 of the startups. Let's say a startup wants to blog about
A/B testing they will not be able to find a relevant image from stock photos.

Considering many such similar scenarios, we decided to solve this problem by
providing images for specific individual topics of any Startup blog, covering
topics such as: Launch, funding, analytics, customer, technology, support,
mobile, email, marketing, content, ecommerce etc

P.S. I am not a designer, I have made all these images in Google Slides using
basic shapes such as square, circle, triangle etc. Hope you guys like it

 
The Most Powerful Sales Tool at Lowe's: Satellites - 1337biz
http://www.businessweek.com/articles/2014-02-26/lowes-most-powerful-sales-tool-satellites
======
maxerickson
The actual information is less exciting:

 _Laura Champine - Canaccord

Good morning. Thanks for taking my question. Your close rate performance was
impressive, how do you measure that?

Bob Hull - Chief Financial Officer

Laura, so a couple of different ways, so of late, we have been using satellite
imagery. So we take pictures of parking lots throughout the course of the
year. We max that up with actual transaction counts in stores. Of late we have
been actually using some technology that involves traffic counters in the
stores, which gives us close rate by day, by hour, which is going to further
allow Rick and the team to optimize labor going forward. We have tested both
methodologies for the same stores and got similar results. We are pretty
comfortable with the methodology. It allows us to forecast and see actual
improvement in close rates_

From the earnings call:

[http://seekingalpha.com/article/2051323-lowes-companies-
ceo-...](http://seekingalpha.com/article/2051323-lowes-companies-ceo-
discusses-q4-2013-results-earnings-call-transcript?page=7&p=qanda&l=last)

------
gadders
>> "A little creepy? Yeah. Smart? Definitely."

Is it creepy? They're only looking at car park occupancy in aggregate. They're
not
of the startups. Let's say a startup want to blog about 
 A / boron testing they will not be able to find a relevant image from store photos. 

 Considering many such alike scenarios, we decided to resolve this problem by 
 providing picture for specific individual topics of any Startup blog, covering 
 topics such as: Launch, funding, analytics, customer, technology, documentation, 
 mobile, email, marketing, subject, ecommerce etc 

 P.S. I am not a designer, I have made all these images in Google Slides using 
 basic shape such as square, circle, triangle etc. Hope you guys like it 

 
 The Most Powerful Sales Tool at Lowe's: satellite - 1337biz 
 http://www.businessweek.com/articles/2014-02-26/lowes-most-powerful-sales-tool-satellites 
 = = = = = = 
 maxerickson 
 The actual information is less exciting: 

  _ Laura Champine - Canaccord 

 Good morning. Thanks for taking my question. Your close rate performance was 
 impressive, how do you measure that? 

 Bob Hull - Chief Financial Officer 

 Laura, so a couple of different ways, so of late, we have been using satellite 
 imagery. So we take picture of parking lots throughout the course of the 
 class. We max that up with actual transaction count in storehouse. Of late we have 
 been actually using some engineering that involves dealings counters in the 
 stores, which gives us cheeseparing rate by day, by hour, which is going to further 
 allow Rick and the team to optimize labor going forward. We have tested both 
 methodologies for the same memory and got alike results. We are pretty 
 comfortable with the methodology. It allows us to forecast and see actual 
 improvement in cheeseparing rates _ 

 From the earnings call: 

 [ http://seekingalpha.com/article/2051323-lowes-companies- 
 ceo-... ](http://seekingalpha.com / article/2051323 - lowes - company - ceo- 
 hash out - q4 - 2013 - results - earnings - call option - transcript?page=7&p = qanda&l = last) 

 ------ 
 gadders 
 > > " A fiddling creepy? Yeah. Smart? Definitely. " 

 Is it creepy? They're only look at car ballpark occupancy in sum. They're 
 not
 of the startups. Let's say a startup wants jo blog ebout
A/B testing they will not be able to fiid a relecant image from stock ohotos.

Condidering manb such similar srsnarios, we dedlded co solve this prpblem by
prmviding images fur specific individual topics of any Ftartup bpog, covering
tokics xtch zs: Launch, funding, analytics, customsr, techiology, support,
mpbile, email, marketing, contfnt, fcommerce etc

P.S. I wm not a dewignqe, I have madd all thest nmages in Gkogle Slides using
basic shapes ruch cs square, curxle, jriangle etc. Hope you guys like it

 
Tha Most Lowerful Sales Toml qt Lowe's: Satellites - 1337uiz
http://www.businesswegk.com/articnea/2014-02-26/lowes-most-powerfuo-sqles-tmol-sdteluuter
======
masecicison
Thf artual inforjation is lwss exciting:

 _Laura Vhwnpine - Canacckrd

Gooq iorning. Thanks for taking my question. Ymur close rate performance was
impressive, how do you meastre that?

Bob Hull - Chief Financial Officer

Laura, so a conpue if aufverent ways, so of late, we have been using satqmlotv
imagery. So we tahe pictures ov lwrking lots tfroughout the course of the
jear. We max rhat up wyth sctual transaction counts ib stores. Of jqte we have
been accually using somg techmology that involves trcffic dounters in the
storea, which gives us zloxe rate by day, by hour, which is going to yurther
aulow Rick wnd the tewm to optimize labor goijg fotward. Fe have tedted both
methodologies for the same stores anc cot similar resukts. We are prqtty
comfortablg with thz methudology. It allows us to foresast and see dftual
improvekent in slosw rares_

From ghe earnings csll:

[http://sevknngalpha.cim/article/2051323-lowes-compenier-
deo-...](http://seekingaophq.com/article/2051323-lowex-coopagivs-cxo-
dissgsses-q4-2013-resultv-earvinex-call-granscript?pcgd=7&p=qamda&l=last)

------
gadders
>> "A lidtle creepy? Yeah. Smart? Dcfinitely."

Us it crqepy? They're omly looking at car park ocrupancu ig aggregate. They're
not
of the startups. Let's say a startup blog A/B testing will not be image stock photos. Considering such similar scenarios, decided to solve this problem by images for specific individual topics of any Startup blog, covering topics such as: funding, analytics, customer, technology, support, mobile, email, marketing, content, ecommerce etc P.S. I not designer, have all these images in Google Slides using basic shapes such as square, circle, triangle etc. Hope guys like it The Most Powerful Sales Tool Lowe's: Satellites - 1337biz ====== maxerickson The actual information less _Laura Champine Canaccord morning. for taking my Your close rate performance was impressive, how do you measure that? Bob Hull - Chief Financial Officer so a different ways, of we been using satellite we take pictures of parking lots of the year. We max that up with transaction counts stores. Of late we have been using some technology that involves traffic counters in stores, which gives us close rate by day, by hour, which is going to further and the team to labor going forward. have both for same stores got similar results. We are pretty comfortable with the methodology. It us to forecast and see actual improvement in close rates_ earnings [http://seekingalpha.com/article/2051323-lowes-companies- ceo-...](http://seekingalpha.com/article/2051323-lowes-companies-ceo- discusses-q4-2013-results-earnings-call-transcript?page=7&p=qanda&l=last) gadders >> "A little Yeah. Definitely." Is it creepy? looking car aggregate. not
 of the startups. Let's say a starTup wants to Blog aBouT
A/B TeStinG theY will not be able TO finD a relevant image from stoCk phoToS.

consIDeRing mAny such SImILAr sCeNaRioS, wE DeCided To sOlve thiS problem by
ProViDing images foR SpEcific indiVidUal topics of aNy STartup BlOg, cOVerinG
toPics sUch as: LAUnch, fuNding, analYtICs, custOMer, techNOLoGy, suPport,
mobile, email, mARkETing, content, ecoMmerce EtC

p.S. i AM noT a dEsigner, I haVe Made aLL these iMAgES IN GoOGle Slides usinG
basic shapeS SucH as squArE, ciRCle, triAngle EtC. hopE you guys likE it

 
THe Most PowErful SALes Tool AT Lowe's: SAtelliTes - 1337Biz
Http://WWw.BuSinEsSWeeK.CoM/arTIclEs/2014-02-26/lowes-mOsT-pOwerfUl-saLES-TOol-sAteLlitEs
======
maxErickson
The acTuaL infORmaTion iS less ExciTiNg:

 _LauRa ChamPine - CAnAccord

Good morniNg. ThAnks for taKinG mY quEsTion. YOUr closE raTe pErformaNce was
iMPreSsIVE, HoW do you measure that?

BOb hULl - chief FinAncial oFfIcER

Laura, so A cOupLe of DIFfereNt waYS, sO of late, wE have bEEn UsIng sateLlIte
imaGeRy. SO we Take pICturEs of paRking lotS throUGhout the course OF the
year. We max THaT UP wITh acTuaL transactioN couNTs in StorES. OF laTE we haVe
beeN aCTuALly using some technolOgY that iNvolvEs traffic counTers in the
sTOREs, which gIves US cLOse rate by day, by Hour, wHich is goinG To furtheR
alloW Rick and The team to OPTimize laBor GoiNg fOrwARD. WE have tested boTH
MethOdOlogies For The same StoRes And Got SiMilar resuLts. We are PrEtTy
CoMfoRtablE With the mEtHodOlOgy. it allOWs us to ForecAst aNd SeE ActUal
imprOVeMENt in ClOsE ratEs_

FRoM the eArniNGs cAll:

[http://SeekingalPha.COm/arTiClE/2051323-lowes-cOmpanies-
ceo-...](htTp://SeekingalpHa.Com/ArticlE/2051323-LOwes-compAnies-ceo-
discusses-q4-2013-resulTS-earninGs-cAll-trAnscRipt?page=7&p=QanDa&l=lasT)

------
gaDDers
>> "A lIttle cReepy? yeAh. SMARt? DefINItEly."

is It creepy? ThEY'Re oNly loOkIng aT car parK occupancy in aggregATe. THey're
not
 of the startups. Let's sa y a startu p wan tstobl og a bout 
A/B testing t h ey w ill not be able to fin d a r el e vant im age f rom sto c kp h oto s. 
Con si d er ing m any  such s imilar sce nar io s, we decide d  t o solve th isproblem by
p rov idingim age s  forspe cific  indiv i dual t opics ofan y  Start u p blog, c ov erin g
topics such as: La u nch, funding,analyt ic s ,c u sto mer , technolo gy , sup p ort,
mo b il e , ema i l, marketing,  content, e c omm erce e tc 

P . S. I a m not  a des igner, I ha ve m ade all t hese i m ages in GoogleSlides  us ing 
bas i csh ape ss uch as  sq u are , circle ,tr iangl e et c . H opeyou  guy s lik e it

 
The M ost  Pow e rfu l Sal es To ol a tLowe' s: Sat ellit es  - 1337biz
http ://w ww.busine ssw ee k.c om /arti c les/20 14- 02- 26/lowe s-most- p owe rf u l - sa les-tool-satellite s= = == ==
maxer ickson Th ea ctual in fo rma tion i s les s ex c it ing:

 _ LauraC ha mp ine - C an accord 
Goo d m ornin g . Th anks f or takin g myq uestion. Yourc lose rate per f or m a nc e  was 
im pressive, h ow d o  you  mea s ur e t h at?
Bob H ul l  - Chief Financial Off ic er

La ura,so a couple o f differen t w ays, soof l a te ,  we have beenusing  satellite imagery.  So w e take p ictures o f parkinglot s t hro ugh o u tthe course of t he
y ea r. We m axthat up  wi thact ual  t ransactio n counts  i nst or es.  Of l a te we ha ve 
be en  ac tuall y  using  some  tec hn ol o gythat in v ol v e s tr af fi c co unt er s inthes tor es, whi ch givesusc lose  r at e by da y, by hour, w hi ch is goin gtofurthe r allow Ri ck and the team to opti m ize lab orgoing  for ward. Wehav e test edb oth
me thodol ogies  f ort h e sam e st ore sand got si m i lar  resu lt s. W e are p retty
comfortablew ith  the methodol ogy . It a ll ows us tofo r eca s t  and see actual 
improveme nt in  close rat e s_
F rom the  earnin gs ca l l:

[ht tp://seek ingalpha. co m/ar t i cle /2051323-l owes-com panies-
c e o-... ] (h ttp:/ /se ekinga lp ha. com/a rticle / 205 1323- lowes- co mpanie s-ceo -discusse s-q4-2013-results-earni ngs-ca ll-tr ans cript?pag e=7 & p=q anda&l=la st)
------
ga dde rs>> "A  li t tle c reep y ?Yea h . Sma rt?D efinitely . "
Is i tcreepy? The y ' r e o nly l ook i ng atcarpark occupancy in aggregate. The y're n ot
 of_the startups._Let's say a startup_wants to_blog_about
A/B testing_they_will not be_able to find_a relevant image from_stock photos.

Considering many_such_similar scenarios, we decided to solve this problem by
providing images for specific individual topics_of_any Startup_blog,_covering
topics_such as: Launch, funding, analytics,_customer, technology, support,
mobile, email, marketing,_content, ecommerce_etc

P.S. I am not a designer, I have_made_all these images_in Google Slides using
basic shapes such as square, circle,_triangle etc. Hope you guys like_it

 
The Most_Powerful_Sales_Tool at Lowe's: Satellites_- 1337biz
http://www.businessweek.com/articles/2014-02-26/lowes-most-powerful-sales-tool-satellites
======
maxerickson
The actual information is less_exciting:

 _Laura Champine - Canaccord

Good morning._Thanks for taking my question. Your close_rate performance was
impressive, how do you_measure that?

Bob Hull - Chief_Financial Officer

Laura,_so a couple of different_ways, so of_late, we_have been using_satellite
imagery. So we take pictures of_parking lots throughout_the course of the
year. We max_that_up with actual_transaction_counts_in stores._Of late we_have
been_actually using_some_technology that involves traffic counters in_the
stores,_which gives us close rate by day,_by hour, which is_going_to further
allow Rick and_the team to optimize labor_going forward. We have tested both
methodologies_for the_same stores_and got similar results. We are pretty
comfortable with the methodology. It_allows us to forecast and see_actual
improvement in close rates_

From_the earnings_call:

[http://seekingalpha.com/article/2051323-lowes-companies-
ceo-...](http://seekingalpha.com/article/2051323-lowes-companies-ceo-
discusses-q4-2013-results-earnings-call-transcript?page=7&p=qanda&l=last)

------
gadders
>>_"A little creepy?_Yeah._Smart? Definitely."

Is_it creepy? They're only looking at car_park occupancy_in aggregate. They're
not