wˌɛn vˈɜːdʒɪn tˌiːvˈiː wʌz lˈɑːntʃt, ðɛɹwˌʌz ɐn ˌɪnstəlˈeɪʃən tʃˈɑːɹdʒ wˈeɪvd ˌʌndɚ sˈɜːʔn̩ sˈɜːkəmstˌænsᵻz ænd ɐ mˈʌnθli tʃˈɑːɹdʒ fɔːɹ ˈɔːl kˈʌstəmɚz wɪð ɐ dˈɪskaʊnt fɔːɹ ˌɛksˈɛl kˈʌstəmɚz.
When Virgin TV was launched, there was an installation charge (waived under certain circumstances) and a monthly charge for all customers with a discount for XL customers.