ˈoʊnli ˌʌndɚ ðə dᵻɹˈɛkʃən ʌv hɪz sˈʌn, ˈɑːɹmɪn dˈæslɚ, dˈɪd ɪt bɪkˌʌm ðə wˈɜːldwaɪd nˈoʊn kˈʌmpəni ɪt ɹᵻmˈeɪnz tədˈeɪ.
Only under the direction of his son, Armin Dassler, did it become the worldwide known company it remains today.