In January 2007, Ditka used the Super Bowl return of the Chicago Bears as a platform to promote efforts by many early NFL players trying to raise support for former NFL players in need of money and medical assistance; he is a key member in the Gridiron Greats.
In the spring of 2007, Ditka worked alongside X Management and Geneva Hospitality to form Mike Ditka Resorts, currently consisting of two resorts in the Orlando, Florida, area.