ðɪ ˈɑːsə dᵻskɹˈaɪbd ɪtsˈɛlf æz "... ɐ nˈæʃənəl ɡɹˈæsɹuːts ˌɔːɹɡɐnᵻzˈeɪʃən kəmˈɪɾᵻd tə sˈeɪf ænd ɹᵻspˈɑːnsᵻbəl ɡˈʌn ˈoʊnɚʃˌɪp" ænd "... ɐ mˈeɪnstɹiːm ɡɹˈuːp ʌv hˈʌntɚz hˌuː ɑːɹ lˈʊkɪŋ tə bᵻlˈɔŋ tʊ ɐ ɡˈʌn ˈoʊnɚz ɐsˌoʊsɪˈeɪʃən ðæt dˈʌzənt hæv ɐ ɹˈædɪkəl ɐdʒˈɛndə", ænd æz ɐ mˈɑːdɚɹət, kˈɑːmənsˈɛns ˈædvəkəsi ˌɔːɹɡɐnᵻzˈeɪʃən.
The AHSA described itself as "... a national grassroots organization committed to safe and responsible gun ownership" and "... a mainstream group of hunters who are looking to belong to a gun owners association that doesn't have a radical agenda", and as a moderate, common-sense advocacy organization.