ˈɛlmɚ wʌzɐ hjˈuːdʒ hˈɪt wɪððə pˈʌblɪk ænd wʌz fɹˈiːkwəntli sˈiːn ɐlˈɔŋsaɪd ˈɛlsi ænd ðɛɹ tʃˈɪldɹən bjˈuːlə ænd bˈoʊɹɪɡˌɑːɹd kɹiːˈeɪɾᵻd ɪn nˈaɪntiːnhˈʌndɹɪd fˈoːɹɾi ˈeɪt, ænd twˈɪnz lˈæɹəbˌiː ænd loʊbˈiːliə ɪn nˈaɪntiːnhˈʌndɹɪd fˈɪfti sˈɛvən ɪn mˈoʊst pɹəmˈoʊʃənəl ænd ˈædvɚtˌaɪzɪŋ kæmpˈeɪnz.
Elmer was a huge hit with the public and was frequently seen alongside Elsie and their children (Beulah and Beauregard created in 1948, and twins Larabee and Lobelia in 1957) in most promotional and advertising campaigns.