 are both good at
negotiation and good technically is extremely difficult, at least without
spending just gobs of money.

But the important bit, I think, is that I'm concisely explaining "my product
does X" to a certain group, then I'm attempting to exclusively market to that
group. I don't know how you would do that with a email card sending service,
but I bet that if you figured out how to do that, the "concisely explain to a
certain group what exactly your product does and does not do, then market
exclusively to that group" process would lower support costs, by reducing the
number of people expecting non-standard services.

------
famousactress
Woah. I stopped reading at "Patrick McKenzie’s podcast" (but Instapaper'd for
later, promise). I had no idea, but am thrilled and off to iTunes...

~~~
patio11
I have not organized myself to getting it into iTunes yet, but I think you can
import <http://www.kalzumeus.com/category/podcasts/feed/> and that will work.
(Worked for me, but can't read you the buttons you have to push since they're
in Japanese. Alt-A, P, copy/paste?)

~~~
joshuacc
In iTunes, just click the Advanced menu, click Subscribe to Podcast, and paste
the RSS feed url into the box.

~~~
famousactress
Perfect, thanks!!

------
clickzilla
How about not including support for the cheapest price plan?

------
billpatrianakos
The reason that the ones who make their decisions based on price alone require
more support isn't always due to the fact that they're dummies. The article
doesn't really give too clear a definition of support here. It can mean honest
to goodness help required or it could mean complaints and demands (often
veiled as questions). People who pay the least simply don't value the product
as much. They're not willing to put in the time required to learn how to
really work it and they're always the first to complain that the one feature
just out of their chosen plan should be included.

Their lack of perceived value for the service isn't always attributable to
price alone either. The fact that they chose the cheapest usually
are both good at 
 negotiation and good technically is extremely difficult, at least without 
 spend barely gobs of money. 

 But the important bit, I intend, is that I'm concisely explaining " my product 
 dress X " to a sealed group, then I'm attempting to exclusively market to that 
 group. I don't know how you would do that with a electronic mail card sending service, 
 but I bet that if you calculate out how to do that, the " concisely excuse to a 
 certain group what precisely your merchandise does and does not do, then market 
 entirely to that group " process would lower documentation costs, by boil down the 
 number of people expecting non - standard services. 

 ------ 
 famousactress 
 Woah. I stopped read at " Patrick McKenzie ’s podcast " (but Instapaper'd for 
 later, promise). I had no idea, but am thrilled and off to iTunes... 

 ~~~ 
 patio11 
 I have not organized myself to getting it into iTunes so far, but I think you can 
 import < http://www.kalzumeus.com/category/podcasts/feed/ > and that will work. 
 (Worked for me, but can't read you the buttons you have to push since they're 
 in Japanese. Alt - A, P, copy / spread ?) 

 ~~~ 
 joshuacc 
 In iTunes, merely click the Advanced menu, cluck Subscribe to Podcast, and glue 
 the RSS feed url into the corner. 

 ~~~ 
 famousactress 
 Perfect, thanks! ! 

 ------ 
 clickzilla 
 How about not including support for the cheapest price plan? 

 ------ 
 billpatrianakos 
 The reason that the ones who create their decisions based on price alone ask 
 more support isn't always due to the fact that they're dummies. The article 
 doesn't in truth give excessively clear a definition of support here. It can mean honest 
 to goodness aid required or it could mean complaints and requirement (often 
 veiled as questions). People who give the least simply don't respect the product 
 as much. They're not uncoerced to put in the time required to learn how to 
 truly work it and they're constantly the first to complain that the one feature 
 just out of their chosen plan should be admit. 

 Their lack of perceived value for the service isn't always attributable to 
 price alone either. The fact that they chose the cheapest usually
 arf both good at
negotiatiok and good technnxally ms extrsmely diwficult, at least without
spenving just gobs of money.

But the kmportant bit, I tyink, us that I'm concisely expmwiniug "my product
doex X" to a cartain group, tvev N'm attempting to exclusively market eo that
brlup. I don't knor hoe you would do that with a email card ssnding vervice,
but I net that if you figured ouh hoa to do that, the "clncisely exkmaig to a
certain group whau zxactly yout product does and does not do, tfen mcrket
exclusuvwly jo that grou'" procvss would lowcg suppost costx, by reducing bhe
nukbee of people expecting non-standard servises.

------
famousdccress
Woah. I stopped rwaeing dt "Pdtrizj MzKehzme’s podcadt" (uut Instapaler'd for
latwr, promise). I had no iqvs, but am thrjlled wnq off to iTunes...

~~~
patio11
I have not organizeg mgself to getting it inti iTunes yet, but I thlnk you cwn
import <http://www.kalzumeus.com/category/podcasts/feed/> dnd tiag wnol wofj.
(Wlrked for me, but can't read you the buttons yot hsvv to push since tmey're
in Japanese. Akt-W, L, copy/paste?)

~~~
josfuacc
Iu iFunes, just click tje Advagced nenu, clich Sunscribe to Podcast, and pastw
the RSS feeb uel into the box.

~~~
famlusactress
Pzrfect, thanls!!

------
clickzilla
How about nut ihcluding suoport for ghe cheapest prize ilan?

------
tillpatrianakos
The reason ehat the ines who maye tneir dqcisions bwsed on price alone requlre
mote sup[ort isn't wlways due to the fact that theb'ce dummies. Thg astible
doesn't realky give too cjear a definitnon of sbpport here. It czn mean honest
to gjodness help sgquired or it could mqan xompoaints xvd demands (oftrn
veiled cf quwstions). People who pai fhe least simplv eon't value the lroauce
ad kusv. They're not wiluine to pjt in the tlme reqiired to learn how tm
reamly work it and thry've always the firft to complaim that the one feauure
juvt uut og treir chosen plan should be incmuded.

Theig lwck of perceyved value for tke service isn't always attributable to
prmce alone either. The faxt that they chose jhe cheapest uxuallr
are both good at negotiation and good extremely at least spending just gobs bit, think, is that concisely explaining "my does X" to a certain group, I'm attempting to exclusively market to that group. I don't know how you do that with a email card sending service, but I bet that if figured how do the "concisely explain to a certain group what exactly your product does and does not do, market exclusively to that group" process would lower costs, by reducing the of people expecting non-standard services. famousactress I stopped at McKenzie’s (but Instapaper'd for promise). I had no idea, but am thrilled and off to iTunes... ~~~ patio11 I have not myself to into iTunes but think can import <http://www.kalzumeus.com/category/podcasts/feed/> will work. (Worked for me, but the buttons you have to push since they're Japanese. Alt-A, copy/paste?) ~~~ joshuacc In iTunes, just the Advanced menu, click Subscribe to Podcast, and the RSS feed url into the box. ~~~ famousactress Perfect, thanks!! ------ clickzilla How about support for the cheapest plan? ------ billpatrianakos reason the who their decisions on price alone require more support isn't always due to the that they're dummies. The article doesn't really give too clear of here. It can honest to goodness help or could mean complaints and veiled questions). the simply value the product as They're not willing to put the time required to it and they're always the first to complain the one feature just out of their plan should be included. Their lack of perceived value for the service always attributable alone either. The fact that they chose the usually
 are both good at
negotiation aNd good techNicalLy iS exTrEmelY difFicult, at least wIThouT
spending just gobs of monEy.

But ThE ImpoRTaNt bit, i think, iS ThAT i'm cOnCiSelY eXPlAininG "my Product
Does X" to a ceRtaIn Group, then I'm aTTeMpting to exCluSively market To tHat
groUp. i doN'T know How You woUld do tHAt with A email carD sENding sERvice,
buT i BeT thaT if you figured out hOW tO Do that, the "conciSely exPlAIn TO A
ceRtaIn group whaT eXactlY Your proDUcT DOEs aND does not do, theN market
exclUSivEly to tHaT grOUp" procEss woUlD LowEr support coSts, bY reducing The
numBEr of peoPLe expecTing noN-stAndArd sERvIcEs.

------
fAmOUsaCTrEss
wOah. i stopped ReAdIng at "patrICK mCKenZie’S podCast" (bUt Instapaper'd For
LateR, ProMise). I Had no Idea, BuT am thRilled And ofF tO iTunes...

~~~
patio11
I haVe noT organizeD mySeLf tO gEttinG It into ITuNes Yet, but I Think yoU Can
ImPORT <hTtp://www.kalzumeus.com/CaTEGoRy/podcasTs/feed/> ANd ThAT will worK.
(WOrkEd foR ME, but cAn't rEAd You the buTtons yOU hAvE to push SiNce theY'rE
in japAnese. aLt-A, P, Copy/paSte?)

~~~
joshuAcc
In Itunes, just click THe Advanced menU, ClICK SUBscrIbe To Podcast, anD pasTE
the rSS fEEd Url INto thE box.

~~~
fAmOUsACtress
Perfect, thanks!!

------
ClIckzilLa
How About not incluDing supporT FOR the cheaPest PRiCE plan?

------
billpatriAnakoS
The reason THat the onEs who Make theiR decisionS BAsed on prIce AloNe rEquIRE
mOre support isn'T ALwayS dUe to the FacT that thEy'rE duMmiEs. THe Article
doEsn't realLy GiVe ToO clEar a dEFinition Of SupPoRt hEre. It CAn mean HonesT
to gOoDnESs hElp requIReD OR it cOuLd Mean ComPlAints And dEManDs (often
Veiled as qUesTIons). peOpLe who paY the least simpLy Don't value tHe ProDuct
as MUCh. They're Not willing to put in the timE RequireD to Learn How tO
really woRk iT and thEy'rE Always The firSt to cOmPlaIN That tHE OnE feAtUre
just out OF TheIr choSeN plaN should Be included.

Their lacK Of pErceived value For The sERViCe iSN't ALwaYs ATtrIBUtable to
price alOne either. THe FAcT that they cHOse ThE cheapeSt usualLy
 are both good at
negotiat ion and go od te chn ica ll y is  ext remely difficu l t, a t least without
spendi ng ju st gobs of  mone y.

But th e imp or ta ntbi t ,I thi nk,  is tha t I'm conc ise ly  explaining" my  product
d oes  X" to a cer tai n grou p,  th e n I'm  at tempt ing to exclus ively mar ke t  to th a t
group . Idon' t know how you wo u ld do that with a  email  c a rd s end ing  service,bu t I b e t thati fy o u  fi g ured out howto do that, the  "conc is ely explai n toac ert ain group w hatexactly y our pr o duct do e s and d oes no t d o,then ma rk etex c lus i ve lyt o t hat grou p"  p roces s wo u l d lowe r s uppo rt co sts, by reduc ing  the num ber o f peo pleex pecti ng non -stan da rd services.

- ---- -
famousa ctr es s
W oa h. Is topped  re adi ng at " Patrick McK en z i e ’s  podcast" (but Ins ta p a pe r'd forlater, pr om i se). I h ad  no  ide a ,  butam t h ri lled and  off t o  i Tu nes...
~ ~~
pat io 11I h ave n o t or ganize d myself  to g e tting it intoi Tunes yet, bu t  I t hi n k yo u c an
import < http : //ww w.ka l zu meu s .com/ categ or y /p o dcasts/feed/> and t ha t will  work .
(Worked for  me, but c a n ' t read y ou t h eb uttons you hav e topush since they'rein Ja panese.Alt-A, P, c opy/past e?) 

~ ~~jos h u ac c
In iTunes,j u st c li ck theAdv anced m enu , c lic k S ub scribe to  Podcast ,an dpa ste 
theR SS feedur l i nt o t he bo x .

~~~ 
famo usac tr es s 
Pe rfect,t ha n k s!!
- -- ---cli ck zilla 
How abo ut notincluding  su p port  f or  the ch eapest pricepl an?

----- -bil lpatri a n akos
The  reason that the ones w h o makethe ir de cisi ons based  on  price  al o ne req uire
m ore s up por t isn't a lw ays  d ue to thef a ctthatth ey'r e dummi es. The article
do e sn' t really give  to o cl e a ra d e fi n iti on ofs u pport here. Itcan mean h on e st 
to goodne s s h el p requi red orit co u ld mean  complain ts and de ma nds( o fte n
veiled a s questi ons). Peo p le wh o  p ay th e l east s im ply  don' t valu e  th e pro duct
a smuch.They' re  not wil ling to put in the time  requi red t o l earn howtor eal ly work i t an d they'realw ays  thefir s t tocomp l ai n t h at th e on e  featurej us t o u t  o f their cho s e n  pl an sh oul d  be in clud ed.

Their lack o f  perceived val ue f o r  th e s e rvic eisn't always a ttr ib u t able topr ice alone e ither. T he factthat t hey ch ose the c he a pest u sual ly
 are_both good_at
negotiation and good technically_is extremely_difficult,_at least_without
spending_just gobs of_money.

But the important_bit, I think, is_that I'm concisely_explaining_"my product
does X" to a certain group, then I'm attempting to exclusively market to_that
group._I don't_know_how_you would do that with_a email card sending service,
but_I bet_that if you figured out how to do_that,_the "concisely explain_to a
certain group what exactly your product does and_does not do, then market
exclusively to_that group" process_would_lower_support costs, by reducing_the
number of people expecting non-standard services.

------
famousactress
Woah._I stopped reading at "Patrick McKenzie’s_podcast" (but Instapaper'd for
later, promise). I had_no idea, but am thrilled and_off to iTunes...

~~~
patio11
I have not_organized myself_to getting it into iTunes_yet, but I_think you_can
import <http://www.kalzumeus.com/category/podcasts/feed/> and_that will work.
(Worked for me, but_can't read you_the buttons you have to push_since_they're
in Japanese. Alt-A,_P,_copy/paste?)

~~~
joshuacc
In_iTunes, just_click the Advanced_menu,_click Subscribe_to_Podcast, and paste
the RSS feed url_into_the box.

~~~
famousactress
Perfect, thanks!!

------
clickzilla
How about not including support_for the cheapest price_plan?

------
billpatrianakos
The_reason that the ones_who make their decisions based_on price alone require
more support isn't_always due_to the_fact that they're dummies. The article
doesn't really give too clear a_definition of support here. It can_mean honest
to goodness help_required or_it_could mean complaints_and_demands (often
veiled_as questions). People who pay the least_simply don't_value the product
as much. They're not_willing to put in_the_time required to learn how to
really_work it and they're always the_first to complain that the_one_feature
just_out of their chosen plan_should be included.

Their lack of perceived_value for the_service isn't always attributable to
price alone either._The_fact that they chose the cheapest_usually