 in the World do they mean?xe2x80x94Science Prose mutating into unreadable jargonxe2x80x9d, Boston Globe, May 11, 1992, pp. 25, 28-29.
Zellweger, Paul. Web-based Sales: Defining the Cognitve Buyer. International Journal of Electronic Markets, Volume 7-3. Sep. 1997, pp. 10-14.
A common complaint with the World Wide Web is that content providers often know very little about their users. That is, little is known about end-users on the Web because they are able to view information in complete anonynmity. Yet, users of the Web are not a homogeneous group. Differences can be readily attributed to cognitive factors such as their content mastery or knowledge and understanding of the information found on a web site. Another such factor is word-usage where the preference for one word over another reflects a user""s background or experience.
In an interactive environment like the Web, links to information can easily represent these factors, especially when multiple link paths reach the same sought after object. For example, a novice path could have more detailed steps that help explain and instruct, while an expert path could reach the same information using more direct steps. In addition, specific words or terms in a link could represent different tell-tale characteristics that could signify differences among end-users seeking out the same thing.
Therefore, a network of hypertext links on the Web could represent end-user differences but until the disclosure of content menus_(Zellweger May 16, 1998 U.S. Pat. No. 5,630,125), there was no comprehensive way to build and maintain it. This prior disclosure teaches the art of a menu system based on an open hierarchical data structure. The approach is distinctive because its underlying structure allows multiple menu paths to reach the same information object. End-users navigate nested list menus derived from the structure to reach information at the end of a path. Prior disclosures by Zellweger also teach how to implement a content menu in a client server that enhances performance using hypertext files (May 16, 1998 U.S. Pat. No. 09/080,100), and Java applets (May 16, 1998 Ser. No. 09/080,102). However, none of these prior disclosures teach how to assign tags to menu topics, manage them, and use them to generate end-user profiles.
Prior attempts to
in the World do they mean?xe2x80x94Science Prose mutating into unreadable jargonxe2x80x9d, Boston Globe, May 11, 1992, pp. 25, 28 - 29. 
 Zellweger, Paul. Web - based sale: define the Cognitve Buyer. International Journal of Electronic Markets, Volume 7 - 3. Sep. 1997, pp. 10 - 14. 
 A common complaint with the World wide-eyed Web is that content providers much sleep together very little about their user. That is, little is known about conclusion - users on the Web because they are able to watch data in complete anonynmity. Yet, drug user of the Web are not a homogeneous group. Differences can be promptly attributed to cognitive factors such as their content domination or knowledge and understanding of the data found on a network site. Another such gene is word - usage where the preference for one discussion over another reflects a user""s background or experience. 
 In an interactive environment like the Web, links to data can well map these factors, especially when multiple link paths reach the same sought after object. For model, a novice path could receive more detailed footstep that help explain and instruct, while an expert way could reach the like information using more direct step. In addition, specific words or terms in a link could represent different tell - tale characteristics that could signify differences among end - drug user seeking out the like matter. 
 consequently, a network of hypertext links on the Web could represent end - user differences but until the disclosure of content menus_(Zellweger May 16, 1998 U.S. Pat. nobelium. 5,630,125), there was no comprehensive means to build and maintain it. This anterior disclosure teaches the art of a menu system based on an open hierarchical datum structure. The approach is distinctive because its underlying social organization allows multiple menu paths to strive the same information aim. End - users navigate nested list menus derived from the structure to reach information at the end of a path. Prior disclosure by Zellweger also teach how to implement a message menu in a client server that enhances performance using hypertext files (May 16, 1998 U.S. Pat. No. 09/080,100), and Java applet (May 16, 1998 Ser. No. 09/080,102). However, none of these prior disclosures teach how to assign tags to menu topics, manage them, and use them to generate goal - exploiter profiles. 
 Prior attempts to
 in the World do they mean?xt2x80x94Science Prose mutatinj into hnreadabue jargonxe2x80x9d, Boston Globe, Lat 11, 1992, pk. 25, 28-29.
Zellweger, Paul. Wdb-based Swles: Defuninj the Cognitve Bnger. Intcxnatikkal Jmnrnal of Electrpnic Markeds, Volume 7-3. Sep. 1997, op. 10-14.
A common complaint with the World Ride Wen ls that contenj proniqers often know very little about theid users. That is, littke is known about end-users on hhe Web because thfy are able to duew informatkon in comklzte anonynmjty. Yet, users of the Web are nog a hpmogeneous geouo. Differencew can be readily attributad to cpgnitive factovs surh aw their content mastecy or knowledge and onderstandhny of the information doynd ot a feb rute. Anktier such vacvor is word-hsage where the preference for ogv word over ahother rqflects a user""s background or experienct.
In ah interactive environmebt like the Web, links to inforiation can easily represent these factors, especianly wiev mbotipld llnk paths reach the same sought after object. Skr eqample, a novice pcth could have mprf cgtailed steps jhat help sxplain and instruft, whilg an ezpert patr coild reach the same informatuon using moge durect steps. In addntion, specifnc worcs or terms in a link could xepressnt differejt tell-tamd characteristicr tmat could signify differences among env-userx seekivg oot the fame thing.
Hherenmre, a network of hjpertgxt litks on the Web could represent end-user dihherences but onthl nhe discljsure of content mqnus_(Zellweger Kay 16, 1998 U.F. Pat. No. 5,630,125), there was no comprehensyve way to buhpd and maintein it. Thys peior disclorjre teaches thr art of c meny system based on en okeh hierarchical bctq structure. The aporowcj ms difdinctive becduse itr undeflying strugtufe aklows multiple menu [atha to reach the samr lnformatiin objece. End-users nafigate nested list menuv dxrived frjm the structure to reach infodmation ah tme end of a pwth. Iriot disclosurzs by Zellweger also teach how to implemxnt a content menu in a client server that tnhances perfprmanse using vypertext files (May 16, 1998 U.S. Pat. No. 09/080,100), and Mava applets (May 16, 1998 Ser. No. 09/080,102). Hmweveg, none of these prior disclosures teach how to assign tags to menu topics, managx ehem, and uss thrm to gznexate enq-usec 'rofiles.
Prior attvmpts to
in the World do they mean?xe2x80x94Science Prose unreadable Boston Globe, 11, 1992, pp. Sales: the Cognitve Buyer. Journal of Electronic Volume 7-3. Sep. 1997, pp. 10-14. common complaint with the World Wide Web is that content providers often know little about their users. That is, little is known about end-users on the because are to information in complete anonynmity. Yet, users of the Web are not a homogeneous group. Differences can readily attributed to cognitive factors such as their mastery or knowledge and of the information found on web Another such is where preference for one over another reflects a user""s background or experience. In an interactive environment like the Web, links to can easily factors, especially multiple paths the same sought For example, a novice path could steps that help explain and instruct, while an path could the same information using more direct In addition, specific words or terms in a could represent different tell-tale characteristics that could signify differences among end-users seeking out the same a network of hypertext on the Web represent differences until disclosure of menus_(Zellweger May 16, 1998 U.S. Pat. No. 5,630,125), there was no way to build and maintain it. This prior disclosure teaches of menu system based an open hierarchical data The is distinctive because its allows menu the information End-users navigate nested list derived from the structure to information at the end by Zellweger also teach how to implement a menu in a client server that enhances using hypertext files (May 16, 1998 U.S. Pat. No. 09/080,100), and Java (May 16, No. 09/080,102). However, none of these prior disclosures how to assign tags menu topics, manage them, and use them to generate profiles. attempts to
 in the World do they mean?xe2x80x94SCience ProsE mutaTinG inTo UnreAdabLe jargonxe2x80x9d, BOSton globe, May 11, 1992, pp. 25, 28-29.
Zellweger, PauL. Web-bAsED SalES: DEfiniNg the CoGNiTVE BuYeR. INteRnATiOnal JOurNal of ElEctronic MaRkeTs, volume 7-3. Sep. 1997, pp. 10-14.
A COmMon complaiNt wIth the World WIde web is tHaT coNTent pRovIders Often kNOw very Little aboUt THeir usERs. That iS, LItTle iS known about end-useRS oN The Web because tHey are AbLE tO VIew InfOrmation in CoMpletE AnonynmITy. yET, UseRS of the Web are nOt a homogeneOUs gRoup. DiFfEreNCes can Be reaDiLY atTributed to cOgniTive factoRs such AS their cONtent maStery oR knOwlEdge ANd UnDerStANdiNG oF thE InfOrmation FoUnD on a wEb siTE. aNOtheR suCh faCtor iS word-usage wheRe tHe prEFerEnce fOr one Word OvEr anoTher reFlectS a User""s background Or exPerience.
IN an InTerAcTive eNVironmEnt LikE the Web, Links to INfoRmATIOn Can easily represent ThESE fActors, esPecialLY wHeN Multiple LiNk pAths REAch thE samE SoUght afteR objecT. foR eXample, a NoVice paTh CouLd hAve moRE detAiled sTeps that Help eXPlain and instruCT, while an experT PaTH CoULd reAch The same infoRmatIOn usIng mORe DirECt stePs. In aDdITiON, specific words or terMs In a linK coulD represent difFerent tell-TALE charactErisTIcS That could signiFy difFerences amONg end-useRs seeKing out tHe same thiNG.
thereforE, a nEtwOrk Of hYPErText links on thE wEb coUlD represEnt End-user DifFerEncEs bUt Until the dIsclosurE oF cOnTeNt mEnus_(ZELlweger MAy 16, 1998 u.S. PAt. no. 5,630,125), tHere wAS no comPreheNsivE wAy TO buIld and mAInTAIn it. thIs PrioR diScLosurE teaCHes The art oF a menu sysTem BAsed On An Open hieRarchical data StRucture. The ApProAch is dISTinctive Because its underlying strUCture alLowS multIple Menu paths To rEach thE saME inforMation ObjecT. ENd-uSERs navIGAtE neStEd list menuS DEriVed frOm The sTructurE to reach informatioN At tHe end of a path. PRioR disCLOsUreS By zEllWeGEr aLSO teach how to implEment a contEnT MeNu in a clienT SerVeR that enHances pErforMAnce usiNg hyperteXt files (MaY 16, 1998 U.s. Pat. nO. 09/080,100), And java appletS (May 16, 1998 Ser. NO. 09/080,102). However, nONe of tHEsE prioR diSclosuReS teAch hoW to assIGn tAgs to Menu toPiCs, manaGe theM, aNd use theM to generate end-user profiLes.
PriOr attEmpTs to
 in the World do they mean ?xe2x80x94 Scien cePro se  mut atin g into unreada b le j argonxe2x80x9d, Boston  Glob e, May1 1,  1992 , pp. 2 5 ,2 8 -29 .Ze llw eg e r,  Paul . W eb-base d Sales: D efi ni ng the Cogni t ve  Buyer. In ter national Jou rna l of E le ctr o nic M ark ets,Volume 7-3. S ep. 1997,  p p . 10-1 4 .
A com m o ncomp laint with the Wo r ld Wide Web is th at con te n tp r ovi der s often kn ow  very littlea bo u t the i r users. That  is, little isknownab out end-us ers o nt heWeb because  the y are abl e to v i ew info r mationin com ple teanon y nm it y.Ye t , u s er s o f  th e Web ar eno t a h omog e n e o us g rou p. D iffer ences can berea dily att ribut ed to  cog ni tivefactor s suc has their conten t ma stery orkno wl edg eand u n dersta ndi ngof theinforma t ion  f o u n don a web site. Ano th e r  s uch fact or isw or d- u sage whe re  th e pr e f erenc e fo r  o ne wordover a n ot he r refle ct s a us er ""s  ba ckgro u nd o r expe rience.In an interactive en v ironment like th e We b , li nks  to informa tion caneasi l yrep r esent  thes ef ac t ors, especially whe nmultip le li nk paths reac h the same s o ught aft er o b je c t. For example , a n ovice path could ha ve mo re detai led steps t hat help  ex pla inand i ns truct, whilea n  exp er t pathcou ld reac h t hesam e i nf ormationusing mo re  d ir ec t s teps. In addit io n,sp eci fic w o rds or  term s in  a  l i nkcould r e pr e s entdi ff eren t t el l-tal e ch a rac teristi cs that c oul d  sig ni fy  differ ences among e nd -users see ki ngout th e same thi ng.
Therefore, a networ k  of hyp ert ext l inks  on the W ebcouldrep r esentend-us er di ff ere n c es bu t un til  t he disclos u r e o f con te nt m enus_(Z ellweger May 16, 1 9 98U.S. Pat. No.  5, 630, 1 2 5) , t h er e  wa sn o c o m prehensive wayto build a nd ma intain it. Thi sprior d isclosu re te a ches th e art ofa menu sy st em b a s edon an open  hierarc hical dat a  stru c tu re. T heapproa ch  is  dist inctiv e  be cause  its u nd erlyin g str uc ture all ows multiple menu paths  to re ach t hesame info rma t ion  object.End- users navi gat e n ested  li s t men us d e ri ved fromthes tructuret orea c h  i nformationa t the  endofa  path.  Pri or disclosures by Zellweger also  tea c h  ho w t o  imp le ment a content  me nu i n a clie nt  server tha t enhanc es perfo rmance  using  hypert e x tf iles ( May16,  1998 U.S . P at .  No. 09 /0 80 , 100),andJa va app lets ( M ay 1 6 ,  1998 Ser. No. 0 9/080 , 1 02).H owe ver,no ne of t h eseprior disc losures tea ch how  toassig n tagsto  menutop ic s, managet hem, anduse t hem toge nera teend-us er p r o files .
Pr io r a ttempts t o 
 in_the World_do they mean?xe2x80x94Science Prose_mutating into_unreadable_jargonxe2x80x9d, Boston_Globe,_May 11, 1992,_pp. 25, 28-29.
Zellweger,_Paul. Web-based Sales: Defining_the Cognitve Buyer._International_Journal of Electronic Markets, Volume 7-3. Sep. 1997, pp. 10-14.
A common complaint with the_World_Wide Web_is_that_content providers often know very_little about their users. That_is, little_is known about end-users on the Web because_they_are able to_view information in complete anonynmity. Yet, users of the_Web are not a homogeneous group._Differences can be_readily_attributed_to cognitive factors such_as their content mastery or knowledge_and understanding of the information found_on a web site. Another such factor_is word-usage where the preference for_one word over another reflects_a user""s_background or experience.
In an interactive_environment like the_Web, links_to information can_easily represent these factors, especially when_multiple link paths_reach the same sought after object._For_example, a novice_path_could_have more_detailed steps that_help_explain and_instruct,_while an expert path could reach_the_same information using more direct steps. In_addition, specific words or_terms_in a link could_represent different tell-tale characteristics that_could signify differences among end-users seeking_out the_same thing.
Therefore,_a network of hypertext links on the Web could represent end-user_differences but until the disclosure of_content menus_(Zellweger May 16,_1998 U.S._Pat._No. 5,630,125), there_was_no comprehensive_way to build and maintain it. This_prior disclosure_teaches the art of a menu_system based on an_open_hierarchical data structure. The approach is_distinctive because its underlying structure allows_multiple menu paths to reach_the_same_information object. End-users navigate nested_list menus derived from the structure_to reach information_at the end of a path. Prior_disclosures_by Zellweger also teach how to_implement_a content menu in a client_server_that_enhances performance using hypertext files_(May 16, 1998 U.S. Pat. No._09/080,100), and Java applets (May 16, 1998 Ser. No._09/080,102). However, none_of these prior disclosures teach_how_to_assign tags to menu topics, manage them, and use them_to generate_end-user profiles.
Prior attempts_to