ɪt wʌz ˈɔːlsoʊ ɐ ɹˈɛstɹɑːnt fɹˈæntʃɪsˌiː, ˈɑːpɚɹˌeɪɾɪŋ ðə mˈɑːɹkz bˈɪɡ bˈɔɪ ɐfˈɪlɪˌeɪt ʌvðə bˈɪɡ bˈɔɪ ɹˈɛstɹɑːnts tʃˈeɪn ænd sˈɜːvɪŋ æz ðə mɪlwˈɔːkiː ˈɛɹiə fɹˈæntʃaɪz fɔːɹ kɛntˈʌki fɹˈaɪd tʃˈɪkɪn.
It was also a restaurant franchisee, operating the Marc's Big Boy affiliate of the Big Boy Restaurants chain and serving as the Milwaukee area franchise for Kentucky Fried Chicken.