People are most likely to help if they recognize that a person is in need and feel personal responsibility for reducing the person's distress.
pˈiːpəl ɑːɹ mˈoʊst lˈaɪkli tə hˈɛlp ɪf ðeɪ ɹˈɛkəɡnˌaɪz ðˌæɾə pˈɜːsən ɪz ɪn nˈiːd ænd fˈiːl pˈɜːsənəl ɹᵻspˌɑːnsəbˈɪlᵻɾi fɔːɹ ɹᵻdˈuːsɪŋ ðə pˈɜːsənz dɪstɹˈɛs.