ðə ɡɹˈuːp dᵻskɹˈaɪbd ɪtsˈɛlf æz ɐ nˈæʃənəl ɡɹˈæsɹuːts ˌɔːɹɡɐnᵻzˈeɪʃən fɔːɹ ɹᵻspˈɑːnsᵻbəl ɡˈʌn ˈoʊnɚʃˌɪp ænd ˈædvəkˌeɪɾᵻd fɔːɹ ɪŋkɹˈiːst ɡˈʌn kəntɹˈoʊl.
The group described itself as a national grassroots organization for responsible gun ownership and advocated for increased gun control.