ʌntˈɪl ðə nˈaɪntiːnhˈʌndɹɪd nˈaɪnti z, ðɪ ˈɛɹiə ɹᵻmˈeɪnd lˈɑːɹdʒli ɹˈʊɹɹəl ænd hˈɛvili fˈɔːɹɪstᵻd, bˌʌt hɐz sˈɪns bˌɪn dɪvˈɛləpt wɪð mˈɛni ˈʌpskeɪl sˌʌbdᵻvˈɪʒənz, ænd ɪz nˈaʊ ðə mˈoʊst ˈæfluːənt ˈɛɹiə ʌv lˈuːɪszvˌɪlz sˈaʊθ ˈɛnd, wɪð ɐ mˈiːdiːən fˈæmɪli ˈɪŋkʌm ʌv ˌoʊvɚ dˈɑːlɚ wˈʌnhˈʌndɹɪd wˈʌn,fˈoːɹhˈʌndɹɪd nˈaɪnti nˈaɪn ænd ˌoʊvɚ θˈɜːɾi pɚsˈɛnt ʌv ɪnhˈæbɪtənts hˌævɪŋ ɐ bˈætʃəlɚz dᵻɡɹˈiː ɔːɹ hˈaɪɚ.
Until the 1990s, the area remained largely rural and heavily forested, but has since been developed with many upscale subdivisions, and is now the most affluent area of Louisville's South End, with a median family income of over $101,499 and over 30% of inhabitants having a bachelor's degree or higher.