In 2000, The Food Doctor launched its first nutritionally driven dried food product Original Seed Mix, with a further 36 products added to the range in 2002; Tesco immediately took it on [REF].
The various food products in the range were designed to adhere to a set of nutritional principles, and were stocked by several multiples in the UK, including J Sainsbury, Tesco, Waitrose and Asda.