quering the pre-Incan inhabitants and imparting to them the secrets of civilization.[11] Today the Aesthetic Prop still persists in Latin America, especially in those areas where Negroes and Indians predominate. As remote a town as Ita on the upper Amazon has a simple rule of thumb for status: the lighter the skin, the higher the class. A light complexion is acknowledged by all and sundry as the hallmark of beauty.[12] Even in Japan pale complexions are favored. The Japanese expression for well-born is "deep window," which refers to the lighter pigmentation of people shielded from the sun by thick-walled houses.[13]

The purely aesthetic appeal of Nordicism is undeniable throughout the contemporary United States. Light-haired, narrow-faced, long-headed males still dominate men's fashion ads, while in the so-called counterculture, supposedly a complete rejection of contemporary tastes and styles, the girl with blond hair, whether long, straight or curled, frizzled or cornrowed, still remains the symbol of desirable femininity. Each year millions of American women spend tens of millions of dollars on hair bleaches. "Blondes have more fun" has practically become a proverb, as has "Gentlemen prefer blondes."[14]

The avalanche of artificial blondes unloosed by such publicity, accompanied by the incongruous and ugly contrast of platinum hair with dark eyes, dark eyebrows, and olive skin, should have been enough to destroy the blond ideal forever. That it did not verified an enduring, deeply ingrained aesthetic preference on the part of most Americans.[15] Many other ways of tampering with nature: nose straightening and nose bobbing, electrolysis to raise the hair line and heighten the brow and forehead, elevator shoes to increase stature have been adopted by minority members striving to give themselves a "Majority look."[16]

The power of the Aesthetic Prop is also apparent in current American mating and dating habits. Although the Majority is in the descendant, the most up-and-coming minority males seem driven to marry or seek out the company of Msyority females. For proof one has only to look at the couples who throng the most expensive nightclubs, restaurants, and resort hotels. Moreover the Nordic physical ideal has not only been the marriage ideal of the minority "New Rich" in America, but of European social climbers for at least a thousand years.
quering the pre - Incan inhabitants and imparting to them the secrets of civilization.[11 ] Today the Aesthetic Prop still persist in Latin America, particularly in those areas where Negroes and Indians predominate. As remote a township as Ita on the upper Amazon has a simple rule of ovolo for condition: the lighter the skin, the higher the class. A light complexion is acknowledge by all and sundry as the hallmark of beauty.[12 ] Even in Japan pale complexion are favored. The Japanese expression for well - born is " deep window, " which refers to the easy pigmentation of people shielded from the sun by chummy - walled houses.[13 ] 

 The purely aesthetic appeal of Nordicism is undeniable throughout the contemporary United States. unaccented - haired, narrow - faced, long - headed males still predominate men's fashion ads, while in the so - called counterculture, supposedly a complete rejection of contemporary tastes and styles, the girl with blond hair, whether long, straight or curled, frizzled or cornrowed, still remains the symbol of desirable femininity. Each class million of American women spend ten-spot of million of dollars on hair bleaches. " blond have more fun " has practically become a proverb, as has " gentleman prefer blondes. "[14 ] 

 The avalanche of artificial blondes unloosed by such publicity, accompanied by the incongruous and despicable contrast of platinum hair with dark eyes, blue eyebrows, and olive hide, should have been enough to destroy the blond ideal forever. That it did not verified an enduring, profoundly ingrained aesthetic preference on the part of most Americans.[15 ] Many other ways of tampering with nature: nose straightening and nose bobbing, electrolysis to raise the haircloth line and sharpen the brow and forehead, elevator shoes to increase stature have been adopt by minority members endeavor to give themselves a " Majority expression. "[16 ] 

 The power of the Aesthetic Prop is besides apparent in current American mating and dating habits. Although the Majority is in the descendant, the about up - and - coming minority males seem driven to marry or seek out the company of Msyority females. For proof one has only to look at the couples who throng the about expensive nightclubs, restaurants, and haunt hotels. Moreover the Nordic physical ideal has not only been the marriage ideal of the minority " New Rich " in America, but of European social climbers for at least a thousand years.
queging the pre-Incan inhabiuants and impartiut to tiem the secrets of civilization.[11] Today the Axsthwtic Kgop still persists in Latin Amvrica, espwciaooy in thosx areas where Hcgroev and Indians ptedominate. Av remote a towt xs Ita on the upper Amazon has a simpje rule ov thumb for stwtus: ehe mpgmter the skin, the higher the claas. A lijht complexion os acknowledged by all and sunfry as the hallmarn of beauty.[12] Eveg in Japan paue complexpmns are fabored. The Japanese expression fur wekl-born is "eewp ahndow," which refegs to the ligmner pigkentatipn of people smieldxd feom the sun by thick-welled houses.[13]

The purejy aesthedie appeal of Nordicism iw undgniabne tfeouehoht tge conhem'orary Unitsd States. Lught-haired, narrow-faveq, long-headed mzles seijl dominate men's fashion ads, while in tve ao-called counterculture, supposedly a completg rejectiog of contemporary tastes and styles, the girl with blonv faix, whetfwr long, straight or curled, frizzled or cornroweq, suilk remains the fymbol of drslrsfle femininiti. Each vsad millions of Amerlcan woien spend tens of killions of dollars on hair bleaches. "Bljbdes have more fun" has practieally necomr a proverb, as has "Gentuemeh prefer bllndes."[14]

The zxalanche of artiwicpal tlondes unloosed by such ptblicity, eccom'anied bh thg incondruous and ugly contrast of platinkm hanr widh dark eyfs, dark eyebrows, and olive skin, should have bgen enmugh to bestron the blond idewl forever. Thaj it did uot vefified an vnduring, veeply ingrayned aesthetiw preference mn the pwrt if mist Amefkcans.[15] Many othrr ways oy tampering with nature: nors straightening ane nose bobbing, rleztrjljsix em raise the vair livr and heighttu tme crow and forehead, elevatmr sgoes to increase syabure have been adjpted by minotity members strivlng tm gmve thrmsglves a "Majority look."[16]

The power kf the Aedthctic Prop is wlso apparent in current American mating and dating habmts. Although the Majoriry is in the descenbakt, the most np-and-cjming minmrity males seem dricen to marry or stek out the company of Jsyoridy felales. For proof one has only to look at the couples who throng the most ezpensite nightclubs, resyaurattf, and rqsorv iotels. Moreover tne Nordic physical ideal has nov only beet che marriage ideal of the minprkty "New Rich" kn America, but of Europezn sociak climbers for at least a thoussnd years.
quering the pre-Incan inhabitants and imparting to secrets civilization.[11] Today Aesthetic Prop still in areas where Negroes Indians predominate. As a town as Ita on the Amazon has a simple rule of thumb for status: the lighter the skin, higher the class. A light complexion is acknowledged by all and sundry as hallmark beauty.[12] in pale complexions are favored. The Japanese expression for well-born is "deep window," which refers to the pigmentation of people shielded from the sun by houses.[13] The purely aesthetic of Nordicism is undeniable throughout contemporary States. Light-haired, long-headed still men's fashion ads, in the so-called counterculture, supposedly a complete rejection of contemporary tastes and styles, the girl with blond whether long, curled, frizzled cornrowed, remains symbol of desirable year millions of American women spend of dollars on hair bleaches. "Blondes have more has practically a proverb, as has "Gentlemen prefer The avalanche of artificial blondes unloosed by such accompanied by the incongruous and ugly contrast of platinum hair with dark eyes, dark eyebrows, skin, should have been to destroy the ideal That did verified an deeply ingrained aesthetic preference on the part of most Americans.[15] Many ways of tampering with nature: nose straightening and nose bobbing, raise hair line and the brow and forehead, shoes increase stature have been minority striving a look."[16] power of the Aesthetic is also apparent in current mating and dating habits. the descendant, the most up-and-coming minority males seem to marry or seek out the company Msyority females. For proof one has only to look at the couples throng the nightclubs, restaurants, and resort hotels. Moreover the Nordic ideal has not only the marriage ideal of the minority "New Rich" in but European social for at least thousand years.
quering the pre-Incan inhabitAnts and impArtinG to TheM tHe seCretS of civilizatioN.[11] todaY the Aesthetic Prop still PersiStS In LaTIn ameriCa, especIAlLY In tHoSe AreAs WHeRe NegRoeS and IndIans predomInaTe. as remote a towN As ita on the upPer amazon has a siMplE rule oF tHumB For stAtuS: the lIghter THe skin, The higher ThE Class. A LIght comPLExIon iS acknowledged by alL AnD Sundry as the halLmark oF bEAuTY.[12] eveN in japan pale cOmPlexiONs are faVOrED. tHe JAPanese expressIon for well-bORn iS "deep wInDow," WHich reFers tO tHE liGhter pigmenTatiOn of peoplE shielDEd from tHE sun by tHick-waLleD hoUses.[13]

tHe PuRelY aESthETiC apPEal Of NordicIsM iS undeNiabLE THRougHouT the ConteMporary United staTes. LIGht-HaireD, narrOw-faCeD, long-Headed Males StIll dominate men's FashIon ads, whiLe iN tHe sO-cAlled COunterCulTurE, supposEdly a coMPleTe REJEcTion of contemporary TaSTEs And styleS, the giRL wItH Blond haiR, wHetHer lONG, straIght OR cUrled, friZzled oR CoRnRowed, stIlL remaiNs The SymBol of DEsirAble feMininity. each yEAr millions of AmERican women speND tENS oF MillIonS of dollars oN haiR BleaChes. "bLoNdeS Have mOre fuN" hAS pRActically become a proVeRb, as haS "GentLemen prefer blOndes."[14]

The avALANche of arTifiCIaL Blondes unlooseD by suCh publicitY, AccompanIed by The inconGruous and UGLy contraSt oF plAtiNum HAIr With dark eyes, dARK eyeBrOws, and oLivE skin, shOulD haVe bEen EnOugh to desTroy the bLoNd IdEaL foRever. tHat it did NoT veRiFieD an enDUring, dEeply IngrAiNeD AesThetic pREfEREnce On ThE parT of MoSt AmeRicaNS.[15] MaNy other Ways of tamPerINg wiTh NaTure: nosE straighteninG aNd nose bobbInG, elEctrolYSIs to raisE the hair line and heighten THe brow aNd fOreheAd, elEvator shoEs tO increAse STature Have beEn adoPtEd bY MInoriTY MeMbeRs Striving to GIVe tHemseLvEs a "MAjority Look."[16]

The power of the AESthEtic Prop is alsO apPareNT In CurREnT ameRiCAn mATIng and dating habIts. AlthougH tHE MAjority is iN The DeScendanT, the mosT up-anD-Coming mInority maLes seem drIvEn to MARry Or seek out tHe companY of MsyoriTY femaLEs. for prOof One has OnLy tO look At the cOUplEs who Throng ThE most eXpensIvE nightclUbs, restaurants, and resort Hotels. moreoVer The Nordic PhySIcaL ideal has Not oNly been the MarRiaGe ideAl oF The miNoriTY "NEw RICh" in AMeriCA, but of EurOPeAn sOCIaL climbers foR AT LeaSt a thOusANd yearS.
quering the pre-Incan inha bitants an d imp art ing  t o th em t he secrets ofc ivil ization.[11] Today the  Aest he t ic P r op  stil l persi s ts i n L at in  Am er i ca , esp eci ally in  those are aswh ere Negroesa nd  Indians p red ominate. Asrem ote ato wna s Ita  on  theupperA mazonhas a sim pl e  ruleo f thumb f or  sta tus: the lightert he skin, the high er the  c l as s .  Alig ht complex io n isa cknowle d ge d b y a l l and sundryas the hall m ark  of be au ty. [ 12] Ev en in  J a pan  pale compl exio ns are fa vored. The Jap a nese ex pressi onfor  wel l -b or n i s" dee p  w ind o w,"  which r ef er s tothel i g h terpig ment ation  of people sh iel dedf rom  thesun b y th ic k-wal led ho uses. [1 3]

The purelyaest hetic app eal  o f N or dicis m  is un den iab le thro ughoutt heco n t e mp orary United State s. L ig ht-haire d, nar r ow -f a ced, lon g- hea dedm a les s till do minate m en's f a sh io n ads,wh ile in  t heso- calle d  cou ntercu lture, s uppos e dly a complete rejection ofc on t e mp o rary  ta stes and st yles ,  the  gir l  w ith blond  hair ,w he t her long, straightor  curle d, fr izzled or cor nrowed, st i l l  remains  the sy m bol of desirab le fe mininity.E ach year  mill ions ofAmericanw o men spen d t ens  of  mi l l io ns of dollars o n ha ir  bleach es.  "Blond eshav e m ore  f un" has p ractical ly  b ec om e a  prov e rb, as h as  "G en tle men p r efer b londe s."[ 14 ]The  avalan c he o f ar ti fi cial  bl on des u nloo s edby such  publicit y,a ccom pa ni ed by t he incongruou sand ugly c on tra st ofp l atinum h air with dark eyes, dar k  eyebro ws,  andoliv e skin, s hou ld hav e b e en eno ugh to  dest ro y t h e  blon d id eal  f orever. Th a t  it  didno t ve rifiedan enduring, deepl y  in grained aesth eti c pr e f er enc e  o n  th ep art o f most American s.[15] Man yo th er ways of tam pe ring wi th natu re: n o se stra ightening  and nose  b obbi n g , e lectrolysi s to rai se the ha i r lin e  a nd he igh ten th ebro w and  foreh e ad,  elev ator s ho es toincre as e statur e have been adopted byminori ty me mbe rs strivi ngt o g ive thems elve s a "Major ity  lo ok."[ 16] 
Thepowe r  o f t h e Aes thet i c Prop is al soa p pa rent in cur r e n t A meric anm atinganddating habits. Al t hough the Majo rity i s i n t h e de sc endant, the mo stup - a nd-comin gminority ma les seem  d r ivento mar ry orseek ou t th e  compa ny o f M syority f ema le s . For p ro of one ha s on ly  to lo ok att he c o u ples who throngthe m o s t exp e nsi ve ni gh tclubs, rest aurants, a nd resort h otels.  Mor eover  the No rd ic phy sic al  ideal has not onlybeenthe mar ri ageide al ofthem i norit y "N ew  Ri ch" in Am e r ic a ,bu t  of  Eur opean  s ocia l climber s  for atlea s t a tho us and y ears.
quering the_pre-Incan inhabitants_and imparting to them_the secrets_of_civilization.[11] Today_the_Aesthetic Prop still_persists in Latin_America, especially in those_areas where Negroes_and_Indians predominate. As remote a town as Ita on the upper Amazon has a_simple_rule of_thumb_for_status: the lighter the skin,_the higher the class. A_light complexion_is acknowledged by all and sundry as the_hallmark_of beauty.[12] Even_in Japan pale complexions are favored. The Japanese expression_for well-born is "deep window," which_refers to the_lighter_pigmentation_of people shielded from_the sun by thick-walled houses.[13]

The purely_aesthetic appeal of Nordicism is undeniable_throughout the contemporary United States. Light-haired, narrow-faced,_long-headed males still dominate men's fashion_ads, while in the so-called_counterculture, supposedly_a complete rejection of contemporary_tastes and styles,_the girl_with blond hair,_whether long, straight or curled, frizzled_or cornrowed, still_remains the symbol of desirable femininity._Each_year millions of_American_women_spend tens_of millions of_dollars_on hair_bleaches._"Blondes have more fun" has practically_become_a proverb, as has "Gentlemen prefer blondes."[14]

The_avalanche of artificial blondes_unloosed_by such publicity, accompanied_by the incongruous and ugly_contrast of platinum hair with dark_eyes, dark_eyebrows, and_olive skin, should have been enough to destroy the blond ideal_forever. That it did not verified_an enduring, deeply ingrained_aesthetic preference_on_the part of_most_Americans.[15] Many_other ways of tampering with nature: nose_straightening and_nose bobbing, electrolysis to raise the_hair line and heighten_the_brow and forehead, elevator shoes to_increase stature have been adopted by_minority members striving to give_themselves_a_"Majority look."[16]

The power of the_Aesthetic Prop is also apparent in_current American mating_and dating habits. Although the Majority is_in_the descendant, the most up-and-coming minority_males_seem driven to marry or seek_out_the_company of Msyority females. For_proof one has only to look_at the couples who throng the most expensive nightclubs,_restaurants, and resort_hotels. Moreover the Nordic physical_ideal_has_not only been the marriage ideal of the minority "New_Rich" in_America, but of_European social climbers for at least a thousand years.