In making his argument, the speaker uses the conventional, textbook-approved order of argument from Swift's time (which was derived from the Latin rhetorician Quintilian).
ɪn mˌeɪkɪŋ hɪz ˈɑːɹɡjuːmənt, ðə spˈiːkɚ jˈuːsᵻz ðə kənvˈɛnʃənəl, tˈɛkstbʊkɐpɹˈuːvd ˈɔːɹdɚɹ ʌv ˈɑːɹɡjuːmənt fɹʌm swˈɪfts tˈaɪm wˌɪtʃ wʌz dᵻɹˈaɪvd fɹʌmðə lˈætɪn ɹˌɛɾoːɹˈɪʃən kwɪntˈɪliən.