wˈɪljəm blˈæk, fˈaʊndɚɹ ʌv tʃˈɑːk fˈʊl ˈoʊ nˈʌts, ɪn nˈaɪntiːnhˈʌndɹɪd sˈɛvənti fˈoːɹ, dᵻspˈaɪt hˌævɪŋ nˈoʊ ɛkspˈiəɹɪəns ɪnðɪ ˈɪndʌstɹi, pˈɜːtʃɪst ðɪ ˈeɪlɪŋ bˈɪɹ bɹˈuːɪŋ fˈɜːm ɹˈeɪŋɡoʊld fɔːɹ dˈɑːlɚ wˈʌn.
William Black, founder of Chock Full o Nuts, in 1974, despite having no experience in the industry, purchased the ailing beer brewing firm Rheingold for $1.