zˈiəɹoʊ dˈiːfɛkts ɪnvˈɑːlvz ɹˌiːkəndˈɪʃənɪŋ ðə wˈɜːkɚ "tə tˈeɪk ɐ pˈɜːsənəl ˈɪntɹɛst ɪn ˈɛvɹɪθˌɪŋ hiː dˈʌz,baɪ kənvˈɪnsɪŋ hˌɪm ðæt hɪz dʒˈɑːb ɪz dʒˈʌst æz ɪmpˈoːɹtənt æz ðə tˈæsk ʌvðə dˈɑːktɚ ɔːɹ ðə dˈɛntɪst.
Zero Defects involves reconditioning the worker "to take a personal interest in everything he does[,] by convincing him that his job is just as important as the task of the doctor or the dentist.