ðə tˈuː kəmpˈiːɾɪŋ kˈʌmpəniz ʃˈɛɹd ɐ kˈɑːmən ˈɪntɹɛst ɪnðɪ ˌɛvəlˈuːʃən ʌv pˌiːsˈiː ɡˈeɪmz ænd ɐɡɹˈiːd ðætðə pˌiːsˈiː ɡɹˈæfɪks ˈɪndʌstɹi wʌz lˈɪmɪɾᵻd baɪ ɐ lˈæk ʌv stˈændɚdz.
The two competing companies shared a common interest in the evolution of PC games and agreed that the PC graphics industry was limited by a lack of standards.