In November 2006, Ayr United publicised plans to sell Somerset Park to housing developer Barratt Homes and move to a new purpose built stadium in the Heathfield area of Ayr.
ɪn noʊvˈɛmbɚ tˈuː θˈaʊzənd sˈɪks, ˈɛɹ juːnˈaɪɾᵻd pˈʌblɪsˌaɪzd plˈænz tə sˈɛl sˈʌməsˌɛt pˈɑːɹk tə hˈaʊzɪŋ dɪvˈɛləpɚ bˈæɹæt hˈoʊmz ænd mˈuːv tʊ ɐ nˈuː pˈɜːpəs bˈɪlt stˈeɪdiəm ɪnðə hˈiːθfiːld ˈɛɹiə ʌv ˈɛɹ.