What is the American term for a day or event created mainly for commercial purposes, named after a card shop founded by Joyce Hall?
Hallmark holiday "Hallmark holiday" is a term used predominantly in the United States to describe a holiday that is perceived to exist primarily for commercial purposes, rather than to commemorate a traditionally or historically significant event. The name comes from Hallmark Cards, a privately owned American company, that benefits from such manufactured events through sales of greeting cards and other items. Holidays that have been referred to as "Hallmark holidays" include Grandparents Day, Sweetest Day, Boss's Day, and Secretary's Day. Some people also consider St. Valentine's Day, Mother's Day and Father's Day to be such days.
Valentine's Day Valentine's Day, also called Saint Valentine's Day or the Feast of Saint Valentine, is an annual holiday celebrated on February 14. It originated as a Western Christian liturgical feast day honoring one or more early saints named "Valentinus", and is recognized as a significant cultural and commercial celebration in many regions around the world, although it is not a public holiday in any country.