The zoo dubs itself "A Sanctuary for Nature and the Spirit",[REF] and according to its mission statement, it aims to conserve "native plants and animals, including rare, sensitive and endangered species"[REF] with an emphasis on fauna and flora that is important and significant to Navajo culture and traditions.
Any animal in the zoo can be "adopted" for a price of US$100 annually to cover the cost of food and care; the adopting party will receive a certificate and has his or her name engraved on the plaque next to the exhibit in question.