ɪn nˈaɪntiːnhˈʌndɹɪd fˈɪftiːn hiː fˈaʊndᵻd hɪz ˈoʊn fˈɪlm pɹədˈʌkʃən kˈʌmpəni, mˈeɪfˈɪlm dʒˌiːˌɛmbˈiː ˈeɪtʃ ænd bɪɡˈæn tə pɹədˈuːs ɐ səksˈɛsfəl sˈɪɹiz ʌv kɹˈaɪm fˈɪlmz, hˌuːz dɪtˈɛktɪv hˈiəɹoʊ wɛnt baɪ ðə nˈeɪm ʌv dʒˈoʊ dˈiːbz.
In 1915 he founded his own film production company, May-Film GmbH and began to produce a successful series of crime films, whose detective hero went by the name of Joe Deebs.