In 1915 he founded his own film production company, May-Film GmbH and began to produce a successful series of crime films, whose detective hero went by the name of Joe Deebs.
ɪn nˈaɪntiːnhˈʌndɹɪd fˈɪftiːn hiː fˈaʊndᵻd hɪz ˈoʊn fˈɪlm pɹədˈʌkʃən kˈʌmpəni, mˈeɪfˈɪlm dʒˌiːˌɛmbˈiː ˈeɪtʃ ænd bɪɡˈæn tə pɹədˈuːs ɐ səksˈɛsfəl sˈɪɹiz ʌv kɹˈaɪm fˈɪlmz, hˌuːz dɪtˈɛktɪv hˈiəɹoʊ wɛnt baɪ ðə nˈeɪm ʌv dʒˈoʊ dˈiːbz.