In 1965, Cade was approached by Dewayne Douglas, an assistant coach for the Florida Gators football team, about the extreme dehydration faced by Gator football players practicing in the high temperatures and humidity of the Deep South in late summer and early fall [REF].
Cade appeared in "The Legend of Gatorade" television commercials narrated by long-time college football announcer Keith Jackson in 2005,[REF] during which Cade declared, "Naturally, we called our stuff Gatorade."[REF]