The commercial was a popular, financial, and critical success, boosting sales during the period in which it ran, and receiving more awards than any other campaign in 2002, including a Cannes Gold Lion, an Epica Award and several prizes from the D&AD Awards. It is a 1986 French period drama film directed by Claude Berri, based on a novel by Marcel Pagnol
Good Doctor (advertisement) Good Doctor (also credited as Doctor or Plague) is a television and cinema advertisement released in 2002 by Interbrew to promote its Stella Artois brand of lager within the United Kingdom. The 100-second spot was produced by advertising agency Lowe Lintas & Partners in London. "Good Doctor" premiered on British television in January 2002, with later appearances in cinemas. It is the seventh piece in the "Jean de Florette"-inspired "Reassuringly Expensive" series that had been running since 1992. The advert was directed by Czech director Ivan Zacharias with help from the production company Stink and post-production work by The Moving Picture Company. The commercial was a popular, financial, and critical success, boosting sales during the period in which it ran, and receiving more awards than any other campaign in 2002, including a Cannes Gold Lion, an Epica Award and several prizes from the D&AD Awards.
1980s in film The decade of the 1980s in Western Cinema saw the return of studio-driven pictures, coming from the filmmaker-driven New Hollywood era of the 1970s. The period was when "high concept" films gained popularity, where movies were to be easily marketable and understandable, and, therefore, they had short cinematic plots that could be summarized in one or two sentences. The modern Hollywood blockbuster is the most popular film format from the 1980s. Producer Don Simpson is usually credited with the creation of the high-concept picture of the modern Hollywood blockbuster.