I swear, I see this restaurant's name on the front page all the time. I feel as though at any given moment you can just go to the front page, do a ctrl+f search, type in this restaurant's name, and you have like a 50-50 chance of it popping  up. Sometimes there's multiple posts at the same time that will be there.

I get that it's a popular franchise and some people will talk about it organically, but there's no way that it's one of the most common conversation topics in the world like the front page would imply. These are ads.