ɪn ɐ kɚɹˈɪɹ spˈænɪŋ ˌoʊvɚ fˈaɪv dˈɛkeɪdz, hiː lˈɛd ðə tˈɜːnoʊvɚɹ ʌvðə ɡɹˈuːps flˈæɡʃɪp kˈʌmpəni, bˈædʒædʒ ˈɔːɾoʊ, fɹʌm tuː , wɪððə kˈʌmpəniz skˈuːɾɚ bˈædʒædʒ tʃˈɛɾæk bˌiːɪŋ ðə mˈeɪn ɡɹˈoʊθ dɹˈaɪvɚ.
In a career spanning over five decades, he led the turnover of the group's flagship company, Bajaj Auto, from  to , with the company's scooter Bajaj Chetak being the main growth driver.