ðæt fˈɔːɹmæt lˈæstᵻd ʌntˈɪl mˈɑːɹtʃ wˈʌn, tˈuː θˈaʊzənd twˈɛlv, wˌɛn ɪt flˈɪpt tʊ ɐ bˈɪznəs tˈɔːk fˈɔːɹmæt ˈɔːlsoʊ sˈɪməlkˌæst wɪð kˌeɪˌɛfˌɛsdˈiː ðˌɐɾɪt ɪnhˈɛɹɪɾᵻd fɹʌm sˈɪstɚ stˈeɪʃən kˈeɪsˈiːoʊ.
That format lasted until March 1, 2012, when it flipped to a business talk format (also simulcast with KFSD) that it inherited from sister station KCEO.