ɪn sɛptˈɛmbɚ tˈuː θˈaʊzənd tˈuː, hˈɜːst wʌz nˈeɪmd pɹˈɛzɪdənt ʌv sˌiːtˌiːvˈiː nˈuːz; wˈʌn ʌv hɪz fˈɜːst mˈeɪdʒɚ tʃˈeɪndʒᵻz wʌzɐ ɹᵻtˈuːlɪŋ ʌvðə sˌiːtˌiːvˈiː nˈæʃənəl nˈuːz bˈæk təwˈɔːɹdz ɐ mˈoːɹ stɹeɪtfˈɔːɹwɚd ænd hˈɛdlaɪnˈoːɹiəntᵻd fˈɔːɹmæt.
In September 2002, Hurst was named president of CTV News; one of his first major changes was a retooling of the CTV National News back towards a more straightforward and headline-oriented format.