ɪt sˈɛt ˌʌp sˈɛpɹət kˈʌmpəniz ɪn vˈɛɹiəs tˈɛɹɪtˌoːɹiz tə mˌænjuːfˈæktʃɚ vˈɛndɪŋ məʃˈiːnz tə sˈɛl nˌɑːt dʒˈʌst tʃˈɑːklət, bˌʌt sˌɪɡɚɹˈɛts, mˈætʃᵻz, tʃˈuːɪŋ ɡˈʌm ænd sˈoʊp pɹˈɑːdʌkts.
It set up separate companies in various territories to manufacture vending machines to sell not just chocolate, but cigarettes, matches, chewing gum and soap products.