At the 2011 census, there were 39,274 people in the Ballina local government area, of these 48.0 per cent were male and 52.0 per cent were female.
Population growth in the Ballina Shira area between the 2001 census and the was 3.89 per cent; and in the subsequent five years to the 2011 census, population growth was 2.11 per cent.