ðə kˈʌmpəni, fˈaʊndᵻd baɪ dʒˈɑːn sˈaɪmz wʌz wˈʌn ʌvðə mˈeɪdʒɚ pɹədˈuːsɚz ʌv ɡˈeɪmz ænd ˈʌðɚ sˈɔftwɛɹ fɚðɪ ˈeɪtbˈɪt hˈoʊm kəmpjˈuːɾɚz ʌvðə tˈaɪm, ɪn pɚtˈɪkjʊlɚ ðə dɹˈæɡən θˈɜːɾi tˈuː ænd ðə sˈɪmɪlɚ tˈændi tˌiːˌɑːɹɹˈɛs ˈeɪɾi kˈʌlɚ kəmpjˈuːɾɚ"kˈoʊ kˈoʊ".
The company, founded by John Symes was one of the major producers of games and other software for the 8-bit home computers of the time, in particular the Dragon 32 and the similar Tandy TRS-80 Color Computer ("CoCo").