ɪt wʌz ɪstˈæblɪʃt ɪn nˈaɪntiːnhˈʌndɹɪd ˈeɪɾi sˈɛvən æz kɹˈɔs tˈɛknɪks, ænd wʌz fˈɔːɹməli ɪŋkˈoːɹpɚɹˌeɪɾᵻd æz ˈæɾɑːd dɪzˈaɪn kˌeɪbˈiː ænd ˈæɾɑːd ˌeɪbˈiː ɪn nˈaɪntiːnhˈʌndɹɪd nˈaɪnti tˈuː baɪ ðə ɡˈeɪm dɪvˈɛləpmənt dˈuːoʊ kɹˈɪstoʊfɚ nˈɪlsən ænd tˈɑːməs lˈɪldʒɪtˌɔft.
It was established in 1987 as CrossTechnics, and was formally incorporated as Atod Design KB and Atod AB in 1992 by the game development duo Christofer Nilsson and Thomas Liljetoft.