ɐ spəsˈɪfɪk, pɹˈæktɪkəl mˈɛθəd fɚðɪ ˌæplɪkˈeɪʃən fɔːɹ bɹˈʌnswɪks mˈɑːdəlz hɐvbɪn dˈɑːkjuːməntᵻd ɪnðə bˈʊk hˌaʊ tə mˈɛʒɚɹ ˈɛnɪθˌɪŋ: fˈaɪndɪŋ ðə vˈæljuː ʌv ɪntˈændʒɪbəlz ɪn bˈɪznəs baɪ dˈʌɡləz hˈʌbɚd.
A specific, practical method for the application for Brunswik's models have been documented in the book How to Measure Anything: Finding the Value of Intangibles in Business by Douglas Hubbard.