advice on how to best to reveal additional content based on the contents height
<p>I have a #banner that holds content, basically what i want to do is show a certain amount of the content and then have a more button that will show the rest of the content if clicked. This in turn will also animate the height of #banner, I have set the #banner height at 300px but want to find the height of the content #inner and animate this accordingly. At the moment I have the following version but reckon Im using a lot of #ids /  to achieve the effect, can anyone advise how I can make this better?</p>

<p>Fiddle here: <a href="http://jsfiddle.net/43gTt/1/" rel="nofollow">http://jsfiddle.net/43gTt/1/</a></p>

<p>Thanks
Kyle</p>
