ðˌoʊ nɔːɹθwˈɛst wʊd sˈɛl ðə stˈeɪnləs tˈaʊɚ kˈʌmpəni tə spˈɛktɹə sˈaɪt hˈoʊldɪŋz ɪn nˈaɪntiːnhˈʌndɹɪd nˈaɪnti nˈaɪn, ɪt wʊd stˈɪl ˈoʊn wˈɪkz ˌʌndɚ ðə stˈeɪnləs bɹˈɔːdkæstɪŋ nˈeɪm.
Though Northwest would sell the Stainless tower company to SpectraSite Holdings in 1999, it would still own WICZ under the Stainless Broadcasting name.