CBS introduced new features during the telecast, including pylon cameras and microphones, and Intel freeD instant replay technology[REF] (branded on-air as EyeVision 360)-using an array of 36 5K resolution cameras along the upper deck that were used to provide 360-degree view of plays and "bullet time" effects.
With an average TV audience of 111.9 million, the game was the third most-watched Super Bowl-and third most-watched U.S. program-in history, according to the Nielsen ratings [REF].