The 7th (Service) Battalion, Norfolk Regiment was raised in August 1914 from men volunteering for Kitchener's New Armies: it landed at Boulogne-sur-Mer as part of the 35th Brigade in the 12th (Eastern) Division in May 1915 for service on the Western Front [REF].
During the war, Lieutenant Colonel Jack Sherwood Kelly, a Norfolk Regiment officer, was awarded the Victoria Cross while leading a trench assault by Irish troops during the Battle of Cambrai in 1917 [REF].