The village of Naracoopa is situated on the east coast about from Currie and is known for its beach, jetty (fishing), holiday accommodation and eateries such as Rocky Glen, Baudins and Bert's Cafe.
Naracoopa was the chief bulk fuels port and depot and is the site of a mineral sands deposit from which rutile, zircon and ilmenite were extracted between 1968 and 1977.