ðɪ ˈɪnstɪtˌuːt, ðˈɛn kˈɔːld ðə dʒˈuːbɪlˌiː spˈoːɹts sˈɛntɚ dʒˌeɪˌɛssˈiː, wʌz ɛnvˈɪʒənd tə pɹəvˈaɪd "tˈɑːp klˈæs kˈoʊtʃɪŋ ænd tɹˈeɪnɪŋ fɔːɹ pɹˈɑːmɪsɪŋ ænd aʊtstˈændɪŋ" ˈæθliːts, wɪð ɐn ˈɛmfəsɪs ˌɔn tɹˈeɪnɪŋ jˈʌŋ pˈiːpəl ænd ɪn pɹəvˈaɪdɪŋ ɐ ɡɹˈeɪt vɚɹˈaɪəɾi ʌv æktˈɪvᵻɾiz ænd pɹˈoʊɡɹæmz.
The institute, then called the Jubilee Sports Centre (JSC), was envisioned to provide "top class coaching and training for promising and outstanding" athletes, with an emphasis on training young people and in providing a great variety of activities and programmes.