mˈæɾəlz lˈaɪn ʌv ɪmpˈoːɹɾᵻd ʃˈɑːɡʌn wˈɔːɹɪɚz tˈɔɪz bɪkˌeɪm pˈɑːpjʊlɚɹ ɪnðə juːnˈaɪɾᵻd stˈeɪts dˈʊɹɹɪŋ ðə lˈeɪt nˈaɪntiːnhˈʌndɹɪd sˈɛvənti z, ðə sˈeɪm tˈaɪm pˈiəɹɪəd ðæt ɹˈɛd ɹˈɑːnɪn fˈɜːst ɐpˈɪɹd ɪn mˈɑːɹvəl kˈɑːmɪks.
Mattel's line of imported Shogun Warriors toys became popular in the United States during the late 1970s, the same time period that Red Ronin first appeared in Marvel Comics.