ðə fˈʊl sˈaɪt lˈɑːntʃt wɪððə tʃˈænəl ˌɔn ˈeɪtiːn ˈɔːɡəst tˈuː θˈaʊzənd sˈɪks ænd ɪŋklˈuːdᵻd ɐ hˈoʊm pˈeɪdʒ wɪð ˌɛmtˌiːvˈiː nˈuː zˈiːlənd pɹˈoʊmoʊz, nˈuːz, fˈiːtʃɚz, kˌɑːmpətˈɪʃənz, ˌɪntɚɹˈæktɪv fˈoːɹəmz, ɐ pˈeɪdʒ ˌɔn ˌɛmtˌiːvˈiː fˈʊl tˈæŋk ænd mˈoːɹ.
The full site launched with the channel on 18 August 2006 and included a home page with MTV New Zealand promos, news, features, competitions, interactive forums, a page on MTV Full Tank and more.