ɪn noʊvˈɛmbɚ nˈaɪntiːnhˈʌndɹɪd nˈaɪnti tˈuː, ðə dʒˈeɪ. wˈɔltɚ tˈɑːmpsən ˈædvɚtˌaɪzɪŋ fˈɜːm pɹədˈuːst tˈɛlᵻvˌɪʒən kəmˈɜːʃəlz fɚðə kˌælɪfˈoːɹniə stˈeɪt lˈɑːɾɚɹi ðæt kəmpˈɛɹd kˈiːnoʊ wɪð fˈɛɹɪtlˈɛɡɪŋ.
In November 1992, the J. Walter Thompson advertising firm produced television commercials for the California State Lottery that compared keno with ferret-legging.