ˌɔn lˈiːvɪŋ jˌuːnɪvˈɜːsᵻɾi ænd ˈæftɚ sˌʌm lˈaɪnˌʌp tʃˈeɪndʒᵻz, dʒɛvˈɑːɹɹə kwˈɪkli bɪkˌeɪm dɪsɪlˈuːʒənd wɪððə mˈeɪnstɹiːm mjˈuːzɪk ˈɪndʌstɹi ænd ɛmbɹˈeɪst ðə dˌiːˌaɪwˈaɪ ˈɛθɪk ɛspˈaʊst baɪ bˈændz sˈʌtʃ ɐz fjuːɡˈɑːzi wɪððɪ ɛɡzˈæmpəl ʌv ðɛɹ dɪskˈɔːɹd lˈeɪbəl, ænd stˈɑːɹɾᵻd ðə dʒˈɛnɪn ɹˈɛkɚdz slˈæʃ dʒɛvˈɑːɹɹə mjˈuːzɪk dˌiːˌaɪwˈaɪ kˈoʊˈɑːpɚɹətˌɪv lˈeɪbəl, ɚɹˈɪdʒɪnəli tə ɹᵻlˈiːs ðɛɹ deɪbjˈuː ˈælbəm ɡˈɑːd ɪz wˈaɪt, wˌɪtʃ wʌz ɹᵻkˈoːɹdᵻd æt nˈuː ɹˈaɪzɪŋ stˈuːdɪˌoʊ baɪ mˈɑːɹk dˈæɡhɔːɹn, ænd ᵻvˈɛntʃuːəli ɹᵻlˈiːst ɪn tˈuː θˈaʊzənd fˈoːɹ.
On leaving university and after some line-up changes, Djevara quickly became disillusioned with the mainstream music industry and embraced the DIY ethic espoused by bands such as Fugazi with the example of their Dischord label, and started the Genin Records / Djevara Music DIY co-operative label, originally to release their debut album God Is White, which was recorded at New Rising Studio by Mark Daghorn, and eventually released in 2004.