What arms firm develops a promotional calendar using models often featured bare-breasted in other newspapers?
Hot Shots Calendar Hot Shots Calendar is a promotional calendar featuring glamour models for the UK based arms firm Edgar Brothers, the calendar has been in existence since 2009. Several of the models are current or former "Page 3" girls from the UK's "The Sun" newspaper which has over 2 million readers.
Elle Macpherson Elle Macpherson (born Eleanor Nancy Gow; 29 March 1964) is an Australian model, businesswoman, television host and actress. She is well known for her record five cover appearances for the "Sports Illustrated Swimsuit Issue" beginning in the 1980s, leading to her nickname The Body. She is the founder, primary model, and creative director for a series of business ventures, including Elle Macpherson Intimates, a lingerie line, and The Body, a line of skin care products. She has been the host and executive producer of "Britain & Ireland's Next Top Model" from 2010 to 2013. She is an executive producer of NBC's "Fashion Star" and was the host for the first season.