While Howard was announced in late 2009 with SFR for four events - Indianapolis Motor Speedway, Texas Motor Speedway, Chicagoland Speedway, Mid-Ohio Sports Car Course - on 1 March 2010, SFR announced that they would add the Kansas Speedway event to Howard's campaign [REF].
On 10 October, Howard won the RoboPong 200 all-star kart race at the New Castle Motorsports Park along with teammate Bill McLaughlin Jr., beating such notable drivers as Will Power and Graham Rahal, among others [REF].