sˈɛvɹəl pˈiːpəl sˈʌmtaɪmz fɹˈɛndz, bˌʌt pˈɑːsᵻbli stɹˈeɪndʒɚz kənˈɛktᵻd ˌoʊvɚ ðɪ ˈɪntɚnˌɛt ɐɡɹˈiː tʊ ɐpɹˈoʊtʃ ɐ vˈɛndɚɹ əvə spəsˈɪfɪk pɹˈɑːdʌkt ɪn ˈɔːɹdɚ tʊ ɐtʃˈiːv kəlˈɛktɪv bˈɑːɹɡɪnɪŋ hˈæɡlɪŋ wɪððə pɹəpɹˈaɪəɾɚɹ ɪn ˈɔːɹdɚ tə ɡɛt dˈɪskaʊnts.
Several people - sometimes friends, but possibly strangers connected over the internet - agree to approach a vendor of a specific product in order to achieve collective bargaining (haggling) with the proprietor in order to get discounts.