In parallel to this, Emma McIntosh and Jordan Louviere introduced BWS (case 2) to the health community at the 2002 Health Economists' Study Group conference.
The book contains an introductory chapter summarising the history of BWS and the three cases, together with why the respondent must think whether (s)he wishes to use it to understand theory (processes) of decision-making and/or merely to collect data in a systematic way.