The Dublinbikes scheme was launched on 13 September 2009, with around 150 ordinary cyclists embarking on their first ride behind John Tierney, Dublin City Manager, and Andrew Montague, a councillor who was representing the Lord Mayor of Dublin on the journey [REF].
It was announced on 18 June 2014 that Coca-Cola Zero would become a commercial partner with Dublinbikes for three years.