pɹˈaɪɚ tə ðˈɪs, pˈæntoʊn tˈuːhˈʌndɹɪd fˈɪfti fˈaɪv sˈiː wʌz jˈuːzd wɪððə dˈɪdʒɪɾəl tɹænslˈeɪʃən sˈiːmˈɪk: fˈɪfti wˈʌn, nˈaɪnti wˈʌn, zˈiəɹoʊ, θˈɜːɾi fˈoːɹ bˌʌt ˌɑːɹdʒˌiːbˈiː: wˈʌnhˈʌndɹɪd twˈɛnti sˈɪks, fˈoːɹɾi nˈaɪn, wˈʌnhˈʌndɹɪd twˈɛnti θɹˈiː hˈɛks: sˈɛvən ˈiː θɹˈiːhˈʌndɹɪd sˈɛvəntˌiːn bˈiː fɹʌm tˈuː θˈaʊzənd fˈaɪv tə tˈuː θˈaʊzənd nˈaɪntiːn ænd ɐ ʃˈeɪd klˈoʊsɚ tə plˈʌm pɹˈaɪɚ tə tˈuː θˈaʊzənd fˈaɪv.
Prior to this, Pantone 255C was used with the digital translation CMYK: 51, 91, 0, 34 but RGB: 126, 49, 123 (Hex: 7E317B) from 2005 to 2019 and a shade closer to plum prior to 2005.