sˌʌm ʌv pˈaɪləts hˈaɪɚɹˈɛnd pˈɛnz bˈɛɹ ðə nˈeɪm ʌv "kˈʌstəm" ɔːɹ "kˈʌstəm hˈɛɹɪɾɪdʒ" ænd ɐ tˈuː ɔːɹ θɹˈiː dˈɪdʒɪt nˈʌmbɚ.
Some of Pilot’s higher-end pens bear the name of "Custom" or "Custom Heritage" and a two or three digit number.