Collation of data is sometimes done in this order rather than "standard" alphabetical order (collating sequence).
kəlˈeɪʃən ʌv dˈeɪɾə ɪz sˈʌmtaɪmz dˈʌn ɪn ðɪs ˈɔːɹdɚ ɹˈæðɚ ðɐn "stˈændɚd" ˌælfəbˈɛɾɪkəl ˈɔːɹdɚ kˈoʊleɪɾɪŋ sˈiːkwəns.