ɪɾ ˈɔːlsoʊ sˈɛt ˌʌp ˌɑːpɚɹˈeɪʃənz ɪn sˈɪdni, ɔːstɹˈeɪliə, nˌɑːt æz ɐ fɹˈæntʃaɪz, bˌʌt dᵻɹˈɛktli ˈoʊnd, dˈʊɹɹɪŋ ðɪs jˈɪɹ.
It also set up operations in Sydney, Australia, not as a franchise, but directly owned, during this year.