ɪɾ ɪntˈɛndᵻd tə sˈaɪn ɔnðə stˈeɪʃən wɪð ɐ kˈʌntɹi mjˈuːzɪk fˈɔːɹmæt, ænd ðə "sˌiːdˈʌbəljˌuː" ɪnðə stˈeɪʃənz kˈɔːlz wʊdhɐv hˈɛld ɐ dˈuːəl mˈiːnɪŋ fɔːɹ kˈʌntɹi ænd wˈɛstɚn hˌædɪt ɡɔn tə plˈæn.
It intended to sign on the station with a country music format, and the "CW" in the station's calls would have held a dual meaning for 'country and western' had it gone to plan.