zwˈɪsɪɡ stˈʌdid bˈɪznəs ˌiːkənˈɑːmɪks wɪð ɐ fˈoʊkəs ˌɔn mˈɑːɹkɪɾɪŋ æt ðə jˌuːnɪvˈɜːsᵻɾi ʌv sənt. ɡˈælən ænd ɡɹˈædjuːˌeɪɾᵻd ɪn nˈaɪntiːnhˈʌndɹɪd nˈaɪnti sˈɛvən.
Zwyssig studied business economics with a focus on marketing at the University of St. Gallen and graduated in 1997.