Universal teamed up with 92 major companies to promote Hop, including Holiday Inn, Krispy Kreme, Lindt, Kraft Foods, The Hershey Company, Build-A-Bear Workshop, Comcast, Kodak, Hallmark, HMV and Burger King [REF].
Universal Pictures Home Entertainment released Hop on DVD and Blu-ray Disc on March 23, 2012, in North America,[REF] and on DVD and Blu-ray Disc back on August 29, 2011, in the United Kingdom [REF].