While the term is sometimes used interchangeably with ethnographic film, visual anthropology also encompasses the anthropological study of visual representation, including areas such as performance, museums, art, and the production and reception of mass media.
wˌaɪl ðə tˈɜːm ɪz sˈʌmtaɪmz jˈuːzd ˌɪntɚtʃˈeɪndʒəbli wɪð ˌɛθnəɡɹˈæfɪk fˈɪlm, vˈɪʒuːəl ˌænθɹəpˈɑːlədʒi ˈɔːlsoʊ ɛŋkˈʌmpəsᵻz ðɪ ˌænθɹəpəlˈɑːdʒɪkəl stˈʌdi ʌv vˈɪʒuːəl ɹˌɛpɹᵻzˈɛntˈeɪʃən, ɪŋklˈuːdɪŋ ˈɛɹiəz sˈʌtʃ ɐz pɚfˈoːɹməns, mjuːzˈiəmz, ˈɑːɹt, ænd ðə pɹədˈʌkʃən ænd ɹᵻsˈɛpʃən ʌv mˈæs mˈiːdiːə.