əpˌɑːn ɪts pˈɜːtʃɪs ʌv wˈɪnɚ, ðə pɹˈɛs wɛnt tə wˈɜːk təwˈɔːɹdz kəmplˈiːɾɪŋ ðə kənstɹˈʌkʃən ʌv tʃˈænəl fˈoːɹɾi, ænd jˈuːzd ɪts pˈeɪdʒᵻz tʊ ˈɛdʒuːkˌeɪt ɹˈiːdɚz ˌɔn hˌaʊ tə ɹᵻsˈiːv ðə nˈuː jˌuːˌeɪtʃˈɛf sˈɪɡnəl.
Upon its purchase of WINR, the Press went to work towards completing the construction of channel 40, and used its pages to educate readers on how to receive the new UHF signal.