ðə nˈæʃənəl kˌoʊəlˈɪʃən ˌɔn ɹˈeɪsɪzəm ɪn spˈoːɹts ænd ðə mˈiːdiːə ˌɛnsˌiːˈɑːɹɹˌɛsˈɛm wʌz fˈɔːɹmd ɪn ɑːktˈoʊbɚ nˈaɪntiːnhˈʌndɹɪd nˈaɪnti wˈʌn æt ðɪ ˈɔːɡsbɜːɡ kˈɑːlɪdʒ mˈiːɾɪŋ ʌv ɐmˈɛɹɪkən ˈɪndiən dˈɪɡnətˌɛɹiz ænd ˈæktɪvˌɪsts ɪn mˌɪniːˈæpəlɪs, mˌɪnɪsˈoʊɾə.
The National Coalition on Racism in Sports and the Media (NCRSM) was formed in October 1991 at the Augsburg College meeting of American Indian dignitaries and activists in Minneapolis, Minnesota.