ˈæftɚ ɡɹˈoʊɪŋ tə sˈɪksti fˈaɪv stˈoːɹz, kˈæptʃɚɹɪŋ fˈaɪv pɚsˈɛnt ʌv jˌuːkˈeɪ ɹˈiːteɪl ænd ɛmplˈɔɪɪŋ ˌoʊvɚ sˈɛvənhˈʌndɹɪd stˈæf, dˈɪfɪkəlt tɹˈeɪdɪŋ kəndˈɪʃənz lˈɛd tə ðə bˈɪznəs ɡˌoʊɪŋ ˌɪntʊ ɐdmˌɪnɪstɹˈeɪʃən æt ðɪ ˈɛnd ʌv mˈɑːɹtʃ tˈuː θˈaʊzənd sˈɪks.
After growing to 65 stores, capturing 5% of UK retail and employing over 700 staff, difficult trading conditions led to the business going into Administration at the end of March 2006.