ɪn ɐn ˈɑːɹɾɪkəl ɔnðɪ ˈɑːksblʌd tɹˈɛnd, lˈʌki mˌæɡɐzˈiːn sədʒˈɛstᵻd ðæt pˈiːpəl ɑːɹ nˈaʊ "dɪsmˈɪsɪŋ wˈɜːdz lˈaɪk bˈɜːɡʌndi fɹʌm ðɛɹ voʊkˈæbjʊlˌɛɹiz", ˈædɪŋ ðætðə wˈɜːd "ˈɑːksblʌd" mˌaɪt biː mˈoːɹ ˌɔntɹˈɛnd ðɐn ðə kˈʌlɚɹ ɪtsˈɛlf.
In an article on the oxblood trend, Lucky Magazine suggested that people are now "dismissing words like burgundy from their vocabularies", adding that the word "oxblood" might be more on-trend than the color itself.