ɪn nˈaɪntiːnhˈʌndɹɪd nˈaɪnti, dˈɜːɹiz nˈuː jˈɔːɹk tˈaɪmz ˈɑːɹɾɪkəl "ðə mˈɛɹi pɹˈæŋkstɚz ænd ðɪ ˈɑːɹt ʌvðə hˈoʊks" ˈɔfɚd ɐn ˈɜːli dɪskˈʌʃən ɪnðə mˈeɪnstɹiːm mˈiːdiːə ʌvðə pɹˈæktɪs ʌv "kˈʌltʃɚɹəl dʒˈæmɪŋ" baɪ ɐn ɪmˈɜːdʒənt dʒˌɛnɚɹˈeɪʃən ʌv ˈæktɪvˌɪsts.
In 1990, Dery's New York Times article "The Merry Pranksters and the Art of the Hoax" offered an early discussion in the mainstream media of the practice of "cultural jamming" by an emergent generation of activists.