FRÏS vodka was launched in the US in 1989 by Danish Distillers and Hiram Walker Distillers (Canada/US) and is distilled in Aalborg, Denmark, at the country's oldest distillery - renowned for its aquavit tradition [REF].
Danish Distillers was sold in 1999 to V&S Group, which was then acquired by Pernod Ricard Group in 2008.