While Riverside Amusement Park tried to survive by reducing expenditures (it stayed in business until 1970), White City and Wonderland tried different tacks in trying to boost their attendance to overcome the increased costs of insurance and construction.
Despite attempts to differentiate White City from the other two Indianapolis parks, many of its newer offerings were usually duplicated at one or both of its competitors, from the Wild West theme to albino aerialists to additional animal acts.