Show list of partial news items as a hyperlink so the user can click 'read more'
<p>I need to create a Vertical Ticker news scroller which gets populated dynamically from the code behind using C# ( asp.net ) by taking the records from a MSSQL database.</p>

<p>I see a similar article but its in PHP ( See Below )
<a href="http://stackoverflow.com/questions/3352943/automatically-insert-content-into-news-section">Automatically insert content into News section</a></p>

<p>I have googled and boogled and Goggled and searched but cant find exactly what I need.</p>

<p>If anyone could help me out by helping me to populate a dynamic list of hyperlinks or partial event descriptions with a '..Read More!' kind of link at the end Id appreciate it.</p>

<p>My SQL table has :</p>

<p>EventID
EventName
EventDescription
StartTime
Date
Other</p>

<p>So the ideal approach would be to scroll the event names vertically and if the name is too big to truncate it and have a 'read more' link so I can bring the user to another page where I can display the full record based on the link/event they click to the EventID from the table ...</p>

<p>Phew... :)</p>

<p>Any help would be appreciated everyone.. Many Thanks!!!!</p>
