Imagery: Nature elements (trees, leaves, mountains), vintage clocks, hourglasses, and abstract representations of time and growth. These can be integrated into design patterns on apparel and other products.