Sangeet Bangla was launched on 15 April 2005 (Bengali New Year), under Sangeet Bangla Network Private Limited, incorporated in Kolkata with a purpose to showcase Bengali culture through the variety of music which it had to offer, ranging from classical to the modern.
Another show that popularised the channel was O Bondhu Tumi Shunte Ke Parcho (O friend are you listening to me) that played romantic numbers requested to be dedicated to their loved ones.