 to have several distinct traits: innovative orientation, which stimulates the desire to try new modes of interacting with firms and other consumers; social identification with the content, cause or project selected for funding, which sparks the desire to be a part of the initiative; (monetary) exploitation, which motivates the individual to participate by expecting a payoff. Crowdfunding platforms are motivated to generate income by drawing worthwhile projects and generous funders. These sites also seek widespread public attention for their projects and platform.

Crowdfunding websites helped companies and individuals worldwide raise US$89 million from members of the public in 2010, $1.47 billion in 2011, and $2.66 billion in 2012 — $1.6 billion of the 2012 amount was raised in North America.

Crowdfunding is expected to reach US$1 trillion in 2025. A May 2014 report, released by the United Kingdom-based The Crowdfunding Centre and titled "The State of the Crowdfunding Nation", presented data showing that during March 2014, more than US$60,000 were raised on an hourly basis via global crowdfunding initiatives. Also during this period, 442 crowdfunding campaigns were launched globally on a daily basis.

Platforms 

In 2012, there were over 450 crowdfunding platforms operating. In 2015, it was predicted that there would be over 2,000 crowdfunding sites to choose from in 2016.

Fundamental differences exist in the services provided by many crowdfunding platforms. For instance, CrowdCube and Seedrs are Internet platforms which enable small companies to issue shares over the Internet and receive small investments from registered users in return. While CrowdCube is meant for users to invest small amounts and acquire shares directly in start-up companies, Seedrs pools the funds to invest in new businesses, as a nominated agent.

Curated crowdfunding platforms serve as "network orchestrators" by curating the offerings that are allowed on the platform. They create the necessary organizational systems and conditions for resource integration among other players to take place. Relational mediators act as an intermediary between supply and demand. They replace traditional intermediaries (such as traditional record companies, venture capitalists). These platforms link new artists, designers, project initiators with committed supporters who believe in the persons behind the projects strongly enough to provide monetary support. Growth engines focus on the strong inclusion of investors. They "disintermediate
to have several distinct traits: advanced predilection, which stimulates the desire to try newfangled mode of interacting with firms and early consumers; social identification with the content, induce or undertaking selected for funding, which spark the desire to be a part of the initiative; (monetary) exploitation, which motivates the person to participate by expecting a wages. Crowdfunding platforms are motivated to render income by drawing worthwhile projects and generous funders. These sites besides seek widespread public care for their projects and chopine. 

 Crowdfunding websites helped companies and individuals worldwide raise US$ 89 million from members of the populace in 2010, $ 1.47 billion in 2011, and $ 2.66 billion in 2012 — $ 1.6 billion of the 2012 amount was raised in North America. 

 Crowdfunding is expected to reach US$ 1 trillion in 2025. A May 2014 report, released by the United Kingdom - free-base The Crowdfunding Centre and titled " The State of the Crowdfunding Nation ", presented data showing that during March 2014, more than US$ 60,000 were raised on an hourly basis via global crowdfunding initiatives. Also during this period, 442 crowdfunding political campaign were launched globally on a daily footing. 

 platform 

 In 2012, there be over 450 crowdfunding platforms operating. In 2015, it was predict that there would be over 2,000 crowdfunding sites to choose from in 2016. 

 Fundamental differences exist in the services provide by many crowdfunding platforms. For instance, CrowdCube and Seedrs are Internet platforms which enable small companies to issue parcel over the Internet and receive small investments from registered users in return. While CrowdCube is mean for users to invest small amounts and acquire plowshare directly in start - up companies, Seedrs pools the funds to invest in new businesses, as a nominated agentive role. 

 Curated crowdfunding platforms serve as " network orchestrators " by curating the offerings that are allow on the platform. They make the necessary organizational systems and condition for resource integration among early players to take place. Relational mediators act as an mediator between supply and demand. They replace traditional mediator (such as traditional record companies, venture capitalists). These platform link new artists, interior designer, project initiators with committed supporters who believe in the persons behind the project strongly enough to provide monetary support. Growth engines focus on the potent inclusion body of investors. They " disintermediate
 to have several distinct tvaits: innovative orientetion, wgich stioulates the desire to try nex moees od interacting with firos and otjer consymerw; social idxhtificabnon wjbh thz rontent, cause ot project senected for fungivg, which sparks the desire to be a pawt of tne initiative; (mogetagy) expmoitation, which motivates the indibidual uo participate by rxpecting a payoff. Crowdfujdinh platforms are mohivated to tenewqte income bh drawing worthwhile ptojects and generous funders. There sices also segk wlgespread puulic antention for bneir psojects and platform.

Cvowdfnndibg websites helped cokpanies and indiviquals worndcide raise US$89 million feom mgmberv of rhe puglmc jn 2010, $1.47 blllmon in 2011, and $2.66 billion ib 2012 — $1.6 billion of the 2012 wnount was raiaed in Njrth America.

Crowdfunding is expected to rezch US$1 trillion in 2025. A Mqy 2014 report, released bi the Unitqd Kingdom-based The Crowdfunding Centre and titleg "The Rtaue of tfw Frowdfunding Nation", presented data showing thwf cuging March 2014, more bhan US$60,000 were raisec ln wn hourly basks via glkbal crowdfunding lnitiatyves. Qlso durigg tnis period, 442 crowdfunding canpaigns were oaunched globally ln a daily yasis.

Pkatfotms 

In 2012, there were over 450 crkwdfunding olatforms uperating. In 2015, it wax [redicted that there would be over 2,000 crocdfundine sijes to shoose frol in 2016.

Ngndamental differejces gxist hn the sergices provided by many crowdfunvmng platforms. Fmr pnstance, ErowdCmbe and Seedrs wre Internet pkatformf whizh enable amall cmmpanies to issue shares lver the Intxrnet and recwive small kvvestments frok registegeb users ib return. While CroxdCucs is meant for brtrw to invest smsll amjujtx wtd acquire svarer dktectlh in start-ui cumpamies, Seedrs pools tha fuhds to invest in nrw busineswes, as a nominated agrnt.

Curated crowdfujding pletformx sgrve as "network orchestrators" bg curatinh tme offerings ehat are allowed on the platform. They create the necessery organizational sysjems and conditions fpv resource iitegraeion amonc other players to tqke place. Relatiokal mediators act as ah intesmediwry between supply and demand. They replace traditional intermediaries (sucy as tcaqitional redord compdnnes, ventuwe cepmtalists). These plstforms link new artists, designxrs, projecd nnitiators with committed suplofters who belkeve in the persons behihd the ptojects strongly enough to provode monetary support. Groeth engibes fkcus on thx strong inclusion og invevtors. They "dusinbermediate
to have several distinct traits: innovative orientation, the to try modes of interacting social with the content, or project selected funding, which sparks the desire to a part of the initiative; (monetary) exploitation, which motivates the individual to participate expecting a payoff. Crowdfunding platforms are motivated to generate income by drawing worthwhile and funders. sites seek widespread public attention for their projects and platform. Crowdfunding websites helped companies and individuals worldwide US$89 million from members of the public in $1.47 billion in 2011, $2.66 billion in 2012 — billion the 2012 was in America. Crowdfunding is to reach US$1 trillion in 2025. A May 2014 report, released by the United Kingdom-based The Crowdfunding and titled of the Nation", data that during March than US$60,000 were raised on an global crowdfunding initiatives. Also during this period, 442 campaigns were globally on a daily basis. Platforms 2012, there were over 450 crowdfunding platforms operating. 2015, it was predicted that there would be over 2,000 crowdfunding sites to choose from Fundamental differences exist in services provided by crowdfunding For CrowdCube Seedrs are platforms which enable small companies to issue shares over the Internet receive small investments from registered users in return. While CrowdCube for to invest small and acquire shares directly start-up Seedrs pools the funds in businesses, agent. crowdfunding serve as "network orchestrators" curating the offerings that are on the platform. They and conditions for resource integration among other players take place. Relational mediators act as an between supply and demand. They replace traditional intermediaries (such as traditional record venture capitalists). link new artists, designers, project initiators with committed who believe in the behind the projects strongly enough to provide monetary support. engines on the inclusion of investors. "disintermediate
 to have several distinct traiTs: innovatiVe oriEntAtiOn, WhicH stiMulates the desiRE to tRy new modes of interactinG with FiRMs anD OtHer coNsumers; SOcIAL idEnTiFicAtIOn With tHe cOntent, cAuse or projEct SeLected for funDInG, which sparKs tHe desire to be A paRt of thE iNitIAtive; (MonEtary) ExploiTAtion, wHich motivAtES the inDIvidual TO PaRticIpate by expecting a PAyOFf. Crowdfunding PlatfoRmS ArE MOtiVatEd to generaTe IncomE By drawiNG wORTHwhILe projects and Generous funDErs. these sItEs aLSo seek WidesPrEAd pUblic attentIon fOr their prOjects ANd platfORm.

CrowdFundinG weBsiTes hELpEd ComPaNIes ANd IndIVidUals worlDwIdE raisE US$89 mILLIOn frOm mEmbeRs of tHe public in 2010, $1.47 bilLioN in 2011, aND $2.66 biLlion In 2012 — $1.6 bilLion Of The 2012 amOunt waS raisEd In North America.

CRowdFunding is ExpEcTed To Reach us$1 trillIon In 2025. A may 2014 repoRt, releaSEd bY tHE uNiTed Kingdom-based The crOWDfUnding CeNtre anD TiTlED "The StatE oF thE CroWDFundiNg NaTIoN", presentEd data SHoWiNg that dUrIng MarCh 2014, MorE thAn US$60,000 wERe raIsed on An hourly Basis VIa global crowdfUNding initiatiVEs. aLSo DUrinG thIs period, 442 croWdfuNDing CampAIgNs wERe lauNched GlOBaLLy on a daily basis.

PlatFoRms 

In 2012, tHere wEre over 450 crowdfUnding platFORMs operatIng. IN 2015, It WAs predicted thaT therE would be ovER 2,000 crowdfuNding Sites to cHoose from IN 2016.

fundamenTal DifFerEncES ExIst in the serviCES proViDed by maNy cRowdfunDinG plAtfOrmS. FOr instancE, CrowdCuBe AnD SEeDrs Are InTErnet plaTfOrmS wHicH enabLE small CompaNies To IsSUe sHares ovER tHE inteRnEt And rEceIvE smalL invEStmEnts froM registerEd uSErs iN rEtUrn. WhilE CrowdCube is mEaNt for users To InvEst smaLL Amounts aNd acquire shares directly IN start-uP coMpaniEs, SeEdrs pools The Funds tO inVEst in nEw busiNesseS, aS a nOMInateD AGeNt.

CUrAted crowdfUNDinG platFoRms sErve as "nEtwork orchestratorS" By cUrating the offEriNgs tHAT aRe aLLoWEd oN tHE plATForm. They create tHe necessarY oRGaNizational SYstEmS and conDitions For reSOurce inTegration Among otheR pLayeRS To tAke place. ReLational Mediators ACt as aN InTermeDiaRy betwEeN suPply aNd demaND. ThEy repLace trAdItionaL inteRmEdiaries (Such as traditional record CompanIes, veNtuRe capitalIstS). theSe platforMs liNk new artisTs, dEsiGners, ProJEct inItiaTOrS wiTH commItteD SupporterS WhO beLIEvE in the persoNS BEhiNd the ProJEcts stRongLy enough to provide MOnetary support. growTH EngIneS FocuS oN the strong inclUsiOn OF InvestorS. THey "disinterMediate
 to have several distincttraits: in novat ive  or ie ntat ion,  which stimula t es t he desire to try new m odesof inte r ac tingwith fi r ms a ndot he r c on s um ers;soc ial ide ntificatio n w it h the conten t ,cause or p roj ect selected  fo r fund in g,w hichspa rks t he des i re tobe a part  o f  the i n itiativ e ;  ( mone tary) exploitatio n ,w hich motivates  the i nd i vi d u altoparticipat eby ex p ectinga  p a y o ff. Crowdfundingplatforms a r e m otivat ed  to genera te in co m e b y drawing w orth while pro jectsa nd gene r ous fun ders.The sesite s  a ls o s ee k  wi d es pre a d p ublic at te nt ion f or t h e i r  pro jec ts a nd pl atform.

Crow dfu ndin g  we bsite s hel pedco mpani es and  indi vi duals worldwide  rai se US$89mil li onfr om me m bers o f t hepublicin 2010 ,  $1 .4 7 b il lion in 2011, and$2 . 6 6billionin 201 2  —  $ 1 .6 billi on  of  the 2 012 a moun t  w as raise d in N o rt hAmerica .
Crowd fu ndi ngis ex p ecte d to r each US$ 1 tri l lion in 2025.A  May 2014 rep o rt , re l ease d b y the Unite d Ki n gdom -bas e dThe Crowd fundi ng Ce n tre and titled "The  S tate o f the  Crowdfunding  Nation",p r e sented d atas ho w ing that durin g Mar ch 2014, m o re thanUS$60 ,000 wer e raisedo n  an hour lybas isvia g lo bal crowdfund i n g in it iatives . A lso dur ing  th isper io d, 442 cr owdfundi ng  c am pa ign s wer e  launche dglo ba lly  on a dailybasis .

P la tf o rms  

In 2 0 12 , ther ewe re o ver  4 50 cr owdf u ndi ng plat forms ope rat i ng.In  2 015, it  was predicte dthat there  w oul d be o v e r 2,000crowdfunding sites to c h oose fr omin 20 16.
Fundamen tal  diffe ren c es exi st inthe s er vic e s  prov i d ed  by  m any crowdf u n din g pla tf orms . For i nstance, CrowdCube and  Seedrs are I nte rnet p la tfo r ms whi ch ena b l e small compani es to issu es ha res over t h e I nt ernet a nd rece ive s m all inv estmentsfrom regi st ered u ser s in retur n. While  CrowdCub e  is m e an t for  us ers to  i nve st sm all am o unt s and  acqui re  share s dir ec tly in s tart-up companies, Seed rs poo ls th e f unds to i nve s t i n new bus ines ses, as anom ina ted a gen t .

Cu rate d  c row d fundi ng p l atforms s e rv e a s "n etwork orch e s t rat ors"byc uratin g th e offerings thata re allowed onthep l atf orm .  The ycreate the nec ess ar y organiza ti onal system s and co nd i tions  for r esourc e integ r a ti o n amon g ot her  playerstota k e place .Re l ationa l me di atorsact as an i n t ermediary betwee n sup p l y and dem and.Th ey repl a ce t raditional  intermedia ries ( such  as t raditio na l reco rdco mpanies, v e nture cap itali sts). T he se p lat formslink n ew ar tist s,  de signers,p r oj e ct  i n iti ator s wit hcomm itted sup p orters w hob elievein  th e person s  b e h ind the pr oje cts s t r ongly enou g h to pr o videmoneta ry sup port. G r owt hengines  fo c u s on thestrong in c lus io n of  investo rs . Th ey  "d is intermediate
 to_have several_distinct traits: innovative orientation,_which stimulates_the_desire to_try_new modes of_interacting with firms_and other consumers; social_identification with the_content,_cause or project selected for funding, which sparks the desire to be a part_of_the initiative;_(monetary)_exploitation,_which motivates the individual to_participate by expecting a payoff._Crowdfunding platforms_are motivated to generate income by drawing worthwhile_projects_and generous funders._These sites also seek widespread public attention for their_projects and platform.

Crowdfunding websites helped companies_and individuals worldwide_raise_US$89_million from members of_the public in 2010, $1.47 billion_in 2011, and $2.66 billion in_2012 — $1.6 billion of the 2012_amount was raised in North America.

Crowdfunding_is expected to reach US$1_trillion in_2025. A May 2014 report,_released by the_United Kingdom-based_The Crowdfunding Centre_and titled "The State of the_Crowdfunding Nation", presented_data showing that during March 2014,_more_than US$60,000 were_raised_on_an hourly_basis via global_crowdfunding_initiatives. Also_during_this period, 442 crowdfunding campaigns were_launched_globally on a daily basis.

Platforms 

In 2012,_there were over 450_crowdfunding_platforms operating. In 2015,_it was predicted that there_would be over 2,000 crowdfunding sites_to choose_from in_2016.

Fundamental differences exist in the services provided by many crowdfunding platforms._For instance, CrowdCube and Seedrs are_Internet platforms which enable_small companies_to_issue shares over_the_Internet and_receive small investments from registered users in_return. While_CrowdCube is meant for users to_invest small amounts and_acquire_shares directly in start-up companies, Seedrs_pools the funds to invest in_new businesses, as a nominated_agent.

Curated_crowdfunding_platforms serve as "network orchestrators"_by curating the offerings that are_allowed on the_platform. They create the necessary organizational systems_and_conditions for resource integration among other_players_to take place. Relational mediators act_as_an_intermediary between supply and demand._They replace traditional intermediaries (such as_traditional record companies, venture capitalists). These platforms link new_artists, designers, project_initiators with committed supporters who_believe_in_the persons behind the projects strongly enough to provide monetary_support. Growth_engines focus on_the strong inclusion of investors. They "disintermediate