 News. It self-selects for just hitting "back" and leaving a
critical, half-accurate comment.

~~~
jasonkester
You realize that this is a site full of entrepreneurs, who are here to talk
about the business aspects of these links, right? If not, I'd recommend re-
reading my comment in that light.

As a product company, having somebody actually _on your website_ and
interested in finding out about your thing is extremely valuable. It doesn't
matter that it's technically possible to find a link to the homepage. The fact
that it's not _trivial_, as in linked from the logo, is what we're discussing
here.

If you have a blog about your product, every post needs to contain a way to
ensnare random visitors who stumbled in from wherever. The ideal way to do
this is a prominent sidebar or header with the product name, a 5-word
description of what it does and why you need one, and a big shiny button
labeled with your call to action.

That's the "product blogging 101" bit that I mentioned above. That's why these
guys need to fix their blog. They're bleeding interested visitors, and that's
a big deal.

~~~
tdavis
I completely agree with you: the blog should be better linked and branded. I
run into blogs every day that have absolutely no way to get to the main site
without changing the URL, and it's incredibly frustrating. I wasn't trying to
disprove your overall argument regarding "product blogging 101", merely point
out that your specific claim of having to change the URL is false (even if it
is clearly non-trivial, relatively speaking, to find said link) and likely had
no bearing on your decision to write your initial comment rather than
investigate further.

Frankly, your comment came off a bit snarky and holier-than-thou, which is
what I was responding to in the first place. The basic merits of proper blog-
site interlinking and branding were not meant to be brought up for debate. I
take no issue with your points, merely the manner in which you chose to
deliver them. Your follow-up here was much more thorough and useful.

~~~
delackner
And yet both he and I went through these steps:

get intrigued,
News. It self - selects for just hitting " back " and leaving a 
 critical, half - accurate comment. 

 ~~~ 
 jasonkester 
 You gain that this is a web site full of entrepreneurs, who are here to spill the beans 
 about the occupation aspects of these links, correct? If not, I'd commend re- 
 reading my comment in that light. 

 As a product company, suffer somebody actually _ on your website _ and 
 concerned in finding out about your thing is extremely valuable. It doesn't 
 matter that it's technically possible to find a link to the home page. The fact 
 that it's not _ trivial _, as in linked from the logo, is what we're discussing 
 here. 

 If you own a blog about your product, every military post needs to incorporate a way to 
 ensnare random visitors who stumbled in from wherever. The ideal way to serve 
 this is a prominent sidebar or header with the product name, a 5 - word 
 description of what it does and why you need one, and a big shiny button 
 labeled with your call to action. 

 That's the " product blogging 101 " bit that I mentioned above. That's why these 
 guys need to fix their web log. They're shed blood interested visitor, and that's 
 a boastful hand. 

 ~~~ 
 tdavis 
 I completely agree with you: the web log should be better connect and branded. I 
 run into web log every day that have absolutely no way to get to the main site 
 without changing the URL, and it's incredibly frustrating. I wasn't trying to 
 disprove your overall argument regarding " product blogging 101 ", merely target 
 out that your specific claim of induce to change the URL is false (even if it 
 is clearly non - trivial, relatively speaking, to rule said link) and likely take 
 no charge on your decision to write your initial gossip rather than 
 investigate far. 

 Frankly, your comment issue forth off a bit snarky and holier - than - thou, which is 
 what I was react to in the first space. The basic merits of proper blog- 
 site interlinking and branding were not meant to be lend up for debate. I 
 take no issue with your points, merely the manner in which you chose to 
 deliver them. Your follow - up here was much more thorough and utilitarian. 

 ~~~ 
 delackner 
 And yet both he and I went through these step: 

 get intrigued,
 Neas. It self-selects for jurt hitting "back" and leeving a
dritical, half-accurate comment.

~~~
jasonkedtwr
You realize that this is x site fupl of enrrepceneurs, who are isre to bclk
abkmt thz uusiness aspectx of these links, right? Ix voc, I'd recommend re-
reading my comment yn that llght.

As a produst cpipang, having somebody actually _on your websitt_ and
interested in finding out about your thlng ls extremely valuahle. It doesb't
maerer that it's technically possible jo find a link to the homepage. Tfe faet
that it's bor _tghvial_, as in linkvd from the logo, is wvat we'rr discussing
heve.

If bou yave a blog about youc product, every post needs to ckntain a way to
enwnqre rdndok virutofs shp atumblfd mn from whedever. The ieeal way to do
this os q prominent sjdebar ow header with the product name, a 5-word
devcrjption of what it does qnd why you need one, wnd a big shiny button
labeled with your call to action.

That'v the "orobmgt buighing 101" bit that I mentioned above. That's why thqae
bujs need to fix thcir blog. They're blrefimd interested xisitoxa, znd that's
a big deap.

~~~
tdavis
Y completely adree with you: the blog should bw better linhwd and branded. I
ruu into blogs evety day that have absolutely nu wag to get to the main rite
without chaneinn tve URL, and it's incredibly srustratiig. I casn't trhing to
dis[rove your overall argument regardlng "ptoduct blogging 101", merely point
out that your specmhic claim of naeinc to chauge thc URL is false (qven if it
is ckearly uon-trixial, relatpvely speeking, to finq said link) atf likely had
io bearind on youe deciskun to write yoir initial comment eather than
investinate whrther.

Frankly, yiur comment came ogf x byt siarky dnd holier-thdn-thuu, dnich ks
what I waw reslonding to in the fisst llace. The basic metibs of proker blog-
syte interlinkong and branding wtre nov meanv to br btought up for debate. I
take no iasue with yomr points, merqly bhe ianner in chich you chose to
deliver them. Your folliw-up here was much more thorough and osenul.

~~~
delackner
End yee both he and I went through rhese steps:

get inurigued,
News. It self-selects for just hitting "back" a half-accurate comment. jasonkester You realize full entrepreneurs, who are to talk about business aspects of these links, right? not, I'd recommend re- reading my comment in that light. As a product having somebody actually _on your website_ and interested in finding out about your is valuable. doesn't that it's technically possible to find a link to the homepage. The fact that it's not as in linked from the logo, is what discussing here. If you a blog about your product, post to contain way ensnare visitors who stumbled from wherever. The ideal way to do this is a prominent sidebar or header with the product a 5-word what it and you one, and a button labeled with your call to "product blogging 101" bit that I mentioned above. why these need to fix their blog. They're interested visitors, and that's a big deal. ~~~ I completely agree with you: the blog should be better linked and branded. I run every day that have no way to to main without the URL, it's incredibly frustrating. I wasn't trying to disprove your overall argument "product blogging 101", merely point out that your specific claim to the URL is (even if it is non-trivial, speaking, to find said likely no decision write initial comment rather than further. Frankly, your comment came a bit snarky and was responding to in the first place. The merits of proper blog- site interlinking and were not meant to be brought up for debate. I take no with your the manner in which you chose to deliver Your follow-up here was more thorough and useful. ~~~ delackner And yet both and went through steps: get intrigued,
 News. It self-selects for just hItting "back" And leAviNg a
CrIticAl, haLf-accurate commENt.

~~~
jaSonkester
You realize thaT this Is A Site FUlL of enTreprenEUrS, WHo aRe HeRe tO tALk
About The BusinesS aspects of TheSe Links, right? If NOt, i'd recommenD re-
Reading my comMenT in thaT lIghT.

as a prOduCt comPany, haVIng somEbody actuAlLY _on youR Website_ AND
iNterEsted in finding out ABoUT your thing is exTremelY vALuABLe. IT doEsn't
matter ThAt it's TEchnicaLLy POSSibLE to find a link tO the homepagE. the Fact
thAt It's NOt _trivIal_, as In LInkEd from the loGo, is What we're dIscussINg
here.

IF You have A blog aBouT yoUr prODuCt, EveRy POst NEeDs tO ConTain a way To
EnSnare RandOM VISitoRs wHo stUmbleD in from wherevEr. THe idEAl wAy to dO
this Is a pRoMinenT sidebAr or hEaDer with the produCt naMe, a 5-word
deScrIpTioN oF what IT does aNd wHy yOu need oNe, and a bIG shInY BUTtOn
labeled with your cAlL TO aCtion.

ThaT's the "pROdUcT Blogging 101" BiT thAt I mENTioneD aboVE. THat's why tHese
guYS nEeD to fix tHeIr blog. thEy'rE blEedinG InteRested Visitors, And thAT's
a big deal.

~~~
tdavIS
I completely aGReE WItH You: tHe bLog should be BettER linKed aND bRanDEd. I
ruN into BlOGs EVery day that have absoLuTely no Way to Get to the main sIte
without CHANging the uRL, aND iT'S incredibly fruStratIng. I wasn't tRYing to
diSprovE your oveRall argumENT regardiNg "pRodUct BloGGInG 101", merely point
oUT That YoUr speciFic Claim of HavIng To cHanGe The URL is fAlse (even If It
Is ClEarLy non-TRivial, reLaTivElY spEakinG, To find Said lInk) aNd LiKEly Had
no beARiNG On yoUr DeCisiOn tO wRite yOur iNItiAl commeNt rather tHan
INvesTiGaTe furthEr.

Frankly, your CoMment came oFf A biT snarkY ANd holier-Than-thou, which is
what I was REspondiNg tO in thE firSt place. ThE baSic merIts OF propeR blog-
sIte inTeRliNKIng anD BRaNdiNg Were not meaNT To bE brouGhT up fOr debatE. I
take no issue with yOUr pOints, merely thE maNner IN WhIch YOu CHosE tO
DelIVEr them. Your folloW-up here was MuCH mOre thorougH And UsEful.

~~~
delAckner
ANd yet BOth he anD I went thrOugh these StEps:

gET IntRigued,
 News. It self-selects for  just hitt ing " bac k"an d le avin g a
critical,h alf- accurate comment.

~~~ 
jaso nk e ster Yo u rea lize th a tt h isis  a  si te fu ll of  en trepren eurs, whoare  h ere to talka bo ut the bus ine ss aspects o f t hese l in ks, right ? I f not , I'dr ecomme nd re-
re ad i ng myc ommenti n  t hatlight.

As a prod u ct company, havin g some bo d ya c tua lly  _on yourwe bsite _  and
in t er e s t edi n finding out  about your thi ng isex tre m ely va luabl e. Itdoesn't
mat terthat it's  techn i cally p o ssibleto fin d a  li nk t o  t he  ho me p age .  T hef act 
that it 's  n ot _t rivi a l _ ,  asinlink ed fr om the logo,iswhat we' re di scuss inghe re.
If you  have  a  blog about you r pr oduct, ev ery  p ost  n eedst o cont ain  away toensnare ran do m v is itors who stumbled  i n fr om where ver. T h eid e al way t odothis i s a p romi n en t sideba r or h e ad er  with t he  produ ct  na me,  a 5- w orddescri ption of  what it does and wh y  you need one ,  a n d  a bigshi ny button
l abel e d wi th y o ur  ca l l toactio n. 
T h at's the "product b lo gging101"bit that I me ntioned ab o v e . That's  why th e se
guys need t o fix  their blo g . They'r e ble eding in terestedv i sitors,and  th at' s
a b ig  deal.

~~~
t d a visIcomplet ely  agreewit h y ou:  th eblog shou ld be be tt er  l in ked  andb randed.Irun  i nto  blog s  every  daythat  h av e  ab solutel y  n o wayto  g et t o t he  main  sit e 
wi thout c hanging t heU RL,an dit's in credibly frus tr ating. I w as n't  tryin g to
dispr ove your overall argume n t regar din g "pr oduc t bloggin g 1 01", m ere l y poin t
outthatyo urs p ecifi c cl aim  o f having t o cha nge t he  URL  is fal se (even if it
isc lea rly non-trivi al,  rel a t iv ely sp e aki ng ,  to f ind said link)and likely  h a dno bearing onyo ur deci sion to  writ e  your i nitial co mment rat he r th a n 
in vestigatefurther. 

Frankly ,  your co mment  ca me off  a  bi t sna rky an d  ho lier- than-t ho u, whi ch is 
w hat I wa s responding to in thefirstplace . T he basicmer i tsof proper  blo g-
site in ter lin kingand brand ingw er e n o t mea nt t o  be broug h tupf o rdebate. I
t a k e  no  issu e w i th you r po ints, merely them anner in which  you c hos e t o 
del iv er them. Yourfol lo w - up herewa s much more  thoroug ha nd us eful.
~~~
d elackne r An d  yet b othheand I wen t t hr o ugh the se  s t eps:
getin trigue d,
 News._It self-selects_for just hitting "back"_and leaving_a
critical,_half-accurate comment.

~~~
jasonkester
You_realize_that this is_a site full_of entrepreneurs, who are_here to talk
about_the_business aspects of these links, right? If not, I'd recommend re-
reading my comment in_that_light.

As a_product_company,_having somebody actually _on your_website_ and
interested in finding out_about your_thing is extremely valuable. It doesn't
matter that it's_technically_possible to find_a link to the homepage. The fact
that it's not__trivial_, as in linked from the_logo, is what_we're_discussing
here.

If_you have a blog_about your product, every post needs_to contain a way to
ensnare random_visitors who stumbled in from wherever. The_ideal way to do
this is a_prominent sidebar or header with_the product_name, a 5-word
description of what_it does and_why you_need one, and_a big shiny button
labeled with your_call to action.

That's_the "product blogging 101" bit that_I_mentioned above. That's_why_these
guys_need to_fix their blog._They're_bleeding interested_visitors,_and that's
a big deal.

~~~
tdavis
I completely agree_with_you: the blog should be better linked_and branded. I
run into_blogs_every day that have_absolutely no way to get_to the main site
without changing the_URL, and_it's incredibly_frustrating. I wasn't trying to
disprove your overall argument regarding "product blogging_101", merely point
out that your specific_claim of having to_change the_URL_is false (even_if_it
is clearly_non-trivial, relatively speaking, to find said link)_and likely_had
no bearing on your decision to_write your initial comment_rather_than
investigate further.

Frankly, your comment came off_a bit snarky and holier-than-thou, which_is
what I was responding to_in_the_first place. The basic merits_of proper blog-
site interlinking and branding_were not meant_to be brought up for debate. I
take_no_issue with your points, merely the_manner_in which you chose to
deliver them._Your_follow-up_here was much more thorough_and useful.

~~~
delackner
And yet both he and_I went through these steps:

get intrigued,