On April 22, 2015, she tweeted, "Letting go doesn't mean you stop", after a fan created a mock Missing Persons poster of Jackson which had begun circulating the internet prompting Jackson to retweet it herself, adding to further speculation of a new album [REF].
She has promoted the album through social media, frequently using the hashtag #ConversationsInACafe as well as taglines "I've been listening" and "Let's keep the conversation going."