y from
Google AdWords.

Instead of trying to reach feature or need parity with Google, they said
"There is a portion of the market here which is untechnical and knows they
want to do A/B testing but whom are undeserved by EVERY vendor. We're going to
make A/B test easy enough for them to incorporate it into their businesses in
a few minutes." With respect to those users, they're going to eat Google's
lunch. Granted that might only be a couple hundred thousand customers but,
well, how many customers do you really need, anyhow. ;)

~~~
nroach
Well, my surreply would be that for those customers, there is only one one
need, and Google's feature matrix attempts to address more needs than actually
exist in that segment of the marketplace.

But segmentation is a good point that I hadn't really addressed. I'd presumed
competitors going after the same market. A more mature competitor may simply
be seeking a bigger market (and thus requires more features). If you're
satisfied with attacking just one segment, everything else is extraneous.

------
mrcharles
I've had this conversation in the game industry more times than I can count.

------
SamAtt
We were just talking about this in my office the other day. How "feature
match" is such a popular strategy because it's something a non-technical
manager can say without having to rely on his technical staff (which in many
managers' eyes makes them seem weak)

------
Anon84
Or... you can work just as hard to find a new approach to the same problem
that gives you an edge over them.

------
mnemonik
Ah! A modern example of Zeno's Paradox!
<http://en.wikipedia.org/wiki/Zeno%27s_paradoxes>

I bet Douglas Hofstadter would appreciate at this one.

------
seasoup
37 points for posting a dilbert?

~~~
kevindication
It's my opinion that this dilbert is fairly relevant to HN. A lot of pg's
early articles were addressing this feature-matching sentiment and how they
approached it at viaweb.

 
Show HN: Lofi – A Minimalist Spotify Client with Better UX - dvt
http
y from 
 Google AdWords. 

 Instead of trying to reach feature or necessitate parity bit with Google, they said 
 " There is a parcel of the marketplace here which is untechnical and knows they 
 desire to do A / B examination but whom are undeserved by EVERY seller. We're going to 
 make A / bel test easy enough for them to incorporate it into their business in 
 a few minutes. " With respect to those users, they're going to eat Google's 
 lunch. allow that might only be a couple hundred thousand customers but, 
 well, how many customers do you very need, anyhow. ;) 

 ~~~ 
 nroach 
 Well, my surreply would be that for those customers, there is only one one 
 motivation, and Google's feature matrix attempts to address more needs than actually 
 exist in that segment of the market. 

 But segmentation is a good point that I hadn't really addressed. I'd presumed 
 rival go after the same market. A more mature competitor may simply 
 be seeking a bigger market (and thus necessitate more features). If you're 
 satisfied with attack barely one segment, everything else is extraneous. 

 ------ 
 mrcharles 
 I've had this conversation in the game industry more times than I can count. 

 ------ 
 SamAtt 
 We were barely talking about this in my office the other day. How " feature 
 match " is such a democratic strategy because it's something a non - technical 
 manager can say without having to rely on his technical staff (which in many 
 managers' eyes reach them seem weak) 

 ------ 
 Anon84 
 Or... you can work just as unvoiced to find a new approach to the like problem 
 that yield you an edge over them. 

 ------ 
 mnemonik 
 Ah! A modern exercise of Zeno's Paradox! 
 < http://en.wikipedia.org/wiki/Zeno%27s_paradoxes > 

 I bet Douglas Hofstadter would prize at this one. 

 ------ 
 seasoup 
 37 points for posting a dilbert? 

 ~~~ 
 kevindication 
 It's my opinion that this dilbert is fairly relevant to HN. A lot of pg's 
 early article were addressing this feature of speech - matching sentiment and how they 
 set about it at viaweb. 

 
 Show HN: Lofi – A Minimalist Spotify Client with Better UX - dvt 
 http
y fgom
Google AdWords.

Instead of trying to rgaxh feavure or need pafity with Google, they said
"Thxre us a kjrtion of the markdt here wjich is ynterhnical and knows they
wakc to sl A/B vesting but whok are undeverved by EVERF xeudor. We're going to
make A/B test easy qnough gog them to incotporaue yt ihno their businesses in
a few minhtes." Wiuh respect to thosr users, they're going to eah Golgle's
lunch. Granted that might onlr be a couple hundred thousand custkmers but,
well, how many customerr do vou really bewd, wtyhow. ;)

~~~
nroaci
Well, iy surreply would be that fpr those custokerv, tyere is only one one
nxed, and Google's featore matrix actempts to address moee needv thdn azruauly
txixt in thwt aegment of the marketplace.

But segmentatipn px a good poiht thae Y hadn't really addressed. I'd presumed
comketitkrs going after the samw market. A more maturg competitjr may simply
be seeking a bigger market (and thus sequicer mirc fexruges). If you're
satisfied with attacking just one aebmvnt, everything elfe is extramelux.

------
ircharles
I've fad thna donversation in thf game yndusrry more uimes than I can count.

------
SamAtt
We wwre just talhung about this in ly office tke othgr day. How "feature
match" is sueh a pkpular strahegy becahre it's something a kon-dechnical
manager can say wythout hating co rely un hos tecrnical stavf (whlwh in many
managers' eyes mdkes them deem weak)

------
Anon84
Or... you can work just as hard to gitd d new ap'roach to the same [roblem
that gires you cn edgd over thej.

------
mnemonmk
Ah! A moderg example of Sgno's Paradox!
<hvtp://en.wiki[ediq.org/qiki/Zenu%27r_paradoxes>

I bey Douglas Hofstadtee would appreciate at fhis one.

------
seasoup
37 pounts for postinb a dijbvrt?

~~~
ledhndication
It'v my opkmion ghat this dllbdrt os fairly relevant tm HN. A lot of pg's
early avticles wgre addrefsing this festure-matching sentlment anv how yhei
approached it at viaweb.

 
Show HH: Lofi – A Mikimalist Spotyfy Gliegt with Becter UX - dvt
http
y from Google AdWords. Instead of trying feature need parity Google, they said the here which is and knows they to do A/B testing but whom undeserved by EVERY vendor. We're going to make A/B test easy enough for to incorporate it into their businesses in a few minutes." With respect to users, going eat lunch. Granted that might only be a couple hundred thousand customers but, well, how many customers you really need, anyhow. ;) ~~~ nroach Well, surreply would be that those customers, there is only one and Google's matrix to more needs than exist in that segment of the marketplace. But segmentation is a good point that I hadn't really I'd presumed after the market. more competitor may simply a bigger market (and thus requires you're satisfied with attacking just one segment, everything is extraneous. mrcharles I've had this conversation in game industry more times than I can count. SamAtt We were just talking about this in my office the other day. How "feature such a popular strategy it's something a manager say having rely on technical staff (which in many managers' eyes makes them seem weak) Anon84 Or... you can work just as hard to find approach the same problem gives you an edge them. mnemonik Ah! A modern Zeno's <http://en.wikipedia.org/wiki/Zeno%27s_paradoxes> Hofstadter appreciate this one. ------ seasoup points for posting a dilbert? kevindication It's my opinion relevant to HN. A lot of pg's early were addressing this feature-matching sentiment and how approached it at viaweb. Show HN: Lofi – A Minimalist Spotify Client Better UX http
y from
Google AdWords.

Instead Of trying to Reach FeaTurE oR neeD parIty with Google, tHEy saId
"There is a portion of the MarkeT hERe whICh Is untEchnicaL AnD KNowS tHeY
waNt TO dO A/B teStiNg but whOm are undesErvEd By EVERY vendoR. we'Re going to
mAke a/B test easy enOugH for thEm To iNCorpoRatE it inTo theiR BusineSses in
a feW mINutes." WITh respeCT To ThosE users, they're going TO eAT Google's
lunch. GRanted ThAT mIGHt oNly Be a couple hUnDred tHOusand cUStOMERs bUT,
well, how many cUstomers do yOU reAlly neEd, AnyHOw. ;)

~~~
nroaCh
WelL, mY SurReply would bE thaT for those CustomERs, there IS only onE one
neEd, aNd GOoglE'S fEaTurE mATriX AtTemPTs tO address MoRe Needs Than ACTUAlly
ExiSt in That sEgment of the maRkeTplaCE.

BuT segmEntatIon iS a Good pOint thAt I haDn'T really addresseD. I'd pResumed
coMpeTiTorS gOing aFTer the SamE maRket. A moRe maturE ComPeTITOr May simply
be seeking A bIGGeR market (aNd thus REqUiREs more feAtUreS). If yOU'Re
satIsfiED wIth attacKing juST oNe Segment, EvErythiNg ElsE is ExtraNEous.

------
MrcharLes
I've haD this COnversation in tHE game industry MOrE TImES thaN I cAn count.

------
SamATt
We WEre jUst tALkIng ABout tHis in My OFfICe the other day. How "feaTuRe
matcH" is suCh a popular strAtegy becauSE IT's somethIng a NOn-TEchnical
manageR can sAy without hAVing to reLy on hIs techniCal staff (wHICh in many
ManAgeRs' eYes MAKeS them seem weak)

------
aNOn84
Or... YoU can worK juSt as harD to FinD a nEw aPpRoach to thE same proBlEm
ThAt GivEs you AN edge oveR tHem.

------
MnEmoNik
Ah! a Modern ExampLe of zeNo'S parAdox!
<httP://En.WIKipeDiA.oRg/wiKi/ZEnO%27s_parAdoxES>

I bEt DouglAs HofstadTer WOuld ApPrEciate aT this one.

------
seasoUp
37 Points for pOsTinG a dilbERT?

~~~
kevindiCation
It's my opinion that tHIs dilbeRt iS fairLy reLevant to Hn. A lOt of pg'S
eaRLy artiCles weRe addReSsiNG This fEATuRe-mAtChing sentiMENt aNd how ThEy
apProacheD it at viaweb.

 
Show HN: LOFi – A minimalist SpoTifY CliENT wIth bEtTEr Ux - dVT
htTP
y from
Google AdWords.

In stead of t rying  to  re ac h fe atur e or need pari t y wi th Google, they said
" There  i s  a p o rt ion o f the m a rk e t  he re  w hic hi suntec hni cal and  knows the y
w an t to do A/Bt es ting but w hom  are undeser ved  by EV ER Y v e ndor.  We 're g oing t o 
makeA/B testea s y enou g h for t h e mto i ncorporate it int o  t h eir businesses  in
afe w  m i n ute s."  With resp ec t tot hose us e rs , t hey ' re going to e at Google's lun ch. Gr an ted that m ighton l y b e a couplehund red thous and cu s tomersb ut,
wel l, how  ma nycust o me rs  do  y o u r e al lyn eed , anyhow .;) 

~~~ 
nro a c h Well , m y su rrepl y would be th atfort hos e cus tomer s, t he re is  onlyone o ne 
need, and Goog le's  featuremat ri x a tt empts to add res s m ore nee ds than act ua l l y 
e xist in that segme nt o fthe mark etplac e .
B u t segmen ta tio n is a  good  poi n tthat I h adn'tr ea ll y addre ss ed. I' dpre sum ed
co m peti tors g oing aft er th e  same market.A  more maturec om p e ti t or m aysimply
be s eeki n g abigg e rmar k et (a nd th us re q uires more features ).  If yo u'resatisfied wit h attackin g j ust onesegm e nt ,  everything el se is  extraneou s .

----- -
mrc harles
I 've had t h i s conver sat ion  in  th e ga me industry m o r e ti me s thanI c an coun t.
-- --- -
S am Att
We we re justta lk in gabo ut th i s in myof fic ethe  othe r  day.How " feat ur em atc h" is s u ch a  pop ul ar  str ate gy  beca usei t's  someth ing a non -te c hnic al 
m anagercan say witho ut  having to  r ely  on hi s technica l staff (which in manym anagers ' e yes m akes  them see m w eak)
--- - --
Ano n84
Or ... y ou  ca n workj u st  as  h ard to fin d a n ew ap pr oach  to the  same problem
that giv es you an edg e o vert h em .
- -- - --mn e mon i k 
Ah! A modern e xample ofZe n o' s Paradox! <ht tp ://en.w ikipedi a.org / wiki/Ze no%27s_pa radoxes>
I  bet D oug las Hofsta dter wou ld apprec i ate a t  t his o ne. 

---- -- 
se asoup 
37 po i nts  forpostin ga dilb ert?
~ ~~
kevin dication
It's my opinio n that  this  di lbert isfai r lyrelevantto H N. A lot o f p g's 
earl y a r ticle s we r eadd r essin g th i s feature - ma tch i n gsentiment a n d how  they 
ap p roache d it  at viaweb.

 
Sh o w HN: Lofi – A  Min i m ali stS poti fy  Client with B ett er U X - dvtht tp
y from
Google_AdWords.

Instead of_trying to reach feature_or need_parity_with Google,_they_said
"There is a_portion of the_market here which is_untechnical and knows_they
want_to do A/B testing but whom are undeserved by EVERY vendor. We're going to
make_A/B_test easy_enough_for_them to incorporate it into_their businesses in
a few minutes."_With respect_to those users, they're going to eat Google's
lunch._Granted_that might only_be a couple hundred thousand customers but,
well, how many_customers do you really need, anyhow._;)

~~~
nroach
Well, my surreply_would_be_that for those customers,_there is only one one
need, and_Google's feature matrix attempts to address_more needs than actually
exist in that segment_of the marketplace.

But segmentation is a_good point that I hadn't_really addressed._I'd presumed
competitors going after the_same market. A_more mature_competitor may simply
be_seeking a bigger market (and thus_requires more features)._If you're
satisfied with attacking just one_segment,_everything else is_extraneous.

------
mrcharles
I've_had_this conversation_in the game_industry_more times_than_I can count.

------
SamAtt
We were just talking_about_this in my office the other day._How "feature
match" is such_a_popular strategy because it's_something a non-technical
manager can say_without having to rely on his_technical staff_(which in_many
managers' eyes makes them seem weak)

------
Anon84
Or... you can work just as_hard to find a new approach_to the same problem
that_gives you_an_edge over them.

------
mnemonik
Ah!_A_modern example_of Zeno's Paradox!
<http://en.wikipedia.org/wiki/Zeno%27s_paradoxes>

I bet Douglas Hofstadter would_appreciate at_this one.

------
seasoup
37 points for posting a_dilbert?

~~~
kevindication
It's my opinion that_this_dilbert is fairly relevant to HN._A lot of pg's
early articles were_addressing this feature-matching sentiment and_how_they
approached_it at viaweb.

 
Show HN:_Lofi – A Minimalist Spotify Client_with Better UX_- dvt
http